Dental students Lwai Almasri and Saif Mukadam discuss their journeys into dentistry, their experiences at King’s College London, and their creation of the UK Dental Students network. 

The conversation covers Saif’s unique path from professional football to dentistry, the challenges of dental school, and their ambitious plans for organising a “Top 50 Dental Students” event. 

They provide valuable insights into modern dental education, including the impact of online learning and the competitive nature of dental school.

 

In This Episode

01:30 – Backstory
05:15 – Student life
16:45 – Family background
19:25 – Living in London
24:15 – UK Dental Students Network
31:25 – Clinical experience
55:25 – Top 50 Dental Students plans
1:20:00 – Goals and aspirations
1:34:35 – Family and siblings

 

About Lwai Almasri and Saif Mukadam

Lwai Almasri is a third-year dental student at King’s College London whose parents are both dentists. Saif Mukadam took an unconventional path to dentistry, first pursuing a career as a professional footballer at Walsall FC for two years before joining King’s College London as a dental student, where he and Lwai co-founded the UK Dental Students network, now the largest community of dental students in the country.

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[VOICE]: This [00:00:30] is Dental Leaders the podcast [00:00:35] where you get to go one on one with emerging leaders in dentistry. Your [00:00:40] hosts Payman Langroudi [00:00:45] and Prav Solanki.

Payman Langroudi: It gives me great pleasure to welcome [00:00:50] safe Moqadem and Louis al-Masri, two dental students who [00:00:55] are making waves. I want to go through both the Dental student experience [00:01:00] and the waves that you guys are making with the UK Dental [00:01:05] students group. Um, nice to have you. Good.

Lwai Almasri: Thank you. Thank you for having us.

Payman Langroudi: It’s [00:01:10] an interesting story. You both knew each other before you even got into dental school.

Lwai Almasri: Yeah, [00:01:15] more or less. We did. Yeah. And you’re both at King’s.

Payman Langroudi: And did you start out in the same year?

Lwai Almasri: No, [00:01:20] no. Funnily enough. So did you know he’s got a story with that?

Payman Langroudi: Go on. Okay. Go on, go on. [00:01:25]

Saif Mukadam: I’ve got the most random story when it comes to getting into dentistry. So after GCSE. [00:01:30] So I went to a completely different school to him in terms of like secondary schools. And we met like at college, [00:01:35] but after secondary school GCSEs I left school and pursue football. [00:01:40] This is um yeah. So I played full time football as an apprentice for a club in Birmingham, [00:01:45] well, outskirts of Birmingham called Walsall. And, um, yeah. So I got given that apprentice like, [00:01:50] I don’t know, under 13 so very early. Usually get, get it under 16. So I got like three years early. [00:01:55] So I always knew I was going to be going down this football route. So I played my football, did my [00:02:00] two years. I loved it the best time of my life. I mean, as good as dentistry is. And yeah, like, [00:02:05] there was nothing like waking up in the morning, playing football, coming home, going to sleep, eating food, [00:02:10] whatnot, and just doing it again over and over again. Don’t get me wrong, it’s stressful at times. You know, professional [00:02:15] environment and whatnot. But yeah. But unfortunately, you didn’t get my pro contract, so [00:02:20] I was left to the education route. That’s what I did, my GCSEs. Made sure I did well in them. So [00:02:25] I went back, did my A-levels. And this is the college that I actually went to. Um, we didn’t go at the [00:02:30] same time because obviously he’s in his year group, but, um, yeah. So we met [00:02:35] my second year, I think it was. Did you come? He gave a talk about how to get into dental school. [00:02:40] Oh, so.

Lwai Almasri: I was already at dental school at this point, and Saif was at the school that I had, that I [00:02:45] was at before. Yeah. And I was invited back to give a talk on, like, to, like the medic and [00:02:50] dental students on, like applying to medical dental school, like the interview process, some advice at uni [00:02:55] and whatever. And Saif safe was in the in the audience. In the audience.

Saif Mukadam: Yeah. So I reached out to him afterwards and, um, [00:03:00] turns out his little sister actually went to the same time she was.

Lwai Almasri: So she was in the year below him? [00:03:05] Yeah. Whilst he was there. So then.

Saif Mukadam: So I spoke to her a few times and I realised that he was the one that gave the talk. [00:03:10] So I dropped him a message, whatnot, and gave me ample amounts of help getting into dental school and whatnot, all these [00:03:15] random gems of advice and got to speak into him. So then I got in to King’s and, [00:03:20] um, obviously spoke to him and whatnot, and he’s just been like mates. And you were.

Lwai Almasri: Deciding between King’s and Manchester, if I.

Saif Mukadam: Remember. [00:03:25] Yeah, yeah. So so I, um, initially I got rejected from both Liverpool and Brum, so [00:03:30] I was a bit I thought I did quite well in those. Well, not Brum, but Liverpool. I thought I did quite well in so I was a bit disheartened. [00:03:35] But then I got my offer from King’s, which is obviously a top uni. Um, you know, there’s [00:03:40] not really much I need to say about King’s and I didn’t really get a reply from Manchester. [00:03:45] So I was, you know, weighing up whether to wait for Manchester or withdraw [00:03:50] from King’s. So I spoke to him, got a bit of advice and realistically, [00:03:55] the grades were never the issue. So I was always, you know, quite intelligent in terms of [00:04:00] A-levels. I always was top of my work because I was a lot older. I was 18, 19, 20in my [00:04:05] second year of A-levels. I wasn’t really into the, you know, college lifestyle and chilling with [00:04:10] people and whatnot. So I was always just doing my work, doing my own thing, and it was never [00:04:15] really an issue. So I knew I was going to get the grades.

Saif Mukadam: And then so it was just the office and I [00:04:20] wanted to go to Manchester. I support Man City, so there’s a lot of there’s a lot of pros for Manchester [00:04:25] for me. Like, you know, it’s a it’s a quieter city than London. London’s always busy [00:04:30] at all times. Yeah. Especially with Kings as well. Right next to you. London Bridge is the shard [00:04:35] and whatnot. It’s it’s busy at all times, but Manchester is a bit more laid back, I’d say [00:04:40] personally. And, uh, there’s a lot of other pros for me. My sister lives [00:04:45] in, you know, where Stoke is? Yeah. Junction 15. So that’s like a 40 minute drive from from Manchester. [00:04:50] So, you know, if I ever had a nephew or niece, that’s a nice little drive. Can visit them whenever I want. It’s a bit further [00:04:55] for London. It’s doable. Yeah. So there was a lot of pros for Manchester, but in the end, [00:05:00] there was no point in waiting for a reply that might not even come. And [00:05:05] so I decided to withdraw from Manchester firm Kings. And, you know, now I’m here. [00:05:10] The rest.

Lwai Almasri: Is history.

Saif Mukadam: I think it’s yeah, it’s a great decision.

Payman Langroudi: It’s an interesting few things you bring up there. Right. My son’s [00:05:15] going doing his final year A-levels now.

Lwai Almasri: And.

Payman Langroudi: I’m really pushing [00:05:20] him to leave London.

Lwai Almasri: Yeah.

Payman Langroudi: Um, but then you guys didn’t start out in London. But [00:05:25] the London student experience is. I mean, London. Even if you’re a multi-millionaire, you’re in trouble. [00:05:30] Yeah. Let alone it’s so expensive.

Lwai Almasri: It’s so expensive. Expensive. And. [00:05:35]

Payman Langroudi: And you almost feel irrelevant, whoever the hell you are. It’s true. Whereas I was. I was in Cardiff. [00:05:40] Right? And you know, Dental school. The the holidays are much shorter, right? When the other students would [00:05:45] leave, you’d feel it massively like some, some, some restaurants and [00:05:50] things were shut down, like the takeaways, the taxis, everything would be totalled. So the students [00:05:55] were such a big body in that town that, you know, you felt important as [00:06:00] a student there. But I’m interested in your story. First, Saif, regarding [00:06:05] Knockbacks. Yeah. So because you’re kind of a high achiever, right? [00:06:10] You kind of, you know, by getting into that academy in the first place. Yeah. When they told you you’re not going to [00:06:15] be a professional footballer. Yeah. Was that really tough or. No. It was. Does everyone know it’s [00:06:20] so hard to get in that you were half expecting or what.

Saif Mukadam: Were your thoughts? So I think in my year group there [00:06:25] was 14 of us. So they obviously they gave out a certain number of pros every year. So the previous year they gave out this [00:06:30] is my the year before me, they gave out like three pros. Whereas in my year group, out of the [00:06:35] 14 players that were in my year group, they gave out one pro, which is, you know, one out of 14. That’s the [00:06:40] odds are crazy. Like it’s so hard to become a professional footballer. And even then [00:06:45] all the players in my group, the ECR group above me, the year group above them have [00:06:50] all been released by now. In terms of professional level. They no longer play league football, they play non-league, you know, [00:06:55] and the vanarama. Step one, step two, which is again, that’s very good quality, don’t get me wrong. But again, [00:07:00] it’s not professional football. So like I knew I thought I had a good chance. Like [00:07:05] I was one of those ones where I could have got given a pro, but two years down the line would have got released like it would [00:07:10] have been one of those ones where I would have enjoyed the pro lifestyle for 1 or 2 years, played [00:07:15] my football, done what I love because honestly, I would go back to it in a heartbeat. I would have taken those two years [00:07:20] over anything like that. I can’t really put into words how much I enjoyed playing [00:07:25] that football over the time that I was in my apprenticeship. I mean, the stress levels [00:07:30] are ridiculous, but like, there’s something to it. Like playing football day in, day out. What you love, what I’ve grown [00:07:35] up with from a six year old like little, little child playing football in the back garden with my dad to [00:07:40] playing in front of fans in an FA Youth Cup game, scoring a goal, celebrating in front of them [00:07:45] like there’s nothing quite beats it. Like, you know. It.

Payman Langroudi: So the psychological blow was [00:07:50] crazy.

Saif Mukadam: It was mental. So the first, like I’d say week or two. Even the first month, [00:07:55] it was just because obviously I had the chance to play in exit trials and whatnot to [00:08:00] get into another club. But the likelihood of getting into a club after that is slim, [00:08:05] because not only am I from, you know, a League Two club, which is Walsall, you know, the [00:08:10] likelihood of going up from exit trial is very, very slim. Like you never hear of it and [00:08:15] exit trials as well there. You know you can hit and miss, you can play amazing in them or you can play [00:08:20] absolutely horror. And I didn’t play too bad, but everyone’s for themselves in an exit [00:08:25] trial. They want to impress. They want to get to you. They want to get to a club. They’re doing their own thing. Not many [00:08:30] people speak to each other. It’s always like, I want to get there. It’s it’s understandable. You’ve got to be selfish [00:08:35] in football. You’ve got to. If you don’t do that, you’re not going to win. Think about Ronaldo, for example. That has been he’s one of the most [00:08:40] selfish individuals when it comes to football. But it’s admirable because look how far he’s got.

Saif Mukadam: Yeah, [00:08:45] like I don’t need to speak much about Ronaldo. I mean, he’s one of my my my, like, somebody [00:08:50] I. I aspire to be. Yeah. A role model for me back in the day when I was playing. [00:08:55] Even now, his mindset, everything that he does is crazy. I’ll get to that later. But realistically, [00:09:00] it was a blow that first month after the exit trials. I didn’t get anything back from them. [00:09:05] It’s like, what am I doing in my life? And I knew I was going to go back to education, A-levels, whatnot. [00:09:10] Yeah. But like, no more football. It’s going to be education more based, like semi-pro here [00:09:15] and there. It’s not the same. But I know with dentistry as well, it’s more long term, [00:09:20] like football maybe. Yes, I get that two, three years living that lifestyle, playing the football, doing [00:09:25] what I love. But later on down the line, like I get injury done, the manager don’t like [00:09:30] me done. Like, there’s so many things that can happen where you’re just going to fall out of the game very [00:09:35] quickly and you’ll never get back to it. So it was a lot.

Lwai Almasri: Did it prepare you.

Payman Langroudi: Prepare you for [00:09:40] the competitive nature of dental school? Because I don’t know about you, man, but when I got into dental [00:09:45] school. I wasn’t prepared for everyone being, like, really competitive about things. You know, [00:09:50] they. And maybe I should have been.

Lwai Almasri: I mean.

Payman Langroudi: What were your reflections [00:09:55] when you got into dental school?

Lwai Almasri: I think I think the biggest thing getting into dental school that people don’t realise is that dental [00:10:00] school is the smartest people in the country, all in one classroom. [00:10:05] Like what was strange was and I think you noticed it as well, was we [00:10:10] were the smartest not to blow our own horn or whatever, but we were we were the smartest kids in school back in the day. [00:10:15] Like, I mean, to get into King’s, you need an A and two A’s. Your interviews are very good. Personal statement. It’s [00:10:20] like you had to be, um, going from that to to definitely [00:10:25] nowhere near being the top of the class at uni is very is very.

Payman Langroudi: Humbling, [00:10:30] sobering.

Lwai Almasri: It’s very humbling.

Saif Mukadam: Humbling experience.

Lwai Almasri: Yeah. And everybody’s because everyone has that shock. Everyone’s [00:10:35] very competitive in the sense of they want to be the best, but they and no one has [00:10:40] that kind of let’s help each other out type thing. Everyone keeps notes or [00:10:45] questions or stuff like this, and they form their little cliques or their little groups, and they share [00:10:50] within that small group. It’s very rare to find sharing with the whole year or [00:10:55] throughout the whole university. Sometimes you’ll find older year students pass down to younger year, but they’re not competing with you, so they don’t [00:11:00] care. But it’s rare to find that within the year you’ll form cliques and they only share in that clique. Yeah, [00:11:05] whereas back at school, I used to study biology in a group of people, and we used to all [00:11:10] help each other. Yeah. And the school used to even instil in us don’t compete with each other, compete with the rest of the country. [00:11:15] So support each other and compete with the rest, because obviously grades are still dependent on how well [00:11:20] everybody does. And grade boundaries fluctuate like that, but there was always a matter of support each other [00:11:25] in the school environment. Compete with the people you don’t know. Then school is very different. [00:11:30] It’s very competitive. It was a big shock.

Payman Langroudi: Were you shocked at Pre-clean, how difficult [00:11:35] the subjects were? Yeah, because I didn’t do biology A-levels. Okay. It was even harder. [00:11:40]

Lwai Almasri: Yeah, I can imagine.

Payman Langroudi: But By chemistry.

Saif Mukadam: I remember telling him. I remember telling him in my first year, I was like, [00:11:45] the jump is crazy. Yeah, I found a level seven bio, like, relatively a breeze. Like it wasn’t [00:11:50] ridiculously difficult. But then we got into uni and like biomed biomedicine. [00:11:55]

Lwai Almasri: Module in first year. Yeah, they split it into two. It’s biomedicine one and then biomedicine [00:12:00] two. That module was unbearable. I mean I’m quite fortunate [00:12:05] it was online for me in my first year. But Saif had it like everything in person in first year.

Saif Mukadam: It [00:12:10] was it was tricky.

Lwai Almasri: Like it’s it’s.

Payman Langroudi: It’s so you didn’t have to do any of the labs.

Lwai Almasri: We’d go [00:12:15] in for occasional histology sessions and I’m sorry. Like histology. Yeah. They [00:12:20] expect me to look down a microscope and see some pink. And. No, this is like muscle. Yeah, I’m [00:12:25] just looking at it.

Saif Mukadam: It’s literally that.

Lwai Almasri: It was, it was. It was unbelievable. Like it was [00:12:30] so difficult. I felt like a term of uni was the whole two [00:12:35] years of A-level. Yeah. Yeah. It’s in terms of content. It was unbelievable. And the thing is, I’m very much [00:12:40] at a level. I had the ring like the binders, and I would have the textbook, [00:12:45] have a pen and paper and make notes. Be in my lesson. Pen and paper and make notes and collect [00:12:50] my notes in this like big ring binder like folder and like section it off with like these pretty [00:12:55] little. I tried doing that at the start of, you know, have photos of me in the library. And within the first [00:13:00] week I’d filled a ring, a ring binder, like the big ones that I didn’t fill [00:13:05] in two years of, of A-levels, didn’t fill in the first week of was filled and [00:13:10] I realised this is not possible. There’s so much content. And what what you don’t realise as well is when you [00:13:15] watch your lectures, the person giving you the lecture is a specialist in that exact field, [00:13:20] so a lot of the time, respectfully, they do waffle a little bit around the topic and they don’t give [00:13:25] you like you’re not hearing exactly what you need to know. So what I [00:13:30] kind of realised towards the end of first year was that you need to look at the learning objectives at the start of [00:13:35] the lecture, and.

Payman Langroudi: Just if you’re that cat, of.

Lwai Almasri: Course. Yeah. And then and then you just pick those bits out [00:13:40] from the lecture, because an hour lecture can be made 20 minutes if they just cut out all the [00:13:45] other stuff that they talk about.

Payman Langroudi: See, there’s a thing I remember the exact thing you were saying. Yeah. Some [00:13:50] dude going on about pharmacology or whatever it was. And my brain at one point [00:13:55] saying, nah, this bit he’s talking about here is not important.

Lwai Almasri: And then it comes up in the.

Payman Langroudi: Random [00:14:00] pick here of saying that this is one bridge too far. I’m not even going to listen [00:14:05] to this bit. And and because I wasn’t the cat who would look up the class before. [00:14:10] Before the thing. And my son was telling me, oh, yeah, there’s this way people study where [00:14:15] they go through everything before the lecture, and then when they’re doing the lecture, it’s [00:14:20] like revision. I was like, really?

Lwai Almasri: No.

Saif Mukadam: That’s a good.

Lwai Almasri: Method for us. [00:14:25] The slight difference is our lectures are all pre-recorded online. So I’ve [00:14:30] never gone in. I’ve never had a person. I’ve never had an in-person lecture.

Saif Mukadam: Which [00:14:35] is crazy.

Lwai Almasri: If if it was different and things were in person, I wouldn’t, I wouldn’t like, [00:14:40] I’d struggle. I think a lot more. It’d be nice. And I’ve always said, I wish that we had the option to [00:14:45] go and do lectures in person, because it’d be nice to be able to have to get to ask the tutor afterwards some [00:14:50] questions, because like now, the way it works is you have to send an email and [00:14:55] like sometimes you have to have to figure out who your tutor is because the lecture recording for us now are [00:15:00] all actually built up from Covid. So that tutor that actually that they recorded might actually [00:15:05] not be at King’s anymore. So there’s no one to email. So you have to like then figure out who that tutor is and email [00:15:10] them and ask the question, set up a teams meeting or meet them in person. And so it’s actually really long [00:15:15] when you just have one question that. So it kind of has it like puts you you just don’t want to ask anymore because [00:15:20] you can’t be bothered. So in that sense, finding the learning objectives, they always put it [00:15:25] at the start of the presentation. So you just write them down on your pen and paper or whatever. At the start of the lecture, [00:15:30] I zone out for whatever isn’t based around those 5 or 6 learning objectives, and then I [00:15:35] zone in for when they do come up. I think.

Payman Langroudi: Guys, you know you’ll as you go through [00:15:40] Dental school year, there’ll be some dark days. There really will. Yeah. Um, [00:15:45] and you’ve got to just understand, it’s normal to be massively stressed in dental school. It’s [00:15:50] definitely one of the hardest courses. I mean, my brother did medicine. Nowhere near as [00:15:55] hard as a course, really as a course there. Just watching the whole time, man. They’re not. They’re not doing anything. Yeah.

Lwai Almasri: There’s no [00:16:00] patient seeing.

Payman Langroudi: Yeah. No. First time you drill into the pulp man to try and do canal [00:16:05] treatment. Yeah. The first time you’re like, what the hell am I doing? Yeah. And most people.

Lwai Almasri: Perforate. [00:16:10]

Payman Langroudi: Yeah, I perforated, I perforated. Um, and then that can that can [00:16:15] that can actually be like a sliding door. That means your whole career, you don’t go towards endo. [00:16:20] Yeah. Yeah. Which is such a ridiculous thing because Endo is a brilliant career. Yeah. [00:16:25] And on that subject, any thoughts yet about the kind of dentist you want to be? I mean, you [00:16:30] you said both of your parents are dentists.

Lwai Almasri: Yeah. So my dad’s a surgeon and [00:16:35] he does max factor oral surgery and implants and stuff like that, but he’s more of an academic now than he is [00:16:40] a practising double qualifier. Uh, I believe so, yes. The doctor. [00:16:45]

Payman Langroudi: As well, I believe.

Lwai Almasri: So. Um, he’s got quite a few qualifications, so I get confused.

Payman Langroudi: Does he work in [00:16:50] hospital?

Lwai Almasri: No. So he runs his own private, um, postgrad education [00:16:55] like department. Oh, really? Um, yeah. In Birmingham. So [00:17:00] he obviously wants me to go down the surgical route, and he’s taken [00:17:05] me to lots of cadaver courses and whatnot. Currently, I haven’t done any of it [00:17:10] at uni. I’ve done a bit of oral surgery so far, but very minimal. I like it, but [00:17:15] I still want to keep my options open because I do like restorative. And like obviously this year [00:17:20] we do a lot of pros and I’m enjoying pros quite significantly. So, you [00:17:25] know, I want to keep my options open. But surgery is a possibility.

Payman Langroudi: Have you been and watched him [00:17:30] ever?

Lwai Almasri: Yeah, yeah I’ve watched I’ve watched a lot of the stuff that he’s done, and he’s even showed me things like, [00:17:35] um, oh, I forgot what the procedure is called. Now it’s you break the you [00:17:40] break the the mandible or the for. Yeah. And you and you retract it back. Yeah.

Payman Langroudi: Yeah, [00:17:45] that’s a big operation. Yeah.

Lwai Almasri: So you showed me one of those and it was, it was very interesting. But, [00:17:50] um, you know, I still want to weigh my options. I don’t want to commit to something this early on. [00:17:55]

Payman Langroudi: Yeah, it’s a bit early. Yeah. Your parents weren’t in dentistry?

Lwai Almasri: Not at.

Saif Mukadam: All. My my [00:18:00] parents didn’t go to uni. Didn’t go to school. They’re just. They’re printers. They own a printing company. [00:18:05] So my granddad started it 40, 45 odd years back. [00:18:10] Really? My dad’s taking it over. It’s just a family business. So. Yeah, they they, um, [00:18:15] they I never really had any pressure to go into dentistry at all. Um, more. [00:18:20] So I was always like, science based in school. I loved the chemistry, biology. I did like physics, [00:18:25] I hated physics. It’s disgusting. Subject matter, I hate it, I like physics, you like it? Yeah, it’s quite [00:18:30] bizarre. And I don’t really see many people that like physics.

Lwai Almasri: But did you do maths? Yeah.

Saif Mukadam: Yeah.

Lwai Almasri: It makes [00:18:35] sense. Yeah. I didn’t like maths or physics. Yeah. Do maths. No.

Payman Langroudi: So do three sciences. [00:18:40]

Lwai Almasri: No.

Payman Langroudi: So I didn’t do physics either.

Lwai Almasri: I actually didn’t want to go into dentistry initially anyway. Oh. [00:18:45] I did economics as my third A-level. Oh, yeah. So completely different. And I actually wanted [00:18:50] to go into finance and economics at uni.

Payman Langroudi: Be different to your parents? Very different. Your mum a dentist [00:18:55] too?

Lwai Almasri: Yeah. But my mum, my mum qualified whilst I was doing my GCSEs and [00:19:00] my A-levels she went to Manchester. Wow. So she did it very late. She dropped out. My parents married. They were young. [00:19:05] Um, you know, she spent her majority of the time raising me and my two sisters. [00:19:10] And then eventually, when my older sister went to uni and my younger sister, kind of like we [00:19:15] all grew up, essentially, she decided to go back to uni and do what she did. She did dietetics first and [00:19:20] then she did dentistry.

Payman Langroudi: What a story. Love that.

Lwai Almasri: Yeah. So to be fair, that was really inspiring. And, um, [00:19:25] like seeing her do that whilst I was doing because she also then because they came from Syria. So she [00:19:30] had to do she had to go to college to do GCSEs. She had to do A-levels as an adult. Yeah. And [00:19:35] with.

Payman Langroudi: Kids. Oh yeah.

Lwai Almasri: And then go to. And the thing is when she went to Manchester she commuted. So she still had [00:19:40] a family. I was doing my GCSEs, so she was really like on top of me for studying and stuff [00:19:45] and commuting every day back and forth to Manchester.

Payman Langroudi: Um, [00:19:50] how come neither of you have got a Midlands accent?

Lwai Almasri: Yeah, thankfully I never got I never I [00:19:55] never had that Birmingham accent.

Saif Mukadam: So I grew up in Aston. You know Aston is. But [00:20:00] that was only for like five years. So I moved back to Moseley. But we don’t really have like a really [00:20:05] strong Birmingham accent around those areas. It’s more like Dudley.

Payman Langroudi: Oh those.

Saif Mukadam: Areas. [00:20:10] There’s like certain areas which have certain areas.

Lwai Almasri: That will have a really thick and strong accent. [00:20:15] Thankfully we do.

Payman Langroudi: You don’t know Depeche Palmer, do you?

Lwai Almasri: No. No.

Payman Langroudi: So [00:20:20] he’s a he’s we do a course called Mini Smile Maker. It’s a it’s a composite course. Okay. [00:20:25] He’s a Birmingham guy but you know from Kenya.

Saif Mukadam: And yeah. See, my parents are from [00:20:30] Kenya.

Payman Langroudi: Yeah, but he’s got a proper Birmingham accent. Really?

Lwai Almasri: It’s gonna be hard to understand sometimes. [00:20:35]

Payman Langroudi: Especially when I get it. It’s not that bad. It’s not that bad? No. A lot of.

Saif Mukadam: People love to make [00:20:40] fun of it, though. Like, I don’t even, like. You can’t even tell that accent. But at the moment I say I’m from Birmingham. [00:20:45] Oh, yeah. You got Birmingham. No, I don’t I don’t have a booming voice. No, I know you.

Lwai Almasri: Can put it on, but you don’t have it. [00:20:50] No I.

Saif Mukadam: Don’t. I can’t even put it on. I can’t even do accents. But I don’t know why they say that. I’ve got [00:20:55] a Birmingham accent.

Lwai Almasri: I don’t. No you don’t. I know it.

Payman Langroudi: Might be one word here or there.

Saif Mukadam: Yeah, some. Sometimes [00:21:00] it can come out, but when they say, oh yeah, I could tell you. No you couldn’t. I know it’s officially.

Lwai Almasri: Confirmed [00:21:05] that you don’t have the accent. Yeah. Tell me about.

Payman Langroudi: Kings. Right when you got there. Outside of this [00:21:10] thing, we were just saying about the competitive nature of it. But London. Yeah. I mean, of course [00:21:15] you’d been to London, but living in London.

Saif Mukadam: Even before.

Lwai Almasri: Like.

Saif Mukadam: Going to. I applied [00:21:20] to Kings purely for the, for the name. Yeah, yeah. If I got it to Manchester I’d be like, yeah, [00:21:25] I rejected Kings. I’m so cool. Obviously that was the idea. That was a very young girl. Like. Long time ago. Younger [00:21:30] me. Yeah. But, um. Kings is great, man. Genuinely. It’s lots of people. It’s always something [00:21:35] happening. But again, there’s obviously the opposite side where you don’t feel like [00:21:40] you’re someone in London. Yeah. Whereas like quite a, like city. You’d enjoyed it more because you’re [00:21:45] like someone there. But no, I think it’s amazing. Genuinely. Initially I hated it because, [00:21:50] you know, Birmingham, I have my own car. I can drive wherever I want, like I don’t have to get on a [00:21:55] tube. It stinks. It smells like London in general is just, oh, it’s so busy. But [00:22:00] there’s something to it where like, it’s it’s nice, like I’m liking it. But then [00:22:05] the accommodation that I was at was not the best.

Payman Langroudi: But which one was it?

Saif Mukadam: Gds [00:22:10] great Dover Street, Dover Street, probably familiar with it. It’s quite.

Payman Langroudi: I’ve heard the name.

Saif Mukadam: Yeah.

Lwai Almasri: That was the one I was at [00:22:15] as well.

Saif Mukadam: It’s, um it’s got a wet room. It’s en suite. So you got everything you need?

Payman Langroudi: En suite?

Lwai Almasri: Yeah, [00:22:20] it’s an en suite, but it’s. It’s a triangular wet room.

Saif Mukadam: Just about. Just about.

Lwai Almasri: It’s [00:22:25] like it’s it’s practice that you have to take your toilet roll out of the bathroom when you have a shower because it will [00:22:30] come out. So like, it will, it will get it gets wet.

Saif Mukadam: It’s not even like.

Lwai Almasri: You know, the [00:22:35] only thing that I have against GDS is that I loved my time there and it was amazing. [00:22:40] But the biggest issue that I have is why am I paying £200 a week or [00:22:45] more than that.

Saif Mukadam: To 215.

Lwai Almasri: Just because my postcode is SW1? Yeah, and that the shard [00:22:50] is right next door. Because in Birmingham that’s like 120. Like, yeah I [00:22:55] have, I have someone in Sheffield that pays maybe £400 a month for his rent. And it was a nice like [00:23:00] couple bedroom flat with everyone with their own bathroom, big spacious place. [00:23:05] But just because we’re in London for over £200 a week.

Saif Mukadam: You get the bare minimum. [00:23:10]

Lwai Almasri: Even that it’s a it’s a little rectangular room with not even a single bed. It’s it’s one of those three quarter day [00:23:15] beds that, like, your legs will dangle off the end. It’s. And I’m not even a tall person. And my [00:23:20] legs were dangling.

Payman Langroudi: I just stay there one year and then move into.

Lwai Almasri: There one year and then you kind of you can stay there more. [00:23:25] But because it’s very competitive, they offer priority to obviously first year students. So sometimes it’s full [00:23:30] and you have to sort yourself out.

Payman Langroudi: But how much do you pay in a house or in a flat.

Lwai Almasri: Same similar [00:23:35] similar 250 in the area. Yeah. You can find places. Obviously you can go up much further. Obviously. [00:23:40] You know London. Like if you if you have the money to you’ll go up a lot further. Yeah. If not you can find [00:23:45] within the same realms. But it’s very.

Payman Langroudi: You stay in the same.

Lwai Almasri: Area. A lot of people do. I live in Battersea currently, so I moved [00:23:50] out a bit further to get a bit quieter of an area. Um, yeah. I live safe [00:23:55] lives, literally next door to the accommodation.

Payman Langroudi: But are you living with other Dental students?

Lwai Almasri: No. Yeah. [00:24:00] Currently I live with my older sister because she’s finishing off medicine at King’s. Okay, [00:24:05] so. But you are with me.

Saif Mukadam: Yeah. My mate, second year friend that I have. [00:24:10] Yeah. It’s nice, homey. It’s cool.

Payman Langroudi: Let’s get on to UK dental students.

Lwai Almasri: Yes. [00:24:15]

Payman Langroudi: Tell me, how did it start? What is it? Let’s start with. What is it?

Lwai Almasri: Uk [00:24:20] dental students is. It’s a good question, but what it is, is currently [00:24:25] it’s the largest network of Dental students in the UK. It’s [00:24:30] simply a community for Dental students run by Dental students [00:24:35] where we can help support each other, network, [00:24:40] help each other grow, do courses not even just that other [00:24:45] like something that we’ve found really nice is that when we created it, we had a lot of students message us saying, [00:24:50] I’m doing this kind of research and would love for other people to kind of get involved and help [00:24:55] out. Do you mind if we pop it in the chat and see if other people are interested? That’s what we that that was our main [00:25:00] kind of thing that we wanted to happen from it. And we were we were really happy when [00:25:05] people started messaging because essentially people saw what we wanted to like, saw the vision essentially, which [00:25:10] was great. People pop in like charity things that they do. It’s really great. It’s [00:25:15] just a place basically where people.

Saif Mukadam: Opportunities for other students exactly across the country, which [00:25:20] is, you know, you don’t really find that anywhere.

Payman Langroudi: But so explain to me, I mean, you [00:25:25] kind of told me before about how quickly it grew. Yeah. But explain to me, okay. You [00:25:30] have this idea. Mhm. You tell the six people around you. Yeah. [00:25:35]

Lwai Almasri: Then it kind of started with so I can’t, [00:25:40] I just put an invite link in the, in the WhatsApp group chats that kind of exist already [00:25:45] of the university. Yeah. So we did a.

Saif Mukadam: Long it was oh this.

Lwai Almasri: Was this [00:25:50] was the hardest part actually the hardest part of doing it was getting to the point [00:25:55] where we were like, okay, now let’s leave it and let it just organically grow, which is where we are [00:26:00] now, where we know we haven’t got all the Dental students in the UK, but we’ve let it just naturally grow now [00:26:05] itself. Um, and not pushed. But essentially what we did was we created a Google [00:26:10] Doc spreadsheet, um, like on Google Drive and listed all the universities [00:26:15] and like all the, all the years. Yeah. And then said, okay, we’ll [00:26:20] tick off each one. Once we’ve sent an invite link into each university’s specific [00:26:25] year group chat. Similar to how Kings have a BDS 1 to 5 group chat for [00:26:30] each year group for Kings, every other university has the same thing, so we basically worked [00:26:35] our way into joining each one each year, group each university and dropped a message saying, [00:26:40] guys, this is a group chat for this purpose, whatever. But here’s an invite link to join now.

Payman Langroudi: But [00:26:45] because you knew other then other students.

Lwai Almasri: Linkedin, Instagram. So like you ask other [00:26:50] dentists from other unis if they can add you in or like if I was, I was already in all five for [00:26:55] the King’s group chats. Um, and then, you know, like people were really helpful. [00:27:00] So like, people from Bdsa were like, okay, we’ll help you guys out and add you into these group chats, um, [00:27:05] and whatnot. So I remember, um, someone made me a community admin on the Birmingham [00:27:10] Sports Day group chat so that I could just send it in one quick message, and it went to everybody. So [00:27:15] yeah, it was just it was basically it.

Payman Langroudi: Was a massive growth. Yeah.

Lwai Almasri: It just that’s why it really accelerated really quickly [00:27:20] was because we we’ve got a.

Saif Mukadam: Lot of access to a lot of Dental students across the country initially from like [00:27:25] Bdsa sports days, whatnot.

Lwai Almasri: The beautiful thing about it was that everyone was willing to help. Yeah, everybody. [00:27:30] And that’s what the main premise of the group chat is anyway, is to help each other. So it was really cool to see that the [00:27:35] students, when they saw it started to like build up. They just, you know, everybody started [00:27:40] sharing it. No one no one really keeps anything like that, like a group chat link. So everyone was just sharing. [00:27:45] We put it on Instagram. Um, dentistry. Co.uk were really nice to, to also put it out on [00:27:50] um on their Instagram. So yeah, it kind of just grew that way. And then now once the thing is what [00:27:55] was crazy. Our kind of like the moment when we realised, okay, it’s going really well was when we hit a [00:28:00] thousand people. That’s when we, when we called each other and we were like, this is crazy. Yeah.

Payman Langroudi: How [00:28:05] many students are there? Do you know?

Lwai Almasri: Around 1500.

Saif Mukadam: Something like that.

Payman Langroudi: You’re kidding.

Lwai Almasri: Yeah, around 1500 [00:28:10] students. 1600.

Payman Langroudi: 2000 of them?

Lwai Almasri: Yeah. 15, 1600 students in the group [00:28:15] chat, which is really cool and it grows every day.

Payman Langroudi: Although you don’t know they’re all students, do you?

Lwai Almasri: That’s [00:28:20] the thing. So we can’t we?

Payman Langroudi: I just joined.

Lwai Almasri: Yeah, we could have. We could have [00:28:25] done something where it’s. They have to we have to approve everything joining [00:28:30] and but that’s. But yeah. And also we don’t want to. Yeah. And also we don’t want to deter like [00:28:35] because the thing is, is I think it’s a bit sad if people that aren’t anything [00:28:40] in dentistry joining this group chat. Do you get what I mean? Like why the hell are you going to join a group chat that you’re not going [00:28:45] to understand anything in there that brings you no benefit? So there’s that. But also, we don’t [00:28:50] want to deter students that are applying for dentistry from joining because at the same time, a lot of [00:28:55] the time they can get help as well. Like, we have no qualms with people dropping a message saying or [00:29:00] um, anybody have any advice for this application or whatever, but help out. [00:29:05] Like we’re very happy with that. So we don’t we don’t really mind. So yeah, whilst we, we don’t know 100% [00:29:10] how many dental students there are, we know that majority of them are. We [00:29:15] did a poll earlier in the chat as well about which universities people were from, so that we could, for our spreadsheet [00:29:20] purposes, obviously, like figure out where we need to focus our energy and whatnot into which [00:29:25] universities we needed help from. And yeah, and even when we did that poll, students reached out to us [00:29:30] saying, oh, I’ve noticed you don’t have this many people from this university. Do you want some help in like making [00:29:35] sure that it gets spread out and shared and stuff like that? So it’s actually it was really, really cool stuff. But yeah. [00:29:40]

Payman Langroudi: So then I guess the danger of it is, like you were saying before [00:29:45] to me, spamming. Spamming. Yeah. Have you had any of that.

Saif Mukadam: Occasion time to time. But occasionally [00:29:50] on it it gets deleted. They go.

Lwai Almasri: Yeah, I mean.

Saif Mukadam: Spam, stop it. Yeah. [00:29:55] To stop spam.

Lwai Almasri: In the sense of like product marketing. [00:30:00] We’re quite honest in the sense of we we delete it quite quickly, especially if it’s, um, something [00:30:05] that’s completely irrelevant that some people will drop in and like random Chinese accounts, will join and send [00:30:10] a message saying, need help with your assignment, writing and whatnot. We delete those very quickly because [00:30:15] our notifications are. Even if I’m on Do Not Disturb, I get notifications for the chat, so I see it. Um, and [00:30:20] saves really good at it. Um, but but um, in terms of spam, [00:30:25] where, where people just end up just day to day chit chat. It happens [00:30:30] occasionally, but it doesn’t really happen as much as we were worried that it would, because everybody has their their uni year [00:30:35] chats, that they kind of do that in any way. So it doesn’t really happen in this chat, which actually is quite helpful. [00:30:40] It’s nice because otherwise you’d have a chat with 1600 people just popping off on your phone [00:30:45] all the time. It’d be unbearable.

Payman Langroudi: Yeah, but look, it’s an interesting thing. Like let’s say, let’s say [00:30:50] for the sake of the argument, I actually do want enlightened student representatives. Yeah I [00:30:55] do. Yeah. I could go straight on there and say, hey, I’m looking for an enlightened student representative. So here are the benefits [00:31:00] of it. Of course you could. It would be much better, though, if I contacted you first and said, hey, I’m thinking [00:31:05] of doing this, but what if I didn’t know who you are? Yeah, yeah. So so so then that’s where it’s. It’s [00:31:10] a bit weird. I mean.

Lwai Almasri: We’ve put it in the in the bio of the like of who you are. Yeah. The description of the group chat [00:31:15] and whatnot. Um, I mean, and we’re trying to do as much to [00:31:20] we’re not trying to specifically get people to know who we are as, as low and safe, but [00:31:25] more so. Okay, we’re running this group chat. Just come and reach out because [00:31:30] you can see who the admins are and the admins are there, and it’s clear. So it’s a it’s a bit [00:31:35] obvious to reach out to one of us, and we put it in the group chat to reach out, drop us a message [00:31:40] and, you know, and give.

Payman Langroudi: Me an example of like something that goes down on there that’s super like valuable for someone [00:31:45] who’s on it. What sort of stuff?

Lwai Almasri: The endo, the endo research thing that [00:31:50] the student from Queen Mary’s messaged us.

Saif Mukadam: There’s quite a few things. Yeah. So a lot of people have [00:31:55] like this opportunity and they’re like, I want to put this on the group chat for other students to get involved in. [00:32:00] They’ll drop it in and like I think charity stuff as well. So I have I’m involved in a charity. I [00:32:05] put a message in for the charity, um, opportunity on the group chat and we’ll get people signing up [00:32:10] that you wouldn’t have if you didn’t have this group chat. So there’s positives there. [00:32:15]

Lwai Almasri: Yeah, I mean, we had a student that messaged both me and Saif and she was from Queen Mary’s and she was talking about [00:32:20] how she’s doing this research project, this Indo research project, but she needs support [00:32:25] from other students, from other universities to collate data and whatnot. Without [00:32:30] this group chat, she actually wouldn’t have been able to do it unless she reached out. To like individually would have been a [00:32:35] lot harder. She put it in the chat. She messaged us saying, do you mind if I put this in? And I said, of course, go ahead. This [00:32:40] is what the group chats for, like, please be my guest. She dropped it in the chat and I mean, I don’t know what [00:32:45] happened. I didn’t follow up, but she got reactions to the message, so I assume that people would have reached out. [00:32:50] And, you know, something like that is exactly what we want from it. And, you know, I mean, other than that, [00:32:55] we are planning on running hands on courses. I mean, I’ve been talking with Gin and Kish, [00:33:00] um, for quite a while as well about, you know, getting some hands on courses for students and, [00:33:05] you know, with sponsors and stuff like that.

Lwai Almasri: We’re trying our best to make it free. I mean, [00:33:10] you’d be surprised to know that if you want to host a hands on course at King’s, you. [00:33:15] If the Dental Society at King’s wanted to host a hands on course using the Phantom head lab or whatever, they [00:33:20] actually charge the society even though it’s outside of ours. You’re not taking away from, like [00:33:25] any student, clinical time or whatever. They they’ll charge you and it’s quite expensive. I forgot how much the figures [00:33:30] actually were, but a lot of sponsors can’t even don’t pay that much to cover it. So [00:33:35] you don’t get hands on courses that often. And if you do, they’re either for graduated dentists [00:33:40] and you won’t understand anything going on or they’re really expensive. So [00:33:45] like, there’s never been a win win for for students in that sense. They [00:33:50] always either tag along to things that they don’t really understand to to actual graduated dentist events, [00:33:55] or they don’t go because they can’t afford to do it, which is a very valid thing because, [00:34:00] you know, like students.

Payman Langroudi: Expenses go to graduate dentist events. [00:34:05] Yeah for.

Lwai Almasri: Sure. Of course I.

Payman Langroudi: Agree. You’ll understand. You’ll understand. There’s no difference. It’s dentistry. [00:34:10] Right? Yeah, but understand.

Lwai Almasri: But like, a second year might not understand something about crown preps. Of course. [00:34:15]

Payman Langroudi: Of course, of course. But, but but my my advice is generally do go. Yeah generally do go. And we on our on [00:34:20] our hands on we have students all the time uh, sitting in the back and sometimes, you know, [00:34:25] there’s cancellations and they actually do the hands on composite course as well. Oh, nice. Yeah. And I [00:34:30] watched those kids come through, you know, and and, you know, some of them go that direction. It’s it’s [00:34:35] cool. It’s cool. Um, and now there’s an event. There’s an actual event in the in [00:34:40] process with FMC, right?

Lwai Almasri: Yes, yes.

Payman Langroudi: Go on. How did how did that happen? Go for it.

Saif Mukadam: Yeah. [00:34:45] So it is essentially just building on the top 50 dentists [00:34:50] likes event that they have yearly anyway. But now we’re adding [00:34:55] the top 50 dental students with it. And as we said previously, it’s like the top 50 of today or [00:35:00] top 50 of tomorrow. It’s punchy, it’s catchy. And then we’re making it with a conference [00:35:05] as well as a party afterwards, a water and whatnot, which is, you know, it’s big, like [00:35:10] you get a day out of it for students, you have sponsors, you’ll [00:35:15] have whatnot. And I think it’s a great opportunity, something that you can build on for King [00:35:20] from BSA and whatnot. And yeah, I don’t see anything any harm [00:35:25] in it and something positive for students. I’m really excited for [00:35:30] it as well.

Lwai Almasri: I mean, the cool thing, your competition.

Saif Mukadam: Yeah, exactly.

Lwai Almasri: Students, I think the cool thing about it is [00:35:35] really, is that the top 50 dentists that currently that I think it’s [00:35:40] essentially just a drink ceremony and you get your plaques and you just like you get some photos [00:35:45] and that’s all it was really. It was quite small and it was just the top 50 dentists that would actually turn up. We [00:35:50] kind of wanted to well, we wanted to give recognition to students. I mean, saves on the dental [00:35:55] society at King’s does a lot of extra extracurricular stuff. I mean, I’ve been doing since first year, [00:36:00] a lot of extracurricular stuff was on the dental society for a period of time. Yeah, you do all of this extracurricular [00:36:05] stuff and it’s not easy. And it takes up a lot of your time, especially for such a, as [00:36:10] we said earlier, a heavy degree. There’s so much lectures and so much content. It does [00:36:15] take up a lot of your time to do this stuff. And uni doesn’t really award you [00:36:20] or give you much recognition for it. There are occasional awards within the uni and whatnot, but [00:36:25] on a wider scale, not so much. So what we wanted to do was give [00:36:30] recognition for those that really go above and beyond and kind of do [00:36:35] a lot. And so the premise of it is and it’s it’s great to give some competition because doing [00:36:40] this will cause will give incentive to the people that weren’t doing it, [00:36:45] also to do it. And it’s going to benefit their career if they do. So it’s kind of it has that benefit to it as well. [00:36:50]

Payman Langroudi: Are you aware of the controversy around the top 50?

Lwai Almasri: 100%. Are you? Yeah. We’ve [00:36:55] we’ve we’ve we’ve heard it all since we announced it. We’ve we’ve had lots of [00:37:00] Backlash comments. We’ve spoken to too many professionals. [00:37:05] I mean, even like our own mentors that like we both respect highly. Prof. Banerjee as [00:37:10] an example, I have. Yeah.

Saif Mukadam: Yeah. On my tutorials every Thursday. Guys. So knowledgeable [00:37:15] man.

Payman Langroudi: I love him.

Saif Mukadam: Yeah, he loves it.

Payman Langroudi: Although, although I can’t believe that Avi is a really [00:37:20] strict teacher.

Saif Mukadam: Nice. So. No.

Payman Langroudi: Because his students told me he’s really strict. [00:37:25] He’s so.

Saif Mukadam: Strict.

Payman Langroudi: I mean, you just can’t.

Lwai Almasri: Believe he’s strict. He wants.

Saif Mukadam: He wants the best out of us. Yeah.

Lwai Almasri: So he’s he’s [00:37:30] strict, but he’s. I don’t know how to explain it. If if you can see where he’s coming from. The thing [00:37:35] is, a lot of people are scared of Prof. Banerjee because. Because I just can’t. Yeah. So, [00:37:40] so so.

Saif Mukadam: He’s the.

Payman Langroudi: Most unscary character I know.

Lwai Almasri: So, so for us, from from [00:37:45] our first initial point of meeting, you got to remember for us, everyone tells you about Picard’s and it’s the Bible [00:37:50] at King’s almost for restorative dentistry. It’s the Bible. Yeah. So like so like for us, it’s [00:37:55] you’re going to you’re you’re sat in a room especially our tutorials are quite small circle. [00:38:00] You’re in a very small room with this seasoned veteran of dentistry. No, no.

Payman Langroudi: He told me he’s strict [00:38:05] on purpose.

Saif Mukadam: He is so, so strict.

Lwai Almasri: But if you kind of see where he’s coming from, you [00:38:10] kind of break past that strictness. Yeah. And he’s he’s very he’s a lovely, lovely [00:38:15] guy. I shouldn’t be.

Payman Langroudi: Telling you this. If you know.

Saif Mukadam: Yourself, if you know your stuff like in your in the tutorials that I have with him. Yeah, [00:38:20] he loves it. Honestly. He loves it. If you ask him questions and you actually engage with him and engage with [00:38:25] the content, you can tell like you’re actually interested in what we’re doing. He loves it.

Lwai Almasri: Like [00:38:30] you have to turn up prepared to manage these tutorials. You know, I.

Payman Langroudi: Had him on this.

Lwai Almasri: Yeah.

Payman Langroudi: And but I [00:38:35] also had Ken Finlayson on this. Okay. Whose idea was the top 50? Yeah. Yeah. [00:38:40] And so back to the controversy. I mean, I mean, are you stuck on the [00:38:45] top 50 idea or not really.

Lwai Almasri: It’s not that. The thing is, with the controversy, and Prof. Banerjee warned us of this [00:38:50] and spoke to us about it. I mean, we met with him and we and we took his advice and whatnot, and even my dad, [00:38:55] because my dad’s more of an academic than he is, um, something like this. And he’s not been always [00:39:00] the biggest fan of top 50 awards and whatnot. But the point of what we’re trying to do here is, and [00:39:05] what we’ve explained to people, it’s not that we’re just giving you an award and saying here, this is an [00:39:10] accolade and whatever. Like where what we’re trying to do is we’re trying to help [00:39:15] people grow. And the way that we’re doing it is that we’re giving some [00:39:20] sort of incentive to, to, to, to create creativity within students [00:39:25] because our market and that’s why we specifically said we want to work on the judging criteria, [00:39:30] because as students, we know what’s within the realm of possibility, and we know what students want and [00:39:35] what students should be doing and the things that will benefit students. And that’s what we want to tailor the judging criteria and what we [00:39:40] have tailored the judging criteria to. And in that sense, because of that, students, [00:39:45] when they make their application or start working towards that application, they’re obviously going to be doing stuff [00:39:50] that’s then beneficial to them. So regardless of winning or not, because winning at the end of [00:39:55] the day is cool, But realistically, like we said earlier, 15 or 1600 people in [00:40:00] a group chat and 50 winning. There’s obviously those top 50 are [00:40:05] going to be something that really stood out, like an application that really stood out and was very creative and as they [00:40:10] should be rewarded for it respectfully. And then the rest of the people, it’s not [00:40:15] like they haven’t gained something from doing it. They’ve gained. They’ll be given feedback. They’ll they’ll [00:40:20] have gained. They’ll have done hands on courses.

Payman Langroudi: We all get the upside of it. Yeah.

Saif Mukadam: The downside, the controversy.

Lwai Almasri: The [00:40:25] controversy is, is we’re aware that we’re going to get backlash for it. And I’ll be honest, I don’t really care because you’re [00:40:30] going to get backlash for doing anything. There’s always going to be people that do backlash.

Payman Langroudi: I mean, the backlash, the [00:40:35] that it used to be the magazine. Yeah. Um, where they used to put out the top 50. [00:40:40] Now it’s a post on social media. Yeah. That post is the busiest post. It’s [00:40:45] the most engaged post that FMC put out. Yeah. Like, people are definitely interested in that [00:40:50] list. Yeah. Um, but the, you know, the downside [00:40:55] of it. What people say. Yeah. What? Can you tell me what you think the downside is.

Saif Mukadam: Why do they pick [00:41:00] me? Why do they pick? Why do they pick him over me? Those kind of vibes, isn’t it? But it’s like it’s [00:41:05] competition. But like, when people lose, they’re like, why didn’t I win? Why didn’t [00:41:10] I? But, like, what do they do to win? I didn’t do, like, you know, those kind of vibes. Yeah, but [00:41:15] I just don’t think that I will happen with the students. Yeah. Version. But [00:41:20] yeah, the thing is, every year you can get a chance to apply every year. I mean.

Lwai Almasri: Pdsa [00:41:25] and like the Bacd, for example, they do the.

Saif Mukadam: Essay.

Lwai Almasri: Competition. Yeah. Essay [00:41:30] competition. It’s almost the same really. Because like, why did this person get a higher mark than I did, for [00:41:35] example? So people are always going to say why when it comes to awards. Why did this [00:41:40] criteria. Yeah, I mean all we have to say is that we’re going to we’ll be publishing the judging criteria to the [00:41:45] students, the publish the judging criteria. Sorry. To the students. It’s going to be known. So they’ll [00:41:50] know what what’s what to expect and what to do. And the good thing is, is that we plan on running courses [00:41:55] throughout the year that people can go to in order to strengthen their [00:42:00] application. So it’s not and it’s equal opportunity, because at that point, yes, we’re not going to be able to [00:42:05] have 1600 people on a hands on course, but we will obviously be on a first come, first serve basis. [00:42:10] But it will be something that, you know, everybody has an equal opportunity [00:42:15] to to do this, this and that.

Payman Langroudi: Yeah, but what if what if yeah, I’m a student in [00:42:20] Aberdeen somewhere or whatever. Is there a Dental school in Aberdeen? Yes there is. Yeah. Um, [00:42:25] and I, I feed the hungry at the weekend and I’m working on [00:42:30] a research project with my tutor, and I’m top of my class, [00:42:35] and I don’t even enter this. Yeah.

Lwai Almasri: So then that’s.

Payman Langroudi: That’s your choice. No, no, I know, I know, [00:42:40] I know, of course I understand that I’m not going to win if I don’t enter. Right. But but then [00:42:45] the list comes out. Top. Top 50 students in the UK. This. This [00:42:50] cat, this this girl I’m talking about. Yeah. Might be better than the number one person. [00:42:55] And yet he gets no recognition at all because. Because she didn’t make an entry. [00:43:00] Yeah. Now, what you’ll find is in the awards, you know. Oh, private dentistry awards. I’m [00:43:05] going on Friday to private dentistry awards. Yeah. Sometimes the entry process [00:43:10] becoming good at putting an entry in. And some people I know, [00:43:15] you guys may not have come across this yet, but some people will hire a PR company to [00:43:20] to sort out their whole entry. Yeah. So I know one guy who paid £15,000 [00:43:25] for his entry. Yeah. This back in the day when? When? Uh, it used [00:43:30] to be a very big thing to win it. Yeah. And he said, I want to win it. Yeah. And so my [00:43:35] general point is that that that those are the kind of problems that come up. Yeah.

Saif Mukadam: Yeah. We’re [00:43:40] we’re going to limit those kind of entries as well. Like we’re not going to have. Well you’ll never.

Payman Langroudi: Know. You’ll never know.

Lwai Almasri: We’ll never know. [00:43:45] No. But you’ll never know.

Payman Langroudi: Because if if you’ve got these, these criteria and someone’s only fulfilling [00:43:50] these criteria and doing it to a very high standard on these criteria. Yeah. And [00:43:55] and you know, by the way, being a number six top student in the country, [00:44:00] we’re not.

Lwai Almasri: Going to rank. We’re not ranking them. You will be known as a top 50 being in the [00:44:05] top 50.

Payman Langroudi: It’s good for your career. Yeah. It’s good for your career. If I was some principle, you know, [00:44:10] the hiring, the first job. Yeah. Oh, yeah. You know, it’s good for your career. And so you set up, like, a competition [00:44:15] that ends up being good for your career. And then. And then, by the way, I’m cool with it, but, [00:44:20] but, but this is the kind of thing that will come up.

Lwai Almasri: Yeah. But but but it’s going to come regardless I think people. [00:44:25]

Payman Langroudi: Well it’s not regardless if you don’t have it like that. Yeah. Yeah.

Lwai Almasri: But like the thing [00:44:30] is, is.

Saif Mukadam: There will be people that.

Lwai Almasri: Will no matter what you do, there’s always going to be someone that that. And I’m [00:44:35] sure you, you might have got backlash maybe for starting up a podcast even back when you started it up. [00:44:40] So do you get what I mean? Like there’s always no matter. A lot of times there’s people that will hate to see other [00:44:45] people succeed.

Payman Langroudi: I don’t think it’s just that, though, dude. Yeah, I get that. I get that, but [00:44:50] that’s I think that’s a dismissive way of thinking about it. Yeah. I [00:44:55] do understand what you’re saying. Yeah. Some sort of jealousy. Yeah. There is that jealousy [00:45:00] thing exists. But often I feel like we put stuff down to [00:45:05] that where there’s other things involved. Yeah. So people will say, oh, I [00:45:10] don’t like so-and-so showing pictures of his Ferrari. Yeah, yeah. And then a bunch of people were like, oh, they’re [00:45:15] just jealous. Yeah. Okay. Jealousy is one aspect of that. Yeah. But [00:45:20] it’s important to try and understand the other aspect of what’s what is the actual [00:45:25] true good reason why your dad has distaste with [00:45:30] with this? Yeah. What is that? Pin that down. Yeah. Yeah. Then. Okay. Address it so I [00:45:35] don’t care about it. Or this is how. This is how I’m addressing it. Yeah. But do understand that, you know, [00:45:40] people have feelings for reasons it’s not. It’s not just that every big move will make. [00:45:45] Yeah. Of course. You know waves.

Lwai Almasri: Yeah. I mean, I feel like that’s why that was our [00:45:50] main premise, actually, of meeting with Prof. Banerjee. Because, like, what did that say?

Payman Langroudi: I’m sure he hated [00:45:55] the idea.

Lwai Almasri: Not not that he actually wasn’t. He wasn’t. I wouldn’t say a hater. I mean, he’s I never had the privilege [00:46:00] of actually being tutored by Prof. Banerjee in my second year, but.

Saif Mukadam: I’ve got him literally tomorrow a minute. [00:46:05] So so so say hi.

Payman Langroudi: Say hi.

Saif Mukadam: Once I finish here, I will be going home to, [00:46:10] like.

Lwai Almasri: Prepare for it. Yeah. So I don’t want to.

Saif Mukadam: Be found out.

Lwai Almasri: So I mean, I mean, [00:46:15] with Prof. Banerjee, he was just telling us literally exactly what you said about, you know, the backlash [00:46:20] behind it and the fact that, I mean, it doesn’t actually mean anything. It’s not something of of like [00:46:25] of substance. And then he said that the problems that you’re going to have is that students are going to want things given [00:46:30] to them in black and white. From his experience of marking, being a tutor, being a tutor [00:46:35] and whatnot. And, you know, he was helping us sort of build and give us advice on what [00:46:40] we had as a potential judging list and a judging panel.

Payman Langroudi: Um, tell me about that. Tell me about that. [00:46:45] So who made the judging criteria and who are the judges?

Lwai Almasri: So we made the. Judging criteria. You [00:46:50] two. Just you two. I mean we weren’t we weren’t we we [00:46:55] had.

Saif Mukadam: Our bias here and.

Lwai Almasri: There. We obviously had our advice, but we we we we we worked [00:47:00] on the judging criteria and kind of created it. Yeah. And then in terms of the judging panel, we kind of what, [00:47:05] what what Avi was kind of sorry, Prof. Banerjee was, was saying, um, [00:47:10] was that, um, we need less [00:47:15] your high street, your Instagram dentists and more academics [00:47:20] because.

Saif Mukadam: They know what it’s like.

Lwai Almasri: They know what it’s like to judge students. Of course, the issue that he [00:47:25] then said is that academics don’t like this kind of stuff. So you’re going to struggle to get academics to agree [00:47:30] to, to judge something like this, which is very fair. But again, you need [00:47:35] to just be able to find a balance, which is what we’ve been. So what have you got? I mean, I don’t think we can leak. [00:47:40]

Payman Langroudi: No, no. But what kinds of people have you got.

Lwai Almasri: Yeah. So we’ve got, we’ve got lots of like potential. I’ve [00:47:45] got I can save this name. For example. I’ve got we’ve got down potential. Like, for example, Prof. Roger Ryan, [00:47:50] if you’ve heard of him. Yeah. Yeah. So someone that, you know, he’s worked very closely with my dad, for [00:47:55] example. And I know him as a both a postgraduate academic, an undergraduate academic, very [00:48:00] seasoned academic himself with a long list of qualifications. So we [00:48:05] kind of did want a balance of maybe because we want around 25 or so judges. So [00:48:10] you’ve got a.

Payman Langroudi: Couple of profs. What else?

Lwai Almasri: And then you’ve got your high street dentists as well. Oh have.

Payman Langroudi: You. Yeah. [00:48:15]

Lwai Almasri: So your instagrammy ones because because at the same time.

Payman Langroudi: Name one type.

Lwai Almasri: Do [00:48:20] you want to name one.

Payman Langroudi: Why not?

Saif Mukadam: Why not.

Payman Langroudi: I don’t really, but why not? I don’t say.

Lwai Almasri: Because the thing is, we haven’t really [00:48:25] spoke.

Saif Mukadam: To them yet. We haven’t spoken.

Lwai Almasri: No no, no. So we have to some. But we haven’t confirmed a lot of them. [00:48:30] Yeah. So we don’t want we don’t want to say the name.

Saif Mukadam: Say they’re like, what am I doing that?

Lwai Almasri: And then they [00:48:35] hear it before kind of.

Payman Langroudi: We’ve all heard the names those types. Yeah.

Lwai Almasri: You’ve you’ve heard some of the names. Okay.

Payman Langroudi: Yeah. [00:48:40] And then any students.

Lwai Almasri: So we want fresh. We want freshly [00:48:45] graduated students. So like you’re we have foundation dentists. We have foundation [00:48:50] dentists that are just graduated. And we picked them as ones that we thought were [00:48:55] very, you know, on it, on it when they were students. I mean, for [00:49:00] example.

Saif Mukadam: Academics and extracurriculars. So they know what it’s like. They know.

Lwai Almasri: How to. I’ll call him doctor [00:49:05] now, even though he’s a good friend of mine, just because he’s graduated. So I’ll respect his title. But for example, Tani doctor Tani Kulkarni, [00:49:10] he was very I mean, you’ve had him on the podcast as well actually. Yeah. So he was very [00:49:15] on it as a student extracurricular wise. I mean, graduated with honours.

Payman Langroudi: I’m really he’s really [00:49:20] on it as a human. Really? Yeah, exactly.

Lwai Almasri: So, so so someone like him, uh, [00:49:25] as a, as a judge would be great because, you know, he recently did. He knows what it’s [00:49:30] like to be a student, not you two know. So we will not be judges. We will [00:49:35] not. We will not be entering even as as as applicants to it. We we are completely, [00:49:40] Um, we don’t want any bias. We don’t want any level.

Payman Langroudi: Yeah.

Saif Mukadam: Yeah. Imagine the people who [00:49:45] decided to create the idea and then.

Lwai Almasri: Yeah. If we applied and where the guys that are running it, it’s. We [00:49:50] don’t want to lose credibility in that sense. And also. Yeah, it just doesn’t seem fair. So we’ll be [00:49:55] staying clear of applying and we will not be judging whatsoever.

Payman Langroudi: And these judges, they’ll they’ll do it for [00:50:00] free and just do it.

Lwai Almasri: I mean, I’m not like I’m.

Payman Langroudi: Not [00:50:05] saying they need I mean, so.

Lwai Almasri: The way that our partnership with FMC kind of works is that it [00:50:10] was a matter of like you said, Craig said to you get the numbers and we’ll handle the rest. So obviously [00:50:15] they’re very well practised and versed in getting judges, you know, all of that [00:50:20] stuff. So they’re kind of dealing with that, dealing with that. Yeah, they’re dealing with that side of it in the sense [00:50:25] of even with getting the judges are why I’ve been calling it a potential [00:50:30] judge list is because we’ve come up with names. It’s a partnership at the end of the day. So if they say no to [00:50:35] a specific person or they recommend, we’re obviously going to talk about it, discuss and work on it together type thing [00:50:40] and see where the judge, you know, selection kind of comes in in, in play. And that’s kind [00:50:45] of the advice that we took from from Prof. Banerjee was, you know, make sure that your judges [00:50:50] are people that are going to give the students what they want and not just, oh, this guy’s good. [00:50:55] Let me, let me um, uh, let me, you know, give him top 50 and whatnot, [00:51:00] and they’ll give feedback. The main thing that we wanted was, was also to give feedback to students, because at the end of the day, like we [00:51:05] said, we want.

Saif Mukadam: To know, why didn’t I win? Not just that, but to.

Lwai Almasri: Better yourself for the next year, because we [00:51:10] plan on making it a yearly thing. Um, and for even those that don’t win, like, like Saif [00:51:15] said, the event in itself, it’s going to be a conference during the day with a trade fair and [00:51:20] then the award ceremony and then a party like thing afterwards. Um, where [00:51:25] it’s at the end of the day, it’s again, it’s a networking opportunity in itself.

Payman Langroudi: So [00:51:30] is there a date for the event already?

Lwai Almasri: Not yet. Not yet, but we are looking at summertime [00:51:35] end of exams. So all universities will have finished exams. We don’t want to do it too far [00:51:40] into summer because obviously dentists have holidays and their kids and whatnot when they want to come because we’re [00:51:45] merging the two events together, essentially all.

Payman Langroudi: The top 50, actual top 50.

Lwai Almasri: Yeah. So that’s the point of it being the top 50 [00:51:50] of today. Meet the top 50 of tomorrow. Um, and merging it together. And so [00:51:55] it would be one big event where they can network. Everybody meets and, you know, stuff like that. So [00:52:00] we don’t want it for when the dentists have kids and they summer holidays and whatnot. And we also we know that [00:52:05] uni students like to go on holiday as well when as soon as you get summer starting. So we don’t want to do.

Saif Mukadam: It early summer. So [00:52:10] we want to make the most of it when we get.

Lwai Almasri: Exactly. So we kind of want to do it just at the start of summer where the weather’s nicer, everyone’s [00:52:15] kind of happy. The exams are finished. So it’s a good way to celebrate and start this.

Payman Langroudi: And does it have a name? Not yet, [00:52:20] not.

Lwai Almasri: Yet, not yet. But hopefully soon. Hopefully in the next couple of days we’ll be announcing [00:52:25] the, um, the rest of the information.

Saif Mukadam: The behind the scenes per se that I’ve been been working. [00:52:30] We’ve been working.

Lwai Almasri: On this since since May, almost.

Payman Langroudi: I mean, it’s interesting because, uh, [00:52:35] This event is going to have to be sponsor led. Yeah. And [00:52:40] so you’ve got to persuade sponsors to come on board with this. And there’s so many [00:52:45] events. Right. It’s not an easy sell. It’s not an easy sell to sponsors. But you leave that to FMC [00:52:50] as well.

Lwai Almasri: I mean, if they want our help with it, we’re more than happy to. But they’ve said thankfully that, [00:52:55] yeah, they’ve got they’ve got their team veterans and they know what they’re doing with that. And we trust them completely [00:53:00] with, you know, getting a venue, sorting out that stuff.

Payman Langroudi: So have [00:53:05] you guys ever listened to this podcast before?

Lwai Almasri: Yeah, quite a few episodes. I’ve seen the.

Saif Mukadam: Clips on Instagram. Oh yeah, [00:53:10] I love the clips on Instagram. They’re quite nice.

Lwai Almasri: I have a bit of. I have a bit of a commute to university, so I actually listened to some of [00:53:15] the episodes on my way to uni and back home.

Payman Langroudi: Yeah, well, there’s this bit in this podcast where it suddenly gets dark. [00:53:20] Okay. Yeah. And the dark part. Generally we like to go into clinical mistakes, [00:53:25] right?

Lwai Almasri: Yeah.

Saif Mukadam: You can’t ask me that because I think yes.

Payman Langroudi: We can ask you. [00:53:30] Yeah. But mistakes. Yeah. And it’s this question around We don’t learn [00:53:35] from each other’s mistakes. And you know the group, for instance, it’s good for that sort of thing [00:53:40] as well, that kind of conversation. But when I say, what’s the biggest mistake you’ve made in dentistry so far? [00:53:45] What comes to mind?

Saif Mukadam: Mistake in dentistry? I can’t it’s [00:53:50] not really been much for me to make a mistake on yet, but tooth waxing? What was supposed to say? No, but I’m [00:53:55] saying like no. Like as an overall package in year one, I think I got involved a lot with what I wanted to, but I feel like I [00:54:00] could have done more. I’m not going to lie. Like there were so many opportunities, so many events, like so [00:54:05] many things that could you.

Payman Langroudi: Click out a little bit? Is that what happened? No, I don’t.

Saif Mukadam: Think I never clicked out. I’ve always just [00:54:10] been there, been involved. Yeah. Met people whatnot. But I feel like I could have gone to this.

Lwai Almasri: Safe is what we [00:54:15] call on campus a Banach.

Saif Mukadam: Okay.

Lwai Almasri: A big name on campus. Everyone and everybody knows [00:54:20] who he is. So I wouldn’t say. I wouldn’t say he’s the first.

Payman Langroudi: Time I’ve heard that someone else mentioned. [00:54:25]

Lwai Almasri: That he. I wouldn’t say he’s cliquey.

Saif Mukadam: No. So I like I like to get to know people. I’m [00:54:30] quite like genuinely like, you know, I meet someone? I’m not like this professional. [00:54:35] I make a joke, I do what I want to say, I say what I want to say when I want to say it. I hate [00:54:40] this idea of being professional all the time. And you meet someone. You have to turn it on and be someone else. Yeah. [00:54:45] I can’t do it. Like I don’t know how to do it.

Payman Langroudi: Me too, me too. I know.

Saif Mukadam: It’s impossible. Like, I just, I don’t [00:54:50] know, I just struggle with it. So when I meet people.

Lwai Almasri: What was the.

Payman Langroudi: Error? What was the error?

Saif Mukadam: It’s like you didn’t.

Payman Langroudi: Get involved.

Saif Mukadam: Enough. [00:54:55] Going to more stuff, events and whatnot. I met people, but I [00:55:00] could have got involved more. Probably.

Payman Langroudi: But I’m not going to accept that.

Saif Mukadam: You’re not going to accept that.

Payman Langroudi: You can think about it [00:55:05] while we.

Saif Mukadam: No, no, no.

Lwai Almasri: Genuinely not accept.

Payman Langroudi: That. I accept that as part of our conversation. [00:55:10] But I’m not going to accept that as.

Lwai Almasri: My biggest mistake.

Saif Mukadam: Biggest mistake? Big mistake. I wouldn’t.

Lwai Almasri: Yeah, I wouldn’t say have a think.

Payman Langroudi: Have a think. [00:55:15]

Lwai Almasri: Okay. Do we want a clinical mistake or. Sure. I think again, clinically wise we haven’t [00:55:20] done much. But for me, clinical wise, I’d say my biggest mistake we. [00:55:25] So like I mentioned to you, I’m already repeating I am repeating my third year. So I did oral surgery last [00:55:30] year. Yeah. Um, as well as I’m obviously redoing it this year, towards the end of your third year, [00:55:35] you actually start instead of just shadowing oral surgery, you get to your last session is split into [00:55:40] four sessions. Your day one, two and three. You’re just shadowing day four. [00:55:45] You actually get to potentially depending on patient flow and whatnot, potentially do some extractions. [00:55:50] And I was fortunate enough in my day four of last year to get to do an extraction. [00:55:55] And this was I had done extractions on cadavers before and whatnot with my dad and stuff like that, but never [00:56:00] on a real patient where there’s a lot of blood and whatever. [00:56:05] And I, um, I perforated the sinus, and [00:56:10] I caused an OAC first extraction. Yeah. First extraction.

Payman Langroudi: Well done.

Lwai Almasri: Which is, [00:56:15] uh, not great. But again, I learned from my mistake and, [00:56:20] you know, caused a lot of panic. And it kind of sucks because obviously, you have to tell the patient that you messed up [00:56:25] and the patient’s there regretting their decision, coming into an undergraduate clinic and not just getting their [00:56:30] tooth extracted normally and being let to be seen by a student and agreeing to it and whatnot, [00:56:35] because also the tutor is actually the patient can say they want the tutor to do it, or more experienced student [00:56:40] to do it. They let me do it. So I felt really, really bad.

Payman Langroudi: But what could you have done differently? [00:56:45]

Lwai Almasri: That’s the thing. So actually on reflection, I when I, when I got home and because the funny thing is, [00:56:50] is actually this is the first time I think my kaizen. So I’ll explain what a kaizen is in a minute [00:56:55] was actually useful for me. Kaizen for us are whenever we have a clinical session, [00:57:00] we have to go on afterwards. Talk about what went well. Even better if.

Payman Langroudi: Reflection. [00:57:05] Yeah.

Lwai Almasri: And like talk about what you did and what happened and what you’ll do better next time. And your tutor has [00:57:10] to sign it off and say what you did well and as well, and write some feedback. And you have to submit [00:57:15] it and it gets and they count how many kaizen you do throughout your uni career. I’ve always found them useless because [00:57:20] I always put went well, did filling, gave LA did this whatever [00:57:25] job done patient happy sign off. Even the tutors sometimes find it a drag to have to sign them off. Because imagine [00:57:30] that I have to do one Kaizen. A tutor has to reply to 60 odd questions because they have [00:57:35] how many students they’ve got in their clinic. Yeah, so that must be horrible for them that [00:57:40] one day, my kaizen, I actually put a lot of effort into writing into it because and I realise at the end [00:57:45] there was actually nothing that I could have done differently because I did my figure of eight movement. I followed [00:57:50] all the instructions that I, in theory, been taught. It just clinically went wrong. [00:57:55] And the tutor actually was really sweet. She was really lovely. And she said, this happened to her before. She’s, she’s. [00:58:00] Yeah, she’s caused it before. Um, in fact, a lot of times she said that patience will cause it to themselves after you’ve [00:58:05] given them an extraction and they’ll come back and say that you did it to them. So she was like, don’t beat yourself up [00:58:10] about it. It happens. I mean, I know also a lot of people, they did their first endo and [00:58:15] they perforated as well.

Payman Langroudi: Me yeah.

Lwai Almasri: So so it happens. And at the end of the day, you [00:58:20] can’t let it bog you down and stop you from doing extractions, because it’d be crazy to say I never want to [00:58:25] do an extraction again. And, you know, because in your DFT you do. How many extractions.

Payman Langroudi: Not [00:58:30] enough. Yeah it’s.

Lwai Almasri: Still not.

Payman Langroudi: Enough. It’s a bit it’s a bit early to to to talk [00:58:35] about not doing things. Yeah exactly. So that said, that said I think I [00:58:40] broke a two tuberosity once. Wow. Okay. And you say to the patient, [00:58:45] upper rate is the easiest, uh, tooth in the mouth to extract. Yeah. And [00:58:50] then it is it’s very easy to, to extract. You just push it. Push it. And and I’ve done so many [00:58:55] of them that I felt really comfortable. And I just pushed it. And this massive bit of [00:59:00] bone, I’m talking bigger than the tooth. Wow. Came out with the tooth and [00:59:05] blood like you’ve never. So what did you do? Well, I didn’t I wasn’t I couldn’t understand what [00:59:10] had happened because because you’ve done it so many times before that you think that thing, you know. [00:59:15] Yeah. And then you start to realise how little you know as these things go wrong. But yeah, I mean, [00:59:20] I think I was six years of dentist at this point. Yeah. Um, do you know, stitched it up, [00:59:25] dude. Stitched it up. But the funny thing is, that whole thing that you said about the patient thinking [00:59:30] I should have told not not been here in the first place. You know, your biggest problem isn’t the [00:59:35] clinical situation. Sometimes it’s the patient. Yeah. Because you. And having said to the guy, it’s the easiest [00:59:40] tooth in the mouth to extract and then you’ve got this massive situation. Obviously you have a you have.

Lwai Almasri: You [00:59:45] have you have the duty of candour like you have to when something goes wrong, you can’t just fix it and not tell them. [00:59:50]

Payman Langroudi: I mean, there was no way there was. You could fix this without him knowing it.

Lwai Almasri: Well, yeah, that too, but also, like, [00:59:55] it’s a bonus. Yeah, but like even like.

Payman Langroudi: Even.

Lwai Almasri: Even even if you slipped, for example, [01:00:00] and you cut them a little bit, something that they might not even notice. Yeah.

Payman Langroudi: No, you have to tell them.

Lwai Almasri: You have [01:00:05] to tell them.

Saif Mukadam: Yeah.

Lwai Almasri: And that’s the hardest part is telling a patient that you that you messed up, especially because you’re, [01:00:10] you, you get crammed into you especially at uni, they cram into you GDC guidelines of don’t let the patient [01:00:15] like like make sure your social media image is good because don’t let patients lose trust [01:00:20] in the dental profession and all of this, and they need to have confidence in it. Important, though. Yeah.

Payman Langroudi: Do we have an error [01:00:25] from you?

Saif Mukadam: Honestly? Genuinely, no.

Payman Langroudi: It doesn’t have to be clinical. It doesn’t have to be clinical. It can be like a, [01:00:30] I don’t know, something else.

Saif Mukadam: I actually just don’t have anything. To be honest, I think I tried a bit hard in term one.

Payman Langroudi: What’s [01:00:35] your biggest weakness?

Saif Mukadam: My weakness?

Lwai Almasri: Yeah.

Saif Mukadam: Um. [01:00:40]

Lwai Almasri: I think I know your biggest weakness.

Saif Mukadam: Oh, you know, my biggest weakness?

Lwai Almasri: I think [01:00:45] so what.

Saif Mukadam: Is my biggest weakness?

Lwai Almasri: You trust very easily.

Saif Mukadam: No, [01:00:50] I wouldn’t say so.

Lwai Almasri: I think so, from an outsider perspective, I’d say. You think so?

Payman Langroudi: I like that I call [01:00:55] that a strength, not a weakness.

Lwai Almasri: Trust me. Trusting too easily. Yeah. It’s a the thing is, that’s [01:01:00] why. That’s why I think you might not be because it works as a strength, but it’s.

Payman Langroudi: Come on. What’s your biggest weakness? [01:01:05] What the hell? What if we asked your friends and family?

Saif Mukadam: You know they can. You can ask me if you want to.

Payman Langroudi: What would they say? [01:01:10]

Saif Mukadam: But I genuinely, I don’t know, I actually don’t know. I’ve thought.

Payman Langroudi: About it. You know, it’s one of those questions, that classic [01:01:15] interview question. Right?

Saif Mukadam: Yeah. What’s your biggest.

Lwai Almasri: What did you say in your Dental interview?

Payman Langroudi: I ask an interview. I ask [01:01:20] an interview when people don’t give me the answer to that. I generally don’t hire them. I feel like, oh, this [01:01:25] person doesn’t know themselves.

Saif Mukadam: No, because you know what it is like. I’ve had, [01:01:30] like, issues and like, setbacks and whatnot, but I wouldn’t say [01:01:35] it’s because of a weakness, but like, yeah, I genuinely couldn’t even say. I think you know what one of them [01:01:40] is that I can get distracted very easily. That’s a massive weakness.

Lwai Almasri: 100%.

Saif Mukadam: Like genuinely [01:01:45] like.

Payman Langroudi: Adhd, sort of.

Saif Mukadam: No, no. Like sort.

Lwai Almasri: Of.

Saif Mukadam: Seriously?

Lwai Almasri: Maybe not a bit. [01:01:50]

Saif Mukadam: No, it’s really bad. Like. So I’ll be in the library and like, yeah, I’ll do everything but work. [01:01:55]

Payman Langroudi: And I’m the same. I’m the same. It’s like.

Saif Mukadam: Speak to this one. Go speak to that one. Go do something.

Lwai Almasri: You know, it’s 11 p.m.. [01:02:00]

Saif Mukadam: Be bothered to do the work. So I procrastinate, right? There was a good like a [01:02:05] week or so last year. Like an exact time where I spent like eight, ten hours in the library, but [01:02:10] I’ve done two hours of work. How does that make sense?

Lwai Almasri: I also think that the library in itself. I’ve been there. The [01:02:15] King’s library, New Hunt’s house, library for any King students listening to this that everybody knows that [01:02:20] in exam season you stay at home and you study at home. You know, it’s too much of a social. It’s so it’s [01:02:25] only social, that library. Unless you if you want to do work, there’s there’s.

Saif Mukadam: It got [01:02:30] to the point where I was literally putting myself in a corner in the silence.

Lwai Almasri: You upstairs. You have to hide.

Saif Mukadam: And [01:02:35] speak to anyone.

Lwai Almasri: You have to hide and headphones on. And don’t you have to be rude to people and say, guys, [01:02:40] I’m studying. Unless otherwise go study. I know people that would started just staying at home [01:02:45] just so that they could study in exam season. Because they say I.

Saif Mukadam: Say that as a weakness though, but it can also [01:02:50] be a strength like that. The reason why I distract myself and whatnot is because I like to speak [01:02:55] to people. I like to catch up whatnot.

Payman Langroudi: Listen, in general, in life, your biggest strength is your biggest [01:03:00] weakness. Of course.

Saif Mukadam: Yeah, I think that’s a good idea. In general analogy.

Payman Langroudi: Um, let’s [01:03:05] get into the course itself. What aspects of the course so far [01:03:10] feel like they’ve been a waste of time, or what aspects feel like they haven’t? It’s [01:03:15] that it’s difficult to tell.

Lwai Almasri: I mean, I mean, you’re.

Payman Langroudi: Halfway through, but we were talking before about, you know, bio.

Lwai Almasri: Chem. [01:03:20] Yeah.

Saif Mukadam: So first term, like, I know for a fact I am never going to use that clinically. Like, [01:03:25] do you know what that is?

Lwai Almasri: Depending on the path that you go down, you actually might.

Saif Mukadam: Because for me personally, [01:03:30] I mean, yeah.

Payman Langroudi: You might become an oral surgeon, right. And then that clotting cascade, whatever it was [01:03:35] you learned suddenly becomes a thing. Yeah.

Saif Mukadam: But you might have. [01:03:40] But I didn’t do it. That’s for.

Lwai Almasri: Sure. Exactly. So.

Payman Langroudi: But some people make the argument, [01:03:45] they say, oh, it’s like once you become an oral surgeon, go learn all that. Yeah. Because you’re right. I mean, for instance, [01:03:50] we’re in teeth whitening, right? Whitening isn’t taught. Of course not throughout [01:03:55] the dental course. There’s. I think I’ve asked so many people. There’s one sort of half an hour session. [01:04:00] Yeah.

Lwai Almasri: So I did.

Payman Langroudi: Tooth whitening or bleaching.

Lwai Almasri: I did tooth whitening two weeks ago [01:04:05] in. Oh you did. But we don’t get it taught by dentists. We get it taught by lab technicians.

Payman Langroudi: Oh, for [01:04:10] the trade design in labs.

Lwai Almasri: And they. And they don’t teach you about whitening. They teach [01:04:15] you about shades and just.

Payman Langroudi: Oh, was in photography and the colour.

Lwai Almasri: Yeah. And they just tell you that whitening [01:04:20] exists. That’s it. It’s basically. Yeah.

Payman Langroudi: So it’s really interesting because like, [01:04:25] it’s not like it’s not implants or something where, you know, that kind of is a or ortho [01:04:30] speciality that you do a specialised thing that you do afterwards. Whitening. It’s a very [01:04:35] simple thing that, you know.

Lwai Almasri: A general dentist.

Payman Langroudi: Can do. A general dentist can do for £299 on [01:04:40] your first day in practice. You might have to do it, and it’s not taught in dental school. And yet [01:04:45] we look down microscopes and histology.

Saif Mukadam: Look at.

Lwai Almasri: Histology.

Saif Mukadam: So exciting. Yeah. [01:04:50]

Payman Langroudi: So, you know, because I’m in whitening, obviously that’s what I’m going to say. Yeah. But what else have [01:04:55] you identified? I mean, you were talking about this haptic. Yeah.

Lwai Almasri: I mentioned to you the haptics lab. I mean, so.

Payman Langroudi: Explain what that is. [01:05:00] Explain what that is.

Lwai Almasri: In guy’s tower in the hospital on floor 18. They have this beautiful [01:05:05] looking lab that they’ve got about ten or so haptics machines. They spent millions. [01:05:10]

Saif Mukadam: Of pounds 20 years. Quite. It’s nice 20 machines. Yeah.

Lwai Almasri: They spent millions of pounds developing it. It’s [01:05:15] a beautiful room with a lovely view of London and all of that. The whole of guys. Yeah. And you [01:05:20] basically you look into this screen almost like. And you grab [01:05:25] this fake drill and fake mirror, and so.

Payman Langroudi: There is no drill or mirror in your hand at [01:05:30] all.

Lwai Almasri: No, it’s a fake. It’s a pen.

Saif Mukadam: It’s two pens simulated.

Lwai Almasri: It’s simulated. Phantom head [01:05:35] essentially is how I can describe it. Okay. And the the drill is weighted to a fast handpiece [01:05:40] somehow. And the mirror pen is weighted to mirror [01:05:45] roughly. And you sit there and you have like a head, they’ve got like a fake [01:05:50] phantom head with no teeth in it. And you, when you look into the screen, there’s teeth. Oh. And [01:05:55] as you drill, it’s you get feedback. So like you feel like feedback, you get vibrations [01:06:00] and you get like the.

Payman Langroudi: Sounds great.

Saif Mukadam: On paper. It sounds amazing in theory.

Lwai Almasri: Sounds great. I promise you, it’s nothing [01:06:05] like phantom head. Mm. No, no.

Saif Mukadam: I was I mean, I obviously came, I [01:06:10] was like, yeah, I’m so excited for haptics I can’t wait. Yeah. I spoke to this guy. He was like, bro, just wait till you do Phantom [01:06:15] heads. It’s nothing like it.

Lwai Almasri: Nothing. And I’d done. I’d done a couple phantom heads before, before uni, as part [01:06:20] of my, like, application with my dad. So I’d done Phantom Head before, I’d done haptics, and [01:06:25] I knew haptics was nothing like it, and no one believed me until they started second year. And [01:06:30] the worst part about haptics, I think, is, is that not only it’s cool if you just did it in first year, fine. [01:06:35] Bit of a waste of money or overspent or whatever, but cool. You do it in first year to prepare them for phantom head. [01:06:40] You do it in second year, you do it in third year, you do it in fourth year, and you do it in fifth [01:06:45] year.

Payman Langroudi: Oh, so every procedure you start with that. Well, it’s not that.

Lwai Almasri: You start with I don’t know what they do [01:06:50] it in fourth and fifth year, but there’s compulsory like I do Crown preps in now in third year on [01:06:55] haptics. But I do Crown preps also on Phantom head. And then it’s nothing alike. [01:07:00] And like it’s just it’s.

Payman Langroudi: I guess they spend it’s compulsory to use it.

Lwai Almasri: Yeah. And it’s compulsory [01:07:05] attendance and it’s registered and you get in trouble if you don’t go. And like I [01:07:10] could just see I would rather have phantom head time, which is only once every two weeks. And [01:07:15] it’s the fact that in my head, they spent millions on developing this lab. They [01:07:20] really are stingy on giving us phantom head plastic teeth, because each cave tooth is, what, like a pound [01:07:25] per tooth or something like that. And it’s like, well, if we give every student then. But you spent how many millions [01:07:30] on a, on a haptic lab, you could have used that and got more teeth and I could do more crown prep because we get given 32 teeth, [01:07:35] a full dentition at the start of the year and third year, and that has to last.

Payman Langroudi: They compared to [01:07:40] actual teeth.

Lwai Almasri: What, the phantom head teeth? Yeah. I’ve never done a crown prep on a human, but [01:07:45] yeah, I’ve done fillings. Uh, they’re okay, obviously they’re plastic. I mean, the main premise of it [01:07:50] that you learn from Phantom Head is kind of getting your finger, like, rests [01:07:55] and stuff like that, and navigating the. Because we used to.

Payman Langroudi: Use actual teeth. Yeah.

Lwai Almasri: So we do in [01:08:00] second year.

Saif Mukadam: So yeah.

Lwai Almasri: So we’re part of first year is they ask you to go [01:08:05] collect teeth from dental practices, and you create your phantom head arches for second [01:08:10] year to practice resto and you do fillings and stuff on actual teeth. In third year [01:08:15] you do plastic teeth for crown preps and only crown preps because it’s a bit hard to do a crown prep on because [01:08:20] they’re all all extracted teeth have messed up teeth, unless it’s for ortho or [01:08:25] something like that. So you can’t really practice crown preps on them. But I mean, the cool thing is, is [01:08:30] you kind of learn to adapt around the mouth and whatnot. But what’s so silly about haptics is [01:08:35] that you can’t even practice a finger rest because there’s no teeth physically on that phantom head unit. [01:08:40] So I’m actually just floating. I’m floating, I’m finger resting on the head. So it’s actually [01:08:45] instilling bad habit, if anything, for me. So I don’t know. I think that was that. And the fact [01:08:50] that we don’t get the choice of going in person and having a lecture like I told you, and that all lectures [01:08:55] are only online and pre-recorded, I think that there’s benefits to it, because I like being [01:09:00] able to do my lectures in my own time, pausing and stopping and but in person lectures were always recorded anyway. [01:09:05] So like, I would prefer the option of being able to attend because genuinely, in first [01:09:10] year we could have lived at home in Birmingham 100%. Normally you.

Saif Mukadam: Wouldn’t easily. [01:09:15]

Lwai Almasri: And commuted whenever there was a histology. It’s an hour and a half train. Like, [01:09:20] do you get what I mean? Yeah, I could have easily done that.

Payman Langroudi: And I guess, like when it’s all done at home, [01:09:25] you don’t get that feeling of like being in uni. Yeah.

Lwai Almasri: You’re not. The point of it is, is that you’re at [01:09:30] uni. You need to meet your course mates, meet, meet uni is meant to be the greatest time for a lot of people [01:09:35] and people. My dad was telling me before I came, you’ll meet lifelong friends at uni. If your course is [01:09:40] online, we will. That’s why. That’s why New Hunt’s House library, by the way, is very social because a lot [01:09:45] of first years come there just to socialise because otherwise they’ll do the lectures in their dorm. Do you get what I [01:09:50] mean?

Payman Langroudi: Yeah. So. Well, is it because of the year you’re in that you’ve, you’ve got no choice for in person. But [01:09:55] you do know.

Saif Mukadam: So I they tried to make it more in person when I was there. So [01:10:00] we had about, I don’t know, like 30% of the lecturers in person even then. Like I don’t know, [01:10:05] about 20 people would turn up because they know the lecture is going to get recorded anyway. So even if [01:10:10] you don’t go, you can just watch it in your own time. So I used to go purely just to chill with my mates, a [01:10:15] bit of fun, go eat some food afterwards, like make it a little bit of a motive basically [01:10:20] because we don’t get that like historically exactly the same. I did not pick up a single thing in histology, [01:10:25] but chilling with our mates, looking down the microscope, having a bit of fun. Yeah, that was enjoyable because [01:10:30] I was chilling with my classmates getting to know him, but for him, because he had nothing in person [01:10:35] because of Covid whatnot, which is fair. Like obviously you don’t want to spread the disease and whatnot. Yeah, he didn’t get [01:10:40] to know him as as well as I feel like I did, but I think he did as well.

Lwai Almasri: I actually realised that there was so [01:10:45] many people in my year that I didn’t know.

Payman Langroudi: It’s such big a year. Massive. Yeah. So it’s like.

Lwai Almasri: 140 [01:10:50] to 80 depending.

Saif Mukadam: Yeah.

Lwai Almasri: With the th yeah with the dental therapy and hygiene. [01:10:55] So that’s like another 30. So a lot of.

Saif Mukadam: People whereas like most dental schools max 70, 70, 80 a year [01:11:00] group.

Payman Langroudi: Yeah we were.

Saif Mukadam: A lot.

Lwai Almasri: Smaller. Yeah.

Payman Langroudi: Even so like.

Lwai Almasri: I don’t know I didn’t [01:11:05] know so many people in my year group, I in fact, I knew a lot. I knew more people in in the year above [01:11:10] me than the commuters in my year group. I only knew in first year the people that lived [01:11:15] in my accommodation that essentially because those were the only people I saw. And that [01:11:20] that for me was probably why Aecom was a great experience was because I got to meet so [01:11:25] many people. Community feel I felt, yeah, like I didn’t get to great. I didn’t get to feel that on [01:11:30] campus per se, because no one was coming in. We didn’t have clinics. Um, [01:11:35] and that’s I realised it in second year when we started Phantom Head and people started actually coming in. [01:11:40] I don’t know, 90% of the people here like because my group, you don’t get to pick your [01:11:45] groups. So I wasn’t with my friends or I had two maybe of my friends, the rest of the 40 [01:11:50] people in the room, no clue who they were, never seen their face before. I was reading [01:11:55] the register when we were signing. I don’t know who these people are. So like. And you felt like you were in the wrong place, which [01:12:00] is crazy because you’re at uni and you you’d think that you’d get to see everybody and meet everyone And you do [01:12:05] later on, I guess. Which is nice.

Saif Mukadam: But now. Yeah. So now obviously.

Lwai Almasri: And now Covid obviously is [01:12:10] a thing of the past. It’s obviously like something. Did you.

Payman Langroudi: Guys consider a year out between [01:12:15] college and.

Saif Mukadam: I didn’t obviously I had my two years of football. So I was going.

Payman Langroudi: You’d already done. [01:12:20]

Saif Mukadam: That took a year out. It would have been even older.

Lwai Almasri: Yeah yeah.

Saif Mukadam: Yeah yeah. No it’s no, I never considered a year out [01:12:25] because I knew I was doing the football, but yeah.

Lwai Almasri: No, I didn’t think of it a year. I didn’t think of taking a year out between [01:12:30] school and I mean.

Saif Mukadam: Um, my, my career diversion, I was great.

Lwai Almasri: Yeah. [01:12:35] I mean, I mean, for me, it was more of a matter of. I kind of just wanted to get to uni. [01:12:40] I kind of just was ready to to, you know, move out of home, kind of like start, [01:12:45] I don’t know, just wanted to kind of get those five years done. Not not per se get them done. [01:12:50] But I can’t lie, I was just ready for moving on to the next chapter, essentially.

Payman Langroudi: Yeah, yeah. But why couldn’t [01:12:55] the next chapter be in Vietnam? You know, I mean, it’s true, it’s very true.

Lwai Almasri: But like a lot [01:13:00] of people do do that. Yeah, I know, so I know a lot of people in my year at school actually took a year. They were applying medicine, dentistry, [01:13:05] and they took a year out, travelled and then went and they got their offer. They just deferred it to the next year. They actually had [01:13:10] to do nothing, not even redo Ucat. Not even so. Like that was an option. But just for me, I was like [01:13:15] five years of dental school. Seems like a while.

Payman Langroudi: I’m trying to persuade my son to take a year out.

Lwai Almasri: I [01:13:20] think it has a lot of benefit. And my my little sister actually right now is applying, is taking her year out. [01:13:25] She applied dentistry. She’s taking her year out and she will go to dental school next year, hopefully. So [01:13:30] she’s taking a year out. The thing is it’s it is foresight. I just didn’t know what I would do with my [01:13:35] year. So like, I didn’t think that there was something productive or beneficial that I could.

Payman Langroudi: Gain, but [01:13:40] you know what I mean. Travel. Feed the hungry. Start a Start-Up.

Lwai Almasri: Yeah, I mean.

Payman Langroudi: The usual.

Lwai Almasri: Yeah, but [01:13:45] I don’t know. It just didn’t it wasn’t something that resonated with me. So I was like, it was not something that I wanted. It was a [01:13:50] bit of a.

Saif Mukadam: Worry sometimes as well. Like, let’s say you take a gap year, a lot of students will think, oh, I’m behind [01:13:55] now. Like I said to me, I’ve even posted a post about it on LinkedIn, so obviously I’m now two years [01:14:00] behind. You know, I get the odd joke. Her Granddad. Uncle, I genuinely do. You know, [01:14:05] I got asked the other day. How are your knees? I’m 22. I’m not 44. You don’t be. Yeah. [01:14:10] So you get a joke and people get worried. Oh. I’m behind. I’m not on the right side. On the right timeline. [01:14:15] Same timeline as my peers.

Payman Langroudi: Yeah, but that’s rubbish.

Saif Mukadam: There’s no worry at all, because.

Lwai Almasri: That’s. [01:14:20]

Payman Langroudi: Complete rubbish.

Saif Mukadam: In my year group, there’s. I’d say 40%. 40% are [01:14:25] gap year students. Yeah. Whereas in like, there’s it’s so common. Like, why is [01:14:30] there a worry about it. Why is there a taboo about it? Even people who do postgrad like well their undergrad. But they’ve done a degree [01:14:35] beforehand. They’re there as well. Like there’s no issue with being. No, there’s no.

Payman Langroudi: Issue with that. I mean, [01:14:40] there’s there’s this I mean.

Saif Mukadam: There’s a taboo about it for some reason.

Payman Langroudi: There’s this question of, Will the kid just [01:14:45] give up on studies altogether?

Lwai Almasri: Oh.

Saif Mukadam: I’m not sure about that one.

Payman Langroudi: It’s well, it’s like my my [01:14:50] parents are saying you’re crazy to try and persuade him to go.

Saif Mukadam: There’s no longevity. [01:14:55] Then if you just give up on studies.

Payman Langroudi: No, because he’s had a year off, you know, he’s like, now he’s not in the same mindset that [01:15:00] we could.

Saif Mukadam: Have asked me that same question, like, I finished.

Payman Langroudi: Football.

Saif Mukadam: Yeah, exactly. What made you go back into A-levels? Because what [01:15:05] am I going to do? Like sit at home, do nothing? No, I’ve got to have something going forward. [01:15:10] And studies was what I wanted to do. I mean, I’m not saying.

Payman Langroudi: This is a really interesting reason why I’m trying [01:15:15] to tell my son is, okay now he’s working his butt off for A-levels and [01:15:20] he wants to do aerospace engineering, and it’s very, very competitive and so [01:15:25] on. And let’s say it goes really well for him. And he gets into Cambridge [01:15:30] to do aerospace engineering. He’s going to get there. His first emotion is going to be what we said about being [01:15:35] suddenly surrounded by these geniuses who are better than you. Yeah, 100%. Let’s imagine [01:15:40] it goes really well. He gets to Cambridge and that happens. So then then, okay, now he’s got [01:15:45] to work his butt off in Cambridge. Let’s say let’s go.

Lwai Almasri: It’s very true.

Payman Langroudi: Yeah. Um, [01:15:50] there they do all of engineering in the first two years. All of it. Yeah. And [01:15:55] then in year three and four they specialise. Okay. Four years of working your butt off. Then [01:16:00] let’s say he wants to become. I don’t know, a banker for the sake of the argument. Yeah, he’s stuck in a 9 to 5. He [01:16:05] gets picked up by Morgan Stanley or some bank somewhere. Get there. Those [01:16:10] guys are proper motivated.

Lwai Almasri: Not even 9 to 5.

Payman Langroudi: That’s. No, that’s like a 9 to 9. Seven. [01:16:15]

Lwai Almasri: 7 to 7.

Payman Langroudi: Yeah. Straight slog. You answer this mobile whatever happens. Right. And [01:16:20] so let’s say he does really well with that. Yeah. And let’s say he gets promoted and he becomes this.

Lwai Almasri: When [01:16:25] does he have a break partner.

Payman Langroudi: No, no. But at one point yeah there’s this notion, this notion [01:16:30] of I’m going to do so well here that I can go on any holiday I want. Yeah. Yeah. [01:16:35] And holidays. But especially when you get older dudes. Yeah. Like one week holiday just doesn’t feel like [01:16:40] holiday. Yeah. I want, like, a six month. Yeah. Or twice.

Lwai Almasri: A year. Six month holiday. Twice a year. [01:16:45] Six months.

Payman Langroudi: I want to I want to work from somewhere else for the sake of the argument. For the sake [01:16:50] of the argument. Yeah, I could like I could want.

Saif Mukadam: To have that option. Yeah. You want to have it? We could.

Payman Langroudi: Do. I could be sitting in Thailand [01:16:55] right now. Yeah. Talking to? To you, of course. Anyway, at [01:17:00] one point, the super successful banker guy who does so well that he can have a whole year [01:17:05] off. Yeah. You know, whereas you can just take that year at the beginning. Yeah.

Lwai Almasri: I [01:17:10] mean, I never really looked at it that way, I guess. I mean, that’s the thing. So I mean, the [01:17:15] way that you just said it, where you can, it’s a good break before [01:17:20] realising that you’re stuck potentially afterwards. And this just by the way.

Payman Langroudi: You [01:17:25] can do it at the end of your five year course. Yeah, exactly. So before or just after?

Lwai Almasri: It’s true. Yeah, exactly. [01:17:30] Um, so yeah, I don’t know. For me, it’s it [01:17:35] was just something that I never really thought about. Yeah. Yeah. So. Yeah. I mean, you as well. You had [01:17:40] your two years of apprenticeship for football.

Saif Mukadam: Yeah. I always knew I was going to do it. Like after [01:17:45] GCSEs. I knew I was going to have those two years for sure whether it was going to be any further. But anybody who [01:17:50] wants to take a gap year, I would never tell them no. Like, yeah, 100%. For my own personal experience, I’m two years behind [01:17:55] or I’m gonna say behind, but I’m two years. The thing is.

Payman Langroudi: Two years more mature. When you went in.

Saif Mukadam: Yeah. I think if I came [01:18:00] to uni as an 18 year old as well, it would have been completely.

Lwai Almasri: Such a child. Oh, I was 100% [01:18:05] all this.

Saif Mukadam: Like, gossip or whatnot that they just love as 18 year olds. Actually, I’m not gonna lie. I [01:18:10] did, yeah, but like, I come two years later, I have this. I’ve been in a professional environment [01:18:15] for two years. I know what it’s like for a 16 year old earning money, and it’s [01:18:20] like you have a different mindset. Yeah, I’m not saying I’m like, I’m completely mature. I deserve to be. Of [01:18:25] course not. Yeah, but, like, you know what I mean? Like, you have this different mindset compared to if you’re straight [01:18:30] out of school. Yeah. Even for me.

Lwai Almasri: I realised that I had so much growth after my first two years of uni, [01:18:35] just maturity wise. I was so immature in such a child. Yeah, in my first and second year I made plenty [01:18:40] of mistakes. Plenty. And to be honest, I’m thankful for them because I wouldn’t be [01:18:45] the person I am now if I hadn’t done them, learnt from them, reflected on them. [01:18:50] So I’m very thankful for it. But yeah, I mean you. The other benefit, of course, of taking a year [01:18:55] out is that you get to go into the new environment more mature. But I’ve always said, I think [01:19:00] because I do like both of us, even we help a lot of students with their prospective Dental students with their applications [01:19:05] and whatnot. And when they ask about taking a gap year, I’ve always said personally, I [01:19:10] mean, there’s two kinds of gap years for dentistry, though. There’s a gap year where you defer your offer. Yeah, [01:19:15] yeah. And, you know, you’re you’re guaranteed.

Payman Langroudi: Correct.

Lwai Almasri: Yeah. You’re guaranteed to enter. [01:19:20] And there’s a gap year where you have to redo your ucat and personal statement. Yeah yeah yeah. That’s stress. So there’s ucat and personal [01:19:25] statement one I emphasise definitely that they have to do something with their gap year. [01:19:30] That’s relevant because your personal statement and in your interviews they’ll ask you about it and it’s a big thing. [01:19:35] But even to the people that have a deferred offer, I recommend that they have a plan [01:19:40] or something that they want to do in this gap year, because otherwise you can just find yourself just chilling at home. [01:19:45]

Payman Langroudi: Because I know the way I said it to my son was to like, sell it to us. Yeah, [01:19:50] exactly. Sell us on what you’re going to do in this year because his mom’s against it, so of [01:19:55] course.

Lwai Almasri: Yeah.

Payman Langroudi: We’re coming. We’re coming to the end of our time. Um, [01:20:00] we tend to end with the same questions. Oh, I don’t know if you’ve if you [01:20:05] only watched the clips, you won’t know these. Um, it’s a fantasy dinner party. Three guests. Aha. [01:20:10] Dead or alive?

Lwai Almasri: Okay.

Payman Langroudi: What comes to mind when I say that?

Saif Mukadam: So it’s so it’s in [01:20:15] the same meal. You’ve got three people together. Or can you have them separate?

Payman Langroudi: No, the same dinner party. Okay. [01:20:20] Your dinner party. Three guests. Dead or alive. Who would you have?

Saif Mukadam: So my my [01:20:25] main one.

Payman Langroudi: It’s going to be three footballers. No no.

Saif Mukadam: No. One of the first one is definitely gonna be Ronaldo. Cristiano Ronaldo. [01:20:30] Like, from day one. Even though my Man City fan like it should be wrong. But why am I choosing [01:20:35] Ronaldo? But I’ve just always admired his mentality just the way how he goes about, you know, just [01:20:40] the.

Lwai Almasri: Hardest working in the.

Saif Mukadam: Room. Of course, like it’s admirable. It’s something you want to work towards, something I put [01:20:45] into my own, uh, you know, regime. When I was playing football, like, after training, [01:20:50] I stay late, do shots. Free kicks, dribbling, whatnot. Because [01:20:55] at the end of it, I had I had no regrets for my football because I know I put 100% [01:21:00] in for those two years. So because of Ronaldo, like he’s like [01:21:05] this mindset of you want to be the best, I need to be the best. I need to put the work in to be the best. [01:21:10] Yeah, it’s simple as like, I want to know, like how he’s done it and like just his whole lifestyle. [01:21:15] I think it’d be amazing to sit down and have a nice little meal with him. Um, [01:21:20] other two, I think. One of them, uh, Marie Curie, you [01:21:25] know, she, she invented, like, radiographs and whatnot. Invented the first portable x [01:21:30] ray, like, just the thought process and whatnot. How she went through. I think she was the first [01:21:35] female to win a Nobel Peace Prize as well. Is that right? Yeah. I’m not, I’m not. Don’t quote me on that.

Lwai Almasri: Nobel prize, [01:21:40] not peace prize.

Saif Mukadam: Nobel Prize, don’t quote me on that. But I’m pretty sure she was one like one of them. So that’s a serious, [01:21:45] serious accolade to have. And yeah, I just have a little comfort with it. Won’t be too bad. [01:21:50] And then, um. Third person. Oof! I don’t really have. You [01:21:55] know, I recently started boxing, so. Which is a bit random, but Muhammad Ali, [01:22:00] I wouldn’t mind.

Lwai Almasri: Yeah yeah yeah yeah, yeah, a little.

Saif Mukadam: Bit of a chit chat with Muhammad.

Payman Langroudi: Ali the first time Muhammad Ali’s [01:22:05] come up. Really?

Saif Mukadam: Is that a general one?

Lwai Almasri: What’s the other reasoning for Muhammad Ali that you [01:22:10] usually get?

Payman Langroudi: Well, Muhammad Ali has done so much. I mean, he he’s politically, politically, especially. [01:22:15]

Lwai Almasri: Race and religion back then.

Payman Langroudi: Yeah.

Saif Mukadam: So he’s he’s done a lot like activists [01:22:20] and whatnot. But just in general because of the boxing that I’ve started. So I’m doing a fight very soon. Oh, really? On the [01:22:25] 1st of December and just student fight night. Yeah. Student fight night.

Payman Langroudi: Be careful man.

Saif Mukadam: No, I’m. No, I’m definitely [01:22:30] your money-makers man. The head guard or whatnot. I’m not trying to get injured. I’ve never really, like, seen [01:22:35] it, but I got challenged by one of my mates. Like I challenged you to do the boxing. Have you.

Payman Langroudi: Have you come across Doctor Daniel hitman? [01:22:40] He’s a dentist. He’s a professional boxer. I think I’ve.

Lwai Almasri: Seen him on Instagram.

Saif Mukadam: Instagram. Yeah, he’s he [01:22:45] quite. He’s got a decent following, isn’t he?

Payman Langroudi: I think so. He’s.

Lwai Almasri: Yeah, he’s up there.

Saif Mukadam: I think I’ve seen him. Yeah, I think [01:22:50] I’ve seen him. Of course. Not suggesting or whatnot. Yeah. That wouldn’t be a bad person to have. How about you, [01:22:55] Roy?

Lwai Almasri: So the thing is, I wanted to say Ronaldo, but he’s taken him because [01:23:00] I’m a big boy. I’m a man United fan, so I’m a big fan of Ronaldo. But I’ll change it. Um, [01:23:05] I’d say probably Roger Federer is one of them. I played, I’ve played tennis and [01:23:10] used to play tennis a lot back in school as well. And I mean, he has a video clip. I don’t know if [01:23:15] anyone’s seen it, but it’s when he retired from tennis, he [01:23:20] went and gave a speech at a university’s graduation, and his whole speech was about. [01:23:25]

Payman Langroudi: I still miss.

Lwai Almasri: I know this. So so he’s won 80% [01:23:30] of all matches that he’s played, yet his point conversion is 54%. [01:23:35] And he’s talking about nobody is perfect yet. You can still in the [01:23:40] end have a like you’re going to make mistakes along the way. Your career at the end [01:23:45] when you look back at it, it can still be very memorable. Regardless of those mistakes. Those mistakes make [01:23:50] you a better person and don’t get caught up on your mistakes. Don’t don’t just, you know, don’t [01:23:55] let them bog you down. Because if he thought about every single point that he missed, he’s not going [01:24:00] to be able to focus on the next point that he’s got coming up. If he’s if he’s mid serve thinking about, oh shit, [01:24:05] I missed that. Uh or should have done that. You’re going to mess up the like [01:24:10] like just like you can reflect on the past but keep looking to the future [01:24:15] type thing. Yeah. Yeah I think my next person that I would say would be [01:24:20] um well Ahmed CEO of Woohp.

Payman Langroudi: 00i know him.

Lwai Almasri: Yeah. You know.

Saif Mukadam: Him personally. [01:24:25] Oh you know him well.

Payman Langroudi: My wife knows his family.

Lwai Almasri: Oh very nice. Yeah he’s he’s [01:24:30] someone that he I mean both me and Saif have it. And I and I [01:24:35] convinced him to get one was well for me just as a Woohp as Woohp. In general it’s revolutionised [01:24:40] my my day to day life for uni. Whether that’s it’s alarm clock. It’s bettered my sleep, um, [01:24:45] etc.. But.

Payman Langroudi: But he’s very involved himself. Yeah.

Lwai Almasri: And [01:24:50] he’s. You can tell he’s passionate about his product. He’s always put product over distribution. [01:24:55] He made his product good. And he entered a market that was so saturated. I mean, you had Apple Watches [01:25:00] and Apple Watch are a huge monopoly. The Garmin, [01:25:05] the Samsung, the aura thingy ring like that people wear. And he and he’s [01:25:10] dominating. I mean and he’s signed. I mean Ronaldo Ronaldo is a co-investor even actually [01:25:15] in the in the product. And he wouldn’t be if it wasn’t something that was actually good.

Payman Langroudi: So [01:25:20] you know how that works though. Sometimes they just give 10% of the company to. True.

Lwai Almasri: True. So [01:25:25] so there is that. But I like very much believe in what he’s done [01:25:30] in the, in that sense. And then kind of basic, I’ll probably say somebody like Jeff [01:25:35] Bezos when when he divorced from his wife, he [01:25:40] actually well, she became the sixth richest woman or something. Just off the divorce settlement. Crazy. But [01:25:45] what was really interesting to see was that he’s one of the few people that actually had a very nice [01:25:50] divorce. As nice as divorces can get, I guess. Um, but [01:25:55] in the sense of he said that she, he she earned every penny of that settlement [01:26:00] that she took. She took like $36 billion or something like that. And he said that without her [01:26:05] support, even though she didn’t directly do anything at Amazon, without her support, he [01:26:10] wouldn’t have been able to create Amazon. So it kind of shows you that. I mean, I saw it in my parents as [01:26:15] well. It kind of relates me a bit to my parents. My mom dropped out of uni, delayed everything [01:26:20] so that she could, you know, support my dad, support us and raise the kids and whatnot. [01:26:25] And, you know, she she, she put on hold her career so that she could [01:26:30] support my dad and let him thrive and do all of that and then came back to it. And, [01:26:35] I mean, thankfully, they’re not divorced and they’re still together and they love each other, obviously, thankfully. But I mean, [01:26:40] along that premise of, you know, I kind of see it in Bezos and his wife and how [01:26:45] she did that. And, you know, there’s no negative energy between them. So it’s really nice to see.

Payman Langroudi: How old are you turning? [01:26:50]

Lwai Almasri: 22 in February. So 21.

Payman Langroudi: This is for the for the fun of it. Give [01:26:55] it like a five years time. What do you think you’re going to be doing so that in five [01:27:00] years time, when I do it again with you guys from Thailand, we’ll see. We’ll [01:27:05] compare and contrast. Like, I know it’s early to decide.

Lwai Almasri: Yeah, I can’t like.

Payman Langroudi: Where’s [01:27:10] your head now in five years time? What dentist will you be?

Lwai Almasri: You’ll be in your foundation.

Saif Mukadam: Yeah, yeah, [01:27:15] yeah. I’ll be in.

Payman Langroudi: Ten years time then.

Lwai Almasri: Okay. I mean, I [01:27:20] what, ten years time as well? Sure. I don’t see myself. Okay, [01:27:25] so in five years time, I would have seen myself still doing quite a lot of just in practice. [01:27:30]

Payman Langroudi: Ten years is better. Yeah.

Lwai Almasri: Ten years maybe. I’ve had the best balance [01:27:35] of practice is 2 to 3 days a week of clinical practice, and then the rest working [01:27:40] on on a business. My my my my aspirations have always been I want [01:27:45] to open a Dental corporate. Oh, yeah. That’s that’s always been my my kind of what [01:27:50] I want to do. I’ve always been interested in Dental corporate because obviously I wanted to do finance [01:27:55] and econ at uni. My, my, I was very much business minded for a long time. And [01:28:00] the way my dad actually convinced me was very clever, because he knew that if he forced me into [01:28:05] dentistry, I just, I just said no and I would have still done what I wanted to [01:28:10] do. So he he showed me that actually dentistry is what’s best by [01:28:15] sending me to do work experience at a firm for two weeks where I gave up [01:28:20] after five days because of, like you said, bankers, that you’re there at seven in the morning, you don’t [01:28:25] leave until 8 p.m. at night. And I was just crunching numbers at a desk, not leaving. And [01:28:30] I hated it. I loved being practical. I love getting up and going to meetings or running [01:28:35] around the city or or or even working with my hands. I really like doing.

Payman Langroudi: Wire Dental [01:28:40] corporate y.

Lwai Almasri: I think something.

Payman Langroudi: To do with business. Okay, [01:28:45] yeah.

Lwai Almasri: But that’s not as a as as. Why not? Maybe then say open up an institute or [01:28:50] something like that as a business y a Dental corporate. Because I think dentistry in the UK is something that’s very [01:28:55] there’s not enough practices. I think the thing is, is that there’s loads of practices [01:29:00] but not enough good practices, I think. Right. If you get what I mean, without [01:29:05] trying to throw shade on a lot of practices, I don’t.

Payman Langroudi: Think there’s enough good of anything. [01:29:10] Yeah, there’s not enough good. Exactly. Anything.

Lwai Almasri: Exactly. So, so I don’t think [01:29:15] there’s enough good practices where where it’s easily accessible to patients. I [01:29:20] mean, as we know, NHS dentistry is literally crumbling. So something like that [01:29:25] would be something that I’ve always kind of wanted to, to solve.

Payman Langroudi: Yeah. Yeah. It’s ambitious. [01:29:30]

Lwai Almasri: To say I’m going to.

Payman Langroudi: Solve it, I get it, I get it right. So but corporate sort of implies many [01:29:35] sites, doesn’t it. Yeah.

Lwai Almasri: So I want to. I want to be able to do like. I don’t want to just say that because [01:29:40] also I like travelling. So I don’t want to just live in London for my whole life. I want to be able to go [01:29:45] and do something in Manchester or even abroad. International corporate, be [01:29:50] able to go abroad and travel and do things all across the world and stuff like that.

Payman Langroudi: Okay. But many sites [01:29:55] is like a much more complicated way of doing one [01:30:00] site. Yeah. Of course. So. So then do you have in your head this idea of this one site, like what is it about [01:30:05] this one site, this this brand. Yeah. That’s different to what’s out there right [01:30:10] now. Mhm. Do you have an idea.

Lwai Almasri: Of of what, what I do with that one site.

Payman Langroudi: Yeah [01:30:15] I mean like okay you’ve got, you could be a McDonald’s corporate. It could be a [01:30:20] Louis Vuitton corporate. Yeah. Yeah. What is it about your particular [01:30:25] corporate that makes it different. And it makes it better than what’s there already. That [01:30:30] thought is important. Right. Because as you start taking it to. I had someone in Hit the [01:30:35] Bupa runs. Bupa 400 practices. As you go from 1 to 2 [01:30:40] to 50 to 100, it gets way, way, way more complicated. Delivering that brand? [01:30:45] Yeah. Yeah. So there’s got to be something about it other than, you know, I just want to have this empire. [01:30:50] Yeah. Which I get as well. There is that.

Lwai Almasri: Of course. But by corporate, I don’t mean [01:30:55] anything to the scale of Bupa. I mean, it’d be nice, but I don’t [01:31:00] even personally want to open something that reaches something, because at 400, [01:31:05] I don’t think as me personally, I could have control over [01:31:10] making sure all 400 practices are up to exactly how I want to have them, [01:31:15] if that makes sense.

Payman Langroudi: I get that, I get that, but you do accept that a better man than you could pull it off? [01:31:20] Of course. Like. Because what I’m saying is there’s 400 Louis Vuitton shops all over the world.

Lwai Almasri: 100%. [01:31:25]

Payman Langroudi: They’re all doing what? Louis Vuitton shops do. Yeah. You know. So. But go on. I mean, [01:31:30] look, that’s the reason why it makes sense to have one perfect practice. Which [01:31:35] is nothing wrong with that either, right? Of course. Beautiful thing in itself.

Lwai Almasri: And the point is, is that you will always start [01:31:40] with that, hopefully one. So that’s the.

Payman Langroudi: Reason why I asked you about, you know, why corporate. Yeah.

Lwai Almasri: Because [01:31:45] for me I want to like I said, I love the travelling aspect and I want to be able to make it accessible. And [01:31:50] so to be accessible by definition, you need to be able to be in all quite.

Payman Langroudi: Difficult when both your mom and your [01:31:55] dad are dentists, in a way, you’ve got to do something even more spectacular than what they did.

Lwai Almasri: I’ve always [01:32:00] said because my dad, he’s I have nothing [01:32:05] but admiration and respect, and for what he’s done and he’s he’s smashed it essentially. [01:32:10] And I look up to him as a mentor and as a father figure, of course, [01:32:15] and stuff like that. So, I mean, it is tough because a lot of people do say this to me [01:32:20] is like, are you not trying to, like, then beat? It’s not that I don’t think I will, it’s just that I’ve [01:32:25] never thought of it as competing with what he does because even my dad, like a lot of everything that he set up, he [01:32:30] set it up to for for us to then take over. And, you know, my oldest sister is doing medicine. [01:32:35] My little sister wants to do dentistry. So, like, he’s kind of done it in that sense where [01:32:40] take over from him, which is why I always want to do my want to be able to do my own thing, because I don’t want [01:32:45] to be just known as the person that took over from his dad. I want to have I want to have achieved something [01:32:50] like from my own, you know, cause and my dad was never the type of person like he did [01:32:55] clinical dentistry, but he was. My dad loves academic dentistry and he loves teaching and he loves learning. [01:33:00] And he did a PhD, an MSC, uh, an MBA. [01:33:05] So like.

Payman Langroudi: Yeah.

Lwai Almasri: So my dad loves studying and even now he takes [01:33:10] the definition of CPD very seriously. He continues to.

Payman Langroudi: Did he do his undergrad in Syria? [01:33:15]

Lwai Almasri: He did do his undergrad in Syria. And he did he.

Payman Langroudi: Like getting through into [01:33:20] dental school in countries like that and out of dental school. So actually super competitive Syria. [01:33:25]

Lwai Almasri: The way that their A-level system works is actually you sit the exams and then based on what you get, you [01:33:30] apply to what you can.

Payman Langroudi: Apply.

Lwai Almasri: The exam was out of like I probably am very wrong, but just [01:33:35] to say as figure because the the ratio still works the same. Say the exam [01:33:40] totally your A-levels across all subjects. Bear in mind they do. They don’t do three. They do everything [01:33:45] for A-levels. They have to do everything. They do English, French and then they do maths, physics, [01:33:50] biology. They have to do everything. Say it’s out of 350 to get into [01:33:55] medical school and dental school, which are the two hardest things to get into. You have to get like 300 [01:34:00] and 49.5 out of 350 to get in.

Payman Langroudi: It’s even I’d say [01:34:05] it’s way more, way, way more competitive than getting in here.

Lwai Almasri: Oh, 100%, 100%. I’ve got cousins [01:34:10] that are still there that she got in and she got in by like a quarter of a mark, like [01:34:15] like in that ratio. It was like 349.75 [01:34:20] out of 350. Like she dropped a quarter of a mark. That means across every crazy [01:34:25] when you think of it, it’s so competitive. So yeah, he did his undergrad there and then he did [01:34:30] more here at Queen Mary’s UCL and whatnot.

Saif Mukadam: So [01:34:35] we don’t want to see myself in ten years.

Payman Langroudi: Ten years what? Like what?

Saif Mukadam: Hopefully still playing football. [01:34:40] No, no, no. I’m joking. Um, so I’ve got my big sister. She’s a she’s [01:34:45] a dentist as well. So hopefully, like, in ten years time I want to work with her family.

Payman Langroudi: Business [01:34:50] like.

Saif Mukadam: That. Yeah. Because I’ve always I’ve been in a family business, like printing and whatnot. [01:34:55] So I see the positives in a family business. But there’s also dark times in a family business [01:35:00] as well. Like, of course when things get really, it’s like in the thick of it, like, yeah, it [01:35:05] can get really dark. And yeah, so I can see like the negatives of that too. But [01:35:10] the thought of, you know, working alongside my sister in the dental practice or whatnot, [01:35:15] my sister, my other sister, I’ve got another sister. Maybe she can be like, um, some kind of [01:35:20] individual within the practice manager or something where I can get, like a proper family [01:35:25] business going, their to practice and whatnot. I think that for me was what.

Payman Langroudi: Inspires. [01:35:30]

Saif Mukadam: You? It’s what it’s what I want to work towards because I did my work experience with my sister and like, [01:35:35] just like shadowing her, seeing how she’s doing what her daily life is like. It’s just like amazing [01:35:40] because you get to stay in their lives as well, because a lot of sibling relationships will, you [01:35:45] know, they’ll go down their own path. And, you know, there’s nothing wrong with that at all. But like, you know, they.

Lwai Almasri: Get married, they [01:35:50] have kids.

Saif Mukadam: They do their own thing. But if there’s a way to, like, bring us back together and keep us together, like going the [01:35:55] long term would be absolutely amazing to have.

Payman Langroudi: I started this company with my best friends from [01:36:00] from university, and it’s a it’s a wonderful thing that we stay [01:36:05] in touch with each other now.

Lwai Almasri: Exactly. Yeah. I mean, I was going to add that hopefully also in ten years we’re continuing [01:36:10] UK Dental students or whatever it could be called in ten years time. Yeah. But [01:36:15] um, yeah, hopefully that there’s no.

Saif Mukadam: Like I working alongside someone and succeeding [01:36:20] with someone else I think is a lot. It’s a much better feeling than just doing it on your own 100% [01:36:25] like you can.

Payman Langroudi: It’s not only the feeling, dude. It’s also that you’re not good at everything.

Saif Mukadam: Yeah, [01:36:30] true. Exactly.

Payman Langroudi: Yeah. Like you’re saying, your sister. Maybe your sister is amazing at raising cash. Yeah. Yeah. [01:36:35] Like, for the corporate idea, someone needs to know how to raise money. Of course. Yeah. Like, you talk [01:36:40] to anyone who’s got a corporate. That’s one of the biggest issues. And maybe you’re amazing at clinical. [01:36:45] Yeah. So you become clinical director. She becomes finance director. Yeah. You know those [01:36:50] complementary skills? Super, super super important.

Lwai Almasri: 100%. Yeah.

Payman Langroudi: Guys, [01:36:55] it’s been a massive pleasure. So if someone wants to become a member, what do they do?

Lwai Almasri: They just find us [01:37:00] on Instagram and then search UK dental students on Instagram. And then in the link in the bio, [01:37:05] there’s a link to join the WhatsApp group. I mean, give us a follow on Instagram of course, but join the WhatsApp group [01:37:10] for UK.

Payman Langroudi: Dentistry is the name of the Instagram page.

Lwai Almasri: Uk dental student.

Payman Langroudi: Dental. Student. Sorry. Dental. Uk dentistry. Yeah. [01:37:15] Um, and then they can just go through the link, the WhatsApp link in the bio.

Lwai Almasri: It’s [01:37:20] just a link in the bio. You click, it sends you straight to WhatsApp and you can join.

Saif Mukadam: You join it. Yes.

Payman Langroudi: Amazing.

Lwai Almasri: Nice and easy. [01:37:25]

Payman Langroudi: So I look forward to the event as well. Thank you very.

Lwai Almasri: Much. Hope to see you there. Yeah, of.

Payman Langroudi: Course I’ll [01:37:30] do my best. We haven’t got date here.

Lwai Almasri: Yeah. No, no date yet, but we’ll drop you a message. Of course, when we do. Cool. [01:37:35]

Payman Langroudi: Thank you so much, guys. No. Thank you. My pleasure.

Lwai Almasri: Thank you very much. Thank you.

[VOICE]: This [01:37:40] is Dental Leaders, the podcast where you get [01:37:45] to go one on one with emerging leaders in dentistry. Your [01:37:50] hosts, Payman Langroudi and Prav Solanki. [01:37:55]

Prav Solanki: Thanks for listening, guys. If you got this far, you must have listened to the whole [01:38:00] thing. And just a huge thank you both from me and pay for actually sticking through and listening [01:38:05] to what we had to say and what our guest has had to say, because I’m assuming you got some value out [01:38:10] of it.

Payman Langroudi: If you did get some value out of it, think about subscribing. And if [01:38:15] you would share this with a friend who you think might get some value out of it too. Thank you so, so, so [01:38:20] much for listening. Thanks.

Prav Solanki: And don’t forget our six star rating.

Rhona Eskander and Payman chat with Adeola Gboyega, a renowned makeup artist and beauty expert with over a decade of industry experience. 

The conversation delves deep into representation in the beauty industry, mental health challenges content creators face, and the evolution of social media’s impact on business. 

Adeola shares her journey from traditional education to becoming a successful makeup artist and content creator while discussing important topics like the pay gap for black creators and the importance of authenticity in building a community.

 

In This Episode

00:01:45 – Backstory
00:03:30 – Early career
00:04:55 – Beauty standards
00:09:30 – Social media and the beauty industry
00:11:20 – Reflections on Black Lives Matter
00:12:25 – Ethnicity and pay gaps
00:15:00 – Nigeria and Nollywood
00:20:35 – Therapy and mental health
00:36:05 – The beauty industry
00:42:35 – Content creation
00:52:15 – Future plans and closing thoughts

 

About Adeola Gboyega

Adeola Gboyega is a seasoned makeup artist and beauty expert with over a decade of industry experience. She is known for her skin-first philosophy and collaborations with prominent beauty brands, including Bobbi Brown and Pat McGrath. 

As a successful content creator and beauty educator, she has built a devoted community of “glow getters”.

[VOICE]: This [00:00:05] is mind movers [00:00:10] moving the conversation forward on mental health and [00:00:15] optimisation for dental professionals. Your hosts Rhona [00:00:20] Eskander and Payman Langroudi.

Rhona Eskander: Hey [00:00:25] everyone, welcome to another episode of Mind Movers. As always, I try to bring some of the most interesting, [00:00:30] eclectic guests to you to share stories of inspiration and most [00:00:35] importantly, try to understand how these people overcame adversity. I think it’s so important [00:00:40] that we understand people’s stories, what makes them who they are. Before we [00:00:45] jump to the conclusion that it’s luck and I’ve got one of my amazing patients and an [00:00:50] incredible content creator makeup artist, Boss Woman also has her own [00:00:55] podcast, so we’ve got Adiola Boga. She’s a seasoned makeup artist, A beauty expert [00:01:00] with over a decade in the industry experience. Having collaborated with prominent beauty [00:01:05] brands, she is renowned for her skin first philosophy, emphasising the crucial role of [00:01:10] exceptional skincare in achieving flawless makeup. Through her online tutorials, she [00:01:15] shares her coveted glow techniques, fostering a devoted community of followers known as [00:01:20] glow getters. With a commitment to enhancing beauty through education, Adeola is [00:01:25] a beacon of radiant inspiration in the makeup world. So welcome! [00:01:30]

Adeola Gboyega: Thank you for having me.

Rhona Eskander: It’s so fantastic to have you. So Adeola, [00:01:35] I like to start from the beginning. Tell us, are you actually a London girl? [00:01:40]

Adeola Gboyega: No, I’m not actually. So I used to live in London. That’s like where I started, but I actually [00:01:45] live outside of London, in Hertfordshire. Now when I say Hertfordshire, everyone’s like, oh, where? Because it’s such a big area. [00:01:50] Um, so I actually live in Cheshunt. Um, but I used to live in north London, [00:01:55] so that’s kind of where I started. Um, And then we moved out of London and then kind of slowly [00:02:00] edging back in. So yeah, I love that.

Rhona Eskander: And tell us a little bit about your childhood. Yeah. [00:02:05]

Adeola Gboyega: So my mum’s a single mum. She raised my sister and I and obviously [00:02:10] like, you know, there’s been difficult aspects of my childhood and it’s not always been easy. [00:02:15] But one thing that was always, you know, at the forefront was just seeing my mum work really, really hard. [00:02:20] And she’s a teacher herself, but she’s retired now and she was always the one [00:02:25] that, you know, advised me that whatever you do, just be passionate about it. And I think because she’s a mum [00:02:30] now, I’m Nigerian and she saw what it was like when you had like parents that made you [00:02:35] do certain careers that you weren’t happy and passionate about, i.e. becoming a doctor or a lawyer. You [00:02:40] know, being Nigerian and being African, you’re kind of told and expected to kind of do certain jobs. [00:02:45] And I think my mum saw the kind of opposite side of that where, you know, people were working [00:02:50] in jobs that they weren’t happy about. So she always said, you know, I don’t mind what you do, just be happy. And [00:02:55] that’s kind of like where it all started. But she was honestly somebody that I really looked up to, and I [00:03:00] just realised that whatever I do, I know that I need to work hard to be successful.

Rhona Eskander: So obviously [00:03:05] I come from a middle eastern background. I’ve got lots of Nigerian friends, and one of the big common things [00:03:10] that we had in common is the onus on education. So you just said that your mum [00:03:15] just wanted you to kind of be happy and make sure that you work hard. Did that mean that she was okay, [00:03:20] for example, with you not being in a career that was vocational or something [00:03:25] that would have definite security?

Adeola Gboyega: Yeah, I think for me there was always [00:03:30] different things I wanted to do. At one point I wanted to be a paediatrician, and then I did work experience working in a hospital. [00:03:35] And then I realised I’m way too emotional for this. I could never do it. And especially in a role [00:03:40] like that, you have to kind of like go in and do your job and then not bring it home. And but I’m very [00:03:45] much a person that’s very empathetic and I care about people and I always want to kind of support them. And I think [00:03:50] for me, I couldn’t have like gone into a job like that. And then at one point I wanted to be [00:03:55] a TV presenter. There were so many different things that I wanted to do. But she always made me realise [00:04:00] that, you know, just do your schoolwork, get your education, go to university. That was her only thing that I [00:04:05] had to go to university. And then I studied media and communications because I wasn’t really sure exactly what I wanted [00:04:10] to do, but I knew that I wanted to work in, you know, media, magazine, print. And also I loved [00:04:15] beauty. And so I actually did my career or my sort of like, course thinking [00:04:20] I was going to like, you know, work in glossy magazines such as Vogue. And then that didn’t really happen for me. [00:04:25] Like my degree was very different for what I expected. And but I did my degree, [00:04:30] I got a tutu and I felt like I made my mum happy. But then after that, I then thought, do you know what [00:04:35] I have to do? What makes me happy? And that’s when I then retrained as a makeup artist.

Rhona Eskander: So [00:04:40] you know what’s interesting? I mean, excuse me for asking this. You should never ask a lady how old [00:04:45] she is, but are you a millennial?

Adeola Gboyega: I think I am, yeah. Yeah. When were you? 35. I’m 35, [00:04:50] so I think I’m a millennial. Yeah.

Rhona Eskander: So growing up, what I really remember [00:04:55] as being so prominent is beauty standards that were really unattainable for women like [00:05:00] you and I. And the reason why I say that is because there were front covers of Kate Moss and [00:05:05] skinny white women, and I remember going to university and a lot of people [00:05:10] being perplexed when I used to get asked for modelling or asked to go to castings because [00:05:15] I didn’t fit that certain type of beauty standard. I found that really, really hard [00:05:20] growing up, and for me, that deterred me from the beauty industry. It didn’t necessarily [00:05:25] want me to go into it because I just thought, I’m different. I’m not considered beautiful, so [00:05:30] why would I go into something like that? What’s your experience of that, [00:05:35] and what was your experience of black beauty and, you know, feeling inspired to go into the beauty industry. [00:05:40]

Adeola Gboyega: So I didn’t again, like see a lot of examples of, you know, um, [00:05:45] black women working in the beauty industry. And if I did see anyone, it was someone that I felt was very [00:05:50] far removed. So I know we were talking earlier about Pat McGrath. You know, she’s a successful black makeup artist, [00:05:55] probably the most influential black makeup artist in the world. But unless you’re in [00:06:00] that area and in that industry, you wouldn’t really know that who she was. And that’s why I think [00:06:05] I struggled and kind of felt found it quite difficult to kind of go into my career and went into my career quite late. [00:06:10] Um, so it wasn’t until after I did my degree that I actually then retrained as a makeup artist. And probably [00:06:15] because of that and why I think it’s so important to have representation, because maybe if I’d seen other [00:06:20] makeup artists or was in the midst of others that I felt really inspired by, I would have felt that I could [00:06:25] have gone into that career a lot earlier.

Payman Langroudi: Um, we get that in dentistry too. So I [00:06:30] had Yewande here and she was saying she never considered being a dentist until she saw [00:06:35] Uchenna. Yeah. Do you know Uchenna? Okay.

Rhona Eskander: Was it Uchenna.

Payman Langroudi: That inspired on the TV and saw [00:06:40] that someone who looks like her could be a successful dentist?

Adeola Gboyega: Absolutely.

Payman Langroudi: That’s what she went through. But [00:06:45] the when you say a black makeup artist, is it necessarily that a black make up artist [00:06:50] knows about black skin, or is that not necessarily the case?

Adeola Gboyega: I mean, I feel like as a makeup artist, the [00:06:55] key strength should be that you should be able to do every skin tone just depending on who you are and [00:07:00] what your skin type is and what your skin tone is. But unfortunately, it isn’t that case, you know, [00:07:05] and I think even when I trained as a makeup artist and I would go to school, it was literally like a small [00:07:10] like segment of our sort of syllabus was being taught about black skin. And I feel like that is again [00:07:15] the downfall of like the education and teaching in terms of like not giving us like, you know, [00:07:20] a long sort of like time and a slot to kind of understand, like skin tones, complexions and the complexities [00:07:25] of it. Um, and so again, I think it’s so, so important to have that representation [00:07:30] because to your point, it was only for me being able to be in the midst of those industries and see [00:07:35] later on in life, I thought, actually, I could do this. I didn’t feel like I could before. Yeah.

Payman Langroudi: Was your mum [00:07:40] strict? Nonetheless, Nigerian mums and dads tend to be. Or [00:07:45] was she not? Was she out of the box in that sense.

Adeola Gboyega: She was strict, and I did have a strict upbringing, [00:07:50] but I think it’s because we went through a lot and I felt like she had to be very protective of me. So, for example, I didn’t [00:07:55] have my dad actively in my life like looking after me. So again, there was a lot of like her making [00:08:00] sure that I was looked after on her part because I didn’t have a dad or a father figure around that could [00:08:05] support me in that sense. And so, yeah, in some elements she was, but at the same time, she was very [00:08:10] open in terms of like, if I feel like there’s a certain career that I wanted to go for. Yeah, go and explore it and see how you feel. [00:08:15]

Payman Langroudi: Because in the community, when you tell someone, I’m in beauty. Yeah. Is there still [00:08:20] stigma? Do they still sort of because.

Rhona Eskander: You know, like the the thing that my parents are so [00:08:25] proud of is, um, when you say you’re going to be a doctor and I’m sure that’s like in the Iranian, you know, like, my [00:08:30] son’s a doctor, my daughter’s a doctor, you know, they love that. And it’s very hard to deter [00:08:35] away from that. And it’s almost like above all in life, but they’re a doctor. Yeah.

Payman Langroudi: So [00:08:40] someone I know fell in love with a dancer. Yeah. And she was. She was a fantastic, like, modern [00:08:45] dancer used to go all over the world like dancing, touring. And, uh, her parents said, what do you mean? You’re [00:08:50] going to marry a dancer? Yeah.

Adeola Gboyega: Like social media has changed that because I think now. Because [00:08:55] now people.

Rhona Eskander: Are gonna be like, I’ve fallen in love with a YouTuber. Do you know what I mean? Like, watch out. Your kids [00:09:00] might come home and be like, dad, I’ve fallen in love with, like, a TikToker. Do you know what I mean?

Adeola Gboyega: You know, like, I feel like that is [00:09:05] like when you ask kids, now, what do you want to be when you grow up? Before it might have been, I want to be a doctor. I want to be this [00:09:10] and that. Yeah. Now it’s like I want to be a content creator.

Payman Langroudi: The new president of Romania that has [00:09:15] just become, or just about to become the president of Romania, did not exist in the political scene until [00:09:20] six months ago. And then he did a TikTok only campaign. Only on TikTok, nowhere [00:09:25] else. And he’s about to become president of Romania. Yeah, this Trump character is right winger.

Adeola Gboyega: And [00:09:30] this is literally like the power of social media and how it just changed everything. And, you know, the question that you asked me [00:09:35] earlier about is there like a stigma? I think back in the day. So I started my in the industry in about 2012, [00:09:40] and obviously I didn’t have social media then. It wasn’t like a big thing. But [00:09:45] I would obviously like get a few comments, like, I’ve gone to university and I’ve done media and communications [00:09:50] and now I want to go and become a makeup artist, kind of like, oh, where’s that come from? But then now it’s like, you [00:09:55] know, everyone refers to me, oh, Adeola, you know, I know her, but she’s on, you know, social media. So it’s definitely [00:10:00] changed now because of social media. Absolutely.

Rhona Eskander: I want to reflect [00:10:05] and rewind a little bit now because you said representation is really important. Um, [00:10:10] I had a conversation with a guy that I met on Sunday. [00:10:15] Uh, he was um, from I think he was half Chinese, half [00:10:20] Jamaican. Um, and he was saying openly, you know, he’s the one that brought up the conversation [00:10:25] that he thought that Black Lives Matter wasn’t necessarily something [00:10:30] that was helpful to the community [00:10:35] or to his representation. And I thought that was an interesting stance. And it’s always important to hear [00:10:40] other people’s stance, because from my perspective, I was so happy that that had happened. Obviously not the events, [00:10:45] but the representation, because all of a sudden I was seeing black people at the forefront [00:10:50] in fashion, beauty, other industries, and that made me really proud and really happy. And [00:10:55] I thought for all those years of oppression, you know, you can never undo what had been done. [00:11:00] But, you know, they deserve to have the limelight. They deserve [00:11:05] to have the opportunities. I want to ask you how you felt about that whole movement, [00:11:10] and whether you think it was a good thing or a bad thing, and how it affected the beauty industry in [00:11:15] particular.

Adeola Gboyega: I think it was a moment that kind of stood still for a lot of people, [00:11:20] because when you think about when it happened, it was during lockdown and I, you know, really remember [00:11:25] that time because it was just it was just such a [00:11:30] crazy time at the at the time when it all happened. I think this is why it’s [00:11:35] important to take everybody’s individual experiences into consideration, because obviously Black Lives Matter as a movement [00:11:40] is so important, and it did highlight a lot of things. But again, like each individual [00:11:45] person’s experience is different. So that person’s experience was kind of like I found it quite negative. I didn’t love it [00:11:50] and it was a very negative time, especially for black people, because again, the highlight is on you [00:11:55] and then people are coming to you for answers. So I remembered a lot of my friends that weren’t black were [00:12:00] like messaging me, being like, oh, you know, was there ever a time that I maybe did something wrong or, you [00:12:05] know, is there anything that I could have done differently? And there was a lot of pressure for me to kind of feel like I could give them [00:12:10] some sort of like, relief, because they obviously felt guilty about a lot of things that they were going through. [00:12:15] But it was good because it highlighted a lot of things. For example, you know, even to this day [00:12:20] as a black woman, makeup artist, content creator, I don’t get paid nearly enough as [00:12:25] what my white counterparts do.

Rhona Eskander: So there’s still a pay gap.

Adeola Gboyega: Even to this day, and [00:12:30] to the point where Black Lives Matter was an amazing, you know, situation because it highlighted a lot of things. [00:12:35] But even now, I still feel like the change that, you know, people say has been made or it kind [00:12:40] of like highlighted, it’s still going back. If anything, I don’t know if it even did actually change. [00:12:45] Really. 100%. Absolutely. That’s so.

Rhona Eskander: Interesting. Yeah, I think [00:12:50] I had heard as well that there was still a pay gap issue. But why do you think that is? And why do you think [00:12:55] that.

Payman Langroudi: Companies the size of the market isn’t as big?

Rhona Eskander: Yeah, the size.

Adeola Gboyega: Of the market isn’t that big. [00:13:00] Um, unfortunately, I feel like a lot of companies and brands don’t see value in, [00:13:05] you know, black content creators, black makeup artists. And I think a lot of the time people [00:13:10] feel like they’re paying for, you know, for example. Okay, well, I know that [00:13:15] it’s it’s it’s good to be seen that I’m supporting and paying a black content creator, [00:13:20] but they’re still going to pay you less than, for example, a white content creator, because they feel like they’re just [00:13:25] ticking a box and it’s something that they have to do, but they still don’t see the value. And when someone doesn’t see the value in something, [00:13:30] their actions aren’t going to change. They’re going to do it because they feel like they have to. But when you ask them at [00:13:35] the core, like, do you feel like they got paid better or the right amount? They’re probably [00:13:40] going to agree and be like, actually, no, because they would have paid another content creator that’s done exactly the same job and can pay [00:13:45] campaign that I’ve done. And the fee that they got was marginally more than what I would [00:13:50] have got paid. But at least they’re going to be like, but at least we’ve given our money, or at least we’ve paid that person. [00:13:55]

Rhona Eskander: Do you challenge the brands on that?

Adeola Gboyega: Yes and no. Because obviously there’s a [00:14:00] part of me that’s kind of like, well, at least I’m getting paid. When you’re self-employed and you’re working for yourself, there’s obviously a responsibility [00:14:05] that you have to obviously make money. Um, but then I also I do my due diligence. [00:14:10] I have some amazing friends in the industry. Um, you know, someone like Lisa Potter Dixon, who I love dearly. [00:14:15] You know, she really supported and helped me when I was coming in the industry. And we have open conversations about [00:14:20] money and finances. And I think that’s a very important thing, because when people don’t talk [00:14:25] about things, how are you meant to know? When I came into the industry, I wasn’t having conversations about pay, so [00:14:30] I was getting paid thinking, actually, I think I’m doing okay. But it was only when I started speaking to other people [00:14:35] that don’t look like me and actually seeing like, the massive pay gap, that’s when I was able [00:14:40] to kind of be like, actually, I can fight my corner now and I have a leg to stand on and have a conversation because I [00:14:45] know what other people are getting paid. But do you.

Payman Langroudi: Do you worry that, like on the other side of it, that sort of the [00:14:50] tokenism of it?

Adeola Gboyega: Absolutely. And it still happens. Yeah.

Payman Langroudi: The people are including [00:14:55] you because they kind of have to from the and it still happens.

Adeola Gboyega: And there’s, you know, there’s a good and bad [00:15:00] part about it. You know, I want to show up for things because I think it’s important for people to see that I’m in those [00:15:05] spaces. But at the same time, I also got to think, well, actually, is it [00:15:10] actually helping me by being in those spaces if I don’t feel like it’s genuine? And so I won’t work with a brand [00:15:15] that’s not genuine. You know, I will go onto their page and see, have they worked with any other black and Asian [00:15:20] content creators or anyone that you know isn’t just a white person? Because I think it’s important that [00:15:25] you’re not just working with me, but are you going to be working with others throughout the line? Is it going to be consistent? Consistency [00:15:30] is key.

Payman Langroudi: And have you got access to. When I say access, do you are [00:15:35] you paying attention to the culture, the pop culture in Africa? [00:15:40] And I mean, Nigeria has got some massive music acts now. So like you’d imagine that’s [00:15:45] where there’d be beauty brands popping out of as well. Yeah, there’s.

Adeola Gboyega: A huge, huge business. I [00:15:50] went to Nigeria about two years ago now, and there’s a lady called Erica [00:15:55] Freemantle who has a platform called Airtel, and it’s basically embracing [00:16:00] all tones of women. And she actually did a, um, sort [00:16:05] of thing where she kind of invited loads of different people from the beauty industry, dentists, [00:16:10] and we all actually went to Nigeria and actually went to kind of see what businesses like out there. [00:16:15] It’s booming like it’s huge. You know, there’s a lot of people that have a lot of money. Obviously [00:16:20] there’s a lot of, you know, and.

Rhona Eskander: Nollywood is huge.

Adeola Gboyega: Yeah, Nollywood is huge.

Rhona Eskander: Nollywood is so [00:16:25] there’s Hollywood, Bollywood, Nollywood. Oh really. Yeah. And Nollywood. So when I went to Nigeria, one of my best friends [00:16:30] Ceci. Her twin sister is a Nollywood actress. Wow. Um. And [00:16:35] I was like, opened up to this completely different world. But like Nollywood is absolutely huge, massive, [00:16:40] huge. It’s, you know, really, really big. And the beauty.

Adeola Gboyega: Industry is huge over there as well.

Payman Langroudi: Yeah. Does anything [00:16:45] manage to jump over and come into Europe from there?

Adeola Gboyega: I wouldn’t say you should be that person, [00:16:50] but I think the other way round is then there’s a lot of people that are actually like leaving the UK and going back home because they [00:16:55] see that there’s massive opportunities out there, and I even saw that myself. Yeah, yeah. But again, it’s a lot about who, you [00:17:00] know, it’s very important to have good relationships and very like strong relationships out there because, you know, [00:17:05] you can go to Nigeria and make really serious money overnight if you know the right people and make [00:17:10] the right connections. Absolutely.

Rhona Eskander: Yeah, 100%. I mean, Nigeria fascinated me as well because [00:17:15] I actually went thinking it was going to be this like beautiful, untouched, like Haven. [00:17:20] And I was really disappointed because what was very stark to me was the amount [00:17:25] of corruption there was in the country. And they don’t look after their people. They don’t look after the country. [00:17:30] There was mounds of rubbish everywhere. And I was like, hang on a second. And then you go into these like incredibly [00:17:35] beautiful homes, you know, that are done up and you can really see that the government’s intentions [00:17:40] aren’t really with the people. So it was quite an interesting thing for me to see from a cultural point of view. [00:17:45] Yeah. Um, but no, I’m really, really fascinated [00:17:50] by what you’re saying. And I do think representation really matters. Dentistry is a funny [00:17:55] one, isn’t it? Because white people are like a minority in dentistry. You know, you get barely [00:18:00] any white people, so the majority would be Asian. And then like, there’s a lot of Iranians [00:18:05] and some Middle Easterns as well. Very few white people and very few [00:18:10] black people. And I think, you know, there’s also like medical societies now for that representation [00:18:15] for black doctors and dentists, which I think is super important as well. And I feel really passionate [00:18:20] about that. Obviously, you know, being a middle eastern woman, it’s really different. But [00:18:25] I remember like the bullying I got during university for being Middle Eastern [00:18:30] or even, you know, being labelled as like coming from a terrorist country or my parents, [00:18:35] you know, certain, um, prejudices against my parents. Like it was really tough for me. [00:18:40] And so for me, I’m like, yeah, you know, this stuff really matters. And I guess I’ve been a little [00:18:45] bubble because when I was seeing that representation come through, I was like, this is great. Things are [00:18:50] changing and I think things have changed, but more needs to be done. What do you think could be [00:18:55] done more?

Adeola Gboyega: Again, I think just valuing the [00:19:00] valuing the kind of content creators, the makeup artists and what they actually [00:19:05] kind of bring to the table. Um, you know, for me, I’ve really wanted to kind of give back and [00:19:10] kind of make sure that when I’m in those spaces, what can I do to kind of help the next generation? Because [00:19:15] I didn’t really have that when I was first starting. It was very much, what could I do to prove that I need to be here? [00:19:20] I didn’t really have anyone to kind of support me when I first wanted to become a makeup artist. [00:19:25] And so now it’s like, well, what can I do to kind of support anyone that’s up and coming? So I remember like for example, when [00:19:30] the Black Lives Matter movement happened, I didn’t really want to have a lot of conversations about what was going on [00:19:35] and kind of like have negative conversations. So I just said, look, if anyone’s in the industry that, you know, wants [00:19:40] to go into beauty and, you know, are from like, you know, black and ethnic minorities, [00:19:45] we can have like a one hour zoom session and I can kind of help you and support you because I just felt like, let [00:19:50] me focus my energy into the areas that are more important and where can I support? Because I think [00:19:55] that’s a really, really important thing. I don’t want to be having conversations about, woe is me. I’m not getting opportunities. [00:20:00] Yeah, victim. You know, I don’t want to be in that victim mentality. There’s so many things that have happened in my life [00:20:05] that people won’t even know about. If I kind of was in that victim mentality and mindset, [00:20:10] I’m always like, okay, well, this has happened. What can I do to kind of make it better? Um, and [00:20:15] so I think that’s a really important thing. But again, I think in the industry there needs to be more value placed on [00:20:20] black creators, on black people and what they’ve actually essentially brought to the table and how it’s so important [00:20:25] to the industry.

Rhona Eskander: So what kind of things have you overcome in your [00:20:30] childhood teenage hood that have built up your resilience?

Adeola Gboyega: So for me, my [00:20:35] mental health was something that I very much struggled with, but I didn’t realise how badly until I got a lot older. [00:20:40] And so, like we were having this conversation earlier about how I really suffered with high functioning [00:20:45] depression. So I’ve always been someone that’s very much into like working hard [00:20:50] and it’s worked in my favour. I’ve had some amazing opportunities that have arisen from it. [00:20:55] But then when, for example, things didn’t really work out in my, you know, career [00:21:00] and I was having a very difficult time and I wasn’t really kind of getting the sort of, um, [00:21:05] not necessarily like the payback, but when I wasn’t really getting the kind of experiences that I wanted [00:21:10] or felt like I deserved, I really, really suffered with my mental health because for me, it was always like, well, if I [00:21:15] give 110% in my career, I’m going to get X amount back. But it doesn’t always work that way. So [00:21:20] I had to really understand and unlearn that my value isn’t placed in like me achieving [00:21:25] things. So I was always like high achiever. Amazing opportunities. Opportunities always keep busy [00:21:30] and I’m always going to be happy. But then I would have those things and I was still chasing that happiness, [00:21:35] that quote unquote happiness that I was expecting. And it didn’t always happen that way. And so I had to really [00:21:40] unlearn that and then obviously go to therapy to kind of really help myself in that space.

Rhona Eskander: How old were you when you started therapy? [00:21:45]

Adeola Gboyega: So I had an initial, um, round of therapy when I went to my doctor’s [00:21:50] one time and I was like, I’m really struggling with my mental health. I think I was about [00:21:55] mid 20s. Um, and then obviously with that it was great. But [00:22:00] then you only get a certain amount. So there’s obviously struggling with.

Payman Langroudi: Your mental health. Just talk [00:22:05] me through it. What does that actually mean with panic attacks or.

Adeola Gboyega: No. Constantly crying. [00:22:10] Constantly crying. Yeah. Constantly crying like any little thing I would cry. Triggered. Triggered. [00:22:15] Yeah. Um, what else would it be? Always working, constantly [00:22:20] working. Like for me it was like work, work, work, work, work.

Payman Langroudi: And then if you stopped working, you’d get [00:22:25] sad. Yeah.

Adeola Gboyega: So for example, lockdown. Yeah. I’d never experienced being at home for that amount of time. Every [00:22:30] job that I’ve had would be me travelling constantly. Um, so for example, when I was working at Bobbi Brown, [00:22:35] I was a pro makeup artist, so I would literally get a calendar and it would say, [00:22:40] you’ll be in this city tomorrow, you’ll be in Manchester tomorrow, you’ll be in Birmingham the next day. I was hardly ever [00:22:45] at home. And then when I worked for Pat McGrath, it was the same thing. I think I probably travelled to over like ten, [00:22:50] 15 countries in one year. Um, constantly on the go. Do you feel.

Payman Langroudi: You didn’t also enjoy [00:22:55] the bits you should have enjoyed? You were like.

Adeola Gboyega: Yeah, exactly.

Payman Langroudi: Like the in like watching yourself [00:23:00] from above or something.

Adeola Gboyega: So like outside, everyone would look at me and be like, oh my God, I do always have this, like glamorous [00:23:05] experience. Like you’re travelling constantly, but then I’m coming home and I’m literally like [00:23:10] crying. Crying, like upset all the time. Wasn’t enjoying things. And it just got to the point [00:23:15] where I just felt like even my job, which is the thing that used to bring me so much joy, wasn’t making me happy [00:23:20] anymore. Um, and.

Payman Langroudi: Was it just talking that helped? Or did you take medication? [00:23:25] Yeah.

Adeola Gboyega: So I was prescribed antidepressants, but then I decided against it because [00:23:30] I think, again, there was a stigma where I felt like if I then start taking medication and then I become [00:23:35] dependent on it, then there’s the fear of that. If that stops working, what’s going to be next?

Payman Langroudi: Um, [00:23:40] but therapy itself helped a lot. It did.

Adeola Gboyega: Yeah. Because one thing I have to, you know, explain [00:23:45] with therapy is that it’s an ongoing thing. And I’m even thinking about going back again. I think people think that, oh, it’s [00:23:50] like a band aid that you go to therapy for ten years.

Rhona Eskander: I’m still going. I’m still going. Literally. Yeah. [00:23:55]

Adeola Gboyega: And I tell people all the time, it is a journey because you go through different stages of life. For example, [00:24:00] how I function with my depression now is very different to how I functioned with my depression five [00:24:05] years ago. You know, I could meet someone tomorrow and be married or have children. [00:24:10] How am I then going to cope with that? And so I have to kind of think about myself in different facets and how my life [00:24:15] changes and how my mental health is going to change. And so I might need to go back in and be in and out [00:24:20] of therapy to be able to kind of deal with that.

Payman Langroudi: And then what happens? The therapist talks to you and then [00:24:25] you go in the end. Does he say, does it become a in your childhood being scared thing?

Adeola Gboyega: Yeah, [00:24:30] I think.

Payman Langroudi: It gets to a point.

Adeola Gboyega: Where you then start to feel like, okay, I’ve outgrown the conversations [00:24:35] that we’re having, and I kind of feel like I’m in a good space, but then it doesn’t mean that that door is closed and [00:24:40] you can never go back again. It might even be as well that you might go to a different therapist, because they might specialise [00:24:45] in a certain thing. So for me, it might have been, for example, childhood trauma. And so I kind of [00:24:50] like worked with a therapist that really worked with that. And then next time it could just be about, okay, anxiety [00:24:55] or depression and how I’m kind of navigating life as an adult now. So again, it’s very important to kind [00:25:00] of like go to see someone that specialises in whatever it is that you’re dealing with at that time.

Rhona Eskander: I think also like, [00:25:05] look, my partner gives me a bit of a hard time because he’s like, you do so much therapy and coaching, [00:25:10] but like, what’s the point in just doing this copious amounts if you don’t have like boundless changes. And [00:25:15] I’m like, but that’s not the whole point. Because boundless like boundless change. Like you should have, like you [00:25:20] should big changes, you know, like in what you’re doing. But I’m like, that’s not really how [00:25:25] therapy works, because the therapist also has to work out things. They cannot tell you what to [00:25:30] do or how to behave. You have to sort of change your pattern of thinking. They [00:25:35] can challenge you depending on the type of therapy that you’re having. And it’s like that slow change [00:25:40] in thought patterns that can then change the behaviour.

Payman Langroudi: Do you want to talk about [00:25:45] what happens to you? I mean, yeah, she says she cries. So what happens to you?

Rhona Eskander: So what happened [00:25:50] was I first went to a therapist when I was.

Payman Langroudi: Like, what happens to you when you’re down? Like, so she cries.

Rhona Eskander: Um, [00:25:55] so what happens when I experience sense of [00:26:00] I tend to go in serious fight or flight mode. And what I recognised [00:26:05] is, is that my threat is emotional. [00:26:10] So when my threat is emotional, I go into a state of panic, and [00:26:15] I would say that a number of things can happen to me, like I can get shortness of breath, [00:26:20] but it’s also about catastrophic, like catastrophizing. Yeah, the [00:26:25] thought process. So like the emotional thing makes me feel like I’m going to die. Like, so, for example, [00:26:30] if I’ve gone through a Break-Up, I’m like, oh my God, like, this is so awful. [00:26:35] Like, I want to kill myself. Do you see what I mean? Now you see it, now.

Payman Langroudi: You see it for what it is.

Rhona Eskander: Yeah. [00:26:40] Kind of. But I think I hate being in that discomfort. Yeah. So the, the [00:26:45] the one thing that I want to do is self-soothe. And the one thing that I recognised about myself [00:26:50] when I was really young is that I don’t drink or take drugs [00:26:55] because I have a addictive personality. So sobriety was always a part of who I [00:27:00] was. But I think every human being, as someone like Gabor Mate recognises, [00:27:05] has some form of addiction. You know, he says that you could be even addicted, Twilight, whatever, for argument’s [00:27:10] sake. But I think that for me, I want to self-soothe. And my addiction [00:27:15] was validation. So my addiction was people telling me that I’m good enough. I think you’ll [00:27:20] find that that’s something that a lot of people on social media have as well. It’s why you’ve [00:27:25] got you’ve got this perpetual belief that you’re not good enough. And then people say, but you put yourself [00:27:30] out there. But then the pain of feeling not good enough actually propels you to put yourself out [00:27:35] there, because you want other people to tell you that you’re good enough. You know, it’s a sort of weird cycle that goes [00:27:40] on.

Adeola Gboyega: Yeah, absolutely. And I think that’s where it becomes very difficult because people see you on [00:27:45] social media being super confident, and then they can’t understand, like, how can you be like that? [00:27:50] But I think this is where there’s danger, because people then have a certain perception of you and they don’t understand that [00:27:55] you could be struggling with something like that. And the trolls come. Oh, 100%. Yeah.

Rhona Eskander: And you know, [00:28:00] Payman knows like and the trolls come and the trolls will come and be like, you’re so ugly, you need this, [00:28:05] you need that. And then I’m just like.

Payman Langroudi: Just the other side of you. Yeah. You without this, this [00:28:10] pod here and we’ve all been on your page. Looks at me. Looks [00:28:15] like. Looks like fun time.

Rhona Eskander: No.

Payman Langroudi: But. But then. But then on this pod, you say, [00:28:20] oh, I’m fat or something. I’m like, you’re not fat or I’m not enough or something.

Rhona Eskander: And I [00:28:25] think, I think it’s also the other thing is that, you know, the thing is, is that the state [00:28:30] of happiness is not about having more or to search for the exterior that you believe will make [00:28:35] you happy. It’s actually being happy with what you’ve got. And I think the problem is, is that I get in [00:28:40] a real compare and despair, because I will look at other people around me. I’m really blessed to have patients [00:28:45] like Adeola, like all these amazing influencers, but sometimes I’m like, if I was as [00:28:50] successful, pretty thin, you know, fun, [00:28:55] whatever it is as them, I would be happier because more people online would notice [00:29:00] me.

Payman Langroudi: We all have something, right?

Rhona Eskander: Totally, totally. But I think, I.

Payman Langroudi: Think that your Gabor mate point. [00:29:05] Yeah, or I might eat too much or, you know, Whatever it is, we all have something that keeps us, you [00:29:10] know, on the level. Yeah. Yeah. I’ve got really, like, burning question for [00:29:15] an expert in the beauty industry. Yeah. Yeah. So, look, both of us have products. Mhm. Yeah. [00:29:20] Oral care products. And oral care is nowhere near as mature as skincare. [00:29:25] Right. And I walk with my daughter in a Sephora area, and she shows me, like, [00:29:30] 15 new brands that do different things or whatever. And I love it.

Rhona Eskander: You take your daughter to Sephora? [00:29:35] Just saying no. She takes me.

Payman Langroudi: She takes me. She knows I’m involved in packaging and all that. [00:29:40] So she’s showing me the packaging of the products. But okay. And I and I [00:29:45] listened to some of your stuff, and you’ve worked for Bobbi Brown and Clarins and and many other [00:29:50] big brands. How much of it is the brand, [00:29:55] sort of what the brand stands for, and how much of it is the [00:30:00] actual product that, that, that you’re using? Because how can it be? You’ve got 300 [00:30:05] brands. More, right? Yeah. You’ve got 506 [00:30:10] step processes here. How can it be that each of these are different? And when I listen to my [00:30:15] daughter and I watch my daughter, she’s into what brand values more than the products. But [00:30:20] then there are certain products that she says, oh, these are so just just talk me through that because [00:30:25] we’re, we’re at we’re doing toothpaste. Yeah. Yeah. I [00:30:30] bet you can’t name more than four toothpaste. You know, like so toothpaste. For some reason, it stops at [00:30:35] the lips, right? Yeah. And suddenly toothpaste has become a thing, you know, with hi smile and [00:30:40] moon and those things. So talk me through how much of it is brand when you’re looking at a at [00:30:45] a at a beauty company? And how much of it is products?

Adeola Gboyega: It’s a [00:30:50] very good question. Yeah, it’s such a good question. And I think this is and you know, I always [00:30:55] talk about social media because I’m so fascinated by it. But it’s because now there’s such a [00:31:00] democracy in terms of everybody has a voice. Yeah. And everyone has a voice.

Payman Langroudi: Voice? [00:31:05] Yeah.

Adeola Gboyega: Because brands can only do so much. They can obviously like, do the packaging and then obviously they’ve got their [00:31:10] marketing. But at the end of the day, if someone doesn’t have an affinity with it and doesn’t kind of bond with [00:31:15] the message or the product, they’re not going to use it. So, you know, when I think of Rona, what you’ve [00:31:20] done is that you’ve created a community, and that’s why people love you and they come to you. And like, for example, when I think [00:31:25] about the kind of people that were coming to you, I came into, you know, have my teeth done because of that. [00:31:30] And I think that’s where it’s very important. You can only go so far with a good product. It could be the best [00:31:35] product out there. But I think what people are looking for now is what does it mean when I use [00:31:40] that product? What does it signify? So for example it could be this toothpaste is [00:31:45] amazing. But then I’ve seen, for example, another celebrity that I actually really admire that’s literally vetoed [00:31:50] that thing and said, it’s an amazing thing. Oh, I now feel like I’ve got a piece of that product. And also [00:31:55] I’m kind of like slightly aligned with said person. When I first started working in the industry, [00:32:00] I remember working for a skincare brand and they didn’t even have foundations for my skin [00:32:05] tone. This was only, what, 1012 years ago? Same. And I literally [00:32:10] vowed to myself that I’m never, ever going to work with a brand that doesn’t represent me. And it’s so important because [00:32:15] there are brands out there that are making millions of money, but don’t even care to actually have a selection [00:32:20] of foundations and products that actually service everybody. And it’s still happening [00:32:25] to this day. And I think that’s where it’s very, very important. For example, I even feel like we have too much product [00:32:30] now.

Payman Langroudi: Yeah, I mean, the number of the.

Adeola Gboyega: Number of things that we have, it’s just overwhelming. [00:32:35] And that’s with us being in the industry and being experts and actually knowing what we’re doing. Imagine everyday consumer [00:32:40] like going into places like Sephora. Where do they even start? I mean.

Payman Langroudi: Look, you could ask the same question about clothes, [00:32:45] bags, absolutely. All of those things. Yeah, it’s I think, you.

Rhona Eskander: Know, you the [00:32:50] community piece I think is such an important thing. And I [00:32:55] sometimes feel like my messaging, for example, on Instagram is a little bit confused because [00:33:00] I don’t actually think I’ve built up a strong enough community. What I have been lucky is [00:33:05] to have very strong, incredible women behind me that helped me build a [00:33:10] certain community. You know, Melissa’s wardrobe, beauty in the blog ush. You, [00:33:15] you know, and I was really lucky. And what I loved about that community was as they [00:33:20] represented automatically diversity, authenticity and the clients that I got [00:33:25] off the back of that. And it was funny because there’s a lot of people that follow basically all of you, for, if that makes sense, [00:33:30] that then come to me like, oh, I saw your Melissa and then I saw you in Adeola, or I saw you on YouTube, or I saw you on Michelle’s, you know? And [00:33:35] so it’s kind of like, you know, that the same sort of people actually follow you guys. And so [00:33:40] I’ve been able to have that teeth is a funny one, right? Because I think it’s one of [00:33:45] the only medical professionals where it’s function and beauty. And if you think about it like [00:33:50] medicine, dentistry. Yeah, dentistry. Medicine is actually quite divisive in a way, because you’ve [00:33:55] got the aesthetic industry and then you’ve got the dentist that like save the heart and the brain and they’re like, they would never [00:34:00] do aesthetics, you know? And it’s very divisive. Whereas in dentistry, you literally [00:34:05] can’t have pretty looking teeth without having healthy, functional teeth. It’s impossible. If your gums are bad, the aesthetics [00:34:10] will fail. If you’ve got tooth decay, the aesthetics will fail. Does that make sense? It’s one of the only places [00:34:15] where you’ve got to kind of, like, marry both of them up and it’s accepted. Yeah, exactly. [00:34:20] But I also think that there.

Payman Langroudi: Is on this product’s question. Yeah. So let’s say [00:34:25] I like I like what’s that drunk elephant love drunk.

[TRANSITION]: I love that you [00:34:30] know that as well. Love it. Yeah I like.

Payman Langroudi: I like that one. The [00:34:35] ordinary.

[TRANSITION]: Okay. Yes.

Rhona Eskander: I don’t I really don’t like it for clinical for me.

Payman Langroudi: Well, you know, I [00:34:40] don’t know anything about them. Yeah, but these are, these are. I’m just throwing out urban decay. Yeah, [00:34:45] yeah. Now.

[TRANSITION]: If if me and you.

Payman Langroudi: If me and you want to make a new toothpaste [00:34:50] brand. Yeah. Which of those brands do we copy? Copy [00:34:55] in inverted commas. Yeah, I can. So what’s your favourite skincare brand and what would that toothpaste [00:35:00] look like?

Rhona Eskander: No no no. But listen, when we were.

[TRANSITION]: Skincare.

Rhona Eskander: When we were designing Parler, I’m going [00:35:05] to tell you now, when we were designing Parler, immediately, we didn’t want to be like the big conglomerates. [00:35:10] And immediately there were three brands. Me, Simon and Ardeche were copied, like, not copied, [00:35:15] but were inspired by Aesop. Yeah. Le Labo maybe it was ordinary, but you see, [00:35:20] that was a feel of.

[TRANSITION]: Like trusted.

Rhona Eskander: Clinical and beauty because you [00:35:25] don’t want to be too beauty. Yeah. The gold toothpaste. Come on. Do you know what I mean? Like, there’s a bit like. Does a dentist [00:35:30] approve of this? Yeah. Whereas you need to speak. And also there is something I’m going to put it out there, guys, [00:35:35] about Scandinavian Swiss brands that you trust. I just trust everything Scandinavian, Swiss, [00:35:40] those things like. And so again Aesop. I know Le Labo is French, but you know like you get that sense of like [00:35:45] I trust them. I trust the Scandi.

[TRANSITION]: So you went you.

Payman Langroudi: Went that route.

[TRANSITION]: Yeah we went Aesop’s Australian. [00:35:50] Is it? Yeah. Are you sure? Yeah. Yeah.

Rhona Eskander: Okay, fine. But you know what I mean.

Adeola Gboyega: Who [00:35:55] am.

[TRANSITION]: I? Who do.

Payman Langroudi: I mean? I know you’ve worked for, but. But for instance, Pat.

[TRANSITION]: Mcgrath, you said. Yeah. [00:36:00]

Payman Langroudi: What a new ones that you’re interested in. And tell me some of the legacy ones that you like, as.

Adeola Gboyega: In like [00:36:05] makeup or skincare?

Payman Langroudi: Both. I’m talking about brand values rather than products.

[TRANSITION]: Okay.

Adeola Gboyega: So there’s one brand [00:36:10] that I absolutely love. So she’s a black founder. Her name is called Danessa Myricks. I love her because [00:36:15] she again is very good at storytelling and her products are just so innovative. [00:36:20] So she’s always thinking, how can I offer solutions to people’s [00:36:25] everyday woes? And I think if you’re always working from that kind of like stance point, you’re never going [00:36:30] to fail.

[TRANSITION]: Because technically.

Adeola Gboyega: Yes, I.

[TRANSITION]: Think so. Is that no.

Payman Langroudi: Is that what you mean? Solutions.

[TRANSITION]: Technical solutions? Yeah. [00:36:35]

Adeola Gboyega: Technical solutions. But also as well, you know, if she knows, for example, people are always worried about oily skin. [00:36:40] She’s going to create a product that’s going to help with that. And I think that’s very important because if you’re just doing [00:36:45] it because you’re going to hop on a trend, which I think a lot of brands are doing now. Yeah, there’s always going to be other brands that are going to do [00:36:50] that. But if you’re making really good sort of like theoretical products that actually work. The formulations [00:36:55] are good and they’re servicing the concerns that people have. You’re always going to do well. [00:37:00] But also I just love that she is very passionate about what she does and she still does Instagram [00:37:05] lives. Like, for example, her brand is so successful that she could literally be like, it can run its course, it’s going to do well and I don’t [00:37:10] need to be here. And that’s why I admire people like yourselves, because, you know, you you don’t have to be as [00:37:15] far as front facing as you are, but you do it because you’re passionate about it. Like, I love that you still [00:37:20] do TikToks. You still do videos. Like not everybody has to do that, but I think it’s very important.

Payman Langroudi: Skincare. The one [00:37:25] I’ve noticed. Trinny. Trinny London. Yeah.

[TRANSITION]: Done very well.

Adeola Gboyega: She’s done really well. But again, it’s because people [00:37:30] buy into her. Yeah. People buying her.

[TRANSITION]: Community.

Adeola Gboyega: Secondary. You know, they buy into who Trinny [00:37:35] is first and then they buy into the products afterwards. And I think when you’re leading from that kind of stance point, [00:37:40] you’re always going to do well.

Rhona Eskander: I want to challenge you on that, though, because I’ve seen a lot of content creators [00:37:45] 1 million, 2 million, 3 million followers. They bring a product out and it flops. So if they’ve bought into the person, [00:37:50] why has the product flopped again?

[TRANSITION]: I think it’s difficult.

Adeola Gboyega: It’s difficult, but also as well, it’s the lack of [00:37:55] community. Just because you’ve got numbers doesn’t mean that you’re engaging with your community, doesn’t mean that you’re servicing [00:38:00] them. For example, if you’re not doing things like Instagram Lives or you’re not actually actively speaking on stories, [00:38:05] how are you going to do well? Case in point, everyone’s.

Payman Langroudi: Examples aren’t there.

[TRANSITION]: There’s examples [00:38:10] on Melissa’s wardrobe.

Adeola Gboyega: She’s in a massive you know, she’s an incredible [00:38:15] person that I really look up to. But also I really absolutely adore because she’s a really good example of somebody [00:38:20] that is just so authentic and genuine, but has a real conversation with you on her stories. [00:38:25] You know, go on her page. It’s very beautiful, it’s very aesthetic. But at the end of the day, she will literally [00:38:30] be at home, hair tied up in a bun and having a conversation with you as if she’s having [00:38:35] a face time and you know she’s talking to you about real life things. You know, when she shared her story recently about [00:38:40] the end of her? Yeah. It’s real. Everybody’s going through all of those things. Doesn’t matter how successful you are, everyone’s [00:38:45] going through real life stuff. That is what people are buying into.

Payman Langroudi: There are examples where it’s worked, [00:38:50] for sure. The other way around. Right? So Glossier was a blog before it was a product. Huda [00:38:55] was a blog before it was a product. The Kardashian stuff like. There are examples [00:39:00] where community came first and product second.

Rhona Eskander: I think now it’s a little bit more difficult. [00:39:05] I was actually listening. I don’t know if any of you had, um, have listened to the podcast date yourself. Instead, [00:39:10] there’s a content creator called Liz Date yourself instead. Okay, so it’s [00:39:15] this. It’s this content creator called Liz. Um, and I really like her because I listen to all the self-help [00:39:20] stuff, and she does a lot about, like, the kind of, like, self-love and self-care and everything like that. And [00:39:25] she was talking about how and she’s created a very successful podcast, and she was saying that when she first started the podcast [00:39:30] industry, that people she saw people that had like 7,000,008 [00:39:35] followers and their podcasts flopped because she was saying, like, you can’t just assume because you’ve got a number on one [00:39:40] platform, it translates into another. And it’s completely different on like a podcast platform. [00:39:45] And I think, yeah, I think that that is also a really interesting [00:39:50] point. Being real and being authentic, I think is really important. You two.

Payman Langroudi: You two, [00:39:55] as women, tell me, what is the mental health side of [00:40:00] looking beautiful? Making yourself pretty. Like, is that a thing?

Rhona Eskander: I think so, [00:40:05] for sure. Yeah. I don’t really get dressed up like, look, I’m.

[TRANSITION]: You don’t get dressed up, and [00:40:10] I. Listen, you don’t get dressed up, my love.

Rhona Eskander: You haven’t let me finish my sentence. I don’t get dressed up for men, per [00:40:15] se. Because, because because. Yeah, but like, women love dressing up for women all the time. Obviously. Because we [00:40:20] notice things like. Did you notice my nails today? No, but she did. Yeah, exactly. [00:40:25] So, so basically, like, we noticed those little things about each other. [00:40:30] So I think that looking good is a form of self-care in a [00:40:35] way where you think like, you get up, you do like a routine. I find it, like, quite meditative.

Payman Langroudi: So [00:40:40] again, how come that doesn’t transfer into Dental? Like, what do you mean? Like, why can’t you get like a, like a [00:40:45] water flosser with your favourite mouthwash in it and feel like you’ve looked after yourself. [00:40:50] I do.

[TRANSITION]: I love doing my oral hygiene routine.

Payman Langroudi: You’re a dentist?

[TRANSITION]: No she does.

Rhona Eskander: My patients love it [00:40:55] now.

[TRANSITION]: I love it. Oh, really?

Payman Langroudi: You see, a self-care, like in the same way. Absolutely.

[TRANSITION]: How interesting. It’s [00:41:00] changing. I love that I treat.

Rhona Eskander: I treat a lot of the beauty influencers, and they [00:41:05] will now treat their teeth care as their skincare routine. They are now. They’re invested in coming [00:41:10] in every three months for airflow.

Payman Langroudi: Guided biofilm, whatever. Yeah.

Rhona Eskander: She goes and sees.

[TRANSITION]: Anna for airflow [00:41:15] all the time and then, you know.

Rhona Eskander: Flossing, brushing. She might text me, being like, oh, [00:41:20] did a tiny bit of bonding come out with my flossing, you know, and I’m.

[TRANSITION]: Like, because, you know, from the.

Payman Langroudi: From the prevention [00:41:25] side. Yeah. Like, you know, dentists job is to, you know, save teeth right from the prevention [00:41:30] message just isn’t sexy. But if it was a self-care message.

[TRANSITION]: But I’ve always said that. [00:41:35]

Payman Langroudi: No, but in the in the brushing in the in the cleaning side.

[TRANSITION]: Yeah I think it’s coming [00:41:40] to the forefront now. Yeah. But so much more.

Rhona Eskander: I don’t know if you saw we have a colleague of ours, Doctor Victoria. She was just [00:41:45] on Stephen Bartlett’s podcast talking about the oral microbiome. And, you know, Payman [00:41:50] said, like it was such a strong message because obviously with Stephen Bartlett’s platform, um, [00:41:55] now people are going to brush their teeth. Like how many millions of people are now going to brush their teeth? Like, that’s so amazing [00:42:00] because we can all get the message through to people. Even our own patients brush twice a day, every day. So [00:42:05] she was.

Payman Langroudi: Talking about.

[TRANSITION]: Diabetes, dementia, fertility, all those. But at the.

Rhona Eskander: End of the day, people are motivated [00:42:10] by selfish factors. Let’s be honest, because if they spend thousands of pounds on their bonding or veneers and [00:42:15] then you tell them they don’t brush their teeth, it’s all going to fail. They’re going to brush. Yeah. If people are told that [00:42:20] they’re infertile and that their saliva could have something to do with it, they’re going to brush. You see, people [00:42:25] have to see like feel something tangible.

Payman Langroudi: The Periodontists weren’t very happy with all of that, right?

[TRANSITION]: So we’ve got.

Payman Langroudi: Specialists [00:42:30] who say.

Rhona Eskander: Yeah.

[TRANSITION]: Tell me.

Payman Langroudi: The worst thing about being in the beauty industry. [00:42:35]

Adeola Gboyega: Um, comparison. I think it’s very important to have that conversation [00:42:40] because I think, you know, when you’re actively working in the industry, [00:42:45] especially with me being more of a content creator. Now, part of my job is to obviously like, [00:42:50] you know, be on trend and see what’s going on. But then that means that you’re consuming more social media, and then obviously you’re seeing [00:42:55] what other people are doing and you’re comparing yourself. And for someone like myself that, you know, the [00:43:00] average person might look at that and be like, oh, I’m happy within my life. But then I just dissect it and like, go into it even [00:43:05] more and then start thinking about it and overthinking. That’s when it can become very challenging.

Payman Langroudi: And also compare [00:43:10] yourself with other content creators. Is that.

Adeola Gboyega: Other content.

[TRANSITION]: Creators? Naturally. Is that what you mean? [00:43:15] Yeah, absolutely.

Rhona Eskander: Of course. Because also, like if you see someone that’s successful.

[TRANSITION]: On TikTok, [00:43:20] you have to.

Rhona Eskander: Understand what they’re doing right. And then naturally. But also like, I just hate being stuck [00:43:25] to my screen. That’s why I didn’t really when I started YouTube. And now I put the podcasts [00:43:30] on there. Youtube is a full time job, like, I don’t want to be stuck. Even like if you have an editor, you’ve got to [00:43:35] check stuff. They’ve got to check these podcasts. And like, I don’t want to be stuck forever to [00:43:40] your phone Like you’re naturally going to just be more unhappy.

Adeola Gboyega: Yeah. And it’s a constant rat race that you feel [00:43:45] like if I don’t post for a certain amount of days, I then start feeling a lot of anxiety about, okay, I need [00:43:50] to post now, but then what do I post? And have I missed out on certain things? So yeah, it’s just [00:43:55] a constant thing. There’s so many different things that I can speak about, but comparison would be one of the biggest ones. Um, [00:44:00] and also just feeling like you’re not living in the moment because everything can be like an Instagram Instagrammable [00:44:05] moment. Absolutely. So you’re always thinking, oh, I need to take a picture of this, or I need to do that. And [00:44:10] some days I just don’t want to be on my phone. And it’s really difficult also as well. You know, you have [00:44:15] your social media friends and your community in that sense, but you’ve also got to realise that you have [00:44:20] your real life friends, like my childhood friends, my family, and a lot of them haven’t been on social media or are [00:44:25] not on social media by choice. And so I then have to realise that how [00:44:30] I do things is not how they do things. For example, if I’m taking pictures of food, they might not want to take pictures [00:44:35] of food or I can’t ask them always to like take my content and take pictures of me because they don’t want to. [00:44:40] They just want to, like, have a good meal and enjoy themselves.

Rhona Eskander: But it is annoying. Like, you know, sometimes when you’re with someone [00:44:45] and they want to take 700 photos, you know, before they’re happy. I’m actually not one of those people. She’ll [00:44:50] vouch for me.

[TRANSITION]: You’re not at all. But. Yeah. Do you.

Payman Langroudi: Mean creators want to get it perfect. [00:44:55]

[TRANSITION]: Before they put it?

Rhona Eskander: Like even my makeup artist, Ahmed Cookie. You’re going to meet him one day.

[TRANSITION]: Like him?

Rhona Eskander: Like, [00:45:00] sometimes it’s like 700 photos before we get the right shots. Do you see what I mean? And I’m just like. [00:45:05] I’m like, I want to enjoy the dinner.

[TRANSITION]: Or the moment.

Rhona Eskander: Or walk. You know what I mean? Or like whatever. So sometimes [00:45:10] it becomes like a little bit more difficult. And I think that that’s the only thing that I’m worried about [00:45:15] because I think, like, the more that we’re stuck to our screens, the more we’re entering this [00:45:20] like Black Mirror. Oh, yeah. Um, vortex that we’re not going to be able to get out of.

[TRANSITION]: Yeah. [00:45:25] I bet.

Payman Langroudi: This this toxicity and ego.

Adeola Gboyega: All the time. But then I feel like that’s with every, [00:45:30] like, workplace. I always like I also look at social media as my job. You know, the same way that you would [00:45:35] go to a corporate job and there’s going to be toxic people and there’s going to be, you know, all that kind of stuff. It’s the same thing. [00:45:40] You know, there’s people that you meet in the industry and then you’re acquaintances. You have to realise that a lot of them are [00:45:45] not your friends. Play the game. Yeah, 100%. You have to go in there and realise that these are not my real friends. [00:45:50] My real friends are the people that will check in on me. And, you know, we’ll have like open conversations, [00:45:55] not the conversations that you have that are surface level when you go to these events, you know, and it’s the same with the corporate [00:46:00] world or any sort of like work place that you’re working in. It’s exactly the same.

Payman Langroudi: And do you think that [00:46:05] I always think with make up artists, there’s this sort of feeling that you’re on the edge of [00:46:10] the edge of the famous people and, you know, like because you must meet so many [00:46:15] famous people, right?

[TRANSITION]: Yeah. Do you get that? Not so much.

Adeola Gboyega: Now, because I feel like my bread and butter and where I make the [00:46:20] majority of my income is content creation. And actually, that can be quite lonely because you’re working for yourself and by [00:46:25] yourself and you’re working at home. Um, but then you don’t get fazed by that, because when you’re [00:46:30] going into, you know, the industry. As a makeup artist, before social media, the makeup [00:46:35] artist was always behind the scenes. You were never in front of the camera. It’s different now because now you can kind of [00:46:40] forge a really great career by being camera facing and being at the forefront. Um, but before, [00:46:45] you know, you dressed in all black. You were there to be, you know, you weren’t there to be seen. [00:46:50] You were not there to be heard. You were there to do your job. Yeah. You might be privy to conversations and [00:46:55] whole point of you being asked back and actually to have those relationships, because no matter what you saw or [00:47:00] what you heard, it never goes past that room. So I’ve been privy to a lot of things, but again, [00:47:05] it was never part of my job to kind of be enamoured by the celebrity. No one that actually goes into [00:47:10] being a makeup artist is about it because of the celebrity, because you work bloody [00:47:15] hard and half of the time you don’t even get to see or or like kind of reap the benefits of all those things until [00:47:20] much later on in life.

Rhona Eskander: Question for you. Do you agree with [00:47:25] content creators that work in the beauty industry [00:47:30] being very vocal about the experiences that they’ve had with [00:47:35] clients or brands in a way that might be deemed as derogatory. [00:47:40]

Adeola Gboyega: Yes and no. Um, I think if it’s going to be [00:47:45] an opportunity for you to voice something that might incite change, then yes, but [00:47:50] you have to be very mindful that when you then do that, you can’t then turn back. There’s been loads of experiences [00:47:55] that I’ve had where I could have spoken up about it and said something, but then I also feel once [00:48:00] I kind of divulge that information and share it, can I then go back, for example, that’s [00:48:05] going to ruin that relationship with me and that person. What does that have a knock on effect in terms of like [00:48:10] brand partnerships that I might have, because a brand might look at that and think, well, she’s spoken about a brand experience [00:48:15] that she’s had with that one person.

[TRANSITION]: She’s risky.

Adeola Gboyega: She’s a risky person to work with. I’m always [00:48:20] thinking about my reputation because I always feel that reputation is that thing that’s always on that [00:48:25] kind of knife edge, whereby any little thing can happen and it can just change 100%. [00:48:30] And there’s this real cancel culture. That’s very scary at the moment, whereby something could [00:48:35] happen to someone and it could just be like a minor mistake and people can just run with it and [00:48:40] that can be someone’s career over in a flash. It’s scary.

Rhona Eskander: So I’ve got a question for both of you. [00:48:45] You might not know this. You will definitely know this because you’re on TikTok. Someone like Bonnie Blue, who’s [00:48:50] had a lot of press about Bonnie Blue.

[TRANSITION]: No, see, I knew he wouldn’t know. I’m on TikTok.

Payman Langroudi: Hours every day, [00:48:55] though.

[TRANSITION]: Yeah, so.

Payman Langroudi: I’m not with.

Rhona Eskander: Bonnie. Blue is a content creator who’s 25 [00:49:00] years old. She became very famous. She earned £600,000 [00:49:05] a month month. She started off in OnlyFans and she decided [00:49:10] to be very creative with her content, as she puts it, by going out on [00:49:15] freshers week and sleeping with as many people.

[TRANSITION]: As possible and.

Rhona Eskander: Like her parents are involved [00:49:20] and she would say that she’s empowered and that the women that are judging her are the Karens [00:49:25] at home. I don’t know if you saw the interview with Ashley James and she basically says that [00:49:30] she is providing an educational source for young boys, [00:49:35] girls, etc. and obviously Ashley made the point. But how is it educating? You know, you’re actually [00:49:40] perpetuating this belief that, you know, women are there for sex, etc.. So [00:49:45] my question for you is this. And I think about this because now there’s some [00:49:50] other girls that are also following her. They’re like 22. They’re like, I love to be sexually [00:49:55] active. If I can make money from it, then great.

Payman Langroudi: It’s important [00:50:00] that someone, a woman, should be able to say, I like to be sexually active.

[TRANSITION]: Correct. But do [00:50:05] you really think that for that question to you, is.

Rhona Eskander: This both of you, do you really think [00:50:10] that content creation has got so far that people are doing the craziest, wackiest thing? Or do you [00:50:15] really believe that we’re sleeping with 100 people a day, which is what they want? One [00:50:20] of them wanted to do not Bonnie Blue, the other girl, Lily Phillips. That is truly making [00:50:25] her happy.

Payman Langroudi: No. Look, man, it’s art.

Rhona Eskander: Is it? Yeah. Like, [00:50:30] have we become a generation of, like, where we’re living in this black, mirrored dystopian [00:50:35] reality? No.

[TRANSITION]: It’s true. Well, the answer to that is yes. Yeah.

Rhona Eskander: That people don’t care [00:50:40] about ethics, morals and value because they’re like, do you know what? Like, there’s other girls, for example, in [00:50:45] OnlyFans. I need to stand out. So I’m going to do something completely shocking and different.

[TRANSITION]: But listen.

Payman Langroudi: You say ethics [00:50:50] and morals. Yeah. If she was going to campuses and taking people on a run. Yeah. [00:50:55] That would somehow be okay. But because.

[TRANSITION]: She’s going running.

Rhona Eskander: And taking people’s virginities are somewhat [00:51:00] different.

Payman Langroudi: But but you know that you’re reinforcing that we can’t talk about sex, [00:51:05] and we can’t. Not by saying that. By making that an ethical question. Yeah.

[TRANSITION]: It’s not that [00:51:10] because like you said.

Payman Langroudi: It’s not an ethical.

[TRANSITION]: Question. It’s not.

Rhona Eskander: About that. Because the point is, is that she knows, [00:51:15] like with anyone, that this goes for men and women. Like you’re 18, you’re not [00:51:20] that developed maturity wise. You’re just not pay.

[TRANSITION]: This goes for men and women. You go to a [00:51:25] bar for me, but then go to a when you’re a 26 year old.

Rhona Eskander: You are far more developed. So to me, [00:51:30] whichever way it works, you know, there is a degree of vulnerability and responsibility [00:51:35] that comes with dealing with 18 year olds. That’s my view. And that’s that is an [00:51:40] ethical question. You’re right, you’re right. I’m an 18 year old.

[TRANSITION]: Not so much.

Payman Langroudi: You’re writing so much as if you said [00:51:45] 16 year old, which would still be legal. Yeah, I would have a problem with it. So there is a line. Yeah, there [00:51:50] is, of course, 16 and.

Rhona Eskander: 18 is a line. Did you.

[TRANSITION]: Hear that? Yeah, exactly. So you heard it from her. [00:51:55] You are wild. I know I’m making your point for you.

Payman Langroudi: I’m making your point for you. Yeah. If it was 16 year [00:52:00] olds, I would have a problem. But, you know, there is a line, right? I just think it’s art, man.

Rhona Eskander: If you want to go and learn from her [00:52:05] because it’s art.

[TRANSITION]: I support.

Rhona Eskander: You in your decision.

[TRANSITION]: Okay? And we.

Rhona Eskander: Can move [00:52:10] on from that.

[TRANSITION]: Conversation.

Rhona Eskander: So what is [00:52:15] your vision for the future? Adeola.

Adeola Gboyega: God, this is a really good question. I’ve [00:52:20] been thinking about potentially bringing up my own range of product. Um, I [00:52:25] mean, like, early stages, like, you know, I have a mentor now that’s helping me kind of, like, have a discussion [00:52:30] about it. Um, you know, I want to have someone to consult with me because I think it’s very important. [00:52:35] One of the things that I think is very important in terms of success is to speak to somebody that’s already done what you’re trying to do. [00:52:40] Um, because obviously everyone’s made mistakes, and I know that if I was to go in there blind and try [00:52:45] and do it myself, I’m not going to make as much impact as if I spoke to someone that’s already launched a [00:52:50] brand or somebody that’s worked in that industry. Um, for so long, I was kind of like, does anyone [00:52:55] want more product? But then I also think, again, people buy into me. People are always asking me, what’s [00:53:00] the best mascara? What’s the best skincare product? So even with the fact that we have so much choice, [00:53:05] people still want to speak to you individually because they trust you.

Rhona Eskander: It’s unbelievable because some [00:53:10] people still message me saying, what’s the best, what’s the best? And I’m like, I’m constantly talking.

[TRANSITION]: About stuff.

Rhona Eskander: And [00:53:15] tagging stuff like do a little bit of like clicking, you know what I mean?

[TRANSITION]: Like just kind of.

Payman Langroudi: This is kind [00:53:20] of why you started Paula though.

Rhona Eskander: Her How? What? Why? People always ask. Yeah. For sure. Like, people [00:53:25] were always asking us. And then, you know, when you look into the brands that pay you or like, want to do, you start looking [00:53:30] into them and you’re like, what are their ethics? What are their values? What are their ingredients? And then we recognise that we could offer something [00:53:35] like better. I mean, I bought into used enlightened. No.

Adeola Gboyega: Yeah. I had it when [00:53:40] I was having my teeth done. Yeah.

[TRANSITION]: This is the best Payman brand.

Rhona Eskander: So I [00:53:45] bought into enlightened as a brand because for me, like, there was another competitor on the [00:53:50] market that really tried to route me into working with them and, like, just didn’t feel aligned to [00:53:55] it. Whereas, like, enlightened isn’t your standard whitening because the big thing about it is it’s much more [00:54:00] expensive. It really is, but it just aligned with me. Whereas like the cheap brands [00:54:05] just I just felt like it. I had a problem with even like telling patients like there’s this [00:54:10] option because and I do still do that because I’m like, look, there is the cheaper option. There isn’t. Listen to me, enlightened is the best because [00:54:15] I will give them that option. But I still struggle because there’s this like lack of alignment. You know what I mean? And [00:54:20] for me, it’s it’s not just about the I know how much Payman like, puts into the branding [00:54:25] and the ingredients and things like that. And that’s something that I will always I buy into that stuff [00:54:30] with everything, with the, the food that I put in my body with, like everything that I do. So [00:54:35] I think.

Payman Langroudi: For you doing your own brand. Yeah. The I mean, you know, I [00:54:40] would say beware. Yeah.

[TRANSITION]: It’s hard.

Payman Langroudi: I would say, don’t [00:54:45] even think about whether it’s worked or not for five years. Yeah, yeah. Like [00:54:50] if it works in year six, that’s still a massive success. Yeah. Yeah. Now, hey, [00:54:55] it might happen in the first year and go berserk. Yeah. Um, and I would say, you know, have [00:55:00] a financial partner. Yeah. Yeah. Like, because if it’s a six year project. Yeah. Bring [00:55:05] in someone who understands. Unless you understand how to raise money and all that. No.

[TRANSITION]: You know.

Adeola Gboyega: This [00:55:10] is why it’s really good to have, like you said, like, speak to someone that knows. And, um.

Payman Langroudi: I [00:55:15] would look at incubators. You know? You know what they are.

[TRANSITION]: No. What are they?

Payman Langroudi: So you go with your business plan to this, to [00:55:20] this incubator, and then they they either fit you up with the right people and then and [00:55:25] then show you the process right, and tell you whether they think it’s a good idea or not, take [00:55:30] you through the first few bits and get you into the sort of the whole thing of professionalising. [00:55:35]

Adeola Gboyega: Yeah.

Rhona Eskander: I would also say one thing, like one thing that’s really important. I wondered if you ever did that. But I do [00:55:40] think a mentor is invaluable. And I’ve had several mentors and for me that [00:55:45] is I think, like you said, I really you know, my biggest bugbear is [00:55:50] people that give you advice that haven’t even done what you want to do or have achieved anything. [00:55:55] I know it sounds really weird, but someone, for example, that’s like never had a successful relationship. Let’s [00:56:00] just give that as an example and they start giving you relationship advice. I’m like, hun, why? Why would I want [00:56:05] that? Because I for me, like mentors for example, are someone that have done something. I’m not saying necessarily like you [00:56:10] don’t necessarily have had to been a huge success, but for me the value lies [00:56:15] is that they’ve like walked the walk walked before they can talk the talk, you know. So I wanted to start [00:56:20] my own product, which we did do. I’d be happy to chat to you pay because I know that you’ve done that and you’ve [00:56:25] walked down that line. I’m not going to talk to like some random dentist that’s never done it. That is my personal [00:56:30] view. That is what I think is really important about mentors. When I wanted to open up Chelsea Dental [00:56:35] Clinic, I looked at people that had built practices that I aspired to have or had built brands [00:56:40] that I aspired to have. Those were the ones I looked up to, not the kind of average person that was [00:56:45] next to me. You might disagree with me because I can see there being like, I’m going to just disagree. But she [00:56:50] agrees, and I think there’s something there is something. There is something that.

Payman Langroudi: I [00:56:55] kind of agree. I kind.

[TRANSITION]: Of agree, you know, and I think.

Rhona Eskander: That that’s but that’s why you listen to a podcast like [00:57:00] Secret Leaders because you learn from those entrepreneurs, you know, like, I think there is something to have [00:57:05] been said.

Payman Langroudi: And did you see the story of Drunk Elephant? No. There’s a brilliant how I, how I [00:57:10] built this. Yeah. Where he goes and interviews Tiffany.

Adeola Gboyega: The lady that [00:57:15] kind of founded Texas girl.

[TRANSITION]: Yeah. Yeah.

Payman Langroudi: Brilliant story.

[TRANSITION]: You know how I built this?

Payman Langroudi: The podcast. [00:57:20]

Adeola Gboyega: Okay.

[TRANSITION]: So check it out.

Payman Langroudi: Brilliant.

Adeola Gboyega: I love stuff like that. But it’s to your point, I [00:57:25] think it’s very important to hear and speak people’s stories, because I think that’s how you learn. [00:57:30] Absolutely.

Rhona Eskander: I think you’re amazing. How is [00:57:35] your mental health now?

Adeola Gboyega: It’s good. It’s getting better. I think it’s an ongoing thing. Um, [00:57:40] I think for me, the biggest thing that I have to learn to do is not [00:57:45] feel like when things don’t work out, it’s a massive failure. So I catastrophize [00:57:50] everything, like a little thing will go wrong and I will literally just obsess over it [00:57:55] and literally just go into this hole. Um, but there’s a really good app, actually. Can I tell [00:58:00] you something?

[TRANSITION]: Yes.

Rhona Eskander: One of my favourite sayings that I keep telling myself now, rejection [00:58:05] is redirection. That’s all it is. When something doesn’t work out, another door will [00:58:10] open. And I really love that. Someone said that to me and I wrote it out again and again. Confusion is clarity. [00:58:15] Rejection is redirection. So I really love that. You know, you think that when one [00:58:20] door closes or something doesn’t work out, it just means that you’re being redirected into something else that’s going to be more in alignment [00:58:25] with you.

Adeola Gboyega: It’s so true, and I totally agree with that. Um, so yeah, I just [00:58:30] think I’m always trying to kind of look at tools that will really, really help me. Um, there’s a lady on [00:58:35] Instagram that I follow that basically shared something. It’s called untold. It’s [00:58:40] an app where basically you speak into it and it’s like a journaling app, but then it gives you [00:58:45] like different ways that you can kind of or different perspectives of how you can like, deal with it. [00:58:50] So it would be like a cognitive thing and then it would be like exercises. And that’s really helped me because sometimes in [00:58:55] the moment you might think, oh my God, woe is me, but it just takes someone to give you a different perspective to kind of change [00:59:00] your mindset at that moment in time.

Rhona Eskander: Do you know what else you can do? You can actually tell ChatGPT your problem [00:59:05] and.

[TRANSITION]: Ask it for.

Rhona Eskander: Advice.

[TRANSITION]: I love and it.

Rhona Eskander: Actually will give you like a bit of a nuanced [00:59:10] like.

[TRANSITION]: View on it all. What are your.

Adeola Gboyega: Thoughts on ChatGPT? I always love to hear what people think about [00:59:15] it.

[TRANSITION]: I think it’s.

Rhona Eskander: Great. I use it a lot because with my ADHD brain, I work so [00:59:20] quickly, full of spelling mistakes, full of like like in like I do [00:59:25] ten things at a time. So I use ChatGPT actually for like everything. So now even with [00:59:30] like an email, I’ll like do a voice note to ChatGPT and be like, write Payman and email [00:59:35] to discuss like our next like podcast discussion. This is our guest. Have a look at her background. Here’s the [00:59:40] link of the background. Can you. And then it like does it all. And I’m really good at it. And my partner [00:59:45] who works in finance, his boss is and he was like like if people know how to use AI [00:59:50] it can be incredibly successful. And also I think we can’t stop it. The only thing that I think will be interesting [00:59:55] to see is like from an educational point of view, like we all had to do our own research, right, to like create an [01:00:00] essay or whatever. And obviously people now are going to be using ChatGPT like, how are the universities and schools [01:00:05] going to stop it?

[TRANSITION]: Do you know from your.

Payman Langroudi: Yeah, I find it ridiculous. Like in my in my kids school they’ve banned it. [01:00:10]

[TRANSITION]: But you should just work with it.

Payman Langroudi: It’s total madness. I’m like, they should. They should make it compulsory rather [01:00:15] than banning it like.

[TRANSITION]: But then how would they.

Adeola Gboyega: Know that they’ve used.

[TRANSITION]: It like.

Payman Langroudi: They run it through a filter. But then. But [01:00:20] then kids are clever enough. Like there’s another, there’s another filter called humanise.

Adeola Gboyega: I just [01:00:25] to kind of make it sound a bit.

Payman Langroudi: I encourage my kids to use it. Yeah, but the only danger of [01:00:30] it outside of end of the world type dangers here is that if it has a political stance [01:00:35] and that’s been an issue. Right. Where, you know, Gemini was wasn’t [01:00:40] like was a bit very, very left leaning, very woke like, um, thing [01:00:45] and you know, that’s Google’s ChatGPT version. Um, and that question of because [01:00:50] now, now this will, this will literally become our government. Let’s [01:00:55] face it. You know, in the end, you know, the politicians will be using it to and if it’s [01:01:00] nuanced, if it’s racist, if it’s whatever it is. Yeah. Yeah. If it’s two right wing. Two [01:01:05] left wing. Yeah. And and how are they programming that and who owns that? And is [01:01:10] is there like regulation about to come in. That’s going to mean it has to say a certain thing. [01:01:15] And I think that would be a real shame if that happens. You know, in the same way as social media has been regulated. Um, [01:01:20] until Elon came along.

[TRANSITION]: Yeah.

Rhona Eskander: But X has gone down since Elon came along, so I’m not. Yeah.

Payman Langroudi: But [01:01:25] still the regulation piece. Yeah. Like, you know they did that thing the Twitter files. Yeah. And it was like the [01:01:30] government was constantly in at Twitter telling them what to do. Yeah I don’t want the government telling [01:01:35] I what to tell me. Let the technologists like make it. Yeah.

[TRANSITION]: Mhm. [01:01:40]

Rhona Eskander: Right. I can tell you this conversation forever. I’m not going to let him go down at X [01:01:45] and Twitter hole.

[TRANSITION]: Okay.

Rhona Eskander: And Elon and Trump like debate. That’s going to be another time. But [01:01:50] thank you so much for joining us. I want to ask you one final question before [01:01:55] we let you go. If there was something that you could tell your younger self, knowing what you know now, [01:02:00] what would you tell her?

Adeola Gboyega: Oh, I would say that your [01:02:05] value doesn’t lie in what you feel like you can offer, like you’re valuable as you are. [01:02:10] Because I think for so long I was always and I still struggle with it to this day. I always feel like, oh, [01:02:15] what can I offer people to feel like I’m valuable, but I’m actually having to learn that I am of value as [01:02:20] I am. And that’s.

[TRANSITION]: Perfect. You are.

Rhona Eskander: You’re amazing.

[TRANSITION]: Thank you.

Payman Langroudi: Thank you so much for this [01:02:25] as well. Go on. Your favourite day.

Adeola Gboyega: My favourite.

[TRANSITION]: Day. Describe [01:02:30] your favourite day.

Payman Langroudi: No no no. Like, what was.

[TRANSITION]: Your favourite day? Oh, what was my favourite day? What comes to.

Payman Langroudi: Mind? [01:02:35] What happened that day?

Adeola Gboyega: Wow.

Payman Langroudi: Best day of your life. And you’re [01:02:40] not allowed to say weddings, kids. None of that.

Adeola Gboyega: I have none of those.

[TRANSITION]: Not any of them yet.

Adeola Gboyega: So [01:02:45] I.

Rhona Eskander: Sitting on Dental.

[TRANSITION]: Leaders.

Rhona Eskander: No joking.

Payman Langroudi: It’s [01:02:50] in your 20s, man.

[TRANSITION]: Do you know.

Rhona Eskander: What are you living.

[TRANSITION]: In? No.

Payman Langroudi: Your favourite day.

[TRANSITION]: Was my 20s. [01:02:55]

Rhona Eskander: For sure. My 20s were terrible.

[TRANSITION]: Really?

Rhona Eskander: I was so insecure. And also. I [01:03:00] told.

[TRANSITION]: You this.

Payman Langroudi: What was your favourite day?

[TRANSITION]: Have a think.

Adeola Gboyega: I’m gonna say that I feel like I’m yet to experience it. And I’m [01:03:05] actually really excited.

[TRANSITION]: Yeah.

Adeola Gboyega: Because I don’t feel like I’ve had like a specific day that’s like, [01:03:10] oh my God, that stands out in my mind that I’m like, oh my gosh, that’s been the best day of my life. I feel like the [01:03:15] beauty that I feel like I’m living in the moment is that I’m yet to experience that. And that’s exciting.

Payman Langroudi: Today. [01:03:20]

[TRANSITION]: Yeah. Is that what you are?

Adeola Gboyega: Is that what you wanted.

[TRANSITION]: Me to say?

Adeola Gboyega: Today is the best day.

[TRANSITION]: Listen, what’s [01:03:25] your favourite day? Your favourite day?

Rhona Eskander: My life coach said to me that one of the most [01:03:30] important things is to find the extraordinary in the ordinary. And I know it sounds so cheesy, but [01:03:35] sometimes I really appreciate mundane things now. And it would be. And I don’t know if that’s [01:03:40] come with age. Like I’m like, oh my God, I’m actually a cougar now. I mean, I have to have kids first. But I was like, whatever. But [01:03:45] like the mundane, like I look at the trees or I’ll literally look at, you [01:03:50] know, something in nature. And I’m like, this is actually really extraordinary. I was [01:03:55] even watching, um, I was really ill last week, so I was watching about a puffer fish. [01:04:00] There was this incredible documentary about, like, the life of a puffer fish and watching how [01:04:05] nature like communicates with each other. I was like, this is unbelievable. So [01:04:10] having said that, some of my most beautiful moments have been in nature. I’m a little bit of a hippie, [01:04:15] so like me and my partner go scuba diving. We went to go watch the gorillas in Rwanda. [01:04:20] I went to go release the baby turtles into the sea in Guatemala.

Rhona Eskander: That was one of the most beautiful moments of my life, releasing [01:04:25] those baby turtles. And for me, those are some of the most beautiful moments. And, you know, people are like, what [01:04:30] about the day that you got married? And like, I have a problem with that, like you said, because I feel like that’s actually such a [01:04:35] curated day. The curation of that all is, is that although it’s a day of celebration, of love, so [01:04:40] much money and planning goes into it that it’s almost contradictory to be the most amazing day of your life, [01:04:45] because you’re doing it so that everyone looks at you. Do you know what I mean? So for me, that didn’t feel like [01:04:50] the natural, and I feel that maybe I might even have like a ten year anniversary [01:04:55] or something and do it like on a beach would feel more aligned, like in nature, not necessarily with anyone around, if that makes [01:05:00] sense. So for me, some of those moments are it will be in nature, I’d say, [01:05:05] where you really feel alive. You really.

[TRANSITION]: Feel like you’re one.

Payman Langroudi: Of our other guests said, like you could pick 6 or 7 things, [01:05:10] and if those 6 or 7 things happen in a day, then you’ve had a great day. Yeah.

[TRANSITION]: That’s [01:05:15] that’s that’s a really good way of doing an ice bath.

Rhona Eskander: Going for a.

[TRANSITION]: Long walk.

Rhona Eskander: Like experiencing animals. [01:05:20]

[TRANSITION]: You know what I mean?

Adeola Gboyega: I love that and I think also as well, I had that same conversation with my therapist at the time [01:05:25] because I think especially and I think you might agree with this, when you’re in the kind of mindset [01:05:30] that we have where you’re always chasing your next high of like, you know, what’s happening next, what’s happening next, [01:05:35] when those things don’t happen, you then take it very, very personally. So then you’re always on this constant sort of journey [01:05:40] of what’s going to happen next to the point that you don’t even actually, like, think about what you’ve achieved. Like just [01:05:45] last week, because you’re thinking, oh my gosh, what’s happening?

[TRANSITION]: How far you’ve come that I’m [01:05:50] the worst, that I’m going to be completely.

Rhona Eskander: Honest with you. Like celebrating the like official launch of [01:05:55] Chelsea Dental Clinic, even though we like really opened up in like June.

[TRANSITION]: July last night. Yeah.

Rhona Eskander: I [01:06:00] was like, oh my God. Like I’ve been so hard on myself. I never took a moment to appreciate [01:06:05] what I built in that clinic. And Joseph and Charlie came. They were the owners that I [01:06:10] bought the clinic from.

[TRANSITION]: Joseph, and.

Rhona Eskander: They were like, what the hell have you done to this place? They couldn’t recognise it. And I was [01:06:15] like, this was literally a two surgery practice, you know, so basic. What is it [01:06:20] now? And it’s five surgeries. And like I came from the beginning, like, you know, when it was a [01:06:25] basic and I was like, I never took stock. I never took stock of what it was like. [01:06:30] Next. Hi. Next. Hi. So when the refurb was done, I was like, cool. Next.

Adeola Gboyega: Yeah. What’s next?

Rhona Eskander: Yesterday I was like, oh my God, I have [01:06:35] so many people in this room that love me, that care about me and have like, really, like shown me that they’re [01:06:40] proud of me. You know, I even had like, monarch tell me, you know, like big dentists that I’ve [01:06:45] known for years. And I was like, do you know what? I’ve actually achieved something that I can be proud of.

[TRANSITION]: Yeah.

Adeola Gboyega: So and [01:06:50] that’s amazing.

[TRANSITION]: And on that note.

Rhona Eskander: Thank you so much for being part of that journey.

[TRANSITION]: Thank you so much. [01:06:55] Thank you for having me.

Emerging dental leader Yewande Oduwole shares her inspiring journey from Nigeria to becoming an award-winning dentist in the UK.

She opens up about her challenging childhood, faith-driven approach to life, and her mission to increase representation in dentistry through social media and the Black Dental Network. 

The conversation spans her innovative approach to dental practice, her social media influence, and her experiences with brand partnerships while touching on valuable clinical insights and lessons learned from early career challenges.

 

In This Episode

00:01:50 – Backstory
00:24:45 – Dental school
00:27:55 – Building a personal brand
00:29:25 – Early work
00:34:00 – Foundation training
00:39:35 – Current practice
00:52:35 – Social media
00:56:00 – Brand partnerships and ambassador roles
01:05:55 – Blackbox thinking
01:15:35 – The Black Dental Network

 

About Yewande Oduwole

Yewande Oduwole is an award-winning dentist and influential voice in UK dentistry. She is known for her work in increasing representation within the profession through social media and as a core member of the Black Dental Network. A graduate of Peninsula Dental School, she has established herself as a respected clinician at Two Green Dental while also serving as a brand ambassador and mentor. 

Payman Langroudi: The biggest problem with teeth whitening is sensitivity. So if you’re having [00:00:05] that problem, have a look at the Enlightened Comfort pack. Enlightened Comfort Pack is our serum [00:00:10] toothpaste, which is a hydroxyapatite potassium citrate fluoride toothpaste, and [00:00:15] our Enlightened Comfort pen, which is a bioglass potassium nitrate pen. The two together [00:00:20] will make any whitening treatment much, much more comfortable. Have a look. Enlightened smiles. Com with the [00:00:25] enlightened Comfort Pack, let’s get to this week’s episode.

[VOICE]: This [00:00:30] is Dental Leaders, [00:00:35] the podcast where you get to go one on one [00:00:40] with emerging leaders in dentistry. Your [00:00:45] hosts Payman Langroudi and Prav Solanki.

Payman Langroudi: It [00:00:50] gives me great pleasure to welcome Yohan Oduwole onto the podcast. [00:00:55] Yohan is a young dentist who is making real waves in [00:01:00] the profession. Um, she had an interesting story getting to dental school, which we’ll talk about [00:01:05] a bit of an influencer on the old social media wonderful YouTube channel, which [00:01:10] is where I saw an interview with Bill Dorfman, I think. Yes. Yeah. Um, years [00:01:15] ago, um, an avid listener to this pod, thank goodness. And, um, [00:01:20] someone who, you know, for me, just has positivity. Is that like, [00:01:25] you just you just scream positivity. You. And it’s a massive pleasure to have you.

Yewande Oduwole: Thank you so [00:01:30] much. It’s an honour to be on the podcast. I’ve actually been listening to it since I was a student, so [00:01:35] it feels weird to be on the other side. So thank you for having me.

Payman Langroudi: It’s a pleasure. [00:01:40] You want to tell me your backstory? Where [00:01:45] were you born? When did you first think dentistry? [00:01:50]

Yewande Oduwole: So I was born in Nigeria. Um, I came [00:01:55] here when I was about two, two years old.

Payman Langroudi: She don’t remember?

Yewande Oduwole: No, I don’t. I don’t [00:02:00] remember much of Nigeria, but I stayed there long enough to understand the language. So I’m very grateful [00:02:05] to have had my early, early days in this earth, in my [00:02:10] motherland, because I was able to learn Yoruba. And then I came here with my mum [00:02:15] and dad and like a lot of, you know, ethnic minorities just looking for [00:02:20] a better life here. Um, I just remember my mum doing a lot [00:02:25] of different jobs. So it was my dad moving from house to house. Um, [00:02:30] I even asked my mum, what does she remember about me growing up? What was I like as a child? [00:02:35] And she was just like she used to take me to work with her because she used to work as a carer. And [00:02:40] the old ladies would be like, oh, your daughter is so, so sweet, so positive. I’d want to like, help her. [00:02:45] I was probably like 4 or 5 at the time, but I’d want to do the work with her. [00:02:50] Um, so yeah, growing up, it, I just remember just seeing [00:02:55] my parents work really, really hard. And.

Payman Langroudi: Are you an only child?

Yewande Oduwole: No. [00:03:00] I’m the eldest of three. Oh, okay. So I am the eldest daughter. [00:03:05] If there are any old daughters listening to this podcast, you know what it’s like to be the eldest [00:03:10] daughter of the family. They call it eldest daughter syndrome. You have to look after everyone. [00:03:15] So I look after my two younger brothers growing up, and when my parents were out [00:03:20] working, it would be me. Um, so yeah, and growing [00:03:25] up as well, unfortunately, my parents didn’t stay together, so I had to, you know, witness [00:03:30] that journey of separation. So how old were you? Uh, probably about ten when [00:03:35] they split up.

Payman Langroudi: For that to happen.

Yewande Oduwole: Yeah. No, it was tough. I just I remember going to [00:03:40] school and seeing all these, you know, happy families and just thinking, oh, it would be so great to [00:03:45] to have that kind of dynamic. So yeah, childhood was [00:03:50] wasn’t the most.

Payman Langroudi: It was turbulent.

Yewande Oduwole: Yeah. Turbulent. [00:03:55] I was watching a show on Netflix the other day, actually called made, and I really [00:04:00] resonated with it. Seeing her journey, looking after her child. And they said in that programme that [00:04:05] if a child doesn’t grow up with stability, that child is more likely [00:04:10] to have problems. And I definitely didn’t grow up with stability, so I probably would have [00:04:15] been a part of the statistics to grow up with problems. Stability [00:04:20] is really important.

Payman Langroudi: Gabor Mate talks about it. Have you looked at any of his work?

Yewande Oduwole: No. What does [00:04:25] he say?

Payman Langroudi: He’s sort of traces all of addiction back to childhood [00:04:30] trauma of some sort.

Yewande Oduwole: Well, it’s true, obviously, if you’re growing up in [00:04:35] that environment, you kind of maybe people tend to seek happiness and pleasure from [00:04:40] elsewhere, but.

Payman Langroudi: So then, so then, so then on that point is that is there any [00:04:45] sort of leftover from that childhood experience [00:04:50] now? Like for instance, do you look for stability more than you look for excitement [00:04:55] or whatever? Like what resonates if I say that what’s [00:05:00] left of that turbulence in your childhood today.

Yewande Oduwole: I feel the fact [00:05:05] that I’ve gone through that just makes me want stability for my future. Which is why [00:05:10] I think, obviously when we start talking about my career, I have been so determined to make sure that [00:05:15] I create a solid foundation for myself, because eventually [00:05:20] I want to have children and I don’t want them to have to go through what I witnessed, because [00:05:25] you kind of become a you’re a child, but you’re a parent at the same time. And [00:05:30] I think children should be allowed to be kids rather than thinking, oh, you [00:05:35] know, how are we going to afford this? Or what can I do to help my parents, etc. as [00:05:40] a child, thinking about all of that, obviously it gives you builds resilience in you. Yeah. Um, I’m [00:05:45] sure you have kids when you they’re probably in a fortunate situation where they don’t have [00:05:50] to kind of go through all of that. But I think going through that does build a certain level of resilience. [00:05:55] And you, you, because you’ve gone through it and you’ve seen it firsthand, you don’t want that [00:06:00] for your children.

Payman Langroudi: Yeah. You know, my, my my wife was ill and [00:06:05] an ambulance came to our house to take her away recently, years ago. [00:06:10] Um, but I was talking to my daughter, and, uh, out of the blue, she. She said [00:06:15] that was the worst night of my life. And that was, like, maybe seven years ago, and. [00:06:20] And I had no idea. Yeah. You know, you had no idea that that. I mean, I knew she she was she was [00:06:25] around.

Yewande Oduwole: Yeah.

Payman Langroudi: Yeah. But, you know, at age 14, she’s telling me when [00:06:30] she was seven, that was the worst, worst day of her life. You know.

Yewande Oduwole: That just shows like that just.

Payman Langroudi: Goes to show. Yeah. [00:06:35] And often as a child, you sort of bury that stuff, and and or [00:06:40] you suffer in silence. Like. Like with my daughter’s example. Like she’d not mentioned it once before. [00:06:45] Not once. Um, and but then it did come out in that conversation for whatever reason, [00:06:50] you know? Wow.

Yewande Oduwole: It just shows how childhood trauma is. Really. You think you’ve forgotten about [00:06:55] it, but as an adult, it does play a role. And for your daughter to remember that, it just shows [00:07:00] the effect it has on her thinking. Is mom going to be okay? Is she. Was she okay? [00:07:05]

Payman Langroudi: She was okay.

Yewande Oduwole: Okay, good.

Payman Langroudi: So now, I mean, looking at you from [00:07:10] the sort of from a distance, right? Or. I mean, I think social media is a distance, isn’t it? [00:07:15] That you get this sort of highlight reel of someone’s.

Yewande Oduwole: Life 100%, and you look.

Payman Langroudi: So happy and so wonderful, and [00:07:20] you’re really making waves in the Dental world especially, you know, where you’re at so early on [00:07:25] in the journey. What are you struggling with?

Yewande Oduwole: Good question. [00:07:30] Um, I think a lot of my career I have [00:07:35] struggled with imposter syndrome. Really? 100%. I feel even though I [00:07:40] get the accolades, you know, even literally last weekend I won the [00:07:45] award for best young dentist. South East. You felt.

Payman Langroudi: Like you didn’t deserve.

Yewande Oduwole: It? No, I felt great. [00:07:50]

Payman Langroudi: Do you believe in that sort of manifesting?

Yewande Oduwole: 100%. Like, my faith plays a huge part in my [00:07:55] life. Um, definitely believe, you know, in God and just [00:08:00] trusting that what is for you will always be for you. And I feel [00:08:05] like my path has been laid out already, but it’s up to me to, [00:08:10] to to seek it. So yeah, when I won the award, I was just like, this has actually happened. But then I had this [00:08:15] overwhelming just, oh my gosh, am I deserving of this? People are going to look at me [00:08:20] and think, oh, she’s only four years qualified. How has she won this award? I think that’s one of my [00:08:25] biggest struggles, thinking so much about what other people think. And it’s [00:08:30] so funny because I do social media and people probably think, oh, she she doesn’t.

Payman Langroudi: Think you don’t care.

Yewande Oduwole: No. [00:08:35] Yeah, I care, but I think the difference is I just convinced [00:08:40] myself that people always have an opinion, and it’s not up to me to change that if [00:08:45] they want to. People probably think, oh, she doesn’t deserve that or oh, she, she [00:08:50] hasn’t, she hasn’t done this clinical cases why she won this award. But at the end of [00:08:55] the day, I know there’s a reason why God set me on this path. So I’d like.

Payman Langroudi: To break [00:09:00] that down into two aspects. Go for it. One, your sort of faith. Yeah, [00:09:05] because I’ve got a friend who’s quite religious. One of my best friends. Mhm. And [00:09:10] there are moments in, in life where you know, where a challenge has happened. [00:09:15] Right. And he’s a, he’s a top surgeon. You know challenges happen to him all the time. Right. [00:09:20] And we were talking and he was saying he was having a difficult life. And he’s he’s [00:09:25] got backache. He does 12 hour operations. Um, and [00:09:30] and the operations no one else in the country can do. Oh, wow. And, you know, sometimes he can’t get out of [00:09:35] bed, but there’s a 12 hour operation that, you know, the guy might die if he doesn’t. It’s a nightmare situation. [00:09:40] You’d imagine. Yeah.

Yewande Oduwole: Of course.

Payman Langroudi: Sometimes when he’s talking about these situations, his eyes [00:09:45] kind of glaze over and he goes, but you know what? It’s going to be okay. 100%. [00:09:50] And I’m like, how do you know? And he goes, no, it’s going to be okay. And [00:09:55] I suddenly realised that that’s his faith. Yeah. And so I don’t have faith. [00:10:00] Right. So I don’t have that moment. Yeah. As my wife was being taken away in the ambulance, [00:10:05] I didn’t have that moment of thinking. It’s going to be okay. Someone’s looking out for me. Yeah. So there [00:10:10] are moments when when someone dies here, I don’t have that moment of thinking they’ve gone to [00:10:15] this better place, that they’re looking down on me or whatever. You know, religion tells you. Yeah. [00:10:20] Um, and, you know, there’s that famous phrase about, uh, there’s no atheists in a bomb shelter [00:10:25] sort of thing. Yeah. And, you know, or if I’m really need something [00:10:30] to happen, I don’t. I can’t pray to someone to say, please make this thing happen. Yeah. [00:10:35] So, so there are downsides to not having faith.

Yewande Oduwole: Of course.

Payman Langroudi: But there are downsides [00:10:40] to having faith as well. So tell me about those. I mean, do you do you have massive [00:10:45] guilt or something?

Yewande Oduwole: So it’s a lot to unpack there. What you’ve just [00:10:50] said, I think firstly, my faith, I feel like I wouldn’t be where I [00:10:55] am today without my faith. It has genuinely, genuinely been [00:11:00] such a catalyst in my success. And obviously, for someone like you [00:11:05] that you said you don’t have faith for you, that probably just sounds strange. Like, no, you feel that I did it all myself, [00:11:10] but I genuinely feel in moments. For example, if we take it back to when I didn’t get into dental school. [00:11:15] Yeah, that was the biggest test of my faith. I remember [00:11:20] when was it 2013? I first applied to dental school [00:11:25] over ten years ago now, which feels so weird. I prayed so much. I [00:11:30] was like, I want to get in and I didn’t. I got two offers. I [00:11:35] got an offer from Manchester and Liverpool. So I was thinking great because I wanted to be in a [00:11:40] city. I was thinking, it’s all working out.

Payman Langroudi: You missed it by 1%.

Yewande Oduwole: I’ve heard this. Yes. So [00:11:45] I had got these. Imagine you have two offers from these top dental schools [00:11:50] and you do your exams. I had done countless of past papers. Right? [00:11:55] I’m a I’m a hard worker. I’m not someone that’s naturally smart. I have to work hard. [00:12:00] So I did so many past papers revise, revise, revise. And it got to the day Payman [00:12:05] did the exam finished and I remember the invigilator coming round. She picked [00:12:10] up my paper, turned it around and said, oh, you didn’t want to answer this 25 [00:12:15] mark question at the back.

Payman Langroudi: You just didn’t see it.

Yewande Oduwole: I didn’t see it until this day. [00:12:20] Every time I tell this story, I feel that moment all over again. I literally [00:12:25] burst into tears. I was thinking, can I have that back? I can answer it. I can answer it. It was a question about [00:12:30] the heart or something. It was a biology exam and I was just like, how did I miss that? And I [00:12:35] think that’s one of those moments when you’re like, God, Why? Yeah. Like I’ve literally [00:12:40] I could see those offers that I had flying out the window. Because if I’ve missed out this whole question, there’s no way I’m going [00:12:45] to get my result. Yeah. So I think that year I was really depressed because [00:12:50] obviously the results came out. And to make matters worse, it was 1% [00:12:55] off. You got.

Payman Langroudi: Everything else right, I.

Yewande Oduwole: Guess. So even if I just answered like a few other things, I would have got it. [00:13:00] So I was thinking, how could this be? And I was really battling with God, saying, what’s [00:13:05] what’s going on here? Like I prayed, I got the offers. What is going on? Um, I even paid for a remark [00:13:10] that year. I had to, like, work. By the way, I’ve had like seven jobs. I’ll get into that later, [00:13:15] but I had to work during my gap year because I didn’t want to, like, burden my parents with the finances. [00:13:20] Um, I had to remark my paper. It was £200 at the time. £200 was a lot money. [00:13:25] I was like, oh, to remark a paper, but I wanted to make sure.

Payman Langroudi: And it came back 1% off again, [00:13:30] 1% off.

Yewande Oduwole: Uh, so.

Payman Langroudi: I mean, I guess you’re going to tell me then you had [00:13:35] a great year and then you realised what God’s big plan was, or something like this. But. But we [00:13:40] were talking about Uchenna before. Yes. And I had Uchenna on this pod and [00:13:45] she said to me, her sister passed away in her 30s. And [00:13:50] I said, and she was a very religious person. Yeah. And I said to her, did that not shake [00:13:55] your belief? Of course. And she said it strengthened her belief that I don’t understand, [00:14:00] because I do understand your your one. If the following year you had this great year. Yeah. You found yourself. [00:14:05] And that was God’s big plan or whatever. But what was God’s big plan in taking her sister? And [00:14:10] it’s really interesting that if your dreams come true, if your prayers come true, that [00:14:15] strengthens your resolve. But if your prayers don’t come true, that strengthens your resolve [00:14:20] again. And that’s the interesting part of it for me, that second part.

Yewande Oduwole: 100%.

Payman Langroudi: So explain that to me. [00:14:25]

Yewande Oduwole: So there’s a scripture in the Bible, Proverbs three verse 5 to 6, which says, trust in the Lord [00:14:30] with all your heart. Do not lean on your own understanding. Um, seek his will in all you do, and he will show you [00:14:35] which path to take.

Payman Langroudi: He moves in mysterious ways.

Yewande Oduwole: So I think the answer to that question [00:14:40] is that there is a greater understanding that we don’t have. And if you sit in that moment, [00:14:45] for example, Uchenna, may God bless her soul, she in that [00:14:50] moment when her sister passed away, she didn’t know what was going on. You know, death [00:14:55] is something nobody wants, but God sees it all and [00:15:00] he understands. And I think that’s where we talk about faith and it comes in. It is comforting. And [00:15:05] from that, her legacy lives on. You don’t know what that could, could [00:15:10] drive. So I think give me give me another example.

Payman Langroudi: A child is born [00:15:15] three days later, a bomb drops on him and he dies. It just happened. So many, so many children have died [00:15:20] that way in Palestine. Apparently there’s something like 300 children who were born after [00:15:25] October the 7th that died today. Yeah. When you look at that, what [00:15:30] do you literally just outsource that to God? Moves in mysterious ways? No, obviously. [00:15:35] How do you feel about that?

Yewande Oduwole: Things like that. It’s it. Obviously it breaks my [00:15:40] heart and what’s happening in Palestine.

Payman Langroudi: But the god, the God part of it. I’ll tell you what. Muslims, Muslims [00:15:45] say something like this. They say you saw that? Yeah. That child [00:15:50] was innocent. That child’s got going directly to heaven. But you saw that. And [00:15:55] so if you don’t learn from that, that’s your test. Yeah. [00:16:00] That’s what Muslims say about that. Yeah. What do you think?

Yewande Oduwole: God gives us free will. And we cannot [00:16:05] control what humans do. Like, for example, the people that are [00:16:10] obviously bombing and the world leaders, they’ve been given free will. And that’s the thing about Christianity. We believe that everyone [00:16:15] has been given this free will. So you can’t necessarily control what other people do, but it’s [00:16:20] how you respond to it. So it’s.

Payman Langroudi: Similar.

Yewande Oduwole: It’s it’s so [00:16:25] tricky and I don’t have all the answers. But what I do believe is that there is power [00:16:30] in faith and prayer, and not all the time it’s going to go the way you want. You know, I wish I could pray [00:16:35] today and end everything that’s going on in Palestine. But again, it’s so complicated [00:16:40] and there is an element of free will. And ultimately [00:16:45] God sees it all and he knows the final plan. So.

Payman Langroudi: But not to mention [00:16:50] in that war, both sides think God is on their side. Yeah. [00:16:55] Both sides. Both sides deeply believe that. Yeah. And so, you know, religion. [00:17:00] You know, I don’t have to spell it out for you. There’s all sorts of problems with religion, of [00:17:05] course.

Yewande Oduwole: And we could talk about religion for ages, but it’s not the purpose of the podcast. And I know, I’m [00:17:10] so sorry. No, no, no, I know, but it’s one of these things like religion can cause [00:17:15] wars. But the thing about religion, there’s a difference between religion and relationship. Religion. Religion [00:17:20] is where people are like, you can’t do this, you can’t do that. You’ve got to act in this way. [00:17:25] But I believe in like a relationship with God, and I see.

Payman Langroudi: You believe in.

Yewande Oduwole: Karma. [00:17:30] Karma? Oh. I [00:17:35] feel like I if you do good, you can’t always expect good to come [00:17:40] back to you. Like good things happen to bad people, you know? And it’s one of these things I think you. [00:17:45] I believe in just having control over what you do and not worrying. Oh, if I do [00:17:50] this, is this going to happen to me? Like like you said in the beginning, I, I quite a positive [00:17:55] person. My mindset is that if this makes me happy, I’m going to [00:18:00] do it. Okay. Somebody else like, for example, I was talking to my friend about this the other day. [00:18:05] I’m the kind of person I will help other people, right? You know, if someone needs [00:18:10] you and you know I need connection with this person, or I want this job or. Yeah. Me too. Me too. Yeah. [00:18:15] I was the person in uni I would give people like. I remember there was this top secret [00:18:20] revision bundle that you had to pay for. I’d be like, oh, I’ve got it, you know, have it. [00:18:25] You know, I believe in an abundance mentality where everybody can win, but I [00:18:30] know there are people that I will do stuff for them that they will never do for me. But if I got so bogged [00:18:35] down by, oh, this person’s not going to do this for me, why should I do it for them? I think that it [00:18:40] can just, you know, cause so much negativity. So yes.

Payman Langroudi: You wouldn’t be [00:18:45] true to yourself, right?

Yewande Oduwole: 100%. And I think if you are true to yourself in everything that you do, [00:18:50] naturally, good things will come.

Payman Langroudi: To you about the other part of it, the [00:18:55] awards. Oh, yeah. And, you know, congratulations. Yeah. A couple of things I [00:19:00] want to talk about awards. Number one, were you tactical about winning this award [00:19:05] like is because I get the feeling that you can’t win it without being tactical. Like, did you call up a bunch [00:19:10] of people and find out what it is? What does it take to win the award? Did you what [00:19:15] did you do? What did you do to win? If, let’s say there’s someone else, there’s a young Dental student right now listening to this. [00:19:20] Yeah. And he’s thinking, I want to win an award. What did you do to win [00:19:25] the award? And number two, do you have empathy with a large group of [00:19:30] people who say, you know, these awards are divisive? Um, [00:19:35] there’s a top dentist somewhere who would never enter awards. And now, now, now, now [00:19:40] they’re telling him the top dentist in your town is this other guy.

Yewande Oduwole: Oh, [00:19:45] Awards. I think firstly, for the first part of the question, I [00:19:50] didn’t call people up. I didn’t I didn’t even know I was going to win. Like, I, people were [00:19:55] telling me, oh, did you know you were going to win? Do you have so many contacts? No, none of that. I literally followed the. [00:20:00]

Payman Langroudi: The guidelines.

Yewande Oduwole: The guidelines and just.

Payman Langroudi: Ticked them off.

Yewande Oduwole: Literally. I’m that kind of person where [00:20:05] I would go through everything. Okay. So they asked for you need to talk about your, you know, clinical [00:20:10] skills. You have to I put a case in there that I’ve completed, um, what you do outside of dentistry, [00:20:15] any charitable work I’ve done volunteering in Ghana. But I did that. I didn’t do it [00:20:20] because I wanted I wanted to enter into a war later. But that’s just what I did whilst I was in uni. [00:20:25]

Payman Langroudi: Interestingly, I was talking to one of the judges and he was saying more than half the entries get thrown out because they just don’t [00:20:30] don’t answer the questions on the form. Literally more than.

Yewande Oduwole: Half. That’s crazy. So [00:20:35] you can win an award if you just follow. Yeah, even my friend. I [00:20:40] encouraged her to apply for her practice and she followed the guidelines and they [00:20:45] ended up winning as well. Oh, cool. So she, you know, so you don’t have to be. Some have [00:20:50] loads of Instagram followers. People think it’s about Instagram followers or who you know. No, just follow [00:20:55] the guidelines, make sure it looks good. Your presentation I literally did like [00:21:00] a.

Payman Langroudi: Pretty.

Yewande Oduwole: Yeah. The judges, they’re giving up their time to read these awards. They don’t get [00:21:05] paid for it. Yeah, they literally have to volunteer to go through all these stand out. You need to stand out. Yeah, [00:21:10] I put together I think it was like 30 page PowerPoint presentation.

Payman Langroudi: 30. Okay.

Yewande Oduwole: That’s good. 30 [00:21:15] page PowerPoint presentation highlighting everything that I’ve done in my career. You [00:21:20] know what I do outside of dentistry and my work with the Black Dental Network, my volunteering [00:21:25] podcasts I’ve been on and all these things. I think [00:21:30] being a dentist, obviously it’s a given. We’re all going to be, you know, [00:21:35] I hope we all aspire to have great clinical dentistry. That’s a [00:21:40] given. Everyone’s going to be good. It’s like when you go to university, you all have good grades, you know. So [00:21:45] to enter, it’s given that you do good dentistry. I think what the judges are after, they want to [00:21:50] know, okay. Apart from that, what makes you a well-rounded dentist, [00:21:55] by the way?

Payman Langroudi: By the way, I went to the awards. Yeah, after the BCD, it was on the same night, [00:22:00] and the FMC did a fantastic job. The last time I’d been [00:22:05] was like 5 or 6 years ago. All right. And it was, it was, you know, they call it the Oscars of dentistry. [00:22:10] It literally felt like the Oscars.

Yewande Oduwole: Yeah, we’re.

Payman Langroudi: Talking Grosvenor House 1000 [00:22:15] people. Yeah. The production quality. I mean, it was [00:22:20] just it was just a beautiful, beautiful setting. You know, it was really was beautiful. And I came away from [00:22:25] it. You know, I don’t particularly give a damn about awards one way or the other, you know? But I came away [00:22:30] from it thinking I’m going to that every year.

Yewande Oduwole: Because.

Payman Langroudi: It was almost the gathering of the year. [00:22:35] Yeah. And and why not at the gathering of the year? Celebrate success. I’m not hating [00:22:40] on it. Of course I’m asking is, do you have empathy with the people who do not [00:22:45] like it?

Yewande Oduwole: 100%. And I, I, I know a dentist. [00:22:50] He applied the year before I did, and I wanted him to win so badly. Like, because [00:22:55] he’s so amazing. His work’s amazing, you know? And I really emphasised that these [00:23:00] people that do amazing dentistry, they won’t always get the award. And I’m just like, it [00:23:05] shouldn’t be like that, you know. But then I think that’s where you have to kind of be like, I don’t need this [00:23:10] award. Even if I didn’t win, I still feel good in myself.

Payman Langroudi: Um, are you in the top 50 as well? [00:23:15]

Yewande Oduwole: Yes. Are you? Yeah.

Payman Langroudi: That’s was another divisive issue.

Yewande Oduwole: That was that [00:23:20] was in 2022. But again, it’s because I choose to put myself out there. Sure. And [00:23:25] at the end of the day.

Payman Langroudi: Tell me, do you take these back to your mom and say, look, mom, my.

Yewande Oduwole: Mom’s [00:23:30] really proud. No.

Payman Langroudi: I think that look, if I had ever won. I’ve never won an award. But if I’d [00:23:35] ever won an award, I feel like that would be the most fun moment. Taking it back to mom.

Yewande Oduwole: And [00:23:40] that’s what I do it for, to be like, look, mom. And she’s so proud. She’s telling [00:23:45] all her friends she’s posting on Facebook, telling all the aunties and uncles and just that feeling of just knowing [00:23:50] that the.

Payman Langroudi: Conclusion of her struggle. Yes. I love that.

Yewande Oduwole: Yeah, I do love that. [00:23:55] And I and even if you know these awards, for me, it’s just I [00:24:00] do it for knowing that I’ve made my parents proud. And regardless, [00:24:05] I don’t want people to listen to this and feel like, ah, I need to get an award to feel like, [00:24:10] validated. You are validated if you do great dentistry, if you care about your [00:24:15] patients, patience. If you love dentistry, if you’re if you’re a great dentist, you do not need an award. So [00:24:20] I don’t want to feel like I am saying, oh, you know, you [00:24:25] need an award to be the best dentist, you know? So I get where you’re coming from, and there’s so many dentists [00:24:30] out there that do not have the best young dentist title, but you are still a fantastic, amazing [00:24:35] dentist. Um, yeah, because it is problematic.

Payman Langroudi: Dental [00:24:40] school in Plymouth Peninsula? Yes.

Yewande Oduwole: Peninsula [00:24:45] Dental School. How did you feel.

Payman Langroudi: When you got there? Um, from the sort of workload perspective, [00:24:50] because I was talking to my buddies last night and I was telling them dentistry [00:24:55] was the hardest goddamn thing I’d ever like. They were all saying A-levels was the hardest thing [00:25:00] they’ve ever done.

Yewande Oduwole: Yeah, but.

Payman Langroudi: I felt dentistry was harder than A-levels.

Yewande Oduwole: Oh, gosh. Honestly, [00:25:05] I found it really hard. I did the International Baccalaureate. I was a bit more prepared [00:25:10] because you have to do IB, you do six instead of four A-levels. [00:25:15] So when I got to dentistry, when I got to dental school, firstly Plymouth, I didn’t. I wanted [00:25:20] to be in a city. Like I said, I applied, I wanted to be in Manchester, Liverpool, these big cities, Birmingham. And then when I got [00:25:25] Plymouth, I was like, where? Where is this place? But I was happy. I got you, you get what you’re given that [00:25:30] the second time round I applied. That was the only. What did.

Payman Langroudi: You think of it when you got.

Yewande Oduwole: There? I just thought.

Payman Langroudi: You [00:25:35] were in middle of nowhere.

Yewande Oduwole: I thought I was in the middle of nowhere.

Payman Langroudi: The naval base, whatever.

Yewande Oduwole: Literally. [00:25:40] But I grew to love it. Yeah. And I’m glad I went to Plymouth. Um, those [00:25:45] five years, I look back at dental school. Honestly. Amazing. Um. Imagine [00:25:50] no one else can say that they. Well, if you went to Plymouth, you can say. But you studied by [00:25:55] the sea, would go out to the beach. And it was really lovely place to study. And I made amazing [00:26:00] friends there. We still we’re still friends till this day. Um, and that’s [00:26:05] where I did a lot of my YouTube videos in my room.

Payman Langroudi: Yeah, that’s where it started.

Yewande Oduwole: That’s where it started. [00:26:10] So as soon as I got in, I said to myself, I want to. I’ve made it now [00:26:15] into dental school. There’s probably loads of other young dentists, especially, you know, young black [00:26:20] female dentists that they don’t have anyone to look up to. Like I was saying [00:26:25] before we started this podcast. Doctor Uchenna Okoye, she was one of the first black female [00:26:30] dentists I saw on a Sensodyne advert. And I saw her. I was like, oh my gosh, someone [00:26:35] that looks like me, I can do this. So that’s why I said I need to put myself [00:26:40] out there.

Payman Langroudi: It was that influential that seeing someone who looks like you made [00:26:45] you think, I can do this. It really was that.

Yewande Oduwole: Representation is.

Payman Langroudi: Key.

Yewande Oduwole: Because [00:26:50] if you don’t see someone that looks like you, you kind of feel or script.

Payman Langroudi: Yourself [00:26:55] in other directions.

Yewande Oduwole: Yeah. And even in dental school, I think I was one of two black people there. [00:27:00] So it’s. Yeah, I wrote an article about this [00:27:05] on dentistry. Co.uk during black. It was me, Doctor Media and Chinwe. We wrote an [00:27:10] article on Black Lives Matter. Yeah, during Black Lives Matter time on the importance of representation. [00:27:15] Um, so that was a big deal for me. That’s why I put myself out [00:27:20] there on YouTube to make these videos. And since then, I’ve had so [00:27:25] many people, like, reach out to me like you, and you’ve helped me get into dental school. Thank you for your video. [00:27:30] And that feeling alone made it all worth it. Yeah. [00:27:35] So what about.

Payman Langroudi: Just from the, you know, being away from home for the first time and, like, [00:27:40] were you the party animal type? Were you not? Were you bookworm? [00:27:45] Who were you at dental school? Did you find were you were you passing exams every [00:27:50] time? First time or.

Yewande Oduwole: I’m a bit of both. I like to say I’m a social butterfly. [00:27:55] But when it’s time to study up, you won’t find me. I’ll be in my room.

Payman Langroudi: Did you pass your exams? [00:28:00]

Yewande Oduwole: Um, there was one, actually. The medical emergency. One. I remember this, I remember I [00:28:05] failed it because I was doing my chest compressions too lightly. So I had to do that one again. [00:28:10] But I wasn’t like, you know, top of the class or anything. I’d get by. I’d [00:28:15] get I’ll do what needed to be done to get to get through to the next bit. Thank God I didn’t have to like retake [00:28:20] a year whilst in dental school. Um, so I did what was needed. And [00:28:25] during my time in dental school as part of a choir gospel choir again, um, my [00:28:30] faith, I’d go every Thursday. We had like Bible study fellowship. So that really grounded me. [00:28:35] And I also ran an eyebrow threading business in uni. Really? Yes. So [00:28:40] I wrote that in my personal statement, actually, the manual dexterity aspect. I taught myself how to thread [00:28:45] eyebrows in secondary school, so I’d be on the playground, sort of like threading eyebrows. [00:28:50] They’d pay me like £3 per eyebrow. And then in uni I put the price up a bit. So I’d had that and I bought [00:28:55] like this whole. I was like the main eyebrow lady in Plymouth, where people would come to [00:29:00] me from like different courses to to thread their eyebrows. So I had that little business going [00:29:05] on on the side and the.

Payman Langroudi: Confidence to do that. Did you get that from your year out working [00:29:10] in retail?

Yewande Oduwole: Oh yeah. So I like to I’m a very hard [00:29:15] working person. Like that’s one thing I would whatever it is, [00:29:20] I’ve been a cleaner I’ve worked in. Yeah. Derriford hospital during.

Payman Langroudi: Covid.

Yewande Oduwole: So [00:29:25] that was in the pandemic. Um, I stayed in Plymouth and I decided to work in the hospital. [00:29:30] They needed people there. In my year out, I worked in retail in All Saints in Stratford. [00:29:35] Okay. And then I worked in Apple and.

Payman Langroudi: One of those kids with [00:29:40] the t shirts.

Yewande Oduwole: Yeah. Literally, you’d walk into Apple. I’d be the person there. Give me, give me.

Payman Langroudi: Some [00:29:45] takeaways you got from retail. Because I was 17, my parents said you’re a spoilt bitch. [00:29:50] Go work. Yeah. They they made me work in Oxford Street. Oh, [00:29:55] wow. I only lasted two weeks to say the truth. Did you? But I learned so much. Yeah. And the primary [00:30:00] lesson I learned was I never want to be the guy who works in Oxford Street. You know, like that, you know. [00:30:05] Because I was spoilt little 17 year old getting everything, getting everything I wanted. [00:30:10] And then I saw, wow, this is like people’s lives, people’s careers. And [00:30:15] I’ve told this story before on the pod, but I used to spend more than I used to earn.

Yewande Oduwole: Oh, really?

Payman Langroudi: Like [00:30:20] every day. Like I’d take a taxi to work. I’d have steak at lunch. I [00:30:25] Payman go shopping. Whatever. Like, literally, like, [00:30:30] spent more than I was earning. But that was a lesson in itself. Yeah, the lesson into what a [00:30:35] bitch I was, number one. And and you know, the fact that there were other people there who had their [00:30:40] whole lives was that. And you know how lucky I was. I didn’t realise that there was a 17 [00:30:45] year old doing anything to you. So go on, tell me takeaways you got from working in Apple or [00:30:50] working in Allsaints? What kind of takeaways did you take?

Yewande Oduwole: I feel like everyone should work in retail. I felt that it [00:30:55] really made me see the value of just communication [00:31:00] with people. It’s really helped in dentistry, actually. Yeah, yeah, yeah. I remember in All Saints we had a [00:31:05] target. We had to sell X number of leather jackets during the week and having [00:31:10] to really just you, you had to be a people person. You had to. I hate being salesy, but [00:31:15] it really made me realise the importance of just speaking [00:31:20] to people that you might not necessarily speak to.

Payman Langroudi: Of all types.

Yewande Oduwole: Of all types. You know, when you’re working [00:31:25] in retail, you meet all kinds of people and you have to have great customer service, [00:31:30] um, which is transferable in dentistry? A lot of dentistry is all about the communication. [00:31:35] Um, and it just taught me the importance of just hard work. And there [00:31:40] were people there that were like double my age and they were grafting. And I was thinking, oh, I don’t want to be working [00:31:45] here in like ten years time. So I think it just about Apple.

Payman Langroudi: What’s it like working for [00:31:50] Apple?

Yewande Oduwole: Apple. Apple was great. That was one of the best jobs. Their ethos [00:31:55] with Apple they hire people based on personality. So you don’t have to know everything about [00:32:00] how to fix a the phone. They will teach you that. Yeah. So literally when you go into Apple, you realise that [00:32:05] everybody’s there. Really. They’re there to help you. So I remember the interview stages of [00:32:10] Apple. It was really it was a lot of like teamwork, communication. And they [00:32:15] want their brand to be built on the people. And I think when you go into that shop, [00:32:20] you can’t stand there for more than five minutes without someone coming up to ask you, do you need help? [00:32:25] Are you okay?

Payman Langroudi: And they literally teach you that. Like if they look out on the floor for people.

Yewande Oduwole: They hire [00:32:30] people that are like the type.

Payman Langroudi: Of person that I.

Yewande Oduwole: Like that already. Um, what.

Payman Langroudi: About the targets? I mean, [00:32:35] do they? You said leather jackets are awesome at Apple. Are they like, we’re making £3 million a day?

Yewande Oduwole: Apple. [00:32:40] They’re already making money. So it wasn’t target. They care about customer experience.

Payman Langroudi: And how [00:32:45] much does one of those big stores make a day? Or do they not share that with you?

Yewande Oduwole: Oh, I didn’t they didn’t [00:32:50] really share that with us. I mean, I but I went there because I needed to make money during my gap year. I didn’t [00:32:55] really go into the business side of all of it, but probably like a fair amount.

Payman Langroudi: I was thinking about that because [00:33:00] I saw some stat that per square metre, an Apple Store makes more money than any other [00:33:05] store. But what’s crazy about that is they’re giant stores. It’s not [00:33:10] like they’re tiny stores. The number two is Tiffany’s.

Yewande Oduwole: Oh, really? Yeah.

Payman Langroudi: So Tiffany’s, you can see it’s a small [00:33:15] store. Expensive products. You can understand it. Yeah. But Apple. Then I was thinking about it, and I thought, I’ve never [00:33:20] in any other situation do I go in and out of the store and spend as [00:33:25] much as I, because I go in knowing what I’m going to buy. So like I literally walk in saying, I’m looking for a MacBook [00:33:30] Pro one seven minutes later, I’m walking out having spent £2,000 [00:33:35] or whatever it costs, right? Yeah. So you can understand it when you think of it that way, but just [00:33:40] the size of those stores. And then, and, you know, the American ones are even bigger. Yeah. So so [00:33:45] interesting. So okay, then you did.

Yewande Oduwole: Um, [00:33:50] VAT throwback.

Payman Langroudi: I love that you do.

Yewande Oduwole: You know what? I [00:33:55] wanted to work in London. And then again, I feel like I always end up where I [00:34:00] don’t pick my first choice. Always the.

Payman Langroudi: Bridesmaid.

Yewande Oduwole: Literally. I ended up in Gravesend [00:34:05] and I know Gravesend. There was a lot of deprived. It was a deprived area and I think it was the [00:34:10] best place I ended up because I did a lot of experience. Yeah. Experience and nitty gritty [00:34:15] dentistry. I loved my educational supervisors, Raymond [00:34:20] and Sarita. Raymond was a dentist. He’d been working for over 40 years in the same practice. He’s [00:34:25] retired now, but he really took me under his wing and [00:34:30] taught you. Taught me so much about just dentistry [00:34:35] and working in the same practice. I think there’s beauty in working in the [00:34:40] same practice for a long time. You see your failures for sure. Um, which [00:34:45] is why the practice I’m at at the moment, I’ve been there for a few years now, and it’s quite nice to see your work [00:34:50] coming back and learning from it. Uh, so yeah, my foundation year was was [00:34:55] was brilliant. And it was during Covid actually.

Payman Langroudi: So actually you were one [00:35:00] of those Covid Covid babies.

Yewande Oduwole: Covid baby. Pandemic baby.

Payman Langroudi: So your experience level was [00:35:05] less than most. By the time you came out of dental school, is that right or not?

Yewande Oduwole: I [00:35:10] feel going to Peninsula Dental School. We had an advantage because unlike a lot of dental [00:35:15] schools, we have to see the patient from the very beginning and treatment plan everything as [00:35:20] you would in practice. Whereas I know other dental schools they have.

Payman Langroudi: This is a bit different in that sense. Department. So you’ve seen [00:35:25] a little bit seen.

Yewande Oduwole: Yeah, I feel like I had actually had good experience. So I’m really grateful to Peninsula [00:35:30] for that. And there are quite a modern dental school where they teach us photography and like the [00:35:35] importance of these things. So I was already quite I take pictures of my work. Um, so [00:35:40] I felt like I went into foundation training with a good understanding. But [00:35:45] like everyone knows, dental school doesn’t teach you everything. You got to learn a lot on the job. [00:35:50] Yeah. Um, but during the pandemic, we had to wait for like fallow [00:35:55] times and AGP procedures. We had to get the mask. [00:36:00] Thinking about it. Yeah. So I remember I was so excited to get fit tested because [00:36:05] I could finally do an AGP procedure. Oh those times.

Payman Langroudi: So this is your.

Yewande Oduwole: This [00:36:10] is my. Yeah. So it was it was like before I actually got to do dentistry [00:36:15] was a lot of hoops to go through. And after you did the procedure you’d have to wait [00:36:20] outside for a bit for the room to clear. So did you not.

Payman Langroudi: Consider staying on in that practice [00:36:25] or you just really wanted to get back to London?

Yewande Oduwole: Yeah, I wanted to get back to London. Um, but they [00:36:30] they wanted me to stay, but I think I did. I did my time in Gravesend [00:36:35] and the, the supervisor that was seen me, he was retiring as well. And, [00:36:40] um, the practice I ended up going to actually I remember two green Dental. It wasn’t [00:36:45] it was like 40 minutes, 30 minutes away. I remember during my [00:36:50] foundation year I had a case coming up, um, a composite bonding case, [00:36:55] and I wanted. I was literally doing these cases like, to, to, like, practice. [00:37:00] But then we didn’t have a certain composite that I wanted to use enamel. We’ll [00:37:05] say it’s enamel. So I remember contacting, [00:37:10] um, Rajiv, which one was it called?

Payman Langroudi: Which was?

Yewande Oduwole: It was impressed, but also [00:37:15] reliable. So I wanted to do the case, but I didn’t have the composite. And I wanted to, you [00:37:20] know, obviously do it nicely. So I contacted the practice, and he actually gave me the composite and [00:37:25] guided me through the case. So I think the fact that he helped [00:37:30] me through that, my first case in PhD year, I was like, this seems like someone that [00:37:35] will invest time and knowledge into me.

Payman Langroudi: Yeah, Rajiv, I [00:37:40] was very, very, very impressed with him when I spoke to him. I grabbed him during [00:37:45] bacd and we recorded a little 15 minute section.

Yewande Oduwole: Yeah. [00:37:50]

Payman Langroudi: And I mean, I know who he is. I’ve been following him. But I was very impressed with this. Just like [00:37:55] curiosity of the guy and the amount of different things he does. [00:38:00] And I haven’t been to the new one boutique. It looks beautiful. [00:38:05] Yeah, it looks. And it’s a sister as well, right?

Yewande Oduwole: Yeah. So, um, they [00:38:10] have their they have three practices and they’re such great businesses.

Payman Langroudi: Called [00:38:15] two.

Yewande Oduwole: Green. No, no. Two green. Dental. Two green boutique and the figs Marsh Dental. Okay, so they’re all different, [00:38:20] but the way they’re very meticulous with the way they handle their business. And they [00:38:25] put a lot into their associates. So a lot of young associates, I would.

Payman Langroudi: Pay attention [00:38:30] to the non-clinical learnings in a place like that. Yeah, [00:38:35] yeah. Because it’s it’s a unique setup that it’s such a big [00:38:40] practice. And, you know, he’s after quality and he’s after bringing [00:38:45] people up, bringing people through. And I look back on all the jobs I’ve done as [00:38:50] a dentist. Not that many because I quit at whatever it was, but but out of those jobs, [00:38:55] I think back, and I think I learned this from that guy. I learned that I learned not to [00:39:00] do this from that person. Yeah. Mhm. Um, and I’m sure, you know, he’s great on clinical [00:39:05] because he is he’s one of those guys who likes to do a lot of everything.

Yewande Oduwole: Oh he loves clinical. Yeah.

Payman Langroudi: Yeah. But what [00:39:10] I was going to say was try and learn the other side from someone like Rajiv, you know, because, um, he [00:39:15] seems to do it sort of effortlessly from the outside. I don’t know whether he’s like a swan. He’s, like, running [00:39:20] quickly under the water.

Yewande Oduwole: No, he’s not bothered. He he just does things. And I think we all kind of look at him. [00:39:25] Oh, he just gets on with it. And he loves his work. And I’ve learned so much [00:39:30] in that practice. Does he go for awards? No. So I actually applied for the practice. [00:39:35] So I put together a presentation for best team. No [00:39:40] input from Rajiv. But do you see what I mean?

Payman Langroudi: So something like that. He could win an award? Yeah, I’m sure if he went [00:39:45] for it, he’d execute on that as well. Right.

Yewande Oduwole: But just not bothered. Yeah. And this [00:39:50] is the thing you can. It just depends how you like. If you’re not bothered and you know you’re doing good dentistry. You don’t [00:39:55] really need the award. But I thought this is a great team. I’m going to put together a presentation. And we [00:40:00] ended up winning. So. But you did win. Yeah we won.

Payman Langroudi: And is it a happy team?

Yewande Oduwole: Yeah. [00:40:05] Honestly, I love my team. And I think this is why I’ve stayed in the practice for three years now, going on four [00:40:10] years, like, me and my nurse were like yin and yang. She. I basically trained she’s [00:40:15] basically like a dentist. So if my rubber dam is slightly [00:40:20] not on properly, or if, you know I haven’t done the last bit of polishing, she’d call me [00:40:25] up on it. She’ll be like, oh, you wonder, you haven’t done this, or we’ll both look at it together. [00:40:30] So I love the fact that I think it’s so important to have a good nurse by your side. [00:40:35] And she we constantly build each other up. She started not knowing how to speak [00:40:40] proper English, so I helped her with her English. And where’s she from? She’s from Romania. Simona. So [00:40:45] we we we really we’ve grown together. And I think there’s a beauty in having someone. [00:40:50] You work, you’re in a room with your nurse every all the time, you know. So it’s so important to have that [00:40:55] relationship where they can call you out. And I like that. I’m like, please call me out if [00:41:00] you think there’s something that’s you call your patients. Yes.

Payman Langroudi: So do [00:41:05] you call them patients or does your nurse or does reception?

Yewande Oduwole: So I, I [00:41:10] need to get out of this habit, but I’ll stay behind after work. Um.

Payman Langroudi: Call [00:41:15] everyone from the previous day or that day.

Yewande Oduwole: Not everyone. But, like, if I.

Payman Langroudi: Wanted 2 or 3 key people.

Yewande Oduwole: Yeah. See how they’re going, and [00:41:20] they really appreciate it. Yeah.

Payman Langroudi: I used to get my nurse to do it.

Yewande Oduwole: Yeah, but it’s [00:41:25] different when it comes from the dentist.

Payman Langroudi: Yeah, of course, of course. But what was amazing was how much she enjoyed that job. [00:41:30] Yeah. She used to love that job. You know, she said people are so appreciative when you call them 100%. [00:41:35] And and you know, it came down to it started off with me saying, all right, call this guy, this [00:41:40] guy and that guy. And then obviously you can decide who to call like that. And then she used to [00:41:45] come in every day and tell me, oh, this guy was so happy that I called him. It’s a lovely thing.

Yewande Oduwole: It’s nice. [00:41:50] And patients really, really appreciate that. But then it gets to a point where I’d be at work because [00:41:55] we work in shifts at two green, 2 to 8.

Payman Langroudi: 8 to 2. Yes, 8 to 2, two eight.

Yewande Oduwole: Exactly. [00:42:00] So Monday I do 2 to 8. Tuesday I do 730 in the morning to eight at night. Well, Wednesday [00:42:05] is my day off, which is today, Thursday 730 in the morning till 130.

Payman Langroudi: So [00:42:10] it’s are you a four day week?

Yewande Oduwole: Four days. Yeah.

Payman Langroudi: Yeah, I like that [00:42:15] too.

Yewande Oduwole: Yeah. You need a day to just. Yeah. Do stuff like this. Um, [00:42:20] so I’d be at work. Let’s say I finish at eight. Sometimes I won’t leave till like 10 or 11 because I’m doing [00:42:25] treatment plans. Extra stuff. Treatment plans, calling patients. But then I [00:42:30] like to leave knowing it’s done. I don’t like to bring things from the next day into another day [00:42:35] that really messes me up. I like to do what’s needed on that day and [00:42:40] then get it done. So yeah, the shift patterns at the moment, everyone’s like, oh, how do you do it? But it works. [00:42:45] Right now I feel like I haven’t got a family yet, so I can afford to be [00:42:50] at work till that time. But obviously there’s going to be a time where it’s not going to be sustainable. [00:42:55]

Payman Langroudi: What kind of dentistry do you do? Is it all cosmetic? [00:43:00]

Yewande Oduwole: No. So I do a lot of general dentistry. Cosmetic dentistry. I like [00:43:05] to be good at all the basics. So I love restorative dentistry I [00:43:10] love endo. Do you. Yeah, I really I actually do. I actually considered going down the endo route, but [00:43:15] um yeah I love it. Endo um. [00:43:20]

Payman Langroudi: Do you take out wisdom teeth?

Yewande Oduwole: So that’s, that’s my limitation. The extractions. Yeah, [00:43:25] yeah. Surgical implants, that kind of stuff. Yeah. That’s [00:43:30] that’s not my forte, but restorative. Onlays. Um, Endo. [00:43:35]

Payman Langroudi: Are you getting more comprehensive as well? Like, are you doing more than sort of single tooth [00:43:40] quadrant. Have you done any, like, full mouth stuff or.

Yewande Oduwole: Yeah, definitely. Those are my favourite cases. Cases? [00:43:45] Yeah. Where you’re able to. Definitely. Yeah. That’s good I [00:43:50] feel the thing is you need mentors to help you with these kind of things. So [00:43:55] I’ve completed a diploma in restorative and aesthetic Dentistry, which won a [00:44:00] Smile Academy, Gin and Kirsch and many courses. So I think [00:44:05] by doing these courses, developing my skills, you gain the confidence to do these kind of tough cases. [00:44:10] And obviously there’s going to be times where things don’t go to plan. That’s where you lean on [00:44:15] your mentors and people to advise you on what to do. Would you say.

Payman Langroudi: To a patient when [00:44:20] it’s the first time you’re doing something? Do you tell them?

Yewande Oduwole: Obviously you want [00:44:25] them to have confidence in you like it’s a massive problem.

Payman Langroudi: We were thinking talking about this. I was talking to Simon Thackeray [00:44:30] about this yesterday. Yeah. First time you’re doing something, you’ve got to do it right so [00:44:35] that you get to your second time or your third time or your fourth time. Yeah. I found back in [00:44:40] my day I telling the patient that I have a mentor was [00:44:45] was really the right move. But you need a mentor in order to do [00:44:50] that. Yeah.

Yewande Oduwole: No. As a foundation dentist, I’d always say, you know, my supervisor will come and check this, but [00:44:55] when you’re a few years qualified and let’s say you’re just trying out this new thing you’ve learned on a course. Yeah. [00:45:00] To tell the patient that. Oh, by the way, I’ve just.

Payman Langroudi: But when was the first time you did six veneers on [00:45:05] someone?

Yewande Oduwole: Probably my first year out of foundation. Yeah, yeah. To [00:45:10] be fair, I told the patient because it was one of my friend’s friends. So I said, by the way, you’re [00:45:15] the first person I’m doing this for. And I think because she knew [00:45:20] the kind of person I was, I’m a bit of a perfectionist where I wouldn’t leave you with rubbish. [00:45:25] I would make sure that I’d get it right. So she had faith in me. But [00:45:30] if it’s someone that I just didn’t know at all, it might be a bit different. Um, so yeah, [00:45:35] I did that and she brought me more patience after that, after I did her case.

Payman Langroudi: I think one thing, [00:45:40] one thing as a dentist, right, is some people make the mistake of thinking that [00:45:45] confidence breeds confidence in the like. Let’s [00:45:50] say you’re looking at a case. Yeah. Well, let’s leave it out of dentistry for a moment. [00:45:55] Yeah. If I’m talking to a lawyer and I ask him a question, one of the responses [00:46:00] I respect the most is I don’t know.

Yewande Oduwole: Mhm.

Payman Langroudi: Yeah. I’d much [00:46:05] rather hear, I don’t know in a way. When someone says I don’t know it means you [00:46:10] do know what you do know. And you do know what you don’t know and you don’t know the answer [00:46:15] to this question. Yeah. Where you get the feeling that this guy’s just answering all my questions and reading [00:46:20] it off. Sometimes I’m thinking, is, is this guy’s timing just brilliant? You know, is he just talking? [00:46:25] It’s just, honey, just come out of his mouth, and I’m worried. I’m more worried about the guy who’s answering [00:46:30] everything than the person who says. I don’t know a lot. Yeah. Yeah. And so now [00:46:35] let’s translate it to dentistry. You don’t need to, to to project this. Fully [00:46:40] confident has all the answers. Thing is that that’s [00:46:45] not the key. And I’ve had some top world renowned experts here. Yeah. And [00:46:50] you know, they say the same thing when you tell people all the things that could go wrong [00:46:55] and what you think particularly might go wrong here, that’s not going to put the guy off. That’s going to make [00:47:00] the guy think this guy knows what he’s talking about. This guy’s got some experience, you know, like so. [00:47:05] But as a young dentist, it’s a troubling thing. Yeah. The other thing I noticed young dentists [00:47:10] make a mistake is they they almost download everything in their head [00:47:15] to the patient. Mhm. And that’s not your job. Your job is not to tell the patient [00:47:20] everything in your head. Your job is to say the right things in the right way to that [00:47:25] person. Yeah.

Yewande Oduwole: You should not overload the patient with too many options. Yeah. [00:47:30] Um, one of the courses that I feel has been really important in my career. Exam cycle [00:47:35] run by Asif Saeed. He teaches on that course to communicate [00:47:40] the right recommended option for the patient, rather than saying everything, everything [00:47:45] because they’re going to leave thinking, oh my gosh, what do I do? They’re still going to leave more confused [00:47:50] than when they came in. So I agree. And on that note of being a [00:47:55] young dentist and you know what? You don’t know, I’m very happy to say I don’t know this. I [00:48:00] need to seek help. I remember when I first started posting on Instagram, I was [00:48:05] so nervous to post my cases because I knew they weren’t polished, perfect, and I know a lot of young dentists. [00:48:10] They struggle with posting their work online because of the critique I’m. [00:48:15]

Payman Langroudi: Used to that, you know, like I’m amazed how few do know.

Yewande Oduwole: Because dentists are worried. [00:48:20]

Payman Langroudi: About other dentists.

Yewande Oduwole: Yeah, you know, you don’t.

Payman Langroudi: Mini smile makeover. We always have 30 delegates. [00:48:25] Yeah, we have a marketing bit. We always ask who here has a dental Instagram [00:48:30] page.

Yewande Oduwole: Maybe four because people are scared. And my favourite thing [00:48:35] to say is feel the fear, but do it anyway. Yeah. If you let fear paralyse [00:48:40] you, you’re not going to do it. And a lot of you know that saying the richest place is [00:48:45] the graveyard, because there’s just a lot of dreams that have just died there because of fear and what other people think. I [00:48:50] posted cases, if you look on my Instagram, if you go far back, there are cases I look at and I’m [00:48:55] like, oh, I should really delete this. But that was me. At a time where I was growing, I [00:49:00] was learning, I wrote a paragraph saying, oh, I could have done this better. And it was a reflection. And I think [00:49:05] the reason why people started following my journey is because I was just unapologetically myself [00:49:10] and just, I know I’m not here yet, but I am constantly improving, constantly [00:49:15] learning, constantly growing. So I think if you can be humble enough to know your limitations. [00:49:20]

Payman Langroudi: But what’s really interesting is that even some of the top guys [00:49:25] suffer with this dipesh Suffers with it. Hee hee hee. [00:49:30] Won’t like post.

Yewande Oduwole: Oh, really?

Payman Langroudi: Yeah. Uh, and by the way, even less like [00:49:35] George the Dentist. He will. He will post here. But even George’s dentist. [00:49:40] There’s a guy better than him, right? So he could have that fear.

Yewande Oduwole: Yeah, of course, [00:49:45] but there’s always going to be someone better than you.

Payman Langroudi: But Kunal kind of gets around [00:49:50] this mentally in his own head. As in, this isn’t for dentists. This is for patients. [00:49:55] Yeah. And I don’t care what dentists think about it. But. And some people have that sort of, uh, that, [00:50:00] that chip in their head that can just switch off. Yeah. That anxiety.

Yewande Oduwole: It’s about your why [00:50:05] at the end of the day, when I started my page, I my why was to inspire students [00:50:10] and help them with their dental school applications. So a lot of my things [00:50:15] that I was posting was to help students then. Now it’s turned into, you know, I want to [00:50:20] speak to patients because when people come to see me, they’ve already got a glimpse of my personality [00:50:25] and who I am. From my page, I describe Instagram as like, if you’re going to a restaurant [00:50:30] and you’re going to look on their page to see, to get an expectation of what.

Payman Langroudi: You’re getting, the food.

Yewande Oduwole: Whatever, exactly. [00:50:35] So for dentists having your Instagram page, okay, you might want to post for [00:50:40] dentists to help other dentists clinically. But then again you may want to post for patients [00:50:45] so they know what to expect. A little preview into who you are. I want [00:50:50] a dentist, a patient to feel like they know me before they’ve stepped into my.

Payman Langroudi: So [00:50:55] what percentage of your new patients come from your Instagram? Is it [00:51:00] a large number a month or so? Are we talking 1 or 2?

Yewande Oduwole: So obviously, because [00:51:05] my Instagram is largely was set up for students and dentists, not really. But now I’m [00:51:10] seeing a lot more from like TikTok and um, yeah. So I get a couple a month from [00:51:15] like Instagram.

Payman Langroudi: Let’s talk about TikTok. Yeah, because I’m having real [00:51:20] trouble with TikTok. I adore TikTok, adore it myself as a as a user. [00:51:25] I’m on it all the time. Too much? Yeah.

Yewande Oduwole: Really? What do you watch on TikTok?

Payman Langroudi: Whatever.

Yewande Oduwole: You [00:51:30] know what I mean. The For You page.

Payman Langroudi: My TikTok will give me, like, crap that your TikTok won’t give you. But [00:51:35] like, it’s funny because sometimes it gives you something that you don’t even know you were into. Yeah. Like [00:51:40] I’m into bent cops. I didn’t know that, but I am. He keeps [00:51:45] sending it to me and I keep watching it.

Yewande Oduwole: Oh my gosh.

Payman Langroudi: But dentistry on TikTok. Yeah. [00:51:50] Like dentistry on Instagram. We all kind of know what it is before and afters. It’s pretty stuff. Whatever. Then [00:51:55] on TikTok, to me so far, like the people who’ve got some traction with it, they’re [00:52:00] either, um, education sort of videos with, you know, pointing to stuff [00:52:05] behind you on a green screen or some sort of salacious kind of turkey [00:52:10] teeth story. You know something? Don’t do this. I’m a dentist. I’m telling you, don’t do this. [00:52:15] And the. And I’ve got a team of people working on TikTok for enlightened. Yeah, we’ve [00:52:20] got three agencies working on it right now. One on the shop, one on the grid one. It’s [00:52:25] a pain in the ass but getting nowhere with it, getting nowhere with it. Having real difficulty [00:52:30] having a brand work on TikTok. And then I see other brands exploding on TikTok. Yeah, so [00:52:35] I’m not going to stop, just like all of social media. Yeah, you kind of keep going, keep going 100%. [00:52:40] But what are your insights on TikTok?

Yewande Oduwole: Tiktok is all about organic content. Yeah, [00:52:45] people don’t like to see curated, well polished things on TikTok. You literally [00:52:50] have to just talk to the camera. I remember I was making a video. I was just walking to my friend’s [00:52:55] house, and I just wanted to make a video on, oh, you shouldn’t rinse your mouth out with toothpaste after [00:53:00] brushing. Yeah. Just simple information like that. And that got loads of views. So [00:53:05] I think when you make it too curated, people will swipe off. People love real stories [00:53:10] on TikTok. And what I.

Payman Langroudi: Love about it is it’s the content [00:53:15] is the driver of the reach. Yeah, it’s not about followers.

Yewande Oduwole: No. [00:53:20]

Payman Langroudi: That’s amazing. You can reach.

Yewande Oduwole: So many people. Like, you know.

Payman Langroudi: You just met Richard. Yeah. The [00:53:25] videographer. I would say Richard, you know. Dude, like, literally, you could reach 30 million people [00:53:30] if you made the right video. Yeah. It’s not about followers.

Yewande Oduwole: Yeah, people adore that.

Payman Langroudi: Yeah. [00:53:35]

Yewande Oduwole: No, people like Shaadi Onkar. Yeah, they’re out there. Rona.

Payman Langroudi: Rona says she’s [00:53:40] getting much more growth out of tick tock.

Yewande Oduwole: Tick tock is the new thing now. Um, I feel like Instagram [00:53:45] is, you know, polished work or where people go to kind of get a gist of who you [00:53:50] are. But tick tock, that’s where you can get new clients. I had someone come and see me from Tick Tock [00:53:55] because they felt that they watched my video and they said, I felt like, yeah, I can relate to you [00:54:00] and you’re someone that I’d want to treat me. Um, so is that.

Payman Langroudi: The kind of video you’re doing? Sort of the educational [00:54:05] type educational? I’m a dentist. This is what I think. Yeah.

Yewande Oduwole: Also, like patients speaking [00:54:10] about their treatment.

Payman Langroudi: Oh, really?

Yewande Oduwole: Yeah. So it works. That works before, like, I [00:54:15] like.

Payman Langroudi: Reveal.

Yewande Oduwole: Reveal videos. People love that. People like to see [00:54:20] what’s going on behind the scenes in the surgery. So yeah, TikTok. If [00:54:25] I think a lot of people thought TikTok was just about dancing, I remember when it first came out, it’s not. That was years ago, but [00:54:30] it’s changed. It’s evolving. And social media is, I think not every dentist needs social [00:54:35] media. I always say this just because you don’t have social media doesn’t mean you’re not a great dentist. [00:54:40] It’s one of these things where the best dentist probably don’t even have social media, but it’s just getting yourself [00:54:45] out there and putting yourself on the forefront for people to find you.

Payman Langroudi: Yeah, yeah. So so when we [00:54:50] ask at the course, we say, who here has Dental, Instagram, whatever. [00:54:55] And four people put their hands up and then is it. Who here has Instagram. Yeah. [00:55:00] Who here goes on Instagram.

Yewande Oduwole: And everyone puts their hand. Yeah.

Payman Langroudi: And that’s the thing right. [00:55:05] And like I’m looking at the number of hours I spend on TikTok personally. Yeah. You know like it.

Yewande Oduwole: Takes [00:55:10] 1.

Payman Langroudi: To 3 a.m.. I’m rotting my brain. I’m flicking through.

Yewande Oduwole: I’ve got a timer to [00:55:15] say how long I can be on Instagram for. Oh, really? My phone shuts off after, like an hour. What’s that [00:55:20] called? It’s just timer. You go on your iPhone.

Payman Langroudi: And just put a timer.

Yewande Oduwole: On. You put a timer? No, you. You can [00:55:25] put a restriction on an app. Oh. Can you. To tell you that you have to.

Payman Langroudi: Show me how. Yeah.

Yewande Oduwole: Because it [00:55:30] can be a slippery slope. Sometimes I’ll just post and I’ll come off it because I just don’t want to spend all [00:55:35] day scrolling. Yeah. Um, so, yeah. No. Instagram, TikTok. [00:55:40] The world of that and a lot of dentists have been actually coming to me to get them to help [00:55:45] with their social media. So currently I’m helping a dentist with his course, setting up his social media, [00:55:50] um, creating a presence on there. So are you charging him? Yeah, [00:55:55] because it’s my time. But, um.

Payman Langroudi: Let’s talk about all of that then. Um, you’ve got a [00:56:00] couple of brand deals going. Going on, right? You’re working for Colgate? Yeah, [00:56:05] for dental protection. Mhm. Like, what is that brand ambassador. [00:56:10] Mhm.

Yewande Oduwole: So.

Payman Langroudi: So what do you have to do. What’s your side of the deal. What [00:56:15] do you have to do.

Yewande Oduwole: Obviously these companies, they want to, um, put themselves [00:56:20] out there. They want to have a positive, um, reputation so [00:56:25] they find someone that fits with their brand morals. And I like Colgate. Um, [00:56:30] and then you do a video together and.

Payman Langroudi: But what is it like a number of videos per [00:56:35] month. So you have a contract?

Yewande Oduwole: Yeah. So you have a contract? It might be for reals. Yeah. [00:56:40] Um, it might be. You need to do this, uh, content for their page, [00:56:45] a TikTok video, um, a podcast. So we call it activity. [00:56:50] So the activity that you do, um, you get paid for it.

Payman Langroudi: And then are we going to see [00:56:55] you on, on a, on a Colgate ad? Is that.

Yewande Oduwole: Your dream.

Payman Langroudi: Come true?

Yewande Oduwole: Uh, maybe one day. [00:57:00] Maybe one day. Colgate. They don’t really do TV ads. It’s more Sensodyne that does that. [00:57:05] Um, but yeah, I like that stuff. I’m. Why not.

Payman Langroudi: Why not, why not? [00:57:10] I mean, you got into it yourself because of your channel, right?

Yewande Oduwole: Yeah, Exactly.

Payman Langroudi: There’s nothing wrong with [00:57:15] it. And then the protection. Similar. Yeah.

Yewande Oduwole: So I’ve done YouTube videos for [00:57:20] them. Um, obviously they want to try and get a lot of young dentists to to join them. [00:57:25] Um, and just because they need someone that has been in that position themselves, [00:57:30] if you just get, I don’t know, Mandy, from the dental protection team to, to say that it’s not [00:57:35] going to hit home the way it would somebody that’s gone through it. Um, and because I do a lot of [00:57:40] work with students and young dentists anyway, I guess I was their perfect poster girl. [00:57:45] And likewise, there’s other students as well that are following that same trajectory. Getting [00:57:50] the sponsorship deals. And I think with dentistry, there’s enough room for everyone to there’s so [00:57:55] many companies out there that need people to represent them in a positive way. Um, I do a lot of work [00:58:00] with my colleague Chinwe. So she’s doing stuff with. Um, do I remember there was a time where I was with dental protection. [00:58:05] She was promoting stuff for do so. Um, it wasn’t like a rivalry sort [00:58:10] of thing, but it’s just we you both have like a unique sense of [00:58:15] of where you can communicate with people. And I think that’s what the companies like for sure. [00:58:20] So yeah, I love I love doing that stuff.

Payman Langroudi: And you, I mean, you’ve been qualified. How long?

Yewande Oduwole: Four [00:58:25] years. 20.

Payman Langroudi: 20 I just feel like you’re so very connected in [00:58:30] four years.

Yewande Oduwole: Yeah, I was going to networking events as a student. Really? [00:58:35] I was a b, c d student rep. Oh. Were you? Yeah.

Payman Langroudi: I always tell those guys like that. [00:58:40] That is a good thing to be, man.

Yewande Oduwole: 100%. Any students listening, be involved. Yeah. [00:58:45] You know, I signed up for RDP. They were doing student awards. It’s funny [00:58:50] because.

Payman Langroudi: When I was a student, I wasn’t involved in anything. Nothing. I almost stayed away from [00:58:55] everything. And now my my advice to all students is get involved in all these.

Yewande Oduwole: Things.

Payman Langroudi: And [00:59:00] you can see it. You know, I remember Simon Chard was the the BCD rep. Yeah. Yeah. And you can see what [00:59:05] that did for him. You know, like, by the way, he’s a great guy.

Yewande Oduwole: Yeah. Of course.

Payman Langroudi: But you know, when you [00:59:10] watch that trajectory of second year dental student to president of the BCD and all [00:59:15] the things that he’s managed to do, you just realise all getting jobs. Yeah, 100%. [00:59:20] It’s so important for getting jobs and it’s who you.

Yewande Oduwole: Surround yourself with. So from that I was able [00:59:25] to connect with different dentists, get an insight into what’s going on. Even one of my YouTube videos [00:59:30] that I put so much work into, I got 30 dentists together to give advice to [00:59:35] students, dentists from America, dentists from the UK, and from [00:59:40] that video alone it was able to reach so many people and I was that student. [00:59:45] I was annoying student. I’ll message them and be like, hi, can I get you my YouTube video? Can I talk to you about this? I’d [00:59:50] be on the case, and I think there’s a point where you can’t ignore that person. So even [00:59:55] like in my fourth year of dental school, I went to, I messaged Rhona, can I [01:00:00] shadow you at Chelsea? And she she had me there for during my year we made a YouTube video together. [01:00:05] Um, I wanted to just get involved. I’m [01:00:10] the kind of person where it’s like, If I’m in this profession, I go at it like all in. [01:00:15] Can’t be half hearted. So as a student, I’d be the annoying [01:00:20] student as well when I was recording videos to be on my YouTube.

Yewande Oduwole: I remember a lot of my [01:00:25] colleagues would look at me like, what’s she doing? Like, I almost felt embarrassed. The fact that I was vlogging [01:00:30] and doing all these things because nobody else was doing that. I almost [01:00:35] got in trouble. I actually got in trouble. One of the deans, um, took me to a side and said, oh, we see you’re doing this [01:00:40] video content because Dental schools there can be quite strict about obviously not [01:00:45] confidentiality. But after we had a talk about what I was actually doing it for, they [01:00:50] got it. Yeah. They realised actually she’s not doing anything. I [01:00:55] was in actual fact, I was building up the reputation of the uni and um, [01:01:00] so yeah, I think even though it’s not something normal, sometimes you’ve just got [01:01:05] to go against the grain And I believe in serendipity. Things. Good things [01:01:10] happen to you without you trying. Just putting yourself out there and just waiting for the opportunities [01:01:15] to come. Because if you don’t, you never know what will happen.

Payman Langroudi: So [01:01:20] you, you know, I struggle with, um, teeth whitening, [01:01:25] getting dentists to talk to their patients about teeth whitening.

Yewande Oduwole: Oh, really?

Payman Langroudi: Yeah. [01:01:30] You’d be amazed. You’d be amazed the number of dentists who never do never mention it to [01:01:35] their patients. I know you use enlighten all that. What do you do to get [01:01:40] patients to go ahead with teeth whitening? Do you do you have a routine? Is it something in your examination [01:01:45] that mentions shade? Yes.

Yewande Oduwole: So I’ll take I’ll bring out my shade guide. Yeah. [01:01:50] And during the exam I’d actually take a shade of their teeth.

Payman Langroudi: Yes. And [01:01:55] then mention it to them.

Yewande Oduwole: I’ll leave it on the side for them to look at. Because obviously [01:02:00] when you’re doing the check-up patients are listening. Yeah. So then at the end.

Payman Langroudi: So what do you say to your nurse [01:02:05] shade A3.

Yewande Oduwole: Yeah. So they’re like, oh what’s that? And then they see the shade [01:02:10] guide by their side and they’re like, oh, I heard you mention this colour, where am [01:02:15] I on that scale? And I said, okay, during your clinical examination you are this colour. And [01:02:20] then they’re asking me, oh, how can I get to this colour? Um, and I also asked them, are you happy [01:02:25] with the colour of your teeth at the moment? So if you don’t have the conversation as a dentist, you’re the only one [01:02:30] qualified to have this conversation with them. If someone from the street said, are you happy with the colour of your teeth, [01:02:35] it would be offensive. So when you’re when you’re in the in the check-up, the check-up is the most [01:02:40] important thing because they trust you and you’re not saying it in a way that [01:02:45] you need whitening. It’s just something you’ve observed. And from [01:02:50] there, that’s where a lot of patients actually, I would like to be whiter and and natural [01:02:55] white, I think is the most important thing, because I think people have this misconception about whitening [01:03:00] that you’re going to be like, have Simon Cowell, Rylan Clark. Teeth [01:03:05] whitening, especially a lot of older patients. They’re kind of whitening has this [01:03:10] stigma. So I think when you explain to them we’re just getting your teeth to how they were [01:03:15] when you were in your 20s.

Payman Langroudi: I found with older patients saying to them, it’s really [01:03:20] good for your gums. Mhm. Almost, almost gives them an excuse to go ahead. Like like [01:03:25] they, they want to go ahead. Right. But they can’t admit like they said older man. Yeah. Yeah. [01:03:30] Can’t admit to wanting a whiter smile. Can’t admit it because they.

Yewande Oduwole: Think it’s being [01:03:35] vain. Yeah.

Payman Langroudi: They can’t like looking vain in your 70s as a British guy. Just [01:03:40] doesn’t feel right. When I used to say to them. Oh, by the way, it’s good for [01:03:45] your gut. Oh, good for my gums. Suddenly that’s like. That’s something that can hang it on. And then. And then [01:03:50] they go for it. I never it’s funny, I never used to teach people to talk about the health benefits of [01:03:55] teeth whitening because it’s so obvious. Everyone wants white teeth. But there are nuances. There are times where [01:04:00] you should. And then I realised loads of people sell aligners, Invisalign and Ortho [01:04:05] based on health benefits, which is being like 100% [01:04:10] honest here. Like you wouldn’t go ahead with aligners if there wasn’t [01:04:15] an aesthetic benefit.

Yewande Oduwole: You’d be surprised there are patients.

Payman Langroudi: You as a patient, go [01:04:20] through the risk and time and cost of aligners to make your teeth easier [01:04:25] to brush, or whatever the hell they sell it on.

Yewande Oduwole: Obviously, if you’re if you’re if your teeth are, you know, crowded, [01:04:30] of course you want the aesthetic component, the.

Payman Langroudi: Aesthetic component, 80% of [01:04:35] it. And then but then there’s.

Yewande Oduwole: Functionality as well. I’ve had patients.

Payman Langroudi: 20% of functionality. But when I listen to dentists [01:04:40] talking to patients, yeah, the 20% is taking centre stage.

Yewande Oduwole: Because [01:04:45] people need a reason to justify it. You know.

Payman Langroudi: As dentists we love saying you need and we really [01:04:50] hate saying, would you like, you know, it’s part of our culture. [01:04:55] You need, you need, you need, you need, you need. And you know, as we’re saying that all day, Um, but [01:05:00] it’s funny when people tell me, oh, I don’t want to embarrass my patient. I get it. Yeah, yeah. But, [01:05:05] you know, every time you tell a patient you’re not brushing your teeth properly, you’re embarrassing the hell out of them. Yeah, [01:05:10] you’re embarrassing, but you.

Yewande Oduwole: Wouldn’t say it like. Like you’d. You’re there to educate [01:05:15] them at the end of the day. And I think a lot of people, when you talk about aligners, the functionality [01:05:20] part actually sells big part. No.

Payman Langroudi: Like it sells you [01:05:25] people can’t.

Yewande Oduwole: You know, there’s times where people’s occlusion doesn’t allow them to to eat properly. [01:05:30] Yeah. You get it, you get it. I get.

Payman Langroudi: It. Let’s let’s get on to the darker part of the of the pod. [01:05:35]

Yewande Oduwole: Oh.

Payman Langroudi: We like to talk about clinical mistakes so that we can all learn from [01:05:40] each other’s. It’s not often talked about, but what comes to mind [01:05:45] if I say clinical error or if I say most difficult patient? Like sometimes [01:05:50] those two things are the same thing sometimes. Pick whichever you like. [01:05:55]

Yewande Oduwole: The clinical error Was on the most difficult patient that [01:06:00] I’ve had. There you go. So it was a double whammy. I. It was. I [01:06:05] was two months in to my associate role. Two months. It [01:06:10] happened in that time. And I had just come off this wave of the whole, [01:06:15] um, adhesive dentistry bonding zirconia. Um, professor Marcus [01:06:20] Blatt’s talking about, you know, we can bond zirconia now. And this patient, they needed a bridge. [01:06:25] 3 to 3. Um, and usually people do conventional bridges [01:06:30] where they prep the threes. But I decided, oh, I now know how to bond. I’m going to bond [01:06:35] it. I’m going to do wings.

Payman Langroudi: Resin retained.

Yewande Oduwole: Yeah. From 3 to 3 which is [01:06:40] distance. It’s a distance. And it’s a big job um especially bonding [01:06:45] zirconia. But I had it was zirconia wing. Zirconia wing. Oh.

Payman Langroudi: What [01:06:50] heroics.

Yewande Oduwole: Yeah. But obviously I’d spoken to Rajeev about [01:06:55] this and he, he said, yeah, you can do it. So I was like, feeling confident. Yeah, I can do it.

Payman Langroudi: Um, prep. [01:07:00]

Yewande Oduwole: Prep plus, prep plus.

Payman Langroudi: Go on then.

Yewande Oduwole: So I went through my protocol, [01:07:05] you know, all the steps, bonded it, and [01:07:10] it was great for a few months. It was it was fantastic. It stayed on. And then [01:07:15] I get a call and she said, she calls in like my [01:07:20] bridge is broken. And I literally my head, I was thinking, oh my gosh, I’ve done all the bonding, what’s gone wrong? [01:07:25] And when she came in, it had actually broken on the connector [01:07:30] part. So my wings were actually still stuck on, but the connector part had snapped. And [01:07:35] I remember obviously it’s her front teeth, so she was fuming. And this is where [01:07:40] patient management really had to come in. I was literally like managing her [01:07:45] like trying to calm her down. And I had to speak to the lab because [01:07:50] I was like, why is it broken? Because I was like, clearly my my wings are still on. It must be something to do with [01:07:55] the the.

Payman Langroudi: Flex, right? Yeah.

Yewande Oduwole: So then they made another one.

Payman Langroudi: You [01:08:00] went resin retained again?

Yewande Oduwole: Yeah. Okay. Because we [01:08:05] didn’t want to prep the threes. So we made another one and it [01:08:10] broke again. That lasted you know a few months again it was like a year or so. And [01:08:15] then it broke again. And then that’s when we had to look into occlusion. And that’s when I was like, oh she [01:08:20] hasn’t got enough posterior support, which is why this part of the bridge keeps on breaking. [01:08:25] Yeah. So obviously I spoke to Rajiv about it and we really delved into it. [01:08:30] And I think if I went back and did that again, I would not have suggested that I would have told her to [01:08:35] get her posterior occlusion better before we went on to doing that bridge. I think I [01:08:40] just got really excited. You know, when you learn something new and you’re just like, I’m gonna try it out. Got [01:08:45] excited. But, you know, one.

Payman Langroudi: One big learning point from that era. Yeah. Is when something [01:08:50] breaks, your first point of call shouldn’t be the lab to say why did [01:08:55] it break? Your first point of.

Yewande Oduwole: Call should be.

Payman Langroudi: Occlusion.

Yewande Oduwole: 100%.

Payman Langroudi: Stuff breaks due to [01:09:00] occlusion. Yeah, I’m sure once in a while, stuff breaks because the lab puts a crack in something or whatever. [01:09:05] But the vast majority of stuff breaks due to occlusion, and so occlusion is the first place to look.

Yewande Oduwole: 100%. [01:09:10] But when that happens to you, you’re looking for like, oh my gosh, yeah, it wasn’t me. But I’ve learned [01:09:15] so much now.

Payman Langroudi: Now to what ended up happening in that case. Then you did the posterior support. Yeah.

Yewande Oduwole: So we she [01:09:20] now, you know, had posterior support and you know she’s she’s good.

Payman Langroudi: Now and a conventional bridge or [01:09:25] you’d still resin bonding.

Yewande Oduwole: The bond is still bonded. The wings are still on there. It’s [01:09:30] literally the reason why it kept on breaking was because of her occlusion. So now she knows she needs that posterior support. [01:09:35] What are you doing?

Payman Langroudi: Like drilling off the zirconia wing to make a new one?

Yewande Oduwole: Yeah, so [01:09:40] a nightmare. I know, so the bonding worked, thank God, but it was just the occlusion that failed. So [01:09:45] biggest lesson? That’s where everything starts from. Occlusion.

Payman Langroudi: The patient say, were they pissed off? [01:09:50] Of course.

Yewande Oduwole: She was.

Payman Langroudi: Did she have to spend more money to get the back?

Yewande Oduwole: Yeah.

Payman Langroudi: And [01:09:55] was she cool with that?

Yewande Oduwole: Of course not.

Payman Langroudi: But how did you work it out?

Yewande Oduwole: I [01:10:00] had to. This is where Rajiv stepped in. We spoke to her together. [01:10:05] Yeah. Um. And that’s where I think, because I had built a good relationship with her [01:10:10] in the beginning. She trusted me. And I think she could see that I genuinely [01:10:15] wanted to do the best thing for her. And patients don’t sue dentists [01:10:20] they like. Yeah. So I think that’s key. She liked me enough not to to [01:10:25] go down that route. Um, and obviously you stepped in and we were able to get her to [01:10:30] come to an understanding where she realises [01:10:35] that, oh, okay, this is a problem that I need to sort out with my back [01:10:40] teeth. I think we take a lot of ownership for patients problems and we make it [01:10:45] our issue. But it’s important to explain that okay. So due to obviously [01:10:50] you’ve lost these back teeth, we need to get it back to function. She understood that. So yeah [01:10:55] with the help of communication and getting things right, it’s all good. But I remember oh my gosh, for that to [01:11:00] happen in your first few months, it was really it was really big.

Payman Langroudi: Was there a call [01:11:05] to the defence.

Yewande Oduwole: No that I’ve never had touch wood. I don’t even want [01:11:10] to say it now. No, nothing like that has ever happened. But I think it’s because of the [01:11:15] patients can really see that I am trying my absolute hardest for them. [01:11:20] And I think as a patient you can sense that.

Payman Langroudi: Is it a mixed practice. Yeah. [01:11:25] Yeah. So that’s the thing with with private you have time to make that connection. [01:11:30] Whereas in mixed sometimes you haven’t got time, you know, and you’re doing [01:11:35] your very best. And I mean in this situation you could have easily have recommended a fixed fixed bridge. Yeah.

Yewande Oduwole: But [01:11:40] I was trying to be conservative, be conservative.

Payman Langroudi: Like, you know, there’s almost like this question of should [01:11:45] you have communicated the fact that you were trying to be conservative. Like, for instance, back to that [01:11:50] question about looking confident. Yeah. In that situation, you can say, look confident, [01:11:55] say, I’m going to do this for you and it’s going to be okay. Or you can say, [01:12:00] I want to do this to you because for you, because I don’t want to drill your teeth, but I’m taking a risk [01:12:05] here. You know, sort of taking this risk. We’re taking this risk together.

Yewande Oduwole: 100%. [01:12:10]

Payman Langroudi: It’s interesting. Like, if if it was framed that way, maybe she wouldn’t have been this pissed off. [01:12:15] Yeah.

Yewande Oduwole: And I’ve learned. Now.

Payman Langroudi: Now it’s your choice. Like, it’s almost like that, you know. Do [01:12:20] you want. Do you want us to to do this or do you want us to go the other route? You know, like, it’s an interesting [01:12:25] point.

Yewande Oduwole: It shaped the way I discuss risks now. And I will always make sure that [01:12:30] if I know there’s even a chance of this not lasting or going wrong, I will make it absolutely [01:12:35] clear. And after that, I had a patient where she wanted to save her [01:12:40] tooth with, um, an endo. I told her, you know, it may fail, and she had [01:12:45] some perio, but she still wanted to save this tooth, so I did it for her. Eventually it did fail, but she was happy because [01:12:50] she was like, oh, you told me that and I need to sort my gums out. But at the time she wanted [01:12:55] to save this too. So I think now that’s really helped me with my communication before it happens [01:13:00] rather than explaining. Because if you explain at the end it’s an excuse rather [01:13:05] than explaining in the beginning. So come to.

Payman Langroudi: The end of our time, crazily. [01:13:10]

Yewande Oduwole: That went really quickly. Yeah.

Payman Langroudi: Um, I’m going to end it with the usual questions. Um, [01:13:15] fantasy dinner party. Three guests, dead or alive? [01:13:20]

Yewande Oduwole: Mhm. So the first person would be [01:13:25] you probably won’t like this answer, but it’s going to be Jesus Christ. Well, no, because I [01:13:30] know at the beginning you said about the faith, but I think because of how much faith has shaped [01:13:35] my life, I really want to sit down and just ask questions about Christ. Yes. [01:13:40] Love. Forgiveness. Um, just get getting insight into how [01:13:45] Jesus lived his life.

Payman Langroudi: Wow.

Yewande Oduwole: Um. Second would be Doctor [01:13:50] Uchenna Okoye.

Payman Langroudi: Really? Yeah.

Yewande Oduwole: Because one.

Payman Langroudi: Of my favourites.

Yewande Oduwole: One [01:13:55] of the last things we said we’d always talk back and forth on Instagram. Yeah. But [01:14:00] she said we’re going to meet up one day for dinner. And she would always be, you know, following [01:14:05] my journey, praising what I’ve been getting up to. And I’d be praising her. But we never got a chance to [01:14:10] have that dinner. So I’d love to just sit down with her and just speak about [01:14:15] her experiences as a black female dentist.

Payman Langroudi: Yeah. [01:14:20] I used to have dinners with each other.

Yewande Oduwole: Really? Yeah.

Payman Langroudi: Um, the third.

Yewande Oduwole: Third [01:14:25] would either be. I couldn’t pick [01:14:30] but Michelle Obama or Viola Davis. Viola Davis. So [01:14:35] she is an actress. She is, um, a very powerful [01:14:40] woman that she’s gone through a lot of adversities in her life, but she’s she’s made it in the [01:14:45] acting scene, and she’s one of those people that I know if I was to [01:14:50] sit with her, I’ll leave feeling like ten times better about myself and just the confidence [01:14:55] that she exudes, and I love that. Um, I think the [01:15:00] difference. So the last thing I want to say, actually, the difference between smart [01:15:05] people and bold people, is that bold people, they see the glass as [01:15:10] like half full. And if I think the secret to getting everything you want in life is just [01:15:15] to be bold. Smart people will think, oh, what could go wrong? But bold [01:15:20] people will say, well, what could go right? And I think that’s how I’ve tried to live [01:15:25] my life. Just being bold, even when I don’t feel like it.

Payman Langroudi: Tell me about the black [01:15:30] Dental network event. That’s.

Yewande Oduwole: Oh, yeah. So we’re having a conference. [01:15:35] Um, next year. Um, black Dental network was founded in 2022. [01:15:40] I run the Instagram page with Doctor Arnold. Um, and [01:15:45] we basically we’ve created a group to fill this gap with [01:15:50] the representation of the lack of sort of black. Less than 2% of dentists in [01:15:55] the UK are black. So going back to what I was talking about, the representation. So we have this [01:16:00] conference that we hold every year between April and May. Um, Chris Hall came to the [01:16:05] last one. He was a speaker and Martin Wayne Dyer as well. So, um, [01:16:10] we’d love for you know, you don’t have to be black to come. Please come support. And it’s just [01:16:15] about bringing everyone together and representation.

Payman Langroudi: So what’s the page called? Black Dental.

Yewande Oduwole: Dental network? [01:16:20] Yeah.

Payman Langroudi: And were you one of the co-founders of it?

Yewande Oduwole: Oh, so no, doctor Jamie and [01:16:25] Toyin founded it, but we’re I’m part of the the lead, the core group where we delegate [01:16:30] roles. And it’s all non-for-profit. We just do it because we want more representation [01:16:35] in the dental field. So yeah, everyone can feel free to get involved.

Payman Langroudi: Amazing. [01:16:40] It’s been lovely talking to you. It really has. I really, really enjoyed it. Thank you. And [01:16:45] I feel like we could have kept going for a long time, but I.

Yewande Oduwole: Know the time.

Payman Langroudi: Is.

Yewande Oduwole: Gone by so [01:16:50] quickly. Thank you so much for having me.

Payman Langroudi: For coming all the way here.

[VOICE]: This [01:16:55] is Dental Leaders, the podcast where you get to go one on one [01:17:00] with emerging leaders in dentistry. Your [01:17:05] hosts Payman Langroudi and Prav Solanki.

Prav Solanki: Thanks [01:17:10] for listening, guys. If you got this far, you must have listened to the whole thing. And just [01:17:15] a huge thank you both from me and pay for actually sticking through and listening to what we had to say [01:17:20] and what our guest has had to say, because I’m assuming you got some value out of it.

Payman Langroudi: If you did [01:17:25] get some value out of it, think about subscribing. And if you would share this [01:17:30] with a friend who you think might get some value out of it too. Thank you so, so, so much for listening. Thanks. [01:17:35]

Prav Solanki: And don’t forget our six star rating.

Anushika Brogan, owner of Damira Dental Studios with 42 practices and over 200 dentists, shares her remarkable journey from a single practice owner to one of the UK’s most successful dental entrepreneurs. 

She discusses her business philosophy, leadership approach, and personal experiences while offering valuable insights into managing a large dental organisation. 

The conversation touches on both professional challenges and personal growth, including her experiences with divorce, parenthood, and maintaining a work-life balance.

In This Episode:

00:03:25 – Leadership styles and staff management
00:13:35 – Managing a large group
00:21:20 – Work-life balance
00:29:15 – Management challenges
00:39:45 -Practice acquisition
00:49:50 – Growth and expansion
01:01:05 – Relationships, family and culture
01:16:55 – Mental health and personal growth
01:25:35 – Closing questions

 

About Anushika Brogan

Anushika Brogan is one of the UK’s leading dental entrepreneurs and the owner of Damira Dental Studios, a network of 42 dental practices across the south of England. 

Payman Langroudi: Interior composites are an area that a lot of us have trouble with, and the magic [00:00:05] that you get from a patient where you haven’t drilled their teeth and yet you’ve [00:00:10] improved their appearance, is something that, you know, the more whitening you do, the more aligners [00:00:15] you do, the more anterior composites you’ll have to do. If you’re not 100% on them, [00:00:20] get yourself on a course like Mini Smile Makeover with Depeche Palmer. Visit Mini [00:00:25] Smile makeover.com for dates and details. Now let’s get back to the podcast.

[VOICE]: This [00:00:30] is Dental Leaders [00:00:35] the podcast where you get to go one on [00:00:40] one with emerging leaders in dentistry. Your [00:00:45] hosts Payman Langroudi and Prav Solanki.

Payman Langroudi: One [00:00:50] of the loveliest things about my job is that I sometimes get to [00:00:55] meet my heroes. And my guest today is one of my dental business heroes who I’ve been watching [00:01:00] from afar for a long, long, long time. But I had the privilege to meet Anushka. Anushka? [00:01:05] Do people your friends call you Anushka or nurse?

Anushika Brogan: Nurse. Nurse. Nurse.

Payman Langroudi: Anushka. But. [00:01:10] Nurse. Um. Recently. Um. Nurse is one of the [00:01:15] only female owners of a big group of practices. 35 practices now mirror [00:01:20] 242. Already 42. Oh my goodness. The mirror Dental Studios, [00:01:25] which people will find all around the south of the UK. Have you moved [00:01:30] it around further than the south?

Anushika Brogan: So we’ve got one in Stafford, went up, came [00:01:35] back down again and then we’ve got one in Suffolk and two in Norfolk. [00:01:40]

Payman Langroudi: Now the rest around the south east.

Anushika Brogan: Yeah, the rest. The rest are around the south east.

Payman Langroudi: Mother of three, which is [00:01:45] just extraordinary when I think about that, that you’ve achieved that and three [00:01:50] kids at the same time. Uh, massive Dirty Dancing fan I’ve heard. [00:01:55] How do I know so much about you? Well, because you were on a different pod. One of my favourites, the one in the chair [00:02:00] and two waiting with Haitham and Stuart. Yes. Um, [00:02:05] and I would. I would encourage everyone to listen to that pod. Um, today I kind of want to get behind [00:02:10] the sort of persona. Although I notice one thing about you, Anushka. You’re [00:02:15] kind of a bit under the radar. Bearing in mind what you’ve achieved, [00:02:20] you don’t put yourself out there as that person. Is that on purpose or by mistake? [00:02:25]

Anushika Brogan: Too busy working, is it? Yeah. Up until now, like until recently, [00:02:30] I’ve always been too busy working. So, you know, between working and the children, you [00:02:35] know, that’s been my life. Really. Like, you know, I’ve got I’ve got a lot of friends. So in [00:02:40] my free time, I really like to spend time with my friends and my family. Yeah. But, yeah, [00:02:45] I haven’t really had time to. I know a lot of people go and socialise a lot and, you know, within [00:02:50] network, within the circles. But for me, my family always came first. Well, I mean, you’re.

Payman Langroudi: Very well known [00:02:55] in DSO So circles, right? Because of that association of Dental groups that you’ve headed up? Yes. [00:03:00] Did you start that as well?

Anushika Brogan: No no no no no no no. Yeah.

Payman Langroudi: You were a director of it for a while.

Anushika Brogan: Yeah, [00:03:05] I’ve been director for two years now. Yeah.

Payman Langroudi: Um, so in those circles you’re very, very well known. [00:03:10] But in the general Dental, you just haven’t had time. You know, I guess you’re not a big social media person, [00:03:15] is that? Maybe that’s the.

Anushika Brogan: No, not not particularly. No, I don’t kind of, you know, put myself out on social [00:03:20] media so much so, so.

Payman Langroudi: This port it kind of goes, starts off generally with a backstory and all that. [00:03:25] But I tend to have sometimes a burning question that I want to just ask and, you know, go for it. My ADHD [00:03:30] side won’t let me relax until I’ve asked that question, right? What do you think is the difference [00:03:35] between a dentist who opens 1 or 2 practices and the dentist who [00:03:40] opens 30 or 40, and the one who then goes fully [00:03:45] corporate 300 or 400. Like, what is it about you? I mean, you, [00:03:50] when I listened to the previous pod, you made it sound very, very simple. Like, oh, the first [00:03:55] one started paying for itself. So I got another one. Got another one. But if that’s the case, why isn’t everyone [00:04:00] opening 35?

Anushika Brogan: I always knew that to run a corporate. Did you? Yeah. From the beginning. From the beginning, [00:04:05] I always knew I wanted to run a corporate. And my first job, um, when [00:04:10] I was doing my training, I actually asked the lady because [00:04:15] she she. It was a female practice owner, which was rare back then. And I [00:04:20] said to her, I want to own a group of practices. And there was a gentleman called, if I remember right, [00:04:25] Asif or Arif Lakhani. And he had a few practices back then and, um, [00:04:30] he kept saying, it’s not worth it. It’s not worth buying multiple practices. And the [00:04:35] business.

Payman Langroudi: Model he thought, doesn’t.

Anushika Brogan: Work. Yeah. And and I just thought, I don’t believe you. [00:04:40] I think it works. And then my second job, I went and worked for somebody who had multiple practices [00:04:45] and had made it work quite well and.

Payman Langroudi: Paid attention to what he was up.

Anushika Brogan: To. Yes. That’s right. [00:04:50] And, you know, like it was inspiring for me because actually that that was kind of what I wanted [00:04:55] to do. Yeah. And so.

Payman Langroudi: What were the lessons you, those early lessons you learned about. [00:05:00]

Anushika Brogan: That? I suppose staff management, I suppose staff management was quite, [00:05:05] um, key to how good and bad I [00:05:10] think. You know, I think Norine, who I worked for first, had really tight control of her [00:05:15] staff, and the second guy didn’t so much. He was a bit more chilled, but actually the the staff [00:05:20] really liked him. But versus like, you know, the staff that worked for Norine, they respected [00:05:25] her. But it was it was difficult because it was a much stricter environment. [00:05:30] And it kind of really, you know, it teaches you what kind of leader you want to be. Yeah. In terms [00:05:35] of actually, you can’t let them get away with murder, but equally, you kind of want to land in [00:05:40] the middle somewhere, don’t you?

Payman Langroudi: I think as a dentist, one of the things about being a dentist is about being a perfectionist. [00:05:45] Yeah. And then because you’re doing this perfect mod, you [00:05:50] reckon you’re going to have to be completely in control, micromanage every aspect [00:05:55] of your business as well. And that’s the biggest sort of one of the things that stops people [00:06:00] growing because, like you say, you’re not going to run six practices, let alone 42, [00:06:05] by managing a bit.

Anushika Brogan: Of a 80 over 20 kind of girl like, you know, I just think you have to my, [00:06:10] my dad, um, my parents owned, owned a couple of shops, and [00:06:15] my dad was really chill and my mum was really strict.

Payman Langroudi: And so you could see the difference.

Anushika Brogan: You can see the difference, [00:06:20] right? Like, you know, actually, my dad probably used to lose a lot of stock to his [00:06:25] staff. And, you know, my mum just wouldn’t she’d have everything absolutely perfect and really organised and things [00:06:30] and you kind of see the two different styles of leadership. And actually people don’t really [00:06:35] enjoy working when it’s too strict. I feel for sure. I think that you have to let them [00:06:40] just autonomy. Yeah. Have a little bit of autonomy and, and have like, you know, their own authenticity. [00:06:45] So I think that’s important.

Payman Langroudi: Where do you fall on working from home. Do you [00:06:50] like that or not at all?

Anushika Brogan: Uh. Mostly not. Mostly. I like to be in the [00:06:55] office once in a while.

Payman Langroudi: For your team? I mean, like, if you had a team member of [00:07:00] staff who’s who’s back office, like, doesn’t meet patients. Can they be working from home or. You don’t [00:07:05] like.

Anushika Brogan: That? I’m not. I’m not a big fan of working from home. So there’s an.

Payman Langroudi: Aspect of you that does like [00:07:10] to check on like to that extent. Yeah.

Anushika Brogan: Yeah, yeah. But I think also when people are [00:07:15] working around you, you work harder.

Payman Langroudi: Or not or not. Yeah or.

Anushika Brogan: Not. [00:07:20] It depends on on the atmosphere. And we’ve had various times even in our support office where [00:07:25] it’s been too chatty. You know, you’re just like come on guys. Like, you know, I’m paying you a salary to do a job [00:07:30] and you’re spending half the day talking. Nah, that’s not okay. You know, it happens from time [00:07:35] to time, but equally, you want them to get on. So. Yeah. Yeah. But for me, I don’t I don’t tend to [00:07:40] go to them and say, you know like stop talking. [00:07:45] I’ll change their job role because I think they’re not busy enough. And I would do it that way, you [00:07:50] know. So I would I would kind of manage it that way rather than go for them, because that’s not my personality [00:07:55] at all.

Payman Langroudi: You don’t like confrontation?

Anushika Brogan: Um, I don’t mind confrontation. [00:08:00] If it’s necessary. If it’s necessary, bring it. You know, I’ll have [00:08:05] a fight with anybody. You don’t think you can.

Payman Langroudi: Get the best out of people?

Anushika Brogan: I don’t think you get the best out of people when you’re confrontational. I [00:08:10] think having a sit down with them and just having a chat with them and just going, right, I’m going to change things around [00:08:15] a little bit or what’s not working. What is working is a better way.

Payman Langroudi: Would you say that’s your superpower, [00:08:20] like getting the most out of people? Yeah. Really? Yes.

Anushika Brogan: I’m really empathetic. [00:08:25] And people I think I’m quite relatable. Yeah. Um, [00:08:30] and try and be nice to people. And it really works. It really works [00:08:35] because there’s.

Payman Langroudi: Quite a lot of hats you have to wear as the owner of multiple practices. Right. And for [00:08:40] me, like, one thing I hate in my life is building works. You know, like I’ve had to [00:08:45] do it right, But I hate my life during that period of building works. Because I don’t know. Because I [00:08:50] don’t understand it myself. I feel like I’m getting ripped off.

Anushika Brogan: Also, your ADHD because you don’t like chaos, right? [00:08:55]

Payman Langroudi: True, true. Um, but what I’m saying is one of the hats. If you want to own 42 practices, [00:09:00] one of your hats is you’ve got to be a property developer. Yeah. I mean, there’s no doubt about that. Yeah. You got to be completely comfortable [00:09:05] as a property developer. You have to have a team of builders constantly doing places up. Yep. Turning a [00:09:10] three surgery practice into a seven surgery practice. That’s the way to to to make that business work, right? Definitely. [00:09:15] But that’s only one of your hats. Yes. Because I’ve got a friend who’s a property developer, and he. You know, he’s not [00:09:20] the most personable guy around here. Now, now, your other hat is [00:09:25] someone who inspires employees, which is everyone other [00:09:30] than the self-employed ones. Yes. And then you’ve got this hat. The clinical kind of [00:09:35] hat, which is, you know, a whole nother skill.

Anushika Brogan: And actually managing dentists is [00:09:40] completely different to managing team members.

Payman Langroudi: Absolutely.

Anushika Brogan: Absolutely totally different. [00:09:45]

Payman Langroudi: And let’s not forget government tendering, [00:09:50] association of Dental groups. Like all that whole side that you’ve gone into. [00:09:55] Let’s not forget finance. Right. Persuading people to lend you money. [00:10:00] And then in your world, like, you know, in my world, I’m looking at, um, I don’t know, Invisalign [00:10:05] as my dream, sort of. Or those cats from Australia. Um. Hi. [00:10:10] Smile. Yes. Like the two, 221 year old kids are destroying me [00:10:15] in the business world. Yeah. So in your world, you must be looking at private equity. [00:10:20] Can 42 be 420?

Anushika Brogan: So I’ve done that whole journey already. [00:10:25] Yeah yeah yeah yeah yeah.

Payman Langroudi: But I’m saying there’s a lot of hats. Yeah, it’s a lot of hats.

Anushika Brogan: You have to learn really quickly. Yeah. [00:10:30] So. So a few years ago, I almost sold to private equity, and then I backed out at the very last minute. [00:10:35] Yeah.

Payman Langroudi: What was the thing that, like, the.

Anushika Brogan: I just started [00:10:40] having sleepless nights about not having any control over my life. And, you know, I [00:10:45] just I don’t like being told what to do. I don’t I haven’t since I was a child. I don’t, [00:10:50] I don’t like I don’t like being told what to do. You know, I’ve only ever interviewed for jobs twice. [00:10:55] So, you know, I just don’t I don’t think I would do very well with someone [00:11:00] scrutinising me constantly. I think that would demotivate me completely. And, [00:11:05] um, I just decided that it wasn’t for me.

Payman Langroudi: Have [00:11:10] you ruled it out forever or. Yes. Not necessarily.

Anushika Brogan: No, I’ve ruled it out forever.

Payman Langroudi: Really?

Anushika Brogan: Yeah. It’s completely [00:11:15] off my radar. It’s not happening.

Payman Langroudi: Surely there’s a deal there that says, hey, don’t just leave me completely alone. [00:11:20] Take £1 million less and say, leave me completely alone. I can work from wherever I like and do whatever [00:11:25] I want. No, no, no.

Anushika Brogan: There is, there is, there is no, no money for money. There’s no [00:11:30] amount of money that would persuade me to do a deal, no amount of money.

Payman Langroudi: It’s [00:11:35] that’s so interesting. Is it because you love your life so much right now? Yeah. Is that the reason? Yeah.

Anushika Brogan: I’m [00:11:40] really happy, and I actually think that I’m building a legacy for my children, [00:11:45] and whether they decide to work in the business or not is absolutely fine. They’ve made noises about [00:11:50] it at some point, but if they do, great. If they don’t, also great. I [00:11:55] will put structure in place so that the business continue to run. Yeah.

Payman Langroudi: Have [00:12:00] they have they said they want to.

Anushika Brogan: At various points. Yes. My two boys. Because my [00:12:05] little one’s little. How old is she. She’s eight.

Payman Langroudi: Oh and how old are your boys?

Anushika Brogan: My eldest is 22 [00:12:10] and my middle one is turning 19 next month.

Payman Langroudi: Your eldest [00:12:15] studied law and is an amazing singer. Yes. I noticed on TikTok. [00:12:20]

Anushika Brogan: Yes. He is.

Payman Langroudi: Amazing voice.

Anushika Brogan: Yeah, he’s really good.

Payman Langroudi: Your middle one is in dental school? [00:12:25]

Anushika Brogan: Yes, he’s just started Madrid.

Payman Langroudi: Oh, Madrid. Really? Yeah. I’ve got a friend in Madrid. The one outside Madrid. [00:12:30]

Anushika Brogan: Um, okay. Yeah. Just outside.

Payman Langroudi: Yeah. Yeah yeah. Yeah, yeah. And your youngest? You don’t know nothing. [00:12:35]

Anushika Brogan: She wants to be a dog walker. Okay.

Payman Langroudi: So it could be. It could be. Your sons [00:12:40] end up bringing in private equity or whatever. You know, that could happen.

Anushika Brogan: I don’t I don’t think they will. I [00:12:45] don’t think they will. But they I mean, when it when it’s theirs, it’s up to them what they do with it. [00:12:50] I, you know, when it’s my life, I want to be in control of my life.

Payman Langroudi: So listen, [00:12:55] I don’t want it to be negative. Right? But I do want to hear the other side of of of the story [00:13:00] as well. Yeah. Because it’s all well and good right now.

[TRANSITION]: Yeah.

Payman Langroudi: But [00:13:05] I mean, we there’s no business owner that does a new thing [00:13:10] and doesn’t sacrifice during that process. Like for me, the way [00:13:15] I would think of it is we’re bringing out Desensitiser pen next week, right? Just that little pen has [00:13:20] caused me all sorts of sacrifices. I missed the birthday party, whatever. Yeah, yeah, it’s a pen. Yeah. [00:13:25] With you, every single practice purchase is a product in the end, right? Yeah. What [00:13:30] have been the sacrifices that you’ve made to get to where you’ve gotten to?

Anushika Brogan: I’m still making [00:13:35] sacrifices constantly. So the deal we’ve just done seven practices. [00:13:40] We bought them in July.

Payman Langroudi: All in one go.

Anushika Brogan: July to August. Yeah. And it was it was [00:13:45] a company that went bankrupt. Yeah. And we just it just came on my radar. [00:13:50] I jumped on it. I put an offer in within a week. I was buying the practices. [00:13:55] Wow. And honestly, I think it was the 20 something [00:14:00] of July and I was going on holiday, our like, family holiday where [00:14:05] my sons just graduated. My other one’s just about to go to Madrid, and I’ve been [00:14:10] working constantly for like, you know, quite a few months and it’s our time to spend together [00:14:15] and it’s a week away from completion. So, um, on I think [00:14:20] we were going on my, my ten year anniversary, and during that lunch [00:14:25] I was signing some of the papers. Okay. And then [00:14:30] and then when we went on holiday, everyone was sleeping. They all thought I was asleep, and [00:14:35] I was awake in the middle of the night, doing all my work so that I could spend family time with them. It’s [00:14:40] part of the sacrifice, right? This is what I want to do. But I’m not going to interfere with my time. [00:14:45] My family time is important that that is boxed off as in like. And [00:14:50] they feel prioritised because otherwise they’ll always feel like they’re second best. And I don’t want that to be the case. Yeah. [00:14:55]

Payman Langroudi: But you know, children of business owners know that sometimes business comes first. Sometimes it does, sometimes [00:15:00] it. Be honest about that. Right.

Anushika Brogan: Sometimes it does come first. And and my, my kids are realists. Right. [00:15:05] They’ve seen, um, both myself and my ex-husband both have businesses. Both have [00:15:10] to work hard. Both have to do all of that. I am so fortunate. Now I’ve got the most amazing husband [00:15:15] who is really, really supportive of.

Payman Langroudi: Is he involved as well?

[TRANSITION]: No, not at [00:15:20] all.

Anushika Brogan: And it’s better that way because he totally separates things and keeps [00:15:25] everything calm so that when it’s chaotic, for me, it doesn’t impact on the children [00:15:30] at all. They’ve always got that stability, which is really important.

Payman Langroudi: And how far did the mirror [00:15:35] go, or how many practices did you have when you first broke up with your first husband? [00:15:40]

Anushika Brogan: So, um, I had nine. And [00:15:45] then during our divorce, I won a tender for another 3 or 4. [00:15:50] So it just kind of maybe it was eight, I think it was eight. And then I got 12, and [00:15:55] then I ended up with six with nine in the end. Oh.

[TRANSITION]: With nine?

Anushika Brogan: Yeah, I ended up with nine at the end of my divorce. [00:16:00]

[TRANSITION]: Wow.

Anushika Brogan: So but it.

Payman Langroudi: Was I listened to your story. You said you bought your first one [00:16:05] when your son, who’s just qualified as a lawyer, was nine months [00:16:10] old.

[TRANSITION]: That’s right. Yeah.

Payman Langroudi: And then I was rewinding and saying, well, that means that you were looking at it when you [00:16:15] were nine months pregnant.

Anushika Brogan: I know I was looking at it when I just got pregnant and didn’t know I was. [00:16:20]

Payman Langroudi: There you go.

[TRANSITION]: There you go.

Anushika Brogan: Because it takes six months or so, doesn’t it?

Payman Langroudi: I was thinking that level of [00:16:25] that level of, you know, call it what you like, right? Risk taking or whatever it is. Like most people, [00:16:30] pregnancy that becomes a thing in itself. But you were there buying that first practice. [00:16:35]

Anushika Brogan: I had to. I had motivation behind me. I was living with my ex in-laws and I didn’t like [00:16:40] it, and I wanted to get out, and I, um, I couldn’t decide whether [00:16:45] to buy a practice or a house. And so, um, I actually went to see a [00:16:50] clairvoyant of all things, and the clairvoyant said, buy a practice, so I did. [00:16:55] That’s what you do when you’re 23. 24? [00:17:00] Yeah. Just no guidance. Just like I don’t know what to do.

Payman Langroudi: And then. Okay. And then [00:17:05] you very quickly paid that practice off.

[TRANSITION]: Yes.

Payman Langroudi: So what, you paid off [00:17:10] more than you had to.

[TRANSITION]: Yes. Yeah.

Payman Langroudi: And you quickly learnt how to run a dental practice. [00:17:15]

Anushika Brogan: Yes. It was a steep learning curve. But you know, back then there wasn’t all the regulation [00:17:20] and all the, you know, nowadays, I mean, you had an NHS inspection, a guy came round, you gave him a cup [00:17:25] of coffee and he was like, oh, put a sign here and do this and you’ll be fine. That was it. Yeah. It was really easy. [00:17:30]

Payman Langroudi: Yeah, but what are you referring to? Things like CQC and all that.

[TRANSITION]: Yeah, yeah.

Payman Langroudi: But at the end of the day, I [00:17:35] don’t think the difference between successful practice and, you know, not so successful practice is [00:17:40] how they execute on CQC. I mean the learning on how to make this place work and [00:17:45] work without you in it in such a short period of time.

[TRANSITION]: I think that’s. [00:17:50]

Payman Langroudi: A real skill.

[TRANSITION]: I think the.

Anushika Brogan: Difficulty is now that because of those things and the [00:17:55] like, you know, it is harder. It’s like, you know, with your first practice back then, all I had to focus [00:18:00] on was being a dentist myself, making sure my staff were paid, making sure everything was clean and disinfected. [00:18:05]

[TRANSITION]: That was it.

Anushika Brogan: Now you have to jump through so many [00:18:10] hoops, so it is much harder to be a practice owner, a single practice owner now. And [00:18:15] I think that, you know, I remember back then thinking that our property used to be so [00:18:20] cheap. It used to be so like, you know, you used to be able to do this, but actually you’re right that [00:18:25] it is just mind over matter, that if you are that determined that you want to do something, [00:18:30] you can do it. And I think it’s about having that motivation and determination and just [00:18:35] saying, that’s my goal. I’m going to get there and then you can achieve it.

Payman Langroudi: For how long? [00:18:40] Or maybe you’re going to tell me you’re still doing it right. For how long were you sinking every single dollar [00:18:45] back into the business? It must have been years and years and years and years to grow at this rate.

Anushika Brogan: Yeah, I mean, I still still [00:18:50] are.

[TRANSITION]: Yeah.

Anushika Brogan: I don’t take I just take a dividend. That’s it. Mostly [00:18:55] everything goes back into the business.

[TRANSITION]: It’s interesting.

Payman Langroudi: Man. It’s interesting [00:19:00] because it takes a certain person to do that. Here you’re saying you don’t want to sell it [00:19:05] either? Yeah.

Anushika Brogan: What am I doing with my life?

Payman Langroudi: Yeah. Listen, by the way, there’s [00:19:10] nothing wrong with building something, right? For the sake of building something, it’s a beautiful thing. Like I’m [00:19:15] building this podcast for the sake of building this. You know, I’m not gaining massively from doing this podcast. I’m enjoying [00:19:20] doing this podcast. I’m doing this podcast. But what is the driver? Like, what is that driver like?

[TRANSITION]: That [00:19:25] competitive spirit.

Anushika Brogan: I’ve got a really clear life goal. So when I was [00:19:30] younger, I really wanted to travel and my dad always said to me, no, because if you come out of education, [00:19:35] it’s really difficult to get back in. It’s really difficult to focus again. Blah, blah, blah. So he was [00:19:40] always like, get your education out of the way. Then when I got my education out of the way, then you start working, then you see money, then [00:19:45] like it just doesn’t happen, does it? So and I’ve hardly travelled, to be honest, I’ve hardly [00:19:50] travelled.

Payman Langroudi: Back to that sacrifice. Yeah.

Anushika Brogan: Right. So. And for me, I, I’ve [00:19:55] always wanted to get to 50 practices. Okay.

[TRANSITION]: Just just a number. You just made up just because.

Anushika Brogan: Just [00:20:00] because that’s what I’ve always wanted to do. Yeah. And and actually my goals have changed over the [00:20:05] years because I can remember when I used to write a diary and in my diary, [00:20:10] I wrote, all I want to be able to do is send my children to private school, have a nice big house, [00:20:15] have nice cars. That was it. That was the goal. Then the goal changed to oh, I want ten [00:20:20] practices. Then the goal changed to I want 25 practices. Now it’s 50, but I feel like [00:20:25] 50 is achievable. Very.

[TRANSITION]: Yeah.

Anushika Brogan: And I feel like I feel like [00:20:30] I have done my life’s work in that. And then I want to pay off all my debt, because [00:20:35] obviously you have to leverage yourself. And then I want to take a big fat dividend out, and [00:20:40] then I want to go travelling so I know what I want to do.

Payman Langroudi: And what’s your time frame [00:20:45] you’ve put on that? Like what’s your.

[TRANSITION]: Ideal?

Anushika Brogan: Um, so my daughters. Yeah. Um, eight. Yeah. So I kind [00:20:50] of think another 10 to 12 years so that she’s settled at university, my eldest [00:20:55] children will be older so that they’re in the country or they’re around so that they can take care of her if I’m not here. [00:21:00]

Payman Langroudi: I like that level of, you know, like ten year planning ahead.

[TRANSITION]: Yeah. I’ve always been a ten [00:21:05] year. Yeah.

Payman Langroudi: Yeah. Yeah. So and again, listening to your other conversations, like, massively organised [00:21:10] like sort of zoning family time with work [00:21:15] time and all of that. You’ve always been that cat to I.

Anushika Brogan: I hate [00:21:20] cat like when it’s not structured. I have a very structured life. So I know on a Monday [00:21:25] I have certain meetings in my diary every Monday. I exercise in a certain [00:21:30] way. On a Monday I eat like certain I’m.

[TRANSITION]: Quite 4 a.m.. Yeah, you answered.

Payman Langroudi: My text [00:21:35] at 4:30 a.m.. Yeah, I sent at like 2:30 a.m. before I’d gone to bed.

[TRANSITION]: Yeah. [00:21:40] So what time do you go to bed?

Anushika Brogan: I go to bed normally around ten, like 930, ten.

Payman Langroudi: And [00:21:45] wake up at 4 a.m..

[TRANSITION]: Yeah.

Payman Langroudi: 1112, one two, three four. Five hours.

[TRANSITION]: Sleep.

Anushika Brogan: Six. [00:21:50] I aim for six. I aim for six. My husband kills me because he’s read that Matthew Walker book.

[TRANSITION]: Yeah.

Payman Langroudi: Each [00:21:55] hour. So like.

[TRANSITION]: He said, you’re.

Anushika Brogan: Gonna get a dementia. [00:22:00] Yeah. I don’t want you to get dementia. Go to sleep. I’m like, okay.

[TRANSITION]: So you get.

Payman Langroudi: Up at [00:22:05] 4 a.m. and.

[TRANSITION]: Run. Yeah.

Anushika Brogan: So. So on a Monday.

[TRANSITION]: Darkness.

Anushika Brogan: In the no. So Monday, Wednesday and [00:22:10] Friday, my husband and I run.

[TRANSITION]: Together at 4 a.m.. Yeah. Poor guy. No, no.

Anushika Brogan: He’s [00:22:15] a he’s a personal trainer. So he’s he’s down for it. So he’s happy. He hasn’t always run with me [00:22:20] but I like running and he likes weights. So we’ve kind of compromised in the middle a little bit. Yeah. [00:22:25] So, um. Yeah. So we run together and that’s how we have our catch up. Because normally by the time I get home [00:22:30] from work, I am zonked. By the time I’ve spoken to the kids and everything, there’s nothing left.

Payman Langroudi: Let’s start there. What [00:22:35] time do you walk in?

Anushika Brogan: Um, I it depends on the day. Generally around six. [00:22:40]

Payman Langroudi: And you’re in bed by nine.

[TRANSITION]: Yeah.

Anushika Brogan: So I walk in, dinner’s on the table, [00:22:45] so I always get home, have dinner, and then he’s cooked.

[TRANSITION]: Yeah. He cooks. Yeah. [00:22:50] He cooks.

Anushika Brogan: So I’m so lucky.

[TRANSITION]: I don’t like.

Anushika Brogan: Cooking, so.

[TRANSITION]: It’s great [00:22:55] for me now. Yeah.

Anushika Brogan: I mean, I can cook because, you know, um, brought up cooking, [00:23:00] but I’m not a big fan.

Payman Langroudi: So. So. Okay. Then dinner, then you’ve got basically one hour of, like, [00:23:05] me time, which isn’t even me time. Right?

[TRANSITION]: It’s with everyone much me time.

Payman Langroudi: So your me time [00:23:10] is while you’re running.

[TRANSITION]: Yeah, yeah, yeah. Like everyone needs me time somewhere.

Anushika Brogan: Yeah. I mean, I tend [00:23:15] to, I tend to have. So I’ve, like, started listening to audiobooks now, like, you know, all of that [00:23:20] kind of thing is just like where I have a bit of me time.

[TRANSITION]: All right, so then 5:00.

Anushika Brogan: So then so then [00:23:25] we basically. So we wake up around four, we start running about 440. Yeah. And [00:23:30] and then he runs a boot camp. So we carry on running till about 540 roughly. [00:23:35] And then I do boot camp 6 to 645.

[TRANSITION]: As well as well. Okay.

Anushika Brogan: Yeah. [00:23:40] And then, um, we’re back 645 ish back at home. See the [00:23:45] kids just for 20 minutes or so and then jump in the shower, and I’m at my desk by 8:00.

Payman Langroudi: And [00:23:50] your desk is at head office.

[TRANSITION]: Yeah. Head office.

Anushika Brogan: Which is 15.

[TRANSITION]: Minutes, 15.

Anushika Brogan: Minutes away from home. [00:23:55]

Payman Langroudi: Wow. And then what’s your typical day? Lots of meetings.

Anushika Brogan: Monday. Mondays [00:24:00] are generally meetings day, so I’m in and out.

[TRANSITION]: Of meetings all.

Anushika Brogan: Day long. All day [00:24:05] long, um, interviews, meetings, whatever needs doing and just catching up with.

Payman Langroudi: But give [00:24:10] me a flavour of that. Is it like the area managers, the dentists?

[TRANSITION]: No.

Anushika Brogan: So I don’t I don’t catch up with the area [00:24:15] manager. Area managers are out in practice on a Monday. Okay. So I tend to have like head office is meeting. So I meet with [00:24:20] my central ops team and my marketing team. I meet with senior [00:24:25] leadership team and then. Yeah, so any suppliers we have in the afternoon. [00:24:30] So um, that type of thing. And then just general work that’s kind of pending. Mondays [00:24:35] is always busy day. So something or other is always happening operationally.

Payman Langroudi: Something’s going wrong. Right.

Anushika Brogan: Something’s going [00:24:40] wrong somewhere.

[TRANSITION]: So how many dentists is it?

Anushika Brogan: Uh, we have now got 202. [00:24:45]

Payman Langroudi: Oh my goodness.

Anushika Brogan: Yeah, 202 dentists at the moment.

Payman Langroudi: 202 [00:24:50] dentists. That’s. So there’s constantly at GDC case going [00:24:55] on. There’s constantly divorce going on. Like, you know what I mean? There’s 200.

[TRANSITION]: People. Yeah. Yeah. [00:25:00]

Payman Langroudi: There’s a birthday every day.

[TRANSITION]: Yeah. Yeah. There’s always stuff.

Anushika Brogan: There’s always stuff.

[TRANSITION]: So [00:25:05] and of.

Payman Langroudi: Of those 42 practices I understand some of them are gigantic. [00:25:10] Like one of them that we, we went to HS. You’ve got a few like ten chair ones. [00:25:15] Yeah. And then some of them are tiny.

[TRANSITION]: Yes.

Anushika Brogan: I mean, smallest is two surgeries [00:25:20] and but yeah, a lot of them are eight, ten.

Payman Langroudi: And the majority [00:25:25] are mixed.

[TRANSITION]: Yes.

Payman Langroudi: And that’s the model you like?

Anushika Brogan: Yeah. That’s the model I like most.

Payman Langroudi: And you’ve got [00:25:30] a couple of private.

Anushika Brogan: I’ve got five private.

Payman Langroudi: Five private.

[TRANSITION]: Yeah.

Payman Langroudi: And you [00:25:35] still work? How long as a dentist?

Anushika Brogan: I mean, until three, four months ago, [00:25:40] I was working a full day. 8 to 6 on a Tuesday day.

[TRANSITION]: Week?

Anushika Brogan: Yeah. Yeah. A week [00:25:45] now I do 8 to 2, but I don’t tend to leave there till about three. And then by [00:25:50] the time you’ve done all your notes and referrals and everything, I mean, it’s a full day.

Payman Langroudi: I [00:25:55] used to do a day a week for about six years, and then I just had a bad day and [00:26:00] I thought.

[TRANSITION]: I don’t need to do this anymore.

Payman Langroudi: Just don’t forget.

[TRANSITION]: It. Yeah.

Payman Langroudi: But you [00:26:05] being a practising dentist, I suspect in one way. I remember when [00:26:10] I used to do my day a week. There was an element of. There was a break, you know, that no one was going to, you [00:26:15] know, interrupt me during that. There was a kind of a break from this here, [00:26:20] but I found it stressful. I found it stressful. Like I started hating that day.

[TRANSITION]: Oh, [00:26:25] no, I love that day. Not that I.

Payman Langroudi: Used to hate being a dentist. I used to love being a dentist. Yeah. But that [00:26:30] day was a stressor in my head because I’m like, oh, regulations [00:26:35] are changing. Am I keeping up with them and all of that? You know, in your world, I guess [00:26:40] that’s you’re all about the regulations, right? So that you don’t have to worry about.

[TRANSITION]: I mean.

Anushika Brogan: You still have to worry about [00:26:45] it, but I’ve always had the attitude that, you know, what? If patients like you and, [00:26:50] you know, you feel like you’re. I mean, a lot of my patients have been coming to me for 20 years.

[TRANSITION]: You [00:26:55] know.

Payman Langroudi: So keeping in touch with those guys, I guess.

[TRANSITION]: Gives you pleasure. Chit chat with them, like, oh.

Anushika Brogan: It just [00:27:00] reminds me why. Why I’m doing what I’m doing. You know, it just is a good reminder because [00:27:05] it’s hard if you lose sight of what we did it for in the first place. You [00:27:10] know, I’m really, like, passionate about healthcare. Like, I really want to make sure that people are looked after. [00:27:15] Um, you know, and I think it’s quite difficult. I mean, I [00:27:20] got, I got trolled yesterday on TikTok by somebody like, you know, and you [00:27:25] know, when, when you get stuff like that happen, you’re just like, I take it really personally. I’ve really tried [00:27:30] not to. I was just like, you know, but it’s really difficult. And I’ve got a lot of what do they say?

[TRANSITION]: What do they [00:27:35] say?

Anushika Brogan: They were saying, like it’s a NHS patient who can get access, [00:27:40] right, standard, standard thing across the country. And they were basically, um, [00:27:45] calling my reception team retards. And I was just like, that is so rude for [00:27:50] a start. Like, that’s horrible. In the first few sentences, I was just like, I hate you already. I [00:27:55] don’t like you. You’re not a nice person because you would just would not say that. But he’s obviously creating [00:28:00] drama. And then he was saying stuff about me personally. He’d obviously like looked me up and [00:28:05] etc. and then my, my nurse who, um, is [00:28:10] a dentist, actually, he’s a Sudanese dentist. And, you know, we got a lot of the Sydney’s dentists out of the war [00:28:15] zone at the time. So we’ve got a lot of Sydney’s in our in our organisation. And he [00:28:20] said to me he was such a sweet guy. And he said to me at the time that, um, there’s, [00:28:25] there’s a saying that if you’re if you’re flying in the clouds, you shouldn’t [00:28:30] worry about dogs barking underneath you. And I just thought to myself, do you know what? That’s [00:28:35] that’s really true. But it’s really hard for me because I feel like it’s my brand. And, you know, when people [00:28:40] say stuff about DiMera, I still feel quite personal about it. But a [00:28:45] lot of my team do as well, of course, which is really nice.

Payman Langroudi: I think that’s your baby, right? [00:28:50] Yeah. Something they used to, they used there was a point where they pulled me out of the stand on [00:28:55] the show, in the shows, because if someone said something about enlightened, I’d suddenly get sweaty [00:29:00] and.

[TRANSITION]: Yeah, yeah, yeah, because you don’t want.

Anushika Brogan: You know, it’s important, [00:29:05] right? That like, you know, you care. If you don’t care, then you don’t make it work as well. [00:29:10] I feel.

[TRANSITION]: So, Yeah, I.

Payman Langroudi: Had a patient contact me. I put my number everywhere. Yeah, everywhere. [00:29:15] And I had a patient call up and say, yeah, my teeth aren’t the same colour as [00:29:20] the before and afters on your on your page. And I said, yeah, [00:29:25] well they would be if the dentist took a picture of them. Yeah. And he said, well why don’t you say [00:29:30] on your page that that’s a dentist taking the picture of the thing. And I said, well, [00:29:35] I don’t know that, you know, that we do it clinically and all that. And then he got really [00:29:40] angry. He started shouting at me, and I felt that feeling again of protecting [00:29:45] my baby. Yeah. It’s a very personal thing, isn’t it? It’s a very personal thing.

[TRANSITION]: But I think dentists. [00:29:50]

Anushika Brogan: Don’t really talk about how that feels as much because, you know, it does happen [00:29:55] quite a lot. Like, you know, I can remember I can remember really clearly, you know, when first [00:30:00] year or two of practice, when I can remember, I obviously didn’t explain to someone [00:30:05] that they were going to have a gold crown in their mouth. Not not like a white one. And the guy just went [00:30:10] for me when I fitted his crown, went for me, and I was just like, oh, actually really [00:30:15] taught me. I’ve got to really make sure that they definitely want a gold or silver crown. But like [00:30:20] early on, you know, all of this kind of stuff happens, doesn’t it, in your career and nobody really talks about it, which [00:30:25] is hard. You kind of face it by yourself in your surgery and that’s it.

[TRANSITION]: Yeah.

Payman Langroudi: There’s early mistakes, right? [00:30:30]

[TRANSITION]: Yeah. Yeah.

Payman Langroudi: I remember once I was on the brink of asking this lady, has [00:30:35] she thought about sorting out her skin or something. You know, like she had bad acne [00:30:40] or something. Yeah. And I just I was a child, I was, I was 22 or something, and I just thought, [00:30:45] no, I’m not going to ask that. But I was on the brink of it. Yeah, I might have, I might have, yeah. [00:30:50] And how that would have made her feel and you know what I mean. Yeah.

Anushika Brogan: In hindsight.

[TRANSITION]: Yeah.

Payman Langroudi: Mistakes that you could make. [00:30:55] Right. So look there’s 200 dentists, 200 odd dentists. I suspect some [00:31:00] of them are specialists. Some of them are experienced, some of them are brand new. Some of them are overseas. [00:31:05] What have you learned about dentists managing dentists [00:31:10] because you have more experience in that than most?

Anushika Brogan: I think that, um, [00:31:15] I think that the nice ones are the ones that actually are [00:31:20] considerate and listen to.

[TRANSITION]: The patient.

Anushika Brogan: To patients. The ones that listen to you are [00:31:25] the ones that listen to their patients, and the ones that don’t listen to you are [00:31:30] the ones that don’t listen to their patients either. And it’s a problem. It’s a problem. [00:31:35]

[TRANSITION]: It’s a red flag. Yeah.

Anushika Brogan: Yeah. I find it like, you know, some people are really, like, [00:31:40] I know everything, you know, but. But if they’re treating me like that, they’re definitely [00:31:45] treating our patients like that. And for me, that’s just it’s a red flag. It’s [00:31:50] a red flag. Because, you know, they might be okay, but quite [00:31:55] often they’re not. So, um, that’s kind of one of my big learnings because [00:32:00] and it doesn’t matter whether they’re new or whether they’re old. Like, you know, when I say old, I mean that [00:32:05] they’ve been with us.

[TRANSITION]: For a long time. Yeah. Yeah.

Anushika Brogan: It doesn’t matter because you get new people who are [00:32:10] exactly the same. They just don’t want to listen. They think they know everything.

Payman Langroudi: It’s such an interesting insight. What [00:32:15] else?

Anushika Brogan: Um, I think that.

[TRANSITION]: Do you think you. [00:32:20]

Payman Langroudi: Can tell from an interview what the dentist is going to be like? Have you got good at that? Yeah.

Anushika Brogan: Yeah. Really [00:32:25] good.

Payman Langroudi: As in what? His communication.

Anushika Brogan: Communication. You can tell from the questions they ask, [00:32:30] I don’t I don’t interview people as such. I have a chat with them. Yeah. I like them to tell me about [00:32:35] themselves and like, you know, you can tell straight away from their body language whether [00:32:40] they’re shy, whether they’re, you know, whether they’re really confident, whether they have got ten offers [00:32:45] in their hands. And I’m just a number 11. You can just tell, you can tell from just chatting. [00:32:50]

[TRANSITION]: I mean.

Payman Langroudi: You’ve been you’ve been around long enough to be able to tell. Right. But yeah, but I had a guy here [00:32:55] a couple of weeks ago. Yeah. He was socially very awkward, very awkward [00:33:00] until we started talking about teeth. Once we started talking about teeth, he was. He was [00:33:05] the charming, like, amazing, you know. And I thought to myself, that’s such a big difference, [00:33:10] right? Yeah. They don’t realise he’s a very experienced dentist, right? He’s. He knows how to talk about teeth. Yes. [00:33:15] Yeah. But in that moment of, you know, hi to me. And would you like a coffee? He was. [00:33:20] He was a bit all over the place. But I guess you’ve got a sixth sense about that.

[TRANSITION]: But, you know. [00:33:25]

Anushika Brogan: I to that I think that actually you can be a really good, experienced dentist, but you have [00:33:30] to put your patients at ease. You have to be able to put your patients at ease, because whilst [00:33:35] they want to talk about their teeth and they need to talk about their teeth, actually, [00:33:40] if you talk a little bit around that and they’re comfortable, then they will relax. [00:33:45] And actually they’ll listen to what you’re saying about their teeth half the time. So that stress, they don’t even listen to what you’re saying and they miss [00:33:50] half the detail.

[TRANSITION]: Not to mention.

Payman Langroudi: The go for bigger treatment plan. Yeah.

[TRANSITION]: That’s it.

Payman Langroudi: And the whole thing.

[TRANSITION]: Really? [00:33:55] That’s it.

Payman Langroudi: So who’s your longest standing dentist? [00:34:00] How long has he been with you?

Anushika Brogan: I had someone retire with me. I’ve [00:34:05] got another one about to retire with me as well.

[TRANSITION]: And is that the goal?

Payman Langroudi: Is that the goal?

[TRANSITION]: Yeah.

Payman Langroudi: That someone [00:34:10] stays, right?

[TRANSITION]: Yeah, absolutely.

Anushika Brogan: I’ve got practice owners who I bought their practices ten, [00:34:15] ten years ago. They’re still here. I’ve got no ties to them. Never did have. They stay because [00:34:20] they want to stay because they’re happy.

[TRANSITION]: See what?

Payman Langroudi: We’re working with my dentist now, right? And I remember [00:34:25] you all. Remember this too? Yeah, ten years ago.

[TRANSITION]: Yeah.

Payman Langroudi: Terrible reputation [00:34:30] amongst dentists. Yeah. Now you go talk to their clinicians here, [00:34:35] and a bunch of them chose to go work there. Yeah, yeah. In the same way as, you know, like you might go [00:34:40] and choose to go to a McDonald’s because you know, what you’re going to get from them, chose to go work [00:34:45] there. Yeah. But also you can see throughout the management the whole thing is keeping dentists happy, [00:34:50] making sure dentists doesn’t leave.

Anushika Brogan: Tom, you did that.

[TRANSITION]: Sorry, Tom.

Anushika Brogan: You did that.

Payman Langroudi: Oh, yeah. [00:34:55] Right.

Anushika Brogan: He’s he’s the one who’s done that.

[TRANSITION]: Changed it. Yeah. Yeah. Yeah.

Anushika Brogan: They’ve they’ve they’ve done [00:35:00] that Deliberately changed the values.

Payman Langroudi: For sure.

[TRANSITION]: For sure.

Anushika Brogan: Fantastic job.

Payman Langroudi: And so [00:35:05] would you say that that’s your key job? Like like is your key customer the dentist?

[TRANSITION]: Definitely. [00:35:10] Really? Yeah. Is that how you look at it?

Anushika Brogan: Patients are really important. I think that looking after patients [00:35:15] for support teams, they’ve got two jobs. Look after the patients. Look after the dentist. Because the dentist are [00:35:20] the ones that make the money. Yeah. Our job is to support them. If you if you don’t support them, you’re not doing your job [00:35:25] properly.

[TRANSITION]: Mhm.

Payman Langroudi: That’s how you say.

[TRANSITION]: It to them.

Payman Langroudi: Yeah. So then okay keeping dentists [00:35:30] happy. What are your top tips. What have you learned to do and not to do [00:35:35] to keep dentists.

Anushika Brogan: I mean if you’re a nurse turn up to work that’s important. [00:35:40] But like, you know, making sure that things are stocked properly, that’s really important. [00:35:45] You know, if they’ve got an issue, making sure that you sort it in a timely kind of fashion because, [00:35:50] you know, the worst thing is if something goes wrong, you know, people don’t. The dentists don’t ring me, [00:35:55] but if they ring me, it’s because something isn’t getting sorted quick enough. And I’ve said to all [00:36:00] of them, you’ve got my number. If for any reason you need to pick up the phone and ring me. Ring me. Don’t get frustrated [00:36:05] about stuff. Ring me. So. But they only ring me if something’s not getting sorted. And [00:36:10] then I know that. Come on, guys like you know this is your job.

Payman Langroudi: And then from the [00:36:15] recruitment perspective, do you talk to every single dentist?

[TRANSITION]: Yeah.

Anushika Brogan: Everyone. [00:36:20]

Payman Langroudi: Sure. You’re not talking to every single nurse, right. You’re not doing.

[TRANSITION]: No, no, not.

Anushika Brogan: Nurses, not [00:36:25] nurses, hygienists, etc.. So the area managers do um clinicians [00:36:30] so and therapists, hygienists etc.. Yeah. And um, they’ll [00:36:35] always they’ll always also meet the dentist before they start with us. Um, practice managers do [00:36:40] practice teams.

Payman Langroudi: So so then tell me about so the overall [00:36:45] like org chart. Yeah. How many people in head office like it’s you you’ve got your leadership [00:36:50] team. How many people do all those people the marketing leadership operations.

Anushika Brogan: We’ve got 34 [00:36:55] in support.

[TRANSITION]: Of head office. Yeah.

Payman Langroudi: So then is [00:37:00] do you see that as your those that’s your business. Like you’re dealing with those people and [00:37:05] then only going talking to the practices.

[TRANSITION]: And so I.

Anushika Brogan: Directly manage the area managers.

[TRANSITION]: So so.

Anushika Brogan: On [00:37:10] a Monday I do all of the support teams like the people in the office.

[TRANSITION]: Meetings.

Anushika Brogan: On a Tuesday [00:37:15] when I’m driving to and from my clinical day, I have my catch ups with my area managers. So [00:37:20] I find out what’s going on, if they’ve got any queries, if they want to move people around, etc. but like, I’m [00:37:25] still very involved in who works where, all the rotors, all of that kind of stuff [00:37:30] because like that’s where you lose money if you are not driving those things carefully [00:37:35] and like surgeries aren’t full properly and things like that. So, um, I work quite [00:37:40] closely with the area managers and on that type of thing and business strategy, like, you know, if they’re stuck [00:37:45] on something, I’ll give them ideas on how to fix it. Um, and then [00:37:50] or who to move where, you know, because I know who all my clinicians are. So we [00:37:55] have chats around that. And then Wednesday I’m out in practice, so I try and get out to the practices [00:38:00] as much as possible.

Payman Langroudi: Whichever one needs you.

[TRANSITION]: Yeah. Yeah.

Anushika Brogan: So if there’s.

Payman Langroudi: Typically [00:38:05] what’s the problem like some.

[TRANSITION]: Argument or something.

Anushika Brogan: Normally dentists if dentists are like, [00:38:10] you know, making noise about leaving and we don’t want them to or anything like that. Yeah. Then, you [00:38:15] know, I’d go out and see them and just make sure that they’re okay. That type of thing. Um, or [00:38:20] if there’s. Yeah, if there’s arguments, sometimes there are arguments between teams and like, [00:38:25] you know, it’s a bit overwhelming most of the time the area managers can sort it, sometimes they can’t.

[TRANSITION]: So [00:38:30] and then you said the.

Payman Langroudi: Practice manager is in charge of the Ebit for each practice.

[TRANSITION]: Yeah.

Payman Langroudi: And [00:38:35] incentivise that way. Yeah.

[TRANSITION]: Yeah.

Payman Langroudi: So [00:38:40] but then what kind of clothes do you keep on that. I mean you obviously look at that right.

[TRANSITION]: Yeah. [00:38:45] Yeah.

Anushika Brogan: So we have, um, monthly branch analysis meetings. So we look [00:38:50] at every branch in detail.

[TRANSITION]: And look.

Anushika Brogan: At their costs. So their overheads [00:38:55] and just like work out how that’s tracking against budget. So we [00:39:00] sent them a budget at the beginning of the year. And we just say to them that, look, you know, ultimately [00:39:05] we want you to achieve this EBITDA, whether you do it by earning more or whether you do it by cutting costs up to you, but [00:39:10] this is what you need to achieve, and then you get your bonus. So that’s what they’re working towards. [00:39:15] And then the area manager gets, you know.

[TRANSITION]: Um, incentivised, incentivised.

Anushika Brogan: By [00:39:20] their practices.

[TRANSITION]: And they’re taking.

Payman Langroudi: Care of like ten each or something.

Anushika Brogan: I’ve always found that 7 [00:39:25] or 8 is max for me.

[TRANSITION]: Yeah.

Anushika Brogan: So they’re quite they’ve got quite a lot of attention on [00:39:30] those practices.

Payman Langroudi: What an organisation man. It just it just seems like [00:39:35] a total nightmare to me. You’ve got it, you’ve got it. You’ve got it down. What [00:39:40] about your perfect sort of model of of business that you want to buy? Is it one that has [00:39:45] got space for development?

[TRANSITION]: Yeah, I like, I like.

Anushika Brogan: I like very NHS practices [00:39:50] because I know I can build the private so I quite like, you know, they’re very NHS. [00:39:55] That’s great for me. Lots of potential to.

Payman Langroudi: Well there’s plenty of very NHS practices around the place but what [00:40:00] specifically.

Anushika Brogan: So I’d normally go for four chairs um usually. And [00:40:05] you know, the ones where they’re not hardly doing any Invisalign. They haven’t got implants in there, they haven’t got, [00:40:10] you know, they haven’t got because the practice has been there for a long time and has always done it one way, [00:40:15] stuff like that. They haven’t digitalised at all. They haven’t kind of like got digital, you know, [00:40:20] scanners and all of that kind of stuff. And just adding all of that in and getting new blood in there.

[TRANSITION]: Yeah. [00:40:25]

Payman Langroudi: But okay. But do you look at the location [00:40:30] and think that’s a good location for locations.

[TRANSITION]: Really important for cosmetic. Yeah.

Anushika Brogan: Locations. [00:40:35] No, not for cosmetic. For what? No. Because actually I found that [00:40:40] general bread and butter dentistry earns more than everything [00:40:45] else can do.

[TRANSITION]: I mean, look.

Anushika Brogan: If you think of a knee max crown, you’re going to earn the same. Doing an Emax crown as you [00:40:50] are time wise doing an implant, right? So yeah, actually, if you can get a lot of patients in, [00:40:55] it’s got to be busy. Location is really important because if it’s not busy, there’s no point.

Payman Langroudi: Yeah [00:41:00] but but okay so busy. Every NHS practice is busy.

[TRANSITION]: But.

Payman Langroudi: Busy with the kind of person who can afford [00:41:05] any max. Is that what you.

[TRANSITION]: Trying to say?

Anushika Brogan: Not necessarily. Because, like, one of my most successful practices is [00:41:10] in, like, a very, um, poor socioeconomic [00:41:15] area in Southampton.

Payman Langroudi: It’s a volume game.

[TRANSITION]: Volume.

Anushika Brogan: Game, totally, totally [00:41:20] a volume game.

Payman Langroudi: But then so my point is, what kind of area are you looking for then? How do you decide [00:41:25] that’s the right area or that isn’t.

Anushika Brogan: I think I think it’s I, I think it’s just with experience now, [00:41:30] I can tell whether or not I can make it work. So it’s not.

[TRANSITION]: That. Okay.

Payman Langroudi: So let’s let’s say [00:41:35] I’m in the practice in Southampton that’s just been bought by you. Yes. How quickly do you [00:41:40] go into the I mean, do you believe in sort of the evolution or the revolution way of doing [00:41:45] you go start rebranding.

[TRANSITION]: Yeah.

Payman Langroudi: Have you? [00:41:50] I mean, that’s opposite advice.

[TRANSITION]: Opposite.

Anushika Brogan: Opposite to everybody.

[TRANSITION]: Else. That’s opposite.

Payman Langroudi: Advice to. Except for dev. [00:41:55] Yeah. Um. Dental. Beauty. Yeah. Who goes and smashes the place down and starts all over [00:42:00] again?

[TRANSITION]: Everyone else. Everyone else.

Payman Langroudi: Slowly. Slowly. Make the team feel [00:42:05] comfortable. Make the patients feel comfortable.

Anushika Brogan: For the practices it’s for. It’s not for the practice. Like the [00:42:10] patients. Because the patients, like people, take over stuff all the time. People are used to it, right? [00:42:15] It’s for the team. That’s what they do it for. And I think it depends because if you want to keep the team, [00:42:20] then slowly, slowly is a good way around. If you don’t want to keep the team.

[TRANSITION]: Then the always [00:42:25] better bits. Yeah that’s interesting.

Anushika Brogan: And most of the time when I’m buying businesses, you’d.

[TRANSITION]: Rather start [00:42:30] again.

Anushika Brogan: I’d rather start again because.

[TRANSITION]: Yes.

Payman Langroudi: Legacy and all that. So interesting. [00:42:35]

[TRANSITION]: Yeah.

Payman Langroudi: So you’d rather have a four chair practice that looks like you can develop it? Yeah. And freehold? [00:42:40]

[TRANSITION]: Yeah, if I can, if I can try. Yeah.

Payman Langroudi: And then straight away you [00:42:45] smash it down, make it prettier.

[TRANSITION]: Yes.

Payman Langroudi: New people, new.

Anushika Brogan: We don’t always straight [00:42:50] away smash it down. We plan to do it in the next year because if we’ve just bought it, we’re kind of letting [00:42:55] it run for a bit.

Payman Langroudi: When it comes to the smashing down. And how long does that take?

Anushika Brogan: Uh, [00:43:00] it depends on the size of the practice. So and it depends on what we’re doing. So I’ve done it before where [00:43:05] all we do is pretty up the waiting room and run that for five years and then do a massive [00:43:10] refurb.

[TRANSITION]: Yeah.

Anushika Brogan: Because actually the most important bit is the waiting room.

[TRANSITION]: Yeah. [00:43:15]

Anushika Brogan: If the waiting room looks nice, people are in.

[TRANSITION]: No, but.

Payman Langroudi: You’re also having to bring in scanners. Um, [00:43:20] yeah. Do you do any advertising, marketing or anything?

[TRANSITION]: No.

Payman Langroudi: Or word of mouth?

Anushika Brogan: Yeah. All word [00:43:25] of.

[TRANSITION]: Mouth. We. It’s interesting.

Anushika Brogan: We don’t spend hardly anything on marketing. Our marketing budget is really [00:43:30] low.

[TRANSITION]: That’s interesting.

Payman Langroudi: On purpose?

[TRANSITION]: Yeah. Why?

Anushika Brogan: Because [00:43:35] I feel like if you provide a really good service, people talk and then [00:43:40] you don’t have to. And I don’t tend to buy practices in central London, which is where it’s [00:43:45] competitive. And you have to really mark it. So. And, you know, there’s [00:43:50] other places where I just wouldn’t buy a practice. There’s, you know, there’s certain types [00:43:55] of people that just don’t like to spend money.

[TRANSITION]: Yeah.

Anushika Brogan: And, you know, I just wouldn’t buy practices [00:44:00] around there.

[TRANSITION]: Yeah. [00:44:05]

Anushika Brogan: So, you know, like, you can’t make money out of those people. [00:44:10] You know, it’s like, you know, if you buy a practice where people are having their hair done and having their nails [00:44:15] done and having their, you know, you’re going to make money out of it, aren’t you?

[TRANSITION]: Yeah.

Payman Langroudi: So. [00:44:20] Okay. Now the practice is running and it’s kind of running. Not [00:44:25] the best. Yeah. How involved do you get then to, like.

[TRANSITION]: Increase?

Anushika Brogan: So.

[TRANSITION]: So [00:44:30] what do you do? What do you do?

Anushika Brogan: I would do is try and try and encourage the area managers to do this, do that, [00:44:35] do this, do that.

Payman Langroudi: Like whatever is right for.

[TRANSITION]: Whatever is right for that practice. What do you mean?

Payman Langroudi: Come on, give me a few tips. [00:44:40]

Anushika Brogan: So we try different things like different business models, right? Like, you know, maybe [00:44:45] I don’t know. Um, do you try and bring children in? So a [00:44:50] big way of bringing patients in is to target children. Free children?

[TRANSITION]: Yeah, yeah, yeah.

Anushika Brogan: You know, because [00:44:55] actually, not everyone’s got access. So, you know, we did that in the Isle of Wight in the beginning when I took over practices [00:45:00] on the Isle of Wight. And we needed patients. Just get the kids in because with the kids come the adults. And then you can sell to the [00:45:05] adults. Yeah. So, um, do that type of thing. Um, just [00:45:10] all kinds of initiatives. Even go to schools and put flyers in their, in their school bags, you know, go and do [00:45:15] a talk. Uh, key.

[TRANSITION]: Stage two marketing. That’s marketing.

Anushika Brogan: Marketing. It’s free.

[TRANSITION]: Right?

Payman Langroudi: Well, [00:45:20] yeah.

Anushika Brogan: Practically free compared to what you would spend on Google ads and all the rest of it. Don’t [00:45:25] tend to do many Google ad campaigns.

[TRANSITION]: I mean.

Payman Langroudi: While you’re doing the play, suppose I mean, do you do you [00:45:30] leaflet the local, do you go to local businesses and do anything, anything like that?

[TRANSITION]: Not really. [00:45:35]

Anushika Brogan: Not really. We don’t tend to. Signage is really important. Yeah, I think signage [00:45:40] is massive. I think that if you’ve got the right signage because most of the practices you go past, [00:45:45] you can’t even see that their dental practices.

Payman Langroudi: Many, many like that.

[TRANSITION]: Yeah.

Anushika Brogan: And so like, you know, if you [00:45:50] if you like, we put massive signs everywhere that hello, we’re here.

[TRANSITION]: You know.

Payman Langroudi: Kunal [00:45:55] Patel. Yeah.

[TRANSITION]: Love teeth. Love teeth. Yeah.

Payman Langroudi: His son, as you can see from outer space. Because [00:46:00] it’s not the biggest.

[TRANSITION]: But it’s right.

Anushika Brogan: Right. Like, people know that he’s there, so it’s [00:46:05] important.

Payman Langroudi: All right, so signage.

[TRANSITION]: And all that signage.

Anushika Brogan: Is really important. Um, I think brand [00:46:10] is really important. And that’s why, like, you know, people saying that we don’t go and change anything. I’d go and change everything. [00:46:15] Because for me, if I’m spending money in a practice, I want to know that, [00:46:20] like, you know, it’s a bigger company. I’m going to be looked after. This is the service you get. These [00:46:25] are the branded documents. You get all of that type of thing. I think that’s quite important. But I think people [00:46:30] are really important, like, you know, when you first come in. So reception is quite important. Although I’m [00:46:35] currently looking at reception receptionist free.

[TRANSITION]: Yeah.

Anushika Brogan: Kind [00:46:40] of that whole.

[TRANSITION]: System.

Anushika Brogan: Of just like, you know, QR code and you scan in. It’s I mean, [00:46:45] cost saving on a business is massive. So we’re looking at that model.

[TRANSITION]: So look.

Payman Langroudi: There [00:46:50] must be a big amount of training for all the people in the practice to [00:46:55] pull off this thing. That is high word of mouth. I mean, word of mouth is doesn’t [00:47:00] happen by accident, right? Yeah. So now now you get new people. Let’s say let’s [00:47:05] say you got rid of all the previous people. New people come in. Yeah. Where’s that training? And what [00:47:10] is it?

[TRANSITION]: How prescribed.

Anushika Brogan: We send them to local practices.

[TRANSITION]: Okay.

Anushika Brogan: So one practice would go. [00:47:15] Yeah. They go and shadow other practices. And other people come into this practice to run [00:47:20] this practice. And we kind of swing things around like that so that they kind of see how our practices [00:47:25] run and how deacon runs and what our standards are and all of that type of thing. And then it kind [00:47:30] of just they.

[TRANSITION]: Buddy up outside.

Payman Langroudi: Of the operational. I mean, of course they need the operational skills. Yeah. But [00:47:35] but in order to blow patient socks off, it’s not easy to do in a mixed environment, [00:47:40] right?

[TRANSITION]: Like, I mean.

Anushika Brogan: I can’t with, you know, I can’t guarantee that every receptionist [00:47:45] of mine is blowing people’s.

[TRANSITION]: Socks off. No, I know.

Payman Langroudi: But you’re saying you don’t advertise. You get word of mouth. Yeah. So [00:47:50] getting word of mouth takes people to really care. And really, you know, how do [00:47:55] you how do you put that into a place?

Anushika Brogan: But I think I think, you know, like it kind of flows through the whole [00:48:00] business. If people feel like they’re cared about, then they will, um, [00:48:05] you know, really, really make an effort in the practice that they if they feel like they’re valued, they will [00:48:10] then value their job and they feel like then they’re an ambassador of DiMera. So [00:48:15] it matters how they speak to patients and all that kind of thing. So I’m very against [00:48:20] that. It’s like what I was saying earlier, I’m quite against the kind of, you know, stick approach. I’m [00:48:25] more about, like, you know, coaching people and actually. Yeah, so we do we like listen to calls [00:48:30] and things. So we mystery shop our receptionist, just make sure they’re saying the right thing. And just if [00:48:35] they’re not, we just replay them and say, just listen to this call. What do.

[TRANSITION]: You think? Listening to.

Payman Langroudi: Calls is one of the most [00:48:40] important things you can.

[TRANSITION]: Do regularly.

Payman Langroudi: As well.

[TRANSITION]: That’s the other thing.

Anushika Brogan: And they don’t [00:48:45] know it’s happening, right? So it’s.

[TRANSITION]: Good.

Payman Langroudi: Well, you know, what we found is that you [00:48:50] listen to a random set of calls. Totally random. Don’t try. And it takes [00:48:55] a long time to listen to calls in the first place to get learning points. Yeah. Forget that. Just take 20 [00:49:00] calls in a row and just listen to those 20 calls. And if one person was on seven of them by mistake or [00:49:05] whatever, it doesn’t matter. Yeah. And have like a no blame approach to that conversation. [00:49:10] And then everyone saying what could what could have been better about that conversation. [00:49:15] Yeah. It’s a brilliant approach and it’s surprising how few people do it. I [00:49:20] find that from the customer care and sales part of enlighten [00:49:25] is probably the most valuable work we do.

[TRANSITION]: Yeah.

Anushika Brogan: Yeah, it’s it’s really important because actually [00:49:30] if you don’t, sometimes you don’t even realise how you come across yourself. Yeah.

[TRANSITION]: Yeah, yeah. You know. [00:49:35]

Anushika Brogan: So I think it’s really, really valuable to listen to yourself.

[TRANSITION]: Yeah, for sure.

Anushika Brogan: I’ll probably do that. As a [00:49:40] dentist. Shouldn’t I listen to myself talking and just see if I like, talk to patients properly? It’s [00:49:45] a bit of work to be done around that.

Payman Langroudi: Tell me about the finance side. So [00:49:50] you self-financed the first few, right? Or are you continuing to sell finance? What are you doing?

[TRANSITION]: Oh, [00:49:55] God. No.

Anushika Brogan: I mean, so I’ve got, um. So it was really interesting, actually, [00:50:00] because when I, when I bought my first practice, I took a bank loan. My dad guaranteed my [00:50:05] me.

[TRANSITION]: To my.

Anushika Brogan: Bank. Um, bank loan. And then second time I had [00:50:10] bought a house by then. So then I.

[TRANSITION]: Put the house up.

Anushika Brogan: Put the house up?

[TRANSITION]: Yeah. Yeah. [00:50:15]

Anushika Brogan: And then by the time the third time, actually, that’s when I got into trouble, because [00:50:20] that’s when my mother in law said, oh, I’ll lend you the money and whatever anyway. And then by [00:50:25] then it just turned into a bit of a nightmare. But, um, I was really lucky because when I was [00:50:30] just at the end of my divorce, I met a lovely lady called Laura Graham who [00:50:35] worked in Metrobank, and she’d done corporate finance and all the rest of it. [00:50:40] And I just met her for a coffee one day because someone had recommended her. And, um, she [00:50:45] was like, I’m going to consolidate all your debt, and I’m going to put it all in one place and we’ll get you [00:50:50] more money so you can go out and buy practices. And she did everything for me, and I didn’t even know [00:50:55] what on earth she was doing, but I just trusted her that she would look after me because she knew what [00:51:00] my circumstance was and she knew that I needed help. And since like after that, [00:51:05] we just carried on growing because all my debt was consolidated. I actually didn’t have that much debt really, [00:51:10] compared to the value of the business. Um, and then as soon as I was [00:51:15] free again, I just bought quite a few more practices and just kind of chugged them like that. So. [00:51:20]

Payman Langroudi: So does she always come through? Like, when every single time. Or what happens? I mean, are [00:51:25] there times where she says, no, you can’t have that money?

Anushika Brogan: I’m not with her anymore.

[TRANSITION]: So she she left.

Anushika Brogan: So [00:51:30] she left Metrobank. And then I refinanced after that. So when she was when [00:51:35] I knew she was leaving, I only stayed there because she was there. Yeah. And then when she was leaving, I kind [00:51:40] of moved on. And I’m now with Santander and they’re equally good. They’re, you know, they’ve [00:51:45] been brilliant. So, um, but yeah, I mean, I had to again, that’s [00:51:50] a steep learning curve. No one actually tells you about how you have to really learn about how [00:51:55] EBITDA affects leverage and all of that kind of stuff. I mean, where do you learn that? Dental school, you don’t know. [00:52:00] So you have to kind of pick it up as you go along, don’t you? And just go, right, okay. I need to try and understand [00:52:05] this now.

[TRANSITION]: Yeah, but look, the business.

Payman Langroudi: Model of a corporate, I’m going to call you [00:52:10] a corporate just because you are. But the business model of a corporate. Yeah. We all I [00:52:15] think many, many people understand that sort of the multiples being bigger for bigger [00:52:20] businesses.

[TRANSITION]: Yeah. Yeah.

Payman Langroudi: Don’t really understand why myself. But let’s move on. [00:52:25] The all the, there’s all these extra humans here. Area managers, all [00:52:30] these different people. Yeah. Yeah. So these are extra costs? Yeah. Yeah. Does all of that [00:52:35] have to be paid back from me? From suppliers on bulk? You know, on. Is that it? Is [00:52:40] that the whole. Is that the whole thing?

[TRANSITION]: Yeah.

Payman Langroudi: That’s the whole business model.

[TRANSITION]: Yeah.

Anushika Brogan: I mean, the only the only good [00:52:45] thing about obviously, the corporate model is you’ve got an area manager who is essentially managing [00:52:50] all of these practices, so you don’t have to do it. I know.

Payman Langroudi: But there’s all these extra costs. Like if [00:52:55] we take a single practice. Yeah. Yeah.

[TRANSITION]: Yeah.

Payman Langroudi: You haven’t got other people to pay. [00:53:00]

[TRANSITION]: Yeah. Yeah. And I think.

Payman Langroudi: So why should the Ebit be more for a multiple practice when there’s extra costs? [00:53:05]

Anushika Brogan: But the pinch point is the pinch point is when you’re at kind of 4 to 6 sites, [00:53:10] that is the pinch point.

[TRANSITION]: Because 4 to 5.

Anushika Brogan: Yeah. Yeah.

[TRANSITION]: Well yeah. Kind [00:53:15] of between.

Anushika Brogan: But the problem is because when you’re at less than that you can go to each [00:53:20] site yourself. Yeah. And when you get bigger than that.

[TRANSITION]: That suddenly.

Anushika Brogan: Then. Yeah. That’s it. You need other [00:53:25] people because you just can’t manage. And it’s just too much work for one person. [00:53:30] So if you’re a small corporate, you can manage up to about 6 or 7. Then beyond that it just becomes [00:53:35] unmanageable. So tell.

Payman Langroudi: Me. Tell me about more growing pains. I love that sort of growing pains story. So [00:53:40] at six okay. What happened at 26?

[TRANSITION]: Like what other [00:53:45] growing pains.

Anushika Brogan: I mean, the thing the kinds of things that have happened. Oh, I could tell you so many [00:53:50] stories.

[TRANSITION]: Do you want some stories? Of course. 100. Oh, my.

Anushika Brogan: God, like the dramas [00:53:55] that happen when you catch. I mean, how do you. How do you like, how do you deal with, like, [00:54:00] who equips you to deal with when and like, a nurse and dentist are having [00:54:05] sex in your in your surgery? Who equips you with that? Like nobody. Like, do you know? Like you. [00:54:10]

[TRANSITION]: But it’s the kind.

Anushika Brogan: Of thing that happens to you as a practice owner.

[TRANSITION]: Yeah. Like.

Anushika Brogan: And you’re just [00:54:15] like, oh my God. Like, what do I do about this now? Do you know, like it’s really difficult to deal with. So [00:54:20] there’s stuff like that happens. Then you have things like people turn up to work on drugs. [00:54:25] Had that happen to me before?

[TRANSITION]: On drugs. On drugs? Yeah. Like.

Anushika Brogan: Yeah. I mean, I didn’t [00:54:30] even know what was going on. I had to, like, I was just like, I was relying on my practice manager to tell me. I was [00:54:35] just like, I haven’t got a clue. But, you know, stuff like that happens. Um, you know, people [00:54:40] turn up and, you know, we’ve we had one recently. I mean, I can’t even talk about [00:54:45] it. But anyway, there’s all this type of thing that happens where often.

Payman Langroudi: Right, because there’s 200. [00:54:50]

[TRANSITION]: Dentists and often.

Payman Langroudi: How many other people? Sorry, 200.

[TRANSITION]: Dentists.

Anushika Brogan: We’ve got 400 staff, [00:54:55] over 400.

[TRANSITION]: Staff on top of the.

Payman Langroudi: 200 dentists.

[TRANSITION]: 600 humans. [00:55:00] Yeah.

Payman Langroudi: I take my hat off to you, I really do. And three kids and.

[TRANSITION]: Three children.

Anushika Brogan: And [00:55:05] the three children. Yeah.

[TRANSITION]: So tell me about.

Payman Langroudi: Other growing pains, that other growing [00:55:10] pains, the difference between managing a 20 site place and a five site place [00:55:15] or a 40 site place.

Anushika Brogan: Do you know when you’ve got smaller, smaller numbers of sites? [00:55:20] You can keep your eye on things more, and when there’s lots of sites you just can’t, you have [00:55:25] to trust the people that you trust. And sometimes you can’t trust them. Like [00:55:30] I’ve had one time we found £10,000 of our money from [00:55:35] the till. Like it wasn’t getting banked. We were like, where is it? Where is it? It was in the shed.

[TRANSITION]: It was in [00:55:40] a.

Anushika Brogan: Carrier bag in the shed. We had to go and like, you know, look through the whole thing, but like, you know, you [00:55:45] but you can’t you can’t have control over every site. So you have to just, [00:55:50] like, be okay with losing control a little bit. I think. Whereas you tightly [00:55:55] control a smaller business.

Payman Langroudi: I’d imagine it’s really difficult to keep culture going through so many sites [00:56:00] though, you know, like for the for it to feel the same in each place.

[TRANSITION]: Yeah.

Anushika Brogan: And [00:56:05] I think a lot of it depends on who the manager is.

[TRANSITION]: Yeah.

Anushika Brogan: Practice manager role is critical. [00:56:10] Absolutely critical I would say.

Payman Langroudi: Is there a hierarchy within [00:56:15] the practice? The practice manager in charge in the practice over the dentist or or is there a lead [00:56:20] dentist in each practice?

[TRANSITION]: No, we don’t.

Anushika Brogan: Have lead dentists. We have the practice manager is the person who organises [00:56:25] everything for the dentists.

Payman Langroudi: So that must be a friction point [00:56:30] though sometimes, right?

Anushika Brogan: No, because their role is to support the dentists. So [00:56:35] it’s not it’s not friction because I mean sometimes it becomes [00:56:40] friction. And then you have to make them understand that their job is to look after the dentist. [00:56:45] Right. So there’s no friction. There needs to be no friction. It’s really important that there is no friction. [00:56:50] So it does sometimes happen because you know dentists are unmanageable right? So most of them [00:56:55] most of them are. They don’t like being told what to do. They’re self-employed. They want [00:57:00] to do whatever they want to do. But I think that, you know, we are very understanding [00:57:05] as a business, like, you know, if someone has issues with childcare, issues with like, parents, [00:57:10] I’m very, very understanding of those things. And that’s what our managers have always been taught. But [00:57:15] if you take the Mickey out of us, out. So it’s [00:57:20] that kind of thing.

Payman Langroudi: Tell me about the Associate experience at DiMera. [00:57:25] How does that compare to the associate? Experience at an independent [00:57:30] or an or any other business? What would you say is your sort of value [00:57:35] add as an employer with dentists?

Anushika Brogan: I think the most important thing is that [00:57:40] because I’m still in practice, I really understand what they are going through. [00:57:45] So we just did a conversion to dentistry, right? So we just converted all of our [00:57:50] sites to dentistry from. So yeah. And at the time we were doing it, I [00:57:55] know it’s the right thing to do because everything has to be cloud based and it’s much easier for people to access. You can write [00:58:00] your notes at home. All of the good things that come with being on a cloud based system. But, [00:58:05] you know, obviously clinicians, any change, everyone’s going crazy [00:58:10] about it. And everyone like a supporter of us, were like, we’ve got to do this. It’s [00:58:15] really important. We have to do it. We have to do it, blah, blah, blah. But when I went into surgery and [00:58:20] I’m trying to create a treatment plan and I’ve got like 20 minutes to do it. And, you know, you don’t know what [00:58:25] you’re doing and all the rest of it.

[TRANSITION]: You felt the pain.

Anushika Brogan: I could feel that pain. And on our dentist WhatsApp [00:58:30] chat I was like, guys, this is hard, isn’t it? You know, like, I’m there with them, having those those [00:58:35] conversations with them so I know exactly what they’re going through. But also, I think when you’re [00:58:40] a clinician, things like, um, I notes and stuff like that that [00:58:45] are coming through that, that is the first thing I’ve gone ahead with and put into my business, [00:58:50] because how much time does that save us as clinicians? But not everybody’s kind of got the [00:58:55] same mindset because it’s expensive. But for me, time is money.

Payman Langroudi: So which [00:59:00] system do you go with?

Anushika Brogan: Um, we’re going with we’re trialling chairside at the moment.

[TRANSITION]: Oh, really? Yeah. Yeah, [00:59:05] I really.

Anushika Brogan: Like the guys. It’s so.

[TRANSITION]: Nice. Yeah. Good people. Good.

Anushika Brogan: Yeah, yeah.

[TRANSITION]: Really good.

Payman Langroudi: So okay, so from [00:59:10] the associates perspective, the boss is a dentist, so understands their pain.

Anushika Brogan: Yeah. Understands [00:59:15] their pain.

[TRANSITION]: What else?

Anushika Brogan: I think I think it’s that whole family feel [00:59:20] that, you know, I really want them to know that, you know, if they’ve got a problem, they can pick up the phone [00:59:25] and ring me. And a lot of them do, you know, they WhatsApp me, they call me, they talk to me. And, [00:59:30] you know, I want them to know that they’ve got a really supportive person at the top, not someone [00:59:35] who’s going to be like, oh, hang on a minute, you’re an hour late. What’s going, you know, blah, blah, blah. Life [00:59:40] happens, right? Like, I know enough of my life has happened. You’ve got [00:59:45] to be understanding to people’s circumstances because if someone’s a really good associate and then suddenly [00:59:50] they’re getting divorced, of course they’re not going to work at the same pace, but it’s a phase and they’re going [00:59:55] to go through it, and then they’re going to come out the other end, and then they’re going to be great again. But they should know that.

[TRANSITION]: Is [01:00:00] there with them.

Payman Langroudi: Is there a separate clinical lead apart from you?

Anushika Brogan: Yeah, I’ve got a clinical advisor. Yeah. [01:00:05] Who does all of the like all the regulation stuff.

[TRANSITION]: The regulations.

Anushika Brogan: Yeah. Where you [01:00:10] have to read because I’m just like.

Payman Langroudi: You don’t like.

[TRANSITION]: Reading? Reading.

Anushika Brogan: I like listening to audiobooks, [01:00:15] not reading. So. Yeah.

Payman Langroudi: So that [01:00:20] person. So if someone, let’s say someone’s from overseas, you must get quite a lot of overseas dentists.

[TRANSITION]: Yeah.

Payman Langroudi: Someone’s [01:00:25] overseas. They’ve got that nightmare experience. Yeah. And they don’t know anything about [01:00:30] the NHS. Have you got a programme that they go through to understand the NHS?

Anushika Brogan: So, so [01:00:35] I do, I do a training session myself on NHS regulations that Nikolai also [01:00:40] joins with. So he’s our clinical advisor and he comes and does some of the [01:00:45] regulations. But we send a lot of documentation out to them as well about at any time, like things [01:00:50] change, like, you know, with Phosphonates anything like that, it goes out. We have a clinical huddle [01:00:55] that goes out every Friday. So any, any news that’s happened in the week goes out in [01:01:00] that. So it goes out on WhatsApp.

Payman Langroudi: Do you want to talk about your divorce? [01:01:05]

Anushika Brogan: Do you want to talk about my divorce? I do.

[TRANSITION]: Okay.

Anushika Brogan: Let’s [01:01:10] talk about my.

[TRANSITION]: Divorce aspect.

Payman Langroudi: Of of divorce that I’m interested with someone like you is [01:01:15] that this is almost like a in an Asian community. It’s like shame in it. Yeah. [01:01:20] Did you feel that?

Anushika Brogan: Uh, no. Not at the [01:01:25] point where I got divorced. I didn’t feel shame. No.

Payman Langroudi: What’s your advice? I mean, there [01:01:30] must be unhappy people listening to this. Yeah. Yeah. And that, that aspect. [01:01:35] I’m really interested in that aspect here, because I’m sure there’s a bunch of people not getting out [01:01:40] of relationships because of what that will look like.

[TRANSITION]: Yeah. Yeah.

Payman Langroudi: A lot of people. [01:01:45]

[TRANSITION]: Yeah.

Anushika Brogan: And I think I actually only got married because of what it would look like at [01:01:50] the point where I was so far in that it would have looked, would have looked bad [01:01:55] for me to back out the.

Payman Langroudi: Families.

[TRANSITION]: And all that. Yeah.

Anushika Brogan: Yeah. So, like [01:02:00] my in-laws family and they are really nice people. Now, [01:02:05] in hindsight, I’m older. I understand them a little bit better. Like, you know, I [01:02:10] think when you’re 20 something years old and you’re immature and feisty, and I always feisty. [01:02:15] I bet you can imagine I was really feisty, as you wouldn’t want me [01:02:20] as a daughter in law. Really, because I’ve got such a strong head. But my mother in law also [01:02:25] had a really strong head. Like she was really strong minded and really controlling, and it [01:02:30] was probably really difficult for her because she just probably didn’t know how to handle me. She had two sons [01:02:35] who literally did everything that she asked of them. And then this daughter in-law comes along [01:02:40] and was just like, don’t really agree with you. You know, I’m very opinionated.

[TRANSITION]: So [01:02:45] have you got empathy.

Payman Langroudi: Now that if one of your sons comes back with a girl and.

[TRANSITION]: And. [01:02:50]

Anushika Brogan: Yeah, I think so, I think so.

[TRANSITION]: No, no.

Payman Langroudi: But empathy to her situation, to your mother in law’s situation. [01:02:55] And like, you know, when you say the sons did everything their mother wanted them to, your son [01:03:00] does everything you want him to do. My my sons say everything. You know what I mean. You’re not asking [01:03:05] him to do much, right?

Anushika Brogan: My my sons. I think I’ve brought them up really independently. I don’t [01:03:10] I was brought up really independently, and so, um, because my [01:03:15] parents always tried to make me think for myself rather than them [01:03:20] think for me, like, you know, it’s it’s, um. And that was the biggest difference was that [01:03:25] my, um, ex-husband’s family, they they very much do whatever [01:03:30] the parents say. Whereas in my family, it wasn’t like that. Yeah, yeah. And don’t question it. Whereas, you know, [01:03:35] if I, if I did something wrong, my, my sons have called me out 100%. They’d call me out.

[TRANSITION]: Mhm. [01:03:40]

Anushika Brogan: Which is the, which is. Right. Right. Like we’re all human and.

Payman Langroudi: You’re the youngest of how.

[TRANSITION]: Many? [01:03:45]

Anushika Brogan: Um, there’s only me. I had a brother, but he passed away.

[TRANSITION]: Oh. I’m sorry. Yeah. I’m [01:03:50] sorry. So.

Payman Langroudi: And you said your your your dad had shot, but your dad was a [01:03:55] biologist. He was.

[TRANSITION]: A chemist.

Payman Langroudi: Chemist? Chemist.

Anushika Brogan: He was a chemist.

[TRANSITION]: Yeah. And he worked on [01:04:00] erythromycin.

Payman Langroudi: Was it erythromycin?

[TRANSITION]: Yeah. Yeah.

Payman Langroudi: I’m remembering that.

[TRANSITION]: Now. Yeah.

Anushika Brogan: That’s [01:04:05] good. Yeah.

[TRANSITION]: Yeah. So.

Payman Langroudi: So that that sort of way that you were brought up [01:04:10] slightly different to the norm of like Asian families. Although I [01:04:15] spent a lot of time in Kent, we’re in Kent, where I spent my first 4 or 5 years as a dentist in [01:04:20] Kent. Did you? Yeah. And by mistake, actually. Um, but the [01:04:25] I, you know, Kentish people I found really interesting, man, that very, very sort of [01:04:30] straightforward, down to earth people. And I remember even then I was there to, you [01:04:35] know. Yeah. From around the, the late 90s, [01:04:40] early 2000, there were hardly anyone who wasn’t Kentish in Kent. [01:04:45]

[TRANSITION]: Yeah.

Payman Langroudi: And I was in the big, bigger city. You Isle of Sheppey. Yeah. I was in Ashford and Folkestone. [01:04:50] Bigger, bigger towns. And yet there were very few.

[TRANSITION]: It’s hardly.

Payman Langroudi: A non-English.

[TRANSITION]: People.

Anushika Brogan: Hardly [01:04:55] any Asians, hardly any like other people. Even now, like, you know, it’s very. [01:05:00]

Payman Langroudi: Even now compared to, compared to the rest of the country.

[TRANSITION]: Yeah, yeah. Very English. So.

Payman Langroudi: So do you think that sort of that [01:05:05] being brought up in that environment, that suburban sort of Kentish Environment was [01:05:10] actually a factor that made your upbringing different too.

[TRANSITION]: Because a.

Payman Langroudi: Lot of Asian families, [01:05:15] there’s a comparison thing going.

[TRANSITION]: On. Yeah, definitely.

Anushika Brogan: And I had no cousins here, so [01:05:20] I had no family here. So actually we weren’t typically [01:05:25] Asian.

[TRANSITION]: I would say. Yeah, yeah.

Anushika Brogan: You know, I really had a big shock when I came to King’s and everyone [01:05:30] was Asian and it was really competitive. I was just like, what’s happened to me? I don’t know, I don’t know what’s going on. [01:05:35] So I found it really difficult adjusting.

Payman Langroudi: Is your mum a very strong [01:05:40] woman? Yeah.

Anushika Brogan: Very, very strong woman. Yeah.

[TRANSITION]: She is. [01:05:45]

Payman Langroudi: What were you like in Dental school? Were you like, what kind of like were you? The [01:05:50] study hard, top of your class type?

[TRANSITION]: No, no.

Anushika Brogan: I was always a [01:05:55] scrape through her.

[TRANSITION]: I two, me two.

Anushika Brogan: Yeah I didn’t, I didn’t.

[TRANSITION]: Is that.

Payman Langroudi: 2080 thing? [01:06:00]

[TRANSITION]: Yeah, yeah. 20% work or 80% party.

Anushika Brogan: Yeah. I mean, [01:06:05] I’ve always like, you know, liked a good time, but I think I really struggled to know [01:06:10] who I was when I went to dental school. I was really happy at school, and when I [01:06:15] came to London I just felt like totally lost. I just felt like totally lost. Why? [01:06:20]

[TRANSITION]: Because. Because you went from the small.

Payman Langroudi: Town to a big town.

[TRANSITION]: Yeah. I just didn’t fit in. I didn’t.

Anushika Brogan: I felt [01:06:25] like I always thought when I was in Kent that when I was with Asians, I would fit in. And [01:06:30] then when I came and was with Asians, I didn’t fit in. And it really just threw me. I [01:06:35] was just like, who am I? I’ve got no, like, identity. I don’t know where I, where I am. Like, [01:06:40] you know, and I didn’t make friends very easily. And then like, you know, my friendships I’ve, [01:06:45] I’ve got friends from school still that I’m still best friends with. I’ve got like my home [01:06:50] friends I’m still best friends with.

[TRANSITION]: They’re the best.

Anushika Brogan: They’re the best.

[TRANSITION]: Best friends. Definitely.

Anushika Brogan: But, um. [01:06:55]

[TRANSITION]: But not uni. Not uni, not uni. So it was pretty sad timing. Yeah.

Anushika Brogan: I didn’t [01:07:00] have a good time. Didn’t have a good time at all.

[TRANSITION]: It’s weird. Just didn’t have a good time. Yeah. [01:07:05]

Anushika Brogan: Just didn’t have a good time. Just didn’t didn’t really find my crew. Like, you know who I really fitted in [01:07:10] with.

[TRANSITION]: And how.

Payman Langroudi: Long like, when was it that you felt like you found comfort, [01:07:15] peace, your voice, your. You know, I think.

Anushika Brogan: When I met my husband, my now [01:07:20] husband, I definitely feel like he has made me feel so much more secure in myself. [01:07:25] And, um, yeah, he’s kind of made me feel made [01:07:30] me see things differently about people quite a lot. He’s very grounded and he [01:07:35] was adopted. So he’s kind of like, you know, he’s had lots of drama in his own life, [01:07:40] but he’s very calm and rational. Just what I need because I’m chaotic. [01:07:45]

[TRANSITION]: So that’s how you would.

Payman Langroudi: How old were you when you met him?

Anushika Brogan: Um, in my 30s.

[TRANSITION]: Wow. [01:07:50]

Anushika Brogan: 30? 33?

[TRANSITION]: Yeah, [01:07:55] 30. So I do.

Payman Langroudi: A podcast with Rhona as well. I don’t know if you’ve seen that one, but. But she always talks about [01:08:00] as a as a lady. I’m sure it’s not the same for everyone, but as a lady in your 30s, you [01:08:05] get sort of more confident.

[TRANSITION]: Definitely.

Payman Langroudi: And I sort of think of it as [01:08:10] like, you know, the Princess Di effect, you know, like she was much more attractive in her [01:08:15] 30s than she was when she was 21 or whatever she was when she got married.

[TRANSITION]: Yeah. Because I could see I didn’t have [01:08:20] confidence.

Anushika Brogan: I didn’t have, like so much confidence when I was younger, I think I think I was confident [01:08:25] at school. But when I got because.

Payman Langroudi: You were getting the grades or.

Anushika Brogan: Whatever. Yeah. I mean, yeah, [01:08:30] let’s not talk about my grades. Yeah. But you know, I [01:08:35] was confident because I just felt secure and I felt loved by my family and, you [01:08:40] know, all the rest of it. And when I came to uni, I just, I just, I don’t know, that period is just really unhappy period [01:08:45] for me in my head. So but you know, it passed.

[TRANSITION]: But do you think.

Payman Langroudi: I mean, do you think it’s [01:08:50] a woman thing? Like I think it is. Yeah I do. So now you’ve got a daughter. I’ve got a daughter. Yeah. Are [01:08:55] you addressing that somehow?

[TRANSITION]: Yeah.

Anushika Brogan: I mean, I think I think it’s really difficult because [01:09:00] I think my, my mum was particularly hard on me when I was growing up, because my [01:09:05] brother was always more sensitive, and I was definitely the stronger out of the two of us.

[TRANSITION]: So she [01:09:10] the younger sometimes. Yeah.

Anushika Brogan: Yeah. And I think I’ll probably do it to my middle son as well. [01:09:15] I probably am a little bit harder on him because I think he can handle it.

[TRANSITION]: Yeah. So. [01:09:20]

Anushika Brogan: Um, but with with my daughter, you know, I just both of us, my husband [01:09:25] and I both really try and tell her all the time that she’s beautiful and, you know, all of those things that girls [01:09:30] need to hear, I think. I think girls need to hear it.

Payman Langroudi: Really, really, really. Yeah. So [01:09:35] I think there’s a I’ve always worry about, you know, like confidence and arrogance. And [01:09:40] even though they’re nothing like each other. Yeah. They’re in the same kind of ballpark. [01:09:45]

[TRANSITION]: Yeah, I hear you.

Payman Langroudi: They’re very different things. Right. But I’ve got [01:09:50] I’ve got one friend like he picks up his kids, like, big time. And I think it’s very [01:09:55] much, you know, like saying that. And then I asked him about it and he [01:10:00] said. He said, look, the world will break them down. Your job is to build them up, which is another [01:10:05] great way of looking at it.

[TRANSITION]: Yeah, I think it’s.

Anushika Brogan: A great way of looking.

Payman Langroudi: At yeah yeah yeah yeah yeah. But [01:10:10] I don’t know, I, I my wife says you want to be their friend, not their father. [01:10:15]

[TRANSITION]: You know, the.

Anushika Brogan: Only, the only thing I would say is that if you are too, if [01:10:20] you’re too soft on your children, they don’t have any.

[TRANSITION]: Resilience. True.

Anushika Brogan: And resilience [01:10:25] is so important. It’s key, isn’t it? Like with children. I’ve just [01:10:30] seen a few examples of that where kids are so supported by their parents [01:10:35] that then they just they can’t cope with life. And you’re like, come on, you need to be able to cope [01:10:40] because like, stuff happens, right? Stuff happens all the time.

Payman Langroudi: So your kids [01:10:45] are proper privileged kids, right? Would you would you agree with that?

Anushika Brogan: I [01:10:50] mean, in theory, yeah.

Payman Langroudi: Yeah, yeah. Of course. Yeah. Um, but have you ever had to do something [01:10:55] like in the bringing them up to sort of bring them back down to earth and.

[TRANSITION]: I.

Anushika Brogan: I [01:11:00] took a decision probably about 7 or 8 years ago where, [01:11:05] um, I felt like my kids were being a bit spoilt.

[TRANSITION]: Yeah, [01:11:10] right.

Anushika Brogan: And so I really cut everything in terms of spending, because [01:11:15] I think that sometimes it’s really difficult in, in, in a position where, like you’re a dentist [01:11:20] or anything because you do have more money than a lot of people and it’s like, it’s great. But when [01:11:25] your kids just don’t understand the value of money, it’s actually quite dangerous. Yeah. So, [01:11:30] um, my kids, until they were and this is this is quite embarrassing. [01:11:35] But I’m going to tell you anyway, my kids, until they were about 18, were wearing like, Primark clothes and stuff [01:11:40] because I’m like, do you know what they need to understand that, you know, a lot of their friends [01:11:45] are wearing designer stuff and this and that. And I’m just like, when you earn it, you can wear it.

[TRANSITION]: Right? [01:11:50]

Anushika Brogan: Because actually, like, you know, it’s fine, but you [01:11:55] have to go and make your mark on the world and life. I’ve done my bit, but [01:12:00] you have to do that. Then come back at some point, because I think it’s really important that they have [01:12:05] self-pride and they have hunger themselves, because otherwise they’ll just say, all right, mum’s done it. It’s [01:12:10] all right. Dad’s done it, you know.

Payman Langroudi: Do you, for instance, make them go get a job? [01:12:15] Have they ever done a job?

[TRANSITION]: Yeah, yeah, yeah, yeah.

Anushika Brogan: Both of them have done job. Both of them have. My [01:12:20] youngest one was a bit wild, right. So he used to like, you know, bring his friends around. He’s [01:12:25] broken trampolines in the garden. He’s gone and earned the money back.

[TRANSITION]: Oh, yeah.

Anushika Brogan: It’s gone and [01:12:30] worked in a barber’s and earnt the money back to pay for the trampoline. Yeah, I’m.

[TRANSITION]: Quite like.

Anushika Brogan: That. Yeah, [01:12:35] yeah. They’re not just spoilt. Definitely not.

Payman Langroudi: Let’s get to darker days, [01:12:40] okay. On this pod, we like to talk about mistakes. Clinical [01:12:45] errors first.

[TRANSITION]: Okay.

Payman Langroudi: Um, because, you know, black box [01:12:50] thinking. Let’s listen to that book. The plane crashes. No one looks [01:12:55] for blame.

[TRANSITION]: Yeah.

Payman Langroudi: Look at the black box and say this is what went wrong. Yeah. And they tell all [01:13:00] the pilots around the world this is what went wrong. So it doesn’t happen again.

[TRANSITION]: Yeah.

Payman Langroudi: But we don’t in in medical Dental [01:13:05] we hide our mistakes because blame is the key, that somehow people [01:13:10] we feel the system itself wants to blame someone. And so we tend to hide [01:13:15] our mistakes or not talk about them. Hence, I don’t learn from your mistake. You don’t learn from mine. The community [01:13:20] doesn’t learn from the mistakes.

[TRANSITION]: Yeah.

Payman Langroudi: So to buck that trend.

[TRANSITION]: Yeah.

Payman Langroudi: Any clinical. [01:13:25] What comes to mind when I say clinical error?

Anushika Brogan: I mean, once I, [01:13:30] I was very early on doing implants and I didn’t take the impression out early [01:13:35] enough and an impression got stuck in a patient’s mouth with an implant screw in it. That was.

[TRANSITION]: Bad. Oh, [01:13:40] nightmare.

Anushika Brogan: Oh, it was bad. I had to cut the impression tray, [01:13:45] cut the thing, and I was like, I just could not get it out. And it was so early [01:13:50] in my implant career. We’re talking like 15 years ago, and there was no one around doing [01:13:55] implants. I was there by myself. No one could help me. I had to just figure out how to do it. Luckily [01:14:00] I had a nice patient, but place implants?

[TRANSITION]: I used to really?

Anushika Brogan: Yeah, I [01:14:05] used to.

[TRANSITION]: Not anymore.

Payman Langroudi: So. Okay. You cut it off like they take a long, [01:14:10] long time to.

Anushika Brogan: Cut it off. Took me like, an hour to cut it off.

Payman Langroudi: What did the patient say?

[TRANSITION]: She was. [01:14:15]

Anushika Brogan: Fine. She’s like one of my regulars. Thank God. One of these that been there for 20 years. Like she was fine. [01:14:20] I just said to her, I am so sorry. I’m learning at the moment. But, you know, I mean, it must have been really [01:14:25] uncomfortable. I gave her a massive discount off her implant. I was like.

[TRANSITION]: Yeah, yeah, it’s not okay.

Payman Langroudi: That’s [01:14:30] that’s a good one to learn from. But go on, just explain it to someone who’s listening. What would you now look out [01:14:35] for like undercuts?

[TRANSITION]: Is that the point?

Anushika Brogan: No, it was just.

[TRANSITION]: Because, you know.

Payman Langroudi: It went wrong. What didn’t [01:14:40] you see that you would see this time?

[TRANSITION]: So.

Anushika Brogan: So no. So basically, I’d not open the [01:14:45] door, you know, when you, um, so if you use the, uh, I think it’s open tray impression.

[TRANSITION]: Yeah. Right.

Anushika Brogan: So [01:14:50] you have to find the screw, don’t you?

[TRANSITION]: Yes. Yeah.

Anushika Brogan: And so you have to find the screw so that you can unscrew [01:14:55] it.

[TRANSITION]: So I didn’t find the screw.

Anushika Brogan: Oh, right. And then the screw got stuck inside the impression. [01:15:00] And I had to literally cut it off. It took me ages to find the screw. And it set so [01:15:05] hard. And then it kept on setting and setting. It just got harder and harder. I was just like, oh, no. It [01:15:10] took me ages to actually unpick it. It was really bad.

[TRANSITION]: So that’s a goodie. I like that one. Yeah. [01:15:15] What about.

Payman Langroudi: Business mistake?

Anushika Brogan: Uh, business mistake [01:15:20] was going into business without understanding shareholding. I think if you are [01:15:25] ever doing shares with anybody, you need to understand what you’re getting yourself into because [01:15:30] there are too many instances. And actually, that was one of the things that [01:15:35] probably scared me about private equity as well, that, you know, they wanted 51% of my business, [01:15:40] but then majority shareholding, they can kick you out any time. So and I didn’t [01:15:45] I didn’t understand that at all. When I got into the into business with my ex mother in law, [01:15:50] she didn’t understand it.

Payman Langroudi: To check. Check your shareholding. [01:15:55]

[TRANSITION]: Check your shares. Yeah.

Anushika Brogan: And just like, get some advice from [01:16:00] someone who can actually tell you, like a lawyer or someone like that who will actually tell you properly what you’re getting [01:16:05] yourself into. Get independent advice. Because it’s hard, especially with family, because you feel [01:16:10] like they should know and what they’re telling you is right. But actually you do need to understand it because [01:16:15] there’s consequences, right?

[TRANSITION]: Yeah.

Payman Langroudi: So darkest [01:16:20] day.

Anushika Brogan: Darkest day was when.

Payman Langroudi: Dental darkest day. [01:16:25] Of course.

Anushika Brogan: Dental. Yeah. Dental darkest day. I think I was right in the middle of [01:16:30] my, um, divorce. And it was really, really stressful. Like, really [01:16:35] stressful. There was there was points where I was just like, you know, and I’m really strong person, [01:16:40] I think. And I was, you know, very, very anxious. And I had to run a practice [01:16:45] managers meeting. At that time, all my practice managers used to come to my house for my practice managers [01:16:50] meeting, you know, used to have tea and coffee and entertain. I walked in, burst into [01:16:55] tears, and I was like, I can’t do this today. And just had to walk [01:17:00] back out again. And do you know what? All my managers were amazing. Some of them were still with me now, [01:17:05] but you know, those ones who’ve seen me in that kind [01:17:10] of environment and then seen like, you know, how things have changed. [01:17:15] You know, they’re great because they’ve been there the whole journey.

Payman Langroudi: Well, you seem [01:17:20] like a very together person, right?

[TRANSITION]: Mentally, yeah.

Payman Langroudi: You know, like [01:17:25] to become as fit as you are, right? To run marathons and do Spartans and all that. It takes a [01:17:30] degree of training, right? Yeah. Have you had mental training? Have you had a counsellor? Have you [01:17:35] looked into.

[TRANSITION]: Yeah, I.

Anushika Brogan: Had I had therapy after my divorce.

[TRANSITION]: Did it help?

Anushika Brogan: Yeah, [01:17:40] it really helped a lot, a lot.

[TRANSITION]: And again, we.

Payman Langroudi: Need to normalise that.

[TRANSITION]: Yeah, 100%. [01:17:45] You know, 100%.

Payman Langroudi: If it’s like, just like you go to a trainer. Yeah, to train [01:17:50] your muscles. Yeah. You need to train your brain. Yeah. And one thing that’s made a lot [01:17:55] of difference. Where I recommended therapy to a lot of people who I thought needed it. Right. I [01:18:00] wanted it to change it from need to want. Yeah. Number one and number two, [01:18:05] you know, it’s a there’s a spectrum right at the bottom of at the end of it. Let’s let’s [01:18:10] not beat about the bush. Loads of dentists kill themselves.

[TRANSITION]: Yeah.

Payman Langroudi: Yeah. Loads [01:18:15] of dentists take their own lives.

[TRANSITION]: Yes. Yes they do.

Payman Langroudi: At the at the other full. Other end of it [01:18:20] is this super optimised dude. You know who’s doing like you like someone super [01:18:25] optimised here. And wherever you are in that, in that spectrum, [01:18:30] you can always move up. So. So, you know, the stigma of therapy [01:18:35] that is somehow incorrect. There’s a bunch of people, a bunch of CEOs [01:18:40] having training to become the best CEOs they can be, whatever it is. Optimisation.

Anushika Brogan: Yeah, absolutely. And [01:18:45] I think I think the thing to remember is I wasn’t always like this. You know, I was I [01:18:50] was just a girl. And I came from the Isle of Sheppey. And actually, it’s been part of my journey where [01:18:55] I’ve always wanted to be a better version of myself. And whether that’s, you [01:19:00] know, training for something, whether it’s getting therapy, whether it’s pushing myself in business, like [01:19:05] I always want to be a better version of myself. And I think that that should be the goal, that if if [01:19:10] you feel like something’s not working out or something’s not right, you need to just try and work [01:19:15] out what you can do to make that better, you know? And it’s okay if it’s therapy, [01:19:20] if it’s medication, whatever it is, you know, you need to just go, I’ve got a problem, [01:19:25] but I can’t be the first person with this problem. Let me find the solution.

[TRANSITION]: You know [01:19:30] I like that.

Payman Langroudi: What what what sticks in your mind as the best course you went on or courses [01:19:35] that anything that sticks in your mind. As far as education.

Anushika Brogan: I really liked, um, I [01:19:40] did a course by a lab called frontier, um, back in the day. [01:19:45]

[TRANSITION]: And it was.

Anushika Brogan: Yeah, they came here and did it.

[TRANSITION]: Okay.

Anushika Brogan: And so I’d [01:19:50] just randomly signed up to it.

[TRANSITION]: Veneers. Veneers. Yeah.

Anushika Brogan: And it was during that period where everyone [01:19:55] was having veneers. But it was it was a small design course more than anything else. But it was [01:20:00] like a, you know, a program. It was brilliant. It really changed my life.

[TRANSITION]: Clicked for you.

Anushika Brogan: Yeah, [01:20:05] really changed my clinical practice, really changed my clinical practice. And I felt so much more confident afterwards [01:20:10] doing stuff. Yeah, it was good. Really enjoyed.

[TRANSITION]: It.

Payman Langroudi: What about dentists [01:20:15] that you’ve looked up to?

[TRANSITION]: Um.

Anushika Brogan: Like clinicians. [01:20:20]

Payman Langroudi: Like I said, you’re one. You are one of my dental business heroes.

[TRANSITION]: You [01:20:25] really are. You really are.

Payman Langroudi: You Payman because of what you’ve achieved with. You know, I don’t [01:20:30] like this narrative about it’s harder for women than men outside of kids. When [01:20:35] you get kids into the equation. Well, yeah, of course it’s harder for women than men.

Anushika Brogan: Yeah, but I think I think [01:20:40] it it definitely is. And I think it’s it’s more I think it’s difficult [01:20:45] for women generally. But I’m not a feminist. You know, I really [01:20:50] I think that, you know, if you want something bad enough, you can achieve it whether you’re a man or a woman. [01:20:55] And, you know, I like to give the men a run for their money rather than, you know, I don’t want [01:21:00] any special.

[TRANSITION]: Discounts for.

Anushika Brogan: Being a woman, you.

[TRANSITION]: Know?

Payman Langroudi: But you’ve had kids. What I’m saying is, you’re one of my heroes [01:21:05] in that respect.

[TRANSITION]: Yeah. Who are yours?

Payman Langroudi: And which dentist has inspired [01:21:10] you?

Anushika Brogan: I think probably the first practice owner I worked for. He inspired [01:21:15] me quite a lot. I think he’s probably, you know, the person who, like, [01:21:20] you know, pushed me on my journey.

Payman Langroudi: The value of that first boss. Right. The trajectory of that first [01:21:25] one. My first boss was an absolute hero. I’m still in touch with him. Wonderful guy. Yeah, there would be no enlightened [01:21:30] if it wasn’t for him. He had this thing about. Why not? Why not?

[TRANSITION]: Let’s just try it. Just do it. Just [01:21:35] try it. Yeah.

Payman Langroudi: Um, and, you know, we have to think about. You have to think about [01:21:40] this. The massive responsibility that you’ve got being the first boss of so many [01:21:45] dentists. Yeah, yeah. The first UK boss, let’s say. Yeah. Or the first boss. Right. [01:21:50] I’m sure you’re getting people out of it as well, right? Yeah.

[TRANSITION]: Yeah, yeah. Ft plus one. Yeah.

Payman Langroudi: Types. Massive [01:21:55] responsibility, man.

[TRANSITION]: It is, it is. Do you feel.

Payman Langroudi: The weight of it or.

[TRANSITION]: No. You don’t feel the weight of anything? No. [01:22:00]

Anushika Brogan: I love it. I’m a people’s person. So I feel like if I can [01:22:05] help people along the way, inspire them along the way, I’m really happy to do that.

Payman Langroudi: If [01:22:10] you were to bump into that, Anushka, who was in the middle of the divorce or [01:22:15] or in, in in dental school unhappy. What would [01:22:20] you say to her?

Anushika Brogan: Oh, [01:22:25] I don’t know. Because the thing is, like you can say, oh, [01:22:30] it’s all going to work out and you’ll be okay, but you don’t really believe it until it happens to you, [01:22:35] do you? You don’t. Like, I don’t think there are any words that you can say [01:22:40] to someone, you just have to kind of live it first. And actually, I needed to live that [01:22:45] trauma to make me stronger.

[TRANSITION]: So it’s very true.

Anushika Brogan: You know, there’s [01:22:50] not really any words that would console me at that point.

[TRANSITION]: I think it’s very true. [01:22:55]

Payman Langroudi: So it’s an interesting question, right, that I think this question is very interesting. Let’s say I know [01:23:00] you said you don’t want to, but let’s say some Russian billionaire comes and gives you $100 million to leave. [01:23:05] Yeah. And you leave. Yeah, yeah. What do you end up doing the day [01:23:10] after? Right. What is that thing now you said about travel? Yeah. I don’t know, maybe you and your husband [01:23:15] go travel and whatever it is in your case, like walk the trail across the [01:23:20] Peru Inca Trail or whatever. Yeah. Yeah. Then let’s [01:23:25] say what happens the next day? The next day? The next day? Yeah. It generally ends up as something quite simple. [01:23:30] Yeah. A simple, peaceful life with your family and friends and all that. Yeah. [01:23:35] And it makes you wonder, right? The question of Why can’t you just do that thing? Like. [01:23:40] And what you said is quite interesting because sometimes it takes that journey, [01:23:45] the ups and downs of trials and tribulations, to selling it for £100 million, to finally get it out of your [01:23:50] system, that you are this successful sibling or whatever, whatever the particular [01:23:55] mess up is in your head. Yeah. To then be relaxed enough [01:24:00] to do this super simple thing like, I don’t know, some one guy might want to sit on [01:24:05] the beach and write poems.

Anushika Brogan: See, I feel like I would get bored. [01:24:10]

[TRANSITION]: Yeah, well.

Payman Langroudi: Whatever the thing is.

[TRANSITION]: For you. Yeah.

Anushika Brogan: See, I think I think even now, like. So we’ve [01:24:15] got an apartment in France, and, like, we go there quite a lot because it’s like. It’s like a haven. It’s.

[TRANSITION]: So [01:24:20] you said you.

Payman Langroudi: Run, run and all that.

[TRANSITION]: Yeah.

Anushika Brogan: So, like, you can run there, you can mountain bike there, you can ski there. It’s [01:24:25] really peaceful and I love it. But after a few weeks I’m like, I want to come home. I need [01:24:30] a bit of, you know, excitement and passion and chaos, like, you know, where’s things going [01:24:35] wrong? And people calling me and.

[TRANSITION]: Like, you know.

Payman Langroudi: I’ve pondered on that for me. For me. I quite like sitting [01:24:40] by the pool with waiting for 2 or 3 emails. Yeah, I quite enjoyed that. [01:24:45]

[TRANSITION]: Yeah, I’m with my family.

Payman Langroudi: Maybe there’s a barbecue going on. There’s three important emails have to come in [01:24:50] that I’m that I’m trying to deal with. Yeah, that that combination of things to me [01:24:55] is quite. I’m kind of happy in that combination. Me too. But yeah, but you might be. No, you might be like, you want Monday morning, [01:25:00] meet the whole team. You know, some people are just more more into it [01:25:05] than others.

Anushika Brogan: I need a bit more of that and a bit more of that. So I [01:25:10] think I’m a bit more extreme.

[TRANSITION]: Maybe that’s what it is. Right, right. Yeah. Mhm.

Payman Langroudi: So [01:25:15] I really, really enjoyed this conversation and I really have, we’ve come [01:25:20] kind of to the end. Um we ended with the same questions. The [01:25:25] first one is a fantasy dinner party. Three guests [01:25:30] dead or alive. Who would you have.

Anushika Brogan: Um, And the [01:25:35] first one would definitely be my brother. Oh, I think, you know, I didn’t really get a chance to [01:25:40] talk to him and say everything that I wanted to say before [01:25:45] he passed away.

[TRANSITION]: When did he pass away?

Anushika Brogan: Passed away? Um, it would be 11 years this year. [01:25:50] Really? Suddenly had a brain haemorrhage. So that was quite sudden. And then, [01:25:55] um. Yeah, just kind of, I don’t know, just kind of slipped [01:26:00] really quickly. Um, he was really sweet, though. He’s really [01:26:05] sweet.

[TRANSITION]: So you had a.

Payman Langroudi: Good relationship with him before that.

[TRANSITION]: Happened? Yeah. I mean.

Anushika Brogan: When [01:26:10] we were younger, we didn’t. We fought.

[TRANSITION]: Like dogs.

Anushika Brogan: But as we got older, definitely. And, you know, one of [01:26:15] the I think, I think partly one of the things that is things that really pushed me along is [01:26:20] when the last visit that I made to him in hospital, the last time he spoke, [01:26:25] he had a nurse who was doing changing some dressings or something of his. And, [01:26:30] um, he pulled the curtain around and I said to him, I’m just [01:26:35] going to wait outside. And he was telling the nurse, have you seen my sister? That’s my sister outside. [01:26:40] She’s a business tycoon, like, you know, you could tell he was proud of me and he’d never [01:26:45] said it. He would never say it to my face. Not ever. Ever. But, you know, like that just carries me quite [01:26:50] a lot. But I just feel like I would love to talk to him again. I’d love to speak to him again. [01:26:55] It’s quite hard. So he’d be one second. One would be Elon Musk, because [01:27:00] I find the guy absolutely fascinating, I find him, I don’t know, people [01:27:05] love him or hate him, but I just find him fascinating and I just like to just spend an evening [01:27:10] talking to him and understanding him a little bit.

Payman Langroudi: He’s extraordinary.

Anushika Brogan: Extraordinary.

Payman Langroudi: It’s not the first time [01:27:15] he’s been invited to this.

[TRANSITION]: To this dinner party. No. He comes. He comes regularly.

Payman Langroudi: Regular [01:27:20] attendance in this sport.

Anushika Brogan: And the third one is Huberman. Have [01:27:25] you come across him? Yeah.

[TRANSITION]: Of course.

Anushika Brogan: Really, really fascinating. I just find him because I’m interested [01:27:30] in, like, health and Optimisation. Yes, yes, I just think he’s amazing. [01:27:35] So I started listening.

[TRANSITION]: He’s very clever as well. Very clever. So clever. Yeah, yeah.

Anushika Brogan: Just even. [01:27:40] And he breaks everything down into like, you know, so people can understand it. I love that, I love that about.

[TRANSITION]: Did [01:27:45] you listen.

Payman Langroudi: To his Dental.

[TRANSITION]: Episode? No.

Payman Langroudi: He’s done a whole episode on Dental. Has he?

[TRANSITION]: Yeah, I haven’t yet.

Anushika Brogan: I [01:27:50] haven’t yet. I’ve only just like, you know, just started listening to all his stuff because I don’t get a lot of time, so. But I find him [01:27:55] fascinating because he’s doing a lot of stuff on, you know, how alcohol affects the body, how sleep and, [01:28:00] you know, all of that kind of stuff is really interesting, I like that.

[TRANSITION]: I know, I.

Payman Langroudi: Know, this doesn’t happen often [01:28:05] yet, but if you had half a day to yourself, what would you.

[TRANSITION]: Do? Go shopping. Oh, really? Every time. Really? [01:28:10]

Payman Langroudi: Is that your release?

[TRANSITION]: Oh, I love shopping. Is that your guilty pleasure?

Anushika Brogan: Yeah. Yeah, I love shopping. I’m a shopaholic. [01:28:15] Love it.

Payman Langroudi: Final question. It’s [01:28:20] a deathbed question. You’re on your deathbed, surrounded [01:28:25] by everyone you love. What are three pieces [01:28:30] of advice you’d leave for them?

Anushika Brogan: Um. [01:28:35] I suppose it would be. [01:28:40] Don’t forget to work hard. That’d be one thing. Work hard. I think it’s really [01:28:45] important in life to work hard and have focus. Um, but I [01:28:50] think family are really important for me. I think always my family [01:28:55] have been so important, and they still are. And I think that that would be the [01:29:00] most important thing for me, um, to pass on to them as a family value. [01:29:05] Like, you know, just make sure you prioritise your family over everything else. Um, [01:29:10] yeah.

Payman Langroudi: But your ex was prioritising his family over everything else that was [01:29:15] causing the problem.

Anushika Brogan: I think it your nucleus, [01:29:20] as in, like your immediate family. Like, you know, your nucleus should be, you know. So [01:29:25] if you’re married, then.

[TRANSITION]: Your your nuclear family. Yeah.

Anushika Brogan: Your nuclear family. Like, you know, my son’s got a girlfriend. Like I [01:29:30] want him to prioritise her. Doesn’t need to worry about me. He needs to prioritise her. She should be the most important person [01:29:35] in his life.

Payman Langroudi: Okay, okay.

[TRANSITION]: Um. Got it. Yeah.

Anushika Brogan: That. And then. [01:29:40] And not like, I feel like it’s really important not to let [01:29:45] people down. I feel like, you know, if someone relies.

[TRANSITION]: On you, be reliable.

Anushika Brogan: Trust [01:29:50] you. Yeah. It’s important not to let people down.

Payman Langroudi: See, that’s an interesting [01:29:55] one. Yeah, because it implies you’ve got a choice in the matter and then you choose to be reliable. [01:30:00] Yeah, but some people just are and some people just aren’t. And [01:30:05] sometimes it’s not their choice.

Anushika Brogan: I disagree, [01:30:10] I think you you can choose to be reliable. Why do you think people can’t be reliable?

Payman Langroudi: Some people just [01:30:15] are and some people just aren’t. I think my two kids, you know, the.

Anushika Brogan: Children are [01:30:20] not children, but.

[TRANSITION]: Children.

Payman Langroudi: It’s a character, character type I.

Anushika Brogan: But I think [01:30:25] you can, you can, You can try and be reliable.

[TRANSITION]: Try and be.

Payman Langroudi: More reliable [01:30:30] than the day before.

[TRANSITION]: Yeah, yeah, you should.

Anushika Brogan: Try and be. And I think, like, you know, you have to be taught [01:30:35] to be reliable. You do have to be taught to be reliable. But like, you know, if someone needs you, you show up, right? [01:30:40] Like, you know, my.

[TRANSITION]: Dad, it’s.

Payman Langroudi: Really interesting, right? Because the three things that you’re saying are all [01:30:45] things that are outside yourself. Yeah. You know, look out for family, be [01:30:50] reliable, kind of work hard. Okay. Work hard. But it’s it [01:30:55] seems to me like you get most of your pleasure from serving others. [01:31:00]

[TRANSITION]: Maybe.

Anushika Brogan: Maybe I [01:31:05] spend a lot of time serving others. I think, um.

Payman Langroudi: I think [01:31:10] it’s amazing to be around, right? It’s amazing to have that person in your life. But, you know, there [01:31:15] is a downside to that as well, to bear in mind, to bear in mind. Yeah, but [01:31:20] you know what they call it people pleasing or whatever it is.

Anushika Brogan: Yeah, I think I’ll have my time. [01:31:25] I think it’s just not right now. I think that at the moment I’m in that sandwich [01:31:30] kind of era where, you know, I’ve got kids who need me, I’ve got parents.

[TRANSITION]: Who need me. You look.

Payman Langroudi: Super [01:31:35] happy. So there’s no as long as you’re happy, everything else is happy. Everything else can, can, can [01:31:40] piss off, right?

[TRANSITION]: Long as you’re happy.

Anushika Brogan: But I think. I think you know, my, my, like I think [01:31:45] it’s about balance. And I think it’s about like, you know, prioritising balance at the moment. Like, my parents really [01:31:50] need me right now. So my priority is to be there for my parents. You know, my dad’s elderly, like, [01:31:55] you know, my mom’s having a hard time because he’s like, not very well. That’s my priority right now. [01:32:00] And actually, if I spend a little bit less time with my kids right now, they have to understand because nanny [01:32:05] and nanny need me, you know? So it’s about balance. And I think for me, [01:32:10] being reliable, for whether it’s my children, whether it’s my kids, whether it’s my best friends, like, you know, [01:32:15] be a reliable person, I think. And if you’re not reliable, I think people just I don’t know. That’s [01:32:20] not the values I would like to impart on my children.

[TRANSITION]: That was the question. That was the.

Payman Langroudi: Question. [01:32:25] That was the question. I’ve really enjoyed it. I’ve really enjoyed it. I’ve learnt loads again. [01:32:30]

[TRANSITION]: Have you?

Payman Langroudi: I really have. I really have. You’re an enigma. Really inspirational.

[TRANSITION]: Thank [01:32:35] you so much. Thank you so much for coming all the way. Thank you for having me.

Anushika Brogan: It’s been wonderful.

[VOICE]: This [01:32:40] is Dental Leaders, the podcast where you get to go one [01:32:45] on one with emerging leaders in dentistry. Your [01:32:50] hosts, Payman Langroudi and Prav Solanki.

Prav Solanki: Thanks [01:32:55] for listening, guys. If you got this far, you must have listened to the whole thing. [01:33:00] And just a huge thank you both from me and pay for actually sticking through and listening to what we’ve [01:33:05] had to say and what our guest has had to say, because I’m assuming you got some value out of it. [01:33:10]

Payman Langroudi: If you did get some value out of it, think about subscribing. And if you would [01:33:15] share this with a friend who you think might get some value out of it too. Thank you so, so, so much for listening. [01:33:20] Thanks.

Prav Solanki: And don’t forget our six star rating.

In this deeply personal episode of Mind Movers, hosts Rhona Eskander and Payman Langroudi speak with makeup artist Cinta Miller. 

The conversation explores Cinta’s remarkable journey through profound personal losses, including the death of her mother and sister, a life-changing diagnosis at age 32, and her path to resilience. 

Despite facing significant challenges, Cinta shares how she maintained a positive outlook while building a successful career in the beauty and music industry. The discussion touches on themes of grief, authenticity, gratitude, and finding joy in life’s ordinary moments.

 

In This Episode

00:01:45 – Career and backstory
00:21:25 – Loss and grief
00:30:35 – Travel and transformation
00:43:35 – Early menopause
00:54:50 – Egg donation and preservation
01:00:35 – Relationship and marriage
01:03:00 – Industry insight
01:14:00 – Finding joy and positivity

 

About Cinta Miller

Cinta Miller is a globally recognised makeup artist with over 25 years of experience working with celebrity clients in music, television, and fashion. Beyond her successful beauty career, she has expanded into music management, leveraging deep industry knowledge and relationships built from working with artists from the ground up throughout their careers.

[VOICE]: This [00:00:05] is mind movers [00:00:10] moving the conversation forward on mental health and [00:00:15] optimisation for dental professionals. Your hosts Rhona [00:00:20] Eskander and Payman Langroudi.

Rhona Eskander: Hello [00:00:25] everyone and welcome to another episode of Mind Movers. We have the privilege of speaking [00:00:30] to the incredibly talented Chinta miller. She is known around the world as a top makeup [00:00:35] artist. Chinta has created unforgettable looks for countless celebrities, but her journey goes beyond [00:00:40] the beauty industry. We actually met through a celebrity slash influencer. But anyways, she’s [00:00:45] faced some profound personal challenges, from a sudden loss in her family to overcoming difficult [00:00:50] relationships, all while building a remarkable career. Importantly as well, [00:00:55] she’s gone through her own fertility journey, which I want to talk about today. We’re here to dive deeper into his story, exploring [00:01:00] resilience, passion and strength to where she is today. Welcome, Chinta.

Cinta Miller: Hi. Hi. [00:01:05] How’s it going, guys?

Rhona Eskander: Good, good. I’m so happy to have you. So Payman [00:01:10] always asks, like, how do you know these people? What are they about, etc.. So I’ll give a little summary. Chinta and I met at [00:01:15] a birthday party from somebody who was on Love Island. That’s friends with Chinta. And she’s friends [00:01:20] with me too. And it was like love at first sight. I was like, this girl’s energy is amazing. She’s [00:01:25] infectious and she’s wonderful. And then the more I got to know you, I recognised that you were really this beacon [00:01:30] of strength and resilience from the things that have happened to you. So I like to start a little [00:01:35] bit from the beginning. But before I do, do you want to just tell everyone about I know you do your makeup artist [00:01:40] as your kind of career, but what else do you do?

Cinta Miller: Um, so my [00:01:45] career has been, um, it’s such a multifaceted role, [00:01:50] actually, because when you are a makeup artist, which I have been for 25 years, um, [00:01:55] and I predominantly work in music and TV and fashion and that kind of thing. When you [00:02:00] work with such high profile people, you’re given this level of responsibility and you, you build connections [00:02:05] very quickly and, um, a level of trust, and especially when you’re starting [00:02:10] with people from the bottom up or the ground up, I like to say ground up. Um, what [00:02:15] then happens is you then see the stepping stones of growth and [00:02:20] I’ve absorbed them, learnt them. And as the industry’s changed, like 20 [00:02:25] years ago when I started doing makeup, people weren’t posting stuff on. I didn’t even have a mobile phone 20 years ago [00:02:30] to assist people. I was going to phone boxes and harassing agencies for me to assist. [00:02:35] Um, nowadays it’s like, you know, it went from that to then working [00:02:40] and having stuff in print, in magazines, and now it’s like things aren’t very rarely, you know, a very rarely in print. Now it’s [00:02:45] on social media. Um, but still, the stepping stones of growth in my career [00:02:50] are the people’s careers have been something I’ve absorbed, and it’s something I’ve really enjoyed doing. [00:02:55] And after a lot of self-doubt, [00:03:00] um, and [00:03:05] imposter syndrome and also back [00:03:10] handed comments from other people, if I’m honest. Yeah. Um, learning to overcome all of that, [00:03:15] I was like, actually, my dream role is to be in music and in [00:03:20] music management and to learn all these skills that I’ve learned to grow an artist, a [00:03:25] music artist, but to be on the management front as well, and to have way more responsibility [00:03:30] and opinion and say, I always felt like I had opinion and sound stuff, and [00:03:35] it was kind of always overlooked because I was just the make up artist. So I’m like, actually, that’s [00:03:40] my passion, so let’s do it. And so I do that as well now.

Rhona Eskander: Amazing. So you’re actually in music [00:03:45] management now?

Cinta Miller: Yes, I’m in music management as well. Amazing.

Rhona Eskander: Before we jump to who she treats and everything like that, I know you want to jump to [00:03:50] those questions. I want to ask you a little bit about your childhood. Tell us a bit about where you grew up, what your family [00:03:55] are like.

Cinta Miller: So I grew up in a town in [00:04:00] Buckinghamshire called Aylesbury. I went to a school with the worst [00:04:05] reputation or horrendous reputation. Um, [00:04:10] state school. And I came out with all A’s. I [00:04:15] was a dork, but I was really popular at the same time. Um, I just think if [00:04:20] a child is bright, they’re going to find their way. And I [00:04:25] feel that the reason why I kind of had that fire in my belly is because I was the youngest of five as well. [00:04:30] Um, my family are Italian. My mum was a single mum, [00:04:35] um, until she remarried when I was six years old. Um, with five children. [00:04:40]

Rhona Eskander: Yeah.

Cinta Miller: My mum was a single mum with five children. My dad actually got killed in an accident one [00:04:45] month after I was born, so I was born on the 12th of March. My dad died on the [00:04:50] 12th of April. Um, so I didn’t grow up knowing my dad at all. Although [00:04:55] I have a very good relationship with my dad’s family in Italy. My stepdad, I [00:05:00] would never say, this is my stepdad. He’s he’s my dad. He’s an amazing person. But up until the age of six [00:05:05] years old, it. My mum was a single mum and I very much remember those days. I remember [00:05:10] my sisters babysitting for me and my brothers babysitting for me. I remember my. I remember my brothers [00:05:15] being really strict with me as a kid and saying, you know, you’ve got to do good at school. You’ve got to. [00:05:20] I felt like I had more people at home to impress. So even though I loved being [00:05:25] popular at school, it was also very important to me to be popular at home [00:05:30] and made my life easier because my mum was very strict. We had a great [00:05:35] relationship with my mum, was very, very strict and I feel that that’s she had no other [00:05:40] way really. She was a mum of five children living in a [00:05:45] council house on a minimum wage. Yeah. Very proud. [00:05:50] She had to be strict to kind of do her best. Um, [00:05:55] so I did what I felt like I had to do to do my best as well. Um, did [00:06:00] very well at school. I still have a really good friendship with some of my teachers from school. Yeah. Um, [00:06:05] but, yeah, that was it.

Rhona Eskander: Did you go on to do GCSEs and A-levels?

Cinta Miller: Um, I [00:06:10] got all A’s in my GCSEs, a couple of A’s stars thrown in there, very creative courses. [00:06:15] I got the a stars for like drama, art. I was always very creative. I was one of those kids that because [00:06:20] my mum was strict, I was always in my bedroom at like 7 p.m. and so I used [00:06:25] to make my own magazines, write my own articles, cut things out of magazines, make my own fashion magazine. [00:06:30] Um, you know, write some words out. And [00:06:35] I was always thinking, oh, this is what I want to do when I’m older. I want to do some sort of makeup [00:06:40] or editing or be in fashion. And if I look at my career now, I’ve pretty much ticked [00:06:45] the boxes. I have done all of them. I’ve worked in fashion, I’ve worked in music, I’ve presented on TV [00:06:50] shows. I’ve done a bit of everything, so it kind of was definitely born there [00:06:55] for sure. Um, but yeah, [00:07:00] from and then from there I went on to, I did go to fashion college. I went to London College [00:07:05] of Fashion. Um, and from there [00:07:10] went to go on to do a degree at Saint Martins. And it was because [00:07:15] whilst I was at fashion college, I did a little bit of makeup. I did a tiny [00:07:20] makeup course and I was like, actually, I always thought makeup was something a beautician did, and then didn’t realise [00:07:25] that a beautician and a makeup artist were two different jobs. And then from there was just like [00:07:30] calling up people, messaging people to assist them, started assisting and was like, actually, [00:07:35] I could go to uni and get a job on a makeup counter at somewhere like Mac, [00:07:40] instead of getting a job at a bar or being a stripper.

Rhona Eskander: Yeah, I love that.

Cinta Miller: Basically, that [00:07:45] was the truth. And then I just didn’t end up going to uni. I ended up being a makeup artist, [00:07:50] going to work for Toni and Guy as a makeup artist, and then ended up learning hair. And [00:07:55] then the rest is history.

Rhona Eskander: Yeah, I love that. How did your mum, as a strict Italian [00:08:00] mother, cope with that?

Cinta Miller: Do you know what? One thing about my mum [00:08:05] is that my mum, as radical as she was being [00:08:10] strict, she gave the best advice. And the number one thing that she always [00:08:15] said to me was, I know it’s going to sound mental. She used to go, who cares if [00:08:20] you’re being the best version of yourself? Who cares who gives a shit? If I go to my mum [00:08:25] about a problem? I go, mum. She’d go, who gives a shit? [00:08:30] And I’d be like, you’re right. Who does give a shit? Um, and I remember saying to my mum, I don’t, I [00:08:35] don’t think I’m going to do this. I’m gonna be a hairdresser and a makeup artist. [00:08:40] And my mum was like, ah, who gives a shit about a degree? If you’re gonna go and be a hairdresser, just make sure [00:08:45] I don’t catch you down the high street Mhm. Where we live. We’re in a hairdresser. Go and be the [00:08:50] best hairdresser you can possibly be. I was like cool. And that’s what I did. My mom was just like, just go [00:08:55] and be the best version of what you can be.

Rhona Eskander: And so [00:09:00] I know as well. So did your siblings also follow suit? Did your siblings also end up doing really well? [00:09:05]

Cinta Miller: So I’m the youngest of five. My brothers and sisters are all [00:09:10] very different. You couldn’t have five more different siblings. [00:09:15] Unfortunately, my eldest sibling passed away. She [00:09:20] my, we’ve lost my mum now and I will get to that. But not long after my mum passed. [00:09:25] My sister passed quite soon after. Um, but my [00:09:30] next eldest sister, early on in her career, [00:09:35] she was a massive inspiration to me because she was she was 12 years older than me. [00:09:40] She was living in London. She was a dancer. She was, you know, I’d turn on TV, she was on top of the pops, and [00:09:45] there were shows like The Word, and she’d be on that as a dancer and I’d be like, wow, my sister’s amazing, and all my [00:09:50] friends are like, your sister was on TV. And I’d be like, yeah, I know my sister was on TV when she was like 15 on this, like [00:09:55] big dance competition, um, on the BBC. And from then she was kind of [00:10:00] like a little like local celebrity and then went on to be like a dancer and then worked at a film [00:10:05] production company, and then actually got me a summer job when I was 14 at this film production company. And [00:10:10] yeah, so I owe a lot to her. But now, you know, she moved back [00:10:15] home. She’s got a little boy, she retrained. She’s um, she retrained in, um, [00:10:20] counselling and social working. And now she is, um, she works with kids with [00:10:25] special needs and naughty kids in, in the school we went to, in the school that I went to, my sister works [00:10:30] there. So she’s there. My brother was I had one I’ve [00:10:35] got two brothers, but one brother, um, was a builder. Met [00:10:40] a girl when he was on holiday in Australia. Muslim girl changed religion [00:10:45] and is now an imam in the mosque.

Rhona Eskander: Wow.

Cinta Miller: Yeah.

Payman Langroudi: What a story. [00:10:50]

Cinta Miller: I know that. And then my other brother is just [00:10:55] the brother that is just chilled, calm. Doesn’t [00:11:00] want anything. Doesn’t need to do anything. He’s happy in his own little skin. Doesn’t [00:11:05] really like going out. Just really likes being home, watching TV, having three meals a day. Making [00:11:10] sure that I’m okay. Checks in with me. Checks in with my husband. My husband’s his best [00:11:15] mate. He loves him.

Payman Langroudi: You know, they say. They say that’s it. They say billionaires tend [00:11:20] to be fourth and fifth kids. Because what ends up happening is [00:11:25] what ends up happening is the first kid they I don’t know. She says something clever [00:11:30] and the parents say, you’re you’re the clever one. Then the second kid, the clever, is taken now. Yeah. The [00:11:35] second kid comes along, kicks the ball, and they say, oh, you’re the sporty one. Third kid says something funny. Oh, you’re the [00:11:40] funny one. And by the time you get to the fourth and fifth, If all that normal stuff’s been taken. [00:11:45] And so you’ve got to kind of invent something. You’ve got to find a way. It’s not going.

Cinta Miller: To be the rich one.

Payman Langroudi: Shining, [00:11:50] and they’re going to be the rich one. Not not necessarily, but billionaires end up thinking outside of [00:11:55] the box.

Cinta Miller: The entrepreneur. Yeah, yeah, that’s definitely me.

Payman Langroudi: So does that resonate?

Cinta Miller: Definitely me. And [00:12:00] funny you should say that. Like, every single time she’s going to kill me for saying this. Or she might love it, actually. [00:12:05] Um, every single time I speak to my sister Mel, she’s [00:12:10] always like, I’ve got a business idea for you. And she’ll tell me the idea. And I know because [00:12:15] she’s she always wants to do different things. She’ll tell me the idea. Not necessarily. [00:12:20] And I think not necessarily just because it’s she. She [00:12:25] sounds the idea out because she knows. I’ll tell her straight whether it’s going to be right or wrong, [00:12:30] or whether it could be successful or not. And she’ll know that. [00:12:35] I’ll play devil’s advocate and I’ll play devil’s advocate because I’ve got her back. So like she said [00:12:40] to me the other day, oh, I’ve got a business proposition for you. What about if we do this, this and this? Well, I’ll tell you what. That’s not going to work, because I already [00:12:45] do it here, and I already do it there. And you need to think that I’ve already got this network of people, [00:12:50] and you’d need to build that network of people for yourself. But how about this? Um. [00:12:55] And I do like applying myself to different job roles, [00:13:00] and I don’t because I’m successful at other roles. If [00:13:05] I fail at others, I’ve got the safety net of the things that are working.

Rhona Eskander: Yeah. I mean.

Cinta Miller: I can take [00:13:10] more of a risk.

Rhona Eskander: I think the ad thing. Right. As in, like I told you, I have to multitask [00:13:15] and do like 20 things at once. I mean, my, my, um, members of staff joke [00:13:20] because they say that Rona abandons a sentence halfway. I mean, I do that to Laura as well. Who does [00:13:25] like the enlightened abandon a sentence halfway because I’m bored of that sentence, basically. And then [00:13:30] people are left guessing, you know? But it’s the thing is, like, we get to actually today, my husband was [00:13:35] making fun of me because I had like an affirmations playlist playing on Spotify. And he [00:13:40] goes, have you sped it up? And I was like, oh yeah, I did that because, like, it was too slow to get out what [00:13:45] the person needed to get out.

Payman Langroudi: And I got some affirmations. Playlist. Um, so you’re beautiful. [00:13:50] You’re so. Yeah.

Rhona Eskander: So basically I’ve changed my morning routine. And I think that [00:13:55] that has really helped my mental health. Um, so what I do is the first thing that [00:14:00] I do when I get up is I take 20 breaths, um, like, you know, out, um, [00:14:05] in through the mouth, out through the nose, that kind of thing. And I don’t look at my phone. Right. So my phone’s in the other room. [00:14:10] Then I go into the bathroom and do, like, all my skin care, etc., and [00:14:15] I’ll have an affirmations playlist. So it depends on what I’m feeling. But it was like, you are [00:14:20] strong, you are beautiful, you are healthy, blah blah blah and it plays on a loop. I think it has [00:14:25] an effect on your neuroplasticity because the thing is, is I’ve been doing it for like a month or two now. Obviously, I think, [00:14:30] you know, imagine like that in the background whilst you’re doing stuff instead of like, you are fat, you [00:14:35] are ugly, you are worthless. Like surely that’s going to have an effect on your brain. And [00:14:40] then I’ll journal. Then I’ll like take my. Does that.

Payman Langroudi: Mean, does that you write what you did.

Rhona Eskander: Yesterday? No [00:14:45] not yesterday I write what has what’s coming up for me on my mind. And it’s like a stream of consciousness. [00:14:50] It’s not even something that’s super curated. Yeah. And then I get ready [00:14:55] and by the time I leave the house, from the moment I’ve woken up, I haven’t looked at my [00:15:00] phone for 40 minutes to an hour from the moment that I’ve woken up. And now I just look at my phone as I’m leaving the house [00:15:05] and it’s changed the game for me.

Cinta Miller: See, it’s funny you should say that because not [00:15:10] that I can’t do that. I can, but.

Rhona Eskander: I used to [00:15:15] think, I.

Cinta Miller: Can’t, I don’t have I genuinely from the moment I get up, [00:15:20] I feel like I don’t really have the freedom to do all of those things. [00:15:25] So I used to.

Rhona Eskander: Think that why.

Payman Langroudi: Why, why.

Rhona Eskander: I just get up earlier.

Payman Langroudi: Now. Have you got.

Cinta Miller: Kids? Right. So but no, [00:15:30] no kids. So the thing is. Yeah. So now what? I’ve started doing very [00:15:35] similar to you in some ways the trick is you have to get up earlier. [00:15:40] The only way you are not going to get intervened, [00:15:45] what I call it is what I call it is railroaded. I [00:15:50] always feel like sometimes I’m doing stuff and somebody comes in and railroads me in the middle of doing something, and [00:15:55] it’s like their situation is more important and you carry on and then this [00:16:00] person’s more like, my kid is sick or this is happening or that’s happening or, oh, I need you to do this, or can you [00:16:05] proofread this for you and you? And actually that’s ego because you feel like, oh, these people need me. So you kind of end up [00:16:10] doing that. But what you do is do a massive disservice to yourself. You need to do your own shit first. Are you [00:16:15] a people pleaser? Yes, massively. And I’m trying not to be a people pleaser because I fucking hate being [00:16:20] a people pleaser. I love people some.

Rhona Eskander: Has a massive negative effect on your immune [00:16:25] system.

Cinta Miller: I love, I love people, and I really, I really champion people, and [00:16:30] I really want people to do well. And I think there’s enough good energy, enough work, Enough [00:16:35] everything for everybody in this world, right? But [00:16:40] some I’ve noticed. I’ve realised that giving too much of myself [00:16:45] at the wrong time has been very detrimental to me. So I don’t know if you even saw I had [00:16:50] this huge operation about 6 or 7 weeks ago, and after this operation [00:16:55] I had to take some time off and I was like, actually, I’m going to start this thing [00:17:00] that’s called, I started this thing I’ve been doing on Instagram, and I haven’t even made [00:17:05] myself go on Instagram every day because I’m like, it’s okay, I don’t have to post this on Instagram [00:17:10] every day. But I did put it on there to give myself some level of accountability as I’m doing this thing called 365 [00:17:15] and 365 means for 365 days, I have to take one hour [00:17:20] a day. That is purely for me. And if it means that hour is off my phone for [00:17:25] an hour and not on social media going, it’s my 365 and I’m off my phone, then I’m not going to post it because [00:17:30] some people have messaged me going, well, we hope you haven’t posted anything for a few days. I’m like, yeah, because I’m having a digital detox [00:17:35] and that’s what I need to feel better. But, um, going [00:17:40] back to what you were saying, the trick is definitely you get up early in the morning, and I’ve.

Rhona Eskander: Been your [00:17:45] morning. I really think that, you know, um, I’m reading a book called Smarter by Emily [00:17:50] Austin. She sent me the book, and she has an incredibly successful PR agency, [00:17:55] and the book gives a smarter way to, um, [00:18:00] become successful. And it really resonates, especially for women, because she said, for [00:18:05] so many years, you know, you read books about like, just sleep for five hours or do as [00:18:10] much as you can or ram in. And she actually completely refutes all of that. And I [00:18:15] totally agree as well, because I used to be like, right, 5 a.m. club, like, you know, like exercise, [00:18:20] do this, do this, do 100 things before 9 a.m. and I’m like, no, it doesn’t work for my body. I was [00:18:25] unhappy, unhealthy and burnt out, which is pretty much what happens to a lot of women. But she says owning your morning, [00:18:30] whatever that looks like to you personally is that. And that doesn’t mean doing [00:18:35] like a crazy exercise class or doing, but it is certain little things. And [00:18:40] I think those habits for me, I will exercise every morning, but it doesn’t need to be something [00:18:45] crazy. So that helps me. For some people it doesn’t, but it helps me.

Cinta Miller: So what I’ve been doing [00:18:50] is either before I go to bed at night or when I get get up in the morning, [00:18:55] one of two things, or I do them both is I’ve been just literally going on YouTube, putting [00:19:00] in stoic meditations. Yeah. And doing, um, really listening [00:19:05] to stoicism. I don’t know if you know anything about that. So I’ve really been listening to stoicism and [00:19:10] just mantras of like and actually thinking about it now. It really [00:19:15] resonates with my mum because it’s like nothing matters. Don’t worry. It’s just like, don’t sweat the small stuff [00:19:20] and be positive about yourself and that affirmations and have that moment of calm [00:19:25] and I sometimes I like listening to it before I go to bed at night, because it will resonate [00:19:30] with things that has happened during the day, especially the Liam and I will listen to it together at night before [00:19:35] we go to bed and we’re both like, oh, actually, you know, we’re just moaning about that in the car. And actually, this is how we should approach it. [00:19:40] You know, it was just moaning about this.

Cinta Miller: And, you know, this has just taken me aback. And I feel like I get the answers. [00:19:45] I just put one on at random. I leave it to the fate, I leave it to the universe, and [00:19:50] I do that. And then in the morning I will get up early. I’ll make a herbal tea. [00:19:55] I’ll sit on my sit on my sofa, put a blanket around me, and then I’ll listen to a bit of [00:20:00] a meditation, a stoic meditation, and do breathwork. Um, and [00:20:05] it would just be for ten minutes and then I will go for a walk. [00:20:10] I live in like a beautiful little village, and it will consist of walking ten [00:20:15] times around the block or once around the block, but I will just get some steps in to get my body moving [00:20:20] and then I’ll go home, have a shower, get ready, and then plan my day. And that [00:20:25] is what I’ve been doing since I’ve had my operation. And I feel so much better. My [00:20:30] I feel like I feel like the inflammation in my body is, like, gone [00:20:35] down. Yeah.

Rhona Eskander: You’ve mentioned your mom a few times. Um, tell us a little bit about your [00:20:40] mom and what happened. And, you know, you are this beacon of positivity and happiness, and obviously, your story [00:20:45] touched me, so.

Cinta Miller: So my mom, my mom was an incredible woman. She was like, as I said, [00:20:50] strict woman, tough woman. But I can categorically tell you now, [00:20:55] no one was funnier than my mum. My mum was pure jokes and that’s what I miss the most. [00:21:00] She was really funny. Um, but I literally spoke to her [00:21:05] one morning. I was going to look at a house and. And I just [00:21:10] for some reason, at one point in my life, I was like, I want to live near the beach. So I decided to go and look [00:21:15] at houses on the coast. And I was like, yeah, I’m going today. And she was like, I’ll make sure there’s a balcony [00:21:20] for me, you know, make sure there’s a room for me. I want a balcony with a sea view. And I was like, yeah, I’ll let you know. And [00:21:25] I walked into this house and it was, it wasn’t for me. And I was like, oh, my mom would hate this. And [00:21:30] as I walked out, I had a missed call from my brother and [00:21:35] my and then a message. And the moment my brother left me a message, I knew something had happened because my brother never leaves [00:21:40] me a message. He’d never phoned me during the day and he’d never leave me a message. It was always a text [00:21:45] and I was like, something’s wrong. And I called my. My brother left me a message and [00:21:50] was like, you need to come home.

Cinta Miller: And I just I knew instantly. And basically my mom had a pulmonary pulmonary [00:21:55] embolism, which basically a blood clot. And the thing was, she had [00:22:00] complained about this pain in her leg and foot about a month before, [00:22:05] and it was really bad. She was like, I’ve never felt pain like it. And we went to the doctors and the doctor was like, [00:22:10] you know, you’ve got arthritis in your knees. It’s probably that you’ve got to lose a bit of weight. And she was like, [00:22:15] yeah, but I’m trying. But this pain is different. And they were like, we’ll send you to the hospital. I went to the hospital. Oh, [00:22:20] we haven’t got the right iodine to put through to give you a scan. Come back tomorrow. Went back the next day. Oh, [00:22:25] we can’t find a vein to put the iodine in. Come back the next day. By the time my mum actually had the scan, [00:22:30] they did the scan on her leg and I haven’t got a blood clot. You’re fine. It’s your arthritis. And then three days later, [00:22:35] my mum was having breakfast with my dad, and my dad basically said that [00:22:40] he’d made her like egg and soldiers, which was very [00:22:45] rare because my mum cooks. Morning, noon and night. So my dad cooked my mum breakfast was really rare [00:22:50] and my mum had said to him that was really nice, at least I know if I die you can cook. [00:22:55]

Cinta Miller: And he and he went behave and my mum put the [00:23:00] like the plate down, went to go into the bathroom and went Paul. And then [00:23:05] my Paul had this huge bang and my mum had just hit the deck and [00:23:10] died. That was it. She was gone and my stepdad was just [00:23:15] there, didn’t know what to do, called my brother. My brother came, air ambulance came, landed [00:23:20] outside the house and my mum was gone. And by the time I got [00:23:25] there, my mum, it was awful. Like, I remember being by the coast and having [00:23:30] to drive all the way back home and it was like rush hour traffic and it was just awful. [00:23:35] And I got there and my mum was was still there and [00:23:40] I beat myself up quite a lot because actually the last time I physically [00:23:45] saw her and spent time with her was Boxing Day. She died at the beginning [00:23:50] of February was Boxing Day and Boxing Day. I left to go skiing with my friends and [00:23:55] my mum was like, why do you want to go skiing for? And I was like, I don’t know, something’s doing it. It’s a laugh. And she was like, [00:24:00] all right. And actually, I wish I’d just stayed and spent more time with my family at Christmas. [00:24:05] Um, but I guess it was just her [00:24:10] time.

Rhona Eskander: So, I mean, I know we’ve had. How did that affect you at that time [00:24:15] in your life? Kind of like emotionally and mentally.

Cinta Miller: At that time, [00:24:20] I went into fight or flight 100% I can. I [00:24:25] can categorically tell you, minus a handful of my friends. [00:24:30] No one really asked me how I was, how I was feeling because I had at [00:24:35] that point of my relationship, I had such a close relationship with my mum. There was like a few [00:24:40] family things that were going on, and as the youngest, I [00:24:45] kind of got burdened with this huge responsibility that I feel like a lot of people [00:24:50] in my family felt like I’d asked for, and I definitely didn’t ask for it. I was like, I’m [00:24:55] the youngest. I’ve had the least time with mum. Out of all of you guys, you’ve all been on this planet longer. [00:25:00] I feel too young to have lost my mum. I was [00:25:05] only 30, 31. I feel too young to be without my mum [00:25:10] and I don’t have children. I’m not married [00:25:15] and I just felt like I was going to do a lot of the things, my life, things [00:25:20] on my own, even though I had my family, but I wasn’t. I really didn’t have my biological dad. [00:25:25]

Rhona Eskander: Yeah.

Cinta Miller: So I kind of then got burdened with this responsibility, [00:25:30] this family responsibility. And I felt like I had to step [00:25:35] up to what my mom wanted me to do. And it was like organising a funeral, organising the will, doing this, doing [00:25:40] that. And it was a lot of pressure and I didn’t really felt. I didn’t really [00:25:45] feel that. I didn’t feel looked after. [00:25:50] I felt like my safety net or this safety blanket that we all have from [00:25:55] our parents just got pulled from underneath my feet, and I felt like I was just I’d been thrown out of a plane, [00:26:00] basically. I felt like I was like, flapping my arms, trying to stay up in the air and nobody [00:26:05] could see me flapping my arms. And it was from that point there that I developed [00:26:10] anxiety. I’d never had anxiety before, but from that point then I definitely developed anxiety. [00:26:15] Um, and it wasn’t until a year [00:26:20] later when I went through another bad experience. My sister, then my eldest [00:26:25] sister, then got cancer. I then met a guy, went through an awful relationship, [00:26:30] and he put me through the mill and the stress levels and my my adrenal fatigue, the stress levels, [00:26:35] the mitochondria depletion just affected me so badly, [00:26:40] and I was so depleted that I actually remember being on my bedroom floor and my friend [00:26:45] coming in and going, like, what are you doing? And I’d been there for three days. And she was like, I’ve been trying to call [00:26:50] you. Like what? And she just burst into tears and she was like, look, we need [00:26:55] to talk. Like, what are you doing? And I was like, I, I’m really upset. And she was like, [00:27:00] oh my God. And I was like, I’m really upset that I’ve woken up. Like, I was gutted that I’d woken up. [00:27:05] I just wanted to die. I was just like, there’s nothing.

Rhona Eskander: But that’s grief. And I think that grief is a really important [00:27:10] part. Like, I think, I mean, have you ever had any grief in your life? Sure [00:27:15] you have. Yeah. I think that grief is something that we’re, I don’t know, like, I [00:27:20] think grief is something that’s so important, but as some human beings are not great at it. [00:27:25] You know, I’ve seen like like people experience loss and they it’s almost like they just go on this [00:27:30] autopilot. Right. Got to get up and go. Yeah. Especially if they have to take on that role of [00:27:35] like, like you said, the will the the actual like logistics of everything. But [00:27:40] I think that if we don’t allow grief to go through our body, it will catch [00:27:45] up with you at some point. We have got to allow that. Like grief is a healthy emotion. [00:27:50] And I remember once saying to my therapist, I’ve grieved things in a different way. Like, [00:27:55] sure, I’ve not experienced death, you know, touch wood. You know, my grandparents [00:28:00] died, but I think that was there was more acceptance with that. I wasn’t particularly [00:28:05] close to them. Um, it happened when they were pretty old, you know, it seemed like a natural [00:28:10] sort of process of life. But more recently, I had really [00:28:15] discovered what grief meant, losing relationships and [00:28:20] lovers and things like that. And I think that those things also [00:28:25] have an element of grief in it. And I said to my therapist, I was like, I feel like I want [00:28:30] to die. Why do I feel like I want to die? And she goes, that’s grief. Yeah. And then I said, so what [00:28:35] do I do? And she goes, the only way out is through. The only way out is through. [00:28:40] And that stuck by me. So now when I feel like I just want to cry all day because [00:28:45] someone has left my life, and as I said, it almost does [00:28:50] feel like death when someone leaves your life and you never see them again, right? She just said, just go [00:28:55] right through it. Yeah.

Cinta Miller: And it’s so it’s so, so true. At that point, [00:29:00] I put such emphasis. I’d been [00:29:05] in this relationship that had come to an end. I’m not going to go into what the ins and outs of it because he doesn’t [00:29:10] deserve the airtime. But, um, I really felt like I was grieving that relationship, [00:29:15] but I wasn’t I was grieving my mum because actually what I’d done is I’d replaced the safety net with [00:29:20] somebody that just wasn’t reliable. And when that person went, I was then really, really [00:29:25] faced with the grief. Um, and in the end, I [00:29:30] talk about people pleasing. Actually, this is where I think people pleasing did get me through [00:29:35] and did work in my favour, because there was a moment where things were [00:29:40] so bad that my friend’s husband called me and he was like, [00:29:45] look, my friend obviously said to her husband, I’m really worried about her. And he [00:29:50] he called me. He went, look, I’ve called a clinic. I’ve called a clinic, a rehab clinic for you. [00:29:55] You’ve got a really bad day. I think. We think you’ve got really bad depression. I’m going to pay for [00:30:00] you to go. And I was like, really? He was like, yeah, yeah, I’m going to pay for you to go. [00:30:05] He goes, whether it’s a week, four weeks, I’m paying for it. And I remember [00:30:10] thinking, oh my God, it’s so expensive. And I sat there and thought to myself, oh my God, what if I go [00:30:15] and I don’t get better? And then I then I went 80 grand.

Rhona Eskander: Yeah. I was [00:30:20] like.

Cinta Miller: I can’t have that level of responsibility or burden on my shoulders. I thought the only way through this is [00:30:25] for me to pull my socks up. So I actually opened my laptop and [00:30:30] thought, right, where can I go on my own? Where I’m going to feel safe and where I’m going [00:30:35] to grow? And I basically booked a muay Thai bootcamp [00:30:40] in Thailand and I booked it. I went for a month on my own, and for the first [00:30:45] two weeks it was horrendous. I hated every day of it. I cried every day. I was in bed at like 7:00 every night [00:30:50] crying. And then one day I did this hike. [00:30:55] And this hike was the hardest thing I’ve ever done in my life. It was like uphill incline for four hours and [00:31:00] I was like, yeah, I hike. I’ve done Runyon Canyon in L.A., I’m a I’m a, you know, a seasoned [00:31:05] hiker was I.

Rhona Eskander: Got to this.

Cinta Miller: Hike, was doing it. And then slowly, slowly, I got to the [00:31:10] back. And then I was like miles behind everybody else. And when I got to the top, everyone was [00:31:15] waiting for me and everyone applauded. And I was just like, all I did was just cry. And I sat on these [00:31:20] steps at this huge Buddha and was crying. And I looked up and all I could see was these beautiful [00:31:25] islands with like, fog. And I just got a hit with [00:31:30] like, this is going to sound really corny, but I got hit with this beauty of [00:31:35] the universe, and what it made me feel was extremely lucky for, [00:31:40] oh my God, I’m really lucky to be here. Yeah, I’m lucky that I can afford to be here. I’m [00:31:45] lucky that I can afford to take a month off work. I’m lucky that I’m breathing. I’m lucky that I’ve met these amazing people. [00:31:50] That I’ve waited two hours for me. What have I got? What have I got to be upset about? And why am [00:31:55] I crying over a loser? And actually, what I’m crying about really is my mum. [00:32:00] And that’s when I kind of went back home, met [00:32:05] somebody instantly, who I’m now married to. Better frame of mind. Went [00:32:10] to see my sister who was really sick, built bridges with my sister, and we started to get our family [00:32:15] trajectory back on track. I needed to build myself [00:32:20] back first and become my own safety net. I suppose.

Payman Langroudi: Yeah, losing both parents [00:32:25] is a funny thing. I mean, I haven’t lost either parent, but.

Rhona Eskander: How [00:32:30] old are they?

Payman Langroudi: 88 and 78. Oh.

Rhona Eskander: So [00:32:35] young. They had you then?

Payman Langroudi: Oh, yeah. You’re saying that.

Cinta Miller: Like [00:32:40] he’s 75?

Rhona Eskander: I’m literally. I’m winding him up. I’m winding him.

Payman Langroudi: Up. But no, but several of my that’s [00:32:45] like.

Rhona Eskander: That’s actually my dad’s 80 and my mom’s 70. So that’s still.

Payman Langroudi: Similar. [00:32:50] Um, the I’ve got loads of friends who’ve lost both parents. And [00:32:55] that moment of losing your second parent. I’ve spoken to all of them about it. [00:33:00] And it’s this they they say stuff like, suddenly the ground feels [00:33:05] like it’s shaking.

Rhona Eskander: That’s crazy.

Cinta Miller: It’s exactly how it feels.

Payman Langroudi: Yeah. And and it’s [00:33:10] a funny thing because, you know, but you could be 50 years old and and that could happen to you. [00:33:15] And, you know, your parents, by the time you get to my age, I’m looking after my parents more than they’re [00:33:20] looking after me. But there is there’s something about it that [00:33:25] that shakes you up when you haven’t got anyone to go to.

Cinta Miller: Yeah.

Payman Langroudi: In [00:33:30] a way.

Rhona Eskander: Do you think that. I know this is a bit of a weird question, but do you think no matter what age [00:33:35] you lose your parents, you’re an orphan? Do you know what I mean?

Cinta Miller: I cannot believe you just said that. [00:33:40] Do you know how many times, like in [00:33:45] my family we’ve said we’re orphans? Because we are. We are actually orphans. [00:33:50] And although I kind of think, yeah, we’re orphans, but we’re kind of not because we’ve got [00:33:55] family. I see orphans as something that don’t have anybody. But we’ve lost our parents [00:34:00] for sure. We say that all the time.

Rhona Eskander: But do you think, like, you know, like so pay. God forbid. Obviously, [00:34:05] if you lost your parents soon because, as you said, they kind of lived their [00:34:10] life and their older. Do you think you’d feel like an orphan or not?

Payman Langroudi: To the extent that you know, your [00:34:15] your parents always see you as their little kid? Mhm. You know, do you think.

Rhona Eskander: They still do.

Payman Langroudi: Yeah for [00:34:20] sure.

Rhona Eskander: Little pay.

Payman Langroudi: No they really do. They really do. And they give you advice that they used to give you when you’re [00:34:25] like 12. Like be careful on whatever. And to that same extent you always think of them [00:34:30] as your parent, you know like. Yeah. So and there’s also sort of the stories that are [00:34:35] lost and like the reason why I’m trying to spend as much time with my parents as possible is because [00:34:40] I know I will regret it when they’re gone and, and they’re still telling me things I never knew, you [00:34:45] know? Yeah.

Rhona Eskander: I think the loss of parents is something that, again, is quite stigmatised, [00:34:50] that people don’t really talk about it. The holistic psychologist, she’s my favourite. Nicole Pereira [00:34:55] I don’t know if you follow her, but she’s brilliant. And she says, you know, it’s something that people don’t like to [00:35:00] talk about because it’s almost like they just don’t ever want to have to face it.

Payman Langroudi: People don’t like to talk about death in general. [00:35:05]

Rhona Eskander: Yeah, I think so. Yeah. No, you’re right, you’re probably right. But I think also particularly she talks [00:35:10] about, you know, you look at your parents, you know, if you’ve had the privilege of watching them age and [00:35:15] you suddenly look at them and go, they’re getting old, or you suddenly notice they can’t do stuff for themselves [00:35:20] anymore, she said. That’s quite difficult to come to terms with, and I would say that I have [00:35:25] to totally agree with that. Tell us a little bit if it’s okay and not too heavy about then [00:35:30] the loss of your sister. So you said that happened quite quickly afterwards. Was it linked?

Cinta Miller: So no, [00:35:35] my sister had cancer. My [00:35:40] sister literally just had cancer. She had bowel cancer and it was secondary on her liver [00:35:45] and then took over her whole body. And it was it came around quite quickly. Um, [00:35:50] and she, she literally passed a year, 18 [00:35:55] months later. Wow. So that kind of happened. But that was a really [00:36:00] peculiar situation because my sister, [00:36:05] She was the eldest, I was the youngest. And for a very long time of my life, [00:36:10] a big part of my life as a kid, she wasn’t. We weren’t close. [00:36:15] Then I feel like the age gap closes. When you’re a certain age. You’re [00:36:20] into certain things. You’re discovering things, you know. I then had, like a level of respect for [00:36:25] my sister and really looked up to her. You know, she had, you know, she bought houses and I was [00:36:30] on, you know, on my career path. And she was, like, really proud of me. [00:36:35] And then it kind of split again because of the whole [00:36:40] family politics. Um, and I feel bad for that. But that [00:36:45] was a situation where I really I [00:36:50] feel bad for it. But I did have to take time out for myself to be like, I [00:36:55] have to get myself back on track, because if I don’t, I’m going to maybe [00:37:00] end up going down another way of becoming quite poorly. And [00:37:05] I saw my sister let things affect her unnecessarily. [00:37:10] And I really believe, I don’t know if, you know, there’s going to be medical experts [00:37:15] out there and they’re like, you don’t know about how this works. No, I don’t, but what I can say [00:37:20] is that mentally, things affected my sister unnecessarily, [00:37:25] and she had a choice of whether she let that affect her or not. And she did. And [00:37:30] I think that it definitely contributed to how unwell she was.

Rhona Eskander: I mean, I think [00:37:35] we’ve had this conversation before on this podcast. I think it is impossible to separate [00:37:40] the mind and the body as much as people want to separate it. There are a few psychotherapists, [00:37:45] psychiatrists that recognise that they recognise cancer, autoimmune. [00:37:50] There is an element of like mental health associated to [00:37:55] that and I think it just makes sense. It’s the story. It just it just makes sense. It’s the [00:38:00] stored toxicity, the stored stress. Of course it’s going to affect you. But I think [00:38:05] what’s remarkable about you, you know, is that you have not let that [00:38:10] stored grief, you know, affect who you are and the decisions that you make, which is absolutely [00:38:15] incredible. However, as we know, I think it did quite rightly [00:38:20] also affect your fertility, you know, which we’ve talked about. So I’m [00:38:25] interested to kind of go into that. So tell me, tell us a little bit about your fertility [00:38:30] and what happened.

Cinta Miller: So basically at that time, I think [00:38:35] my adrenal, my adrenal fatigue was at an all [00:38:40] time high. Like I was so burnt out. And [00:38:45] for those of you that know, are kind of like medically about all your mitochondria and where it’s stored. But women store most [00:38:50] of their mitochondria in their ovaries purely because it’s there as a reserve for childbirth. [00:38:55] So that’s why you get so many women that are, you know, athletes that [00:39:00] are long distance runners that are constantly on the go with [00:39:05] a shortage of energy, they lose their periods because [00:39:10] actually the mitochondria that is in their fertility system and menstrual [00:39:15] cycle kind of gets depleted and all of that jazz. So I’m not a medical expert, but I know enough [00:39:20] about it. Um, but at that time I was [00:39:25] so stressed. I was carrying so much grief, emotion, hurt, pain, [00:39:30] responsibility. Every superlative that describes [00:39:35] an emotion I had, I can categorically tell you I had to the point. [00:39:40] I even had therapy with a CBT therapist and she was like trying to give me therapy [00:39:45] and I went to her. Can I just ask you something? Have you lost your mum? And she went, um, no. And I [00:39:50] went, you’re not for me. Yeah. And I just left. Yeah. I was like, you cannot advise somebody [00:39:55] unless you actually physically know, walk the walk. And actually I [00:40:00] know people go, cognitive behavioural therapy is amazing and listen, it has its place. But [00:40:05] when people are grieving, let me tell you. Do you know what they need? They need somebody to put their arm around them and go, [00:40:10] you’re going to be okay. Yeah, you are going to be okay. I’m here for you. [00:40:15] They need love, support, comfort and emotion. They don’t need words. [00:40:20] They don’t need.

Rhona Eskander: Work.

Cinta Miller: Work. They don’t need the not to say [00:40:25] you don’t need therapy, but when somebody is grieving, just put your arms around them [00:40:30] and give them some love. You cannot honestly, you cannot [00:40:35] even begin to know how powerful that is for somebody. So [00:40:40] in that moment, I was like, I need to leave. But as I said, I had.

Payman Langroudi: But then you’re [00:40:45] a hugger.

Cinta Miller: Yeah, I’m a hugger. You are?

Payman Langroudi: It’s obvious. Yeah, I’m a hugger. Yeah, [00:40:50] but some people aren’t.

Cinta Miller: Yeah, I think that’s got to do with that.

Payman Langroudi: Maybe you need hugs in [00:40:55] that moment. I mean, I hug some people, it’s like hugging a tree. Like you just don’t want to be hugged, [00:41:00] you know? I feel I.

Cinta Miller: Think it’s a very European, Mediterranean [00:41:05] thing.

Rhona Eskander: I think also the thing is, is like hugging has literally been shown to release endorphins, serotonin, happiness. [00:41:10] I think the people that don’t enjoy being hugging or being touched, I think that’s maybe I’m making a massive [00:41:15] generalisation is some kind of like repression inside them?

Payman Langroudi: Maybe.

Rhona Eskander: Or [00:41:20] maybe trauma. Maybe trauma. Like people that also have may have been abused don’t want to be touched necessarily.

Payman Langroudi: Like but [00:41:25] but just some people’s makeup is is that way. And some people.

Rhona Eskander: You know I think you’re oversimplifying [00:41:30] it.

Payman Langroudi: Well maybe but but I remember in Covid, the thing I hated the most was not hugging [00:41:35] people, you know, like when you couldn’t get near people. Yeah. Yeah. It was it was the thing that got to me. I [00:41:40] was almost feeling down about it, you know, like culturally.

Rhona Eskander: Like Chintoo said, like for some cultures, [00:41:45] it’s more acceptable than others.

Payman Langroudi: Yeah, but my own brother doesn’t hug, you know what I mean? Like, he was brought up in [00:41:50] the same house you.

Rhona Eskander: Do to him.

Payman Langroudi: I think you.

Cinta Miller: Should say that. I actually saw an Instagram [00:41:55] post the other day saying, let’s normalise my friend.

Rhona Eskander: I saw the holistic psychologist. Let’s normalise children [00:42:00] that don’t want to be touched. Or is that the one?

Cinta Miller: Let’s normalise children not having to hug people. [00:42:05]

Rhona Eskander: Yeah, I saw that. That’s the holistic psychologist. But I follow a lot of her work.

Cinta Miller: And I [00:42:10] was like, what is that about?

Rhona Eskander: No, I think she’s saying that like, you know, that we should listen to children’s [00:42:15] intuition is basically what she’s trying to say. Like, you know, when like people, it’s the same thing that it’s like [00:42:20] pretty girls smile, like, smile for the nice, nice smile for the nice person. So [00:42:25] it’s kind of like, don’t force children because children have pretty good intuition. And if they don’t feel like hugging people, they [00:42:30] shouldn’t be forced into it. That’s kind of like the premise of it. But but I want to continue like [00:42:35] on this.

Payman Langroudi: Sorry, sorry for interrupting.

Cinta Miller: So I had long story short, I’m [00:42:40] going to really abbreviate it down. But basically at [00:42:45] that absolute point of having all of these emotions, carrying all of these [00:42:50] emotions, I was at my thinnest as well. I was I looked at a picture the other day and I was like, [00:42:55] God, I look good. I look good. I look really good. I was at my thinnest and [00:43:00] I had my periods had stopped, and I remember going to the doctors and saying, you know, my periods have stopped. And [00:43:05] he basically said, look, you’ve lost a lot of weight very quickly. You’ve got to look at it like a bank account. Imagine you’re going to a cashpoint [00:43:10] and you’re you’re.

Payman Langroudi: Drawing out drawing.

Cinta Miller: Out money, but you’re not putting [00:43:15] anything in. And that bank account is empty, but you’re still you’re still trying to draw out and you’re going into your overdraft. [00:43:20] And I was like, right, okay. And then I put a little bit of weight back on periods [00:43:25] didn’t come back. And then I went back to the doctor again and he said, oh, do you know what? I think you’ve [00:43:30] got polycystic ovaries. Let’s do a test for polycystic ovaries. Did that. And he was like, [00:43:35] you haven’t got polycystic ovaries. I think you’ve got a problem with your thyroid. Did a test for that. And I was [00:43:40] like, can I just get a test for all of them? No, we can’t do that. In the end, I was like, [00:43:45] right. How old were you? I was 32. In the end, I went [00:43:50] to I found a hormone doctor, a fertility doctor, um, gynaecologist [00:43:55] weren’t paid. It was private, paid for him. And [00:44:00] I had a test. I had a group of tests done with him, and his [00:44:05] secretary sent me an email and was like, Mr. Reginald wants to do your test again. [00:44:10] He’d like to do your test again. So I did all my test again. And then he said [00:44:15] to me, he actually called me and he went, have you got a partner? And I said, because [00:44:20] you’ve got a partner, right? And I said, yeah, I’m, you know, I’m in a relationship.

Cinta Miller: And [00:44:25] he said, how serious is your relationship? I said, very serious. I think that’s the person I’m going to marry. And [00:44:30] he went, bring him with you when you come to your appointment. Like this guy, honestly, [00:44:35] I love I love him for doing this. And I went to my appointment and he went, [00:44:40] I wanted to do your results twice because sometimes you could just it’s bad timing. And if I get it twice [00:44:45] and it’s the same results and we’ve got to go with it, he said. But basically you’re, um, it’s [00:44:50] your malaria and cell count. He saw your malaria and cell count as that of [00:44:55] a 60 year old woman. And he said, and your hormone levels are [00:45:00] your. He was like going through all my hormones. And basically he said to me, where you’re at, you would get women [00:45:05] saying they’re in perimenopause or. He goes, you’re not there. You’re out of it. You’re through it. He goes, [00:45:10] you’re you’ve got you’ve got no eggs, you’ve got zero eggs, there’s no follicles. [00:45:15] There’s no there’s none of that. He goes, there’s none. And I went.

Rhona Eskander: So you [00:45:20] were 32 and you basically were diagnosed with menopause at 32. Yeah.

Cinta Miller: And he basically and the first question [00:45:25] I said was because I’m naive, I don’t I know nothing about this. Right. [00:45:30] I went, can I have IVF? And he went, no, [00:45:35] because I don’t know if you know how IVF works. You have to take your eggs. And so no you can’t. I [00:45:40] went, can I have children? And he went and I looked at Liam and [00:45:45] I went, you don’t have to stay with me. It’s the first thing I said to him. I went, you don’t have [00:45:50] to stay with me. And he went. Are you mad?

Payman Langroudi: He’s a people.

Cinta Miller: Pleaser. [00:45:55] He went. He looked at me and he went, are you crazy? He went, just adopt. It’s [00:46:00] okay. And he was crying. He went, well, just adopt. And I was just like, this is my [00:46:05] person. It was. It’s just my person.

Payman Langroudi: Did he want kids more than you?

Cinta Miller: Well, the funny thing was, [00:46:10] when I met Liam, at that point of meeting him, because of all the [00:46:15] shit I’d been through, I basically made this. I’d been watching [00:46:20] this guy. I’d been watching this guy on YouTube called Matthew Hussey. Know how to get the guy? [00:46:25] I love.

Rhona Eskander: Him.

Cinta Miller: And I make.

Rhona Eskander: A good podcast.

Cinta Miller: I was like, I’m going to adopt his [00:46:30] mantras, right? I’m going to be I’m going to get the guy. And [00:46:35] it was like the self-worth, the no games, the no nonsense setting your boundaries. And [00:46:40] when I met Liam, I was like, oh, I’m basically looking for my husband. If you don’t want [00:46:45] to get married, don’t waste my time. I’m also wanting to start a family. If you don’t want kids. Don’t waste my [00:46:50] time. And also, I want to be someone’s number one. I don’t want to be with somebody that’s already [00:46:55] got kids and be secondary to their children. I don’t want to be with somebody [00:47:00] that’s best friends with their ex-partner and secondary to them. I don’t want to be best friends with [00:47:05] somebody that lives with their parents, because you’re secondary to the parents as well. [00:47:10] I want to be somebody’s number one. I’m nobody’s number one. All my friends have kids. Their [00:47:15] kids are their number one. I want to be the first person that somebody saves in a burning fire. I’ve [00:47:20] got so many friends. I’m so loved. But I know that I’m not first in line for a lot of things, [00:47:25] and I need that. And he just went. I feel exactly the same. I’ve [00:47:30] never, ever felt number one to anybody. And I went, well, I went, if you go out with me, you will. And [00:47:35] after that date, I literally said to my friend, I’m going to marry this guy. I knew instantly, I [00:47:40] knew. First date love. That first day I said to my friend, I’m going to marry him. Second date [00:47:45] I said to him, we’re going to get married. Third day I was at a wedding and FaceTimed him and said, [00:47:50] this is a really nice wedding venue. We should get married here. And he was like, yeah, we should. Didn’t even, didn’t [00:47:55] even, you know, push back on it. But five years [00:48:00] later, we did get married. We didn’t rush into it, but part of that journey was me [00:48:05] saying I really wanted a family and he just went, not [00:48:10] a problem. We will adopt.

Rhona Eskander: So I mean, like, this is the thing.

Payman Langroudi: Did you adopt? [00:48:15]

Rhona Eskander: Well, before we go on to that. But I’m sure she’ll she’ll tell you about what’s kind of next. But [00:48:20] this is the thing that I find, like so remarkable about Chinta. Like she lost [00:48:25] her biological father, you know, when she was so young. She lost [00:48:30] her mother when she was only 30 years old. She lost her sister, you know, when [00:48:35] she was 31, 32. And then she gets told that she can’t have children [00:48:40] because she has menopause at 32 years old, yet she’s still [00:48:45] one of the most vibrant, positive, you know, people that has created like an incredible [00:48:50] career for herself. And, you know, I think it’s quite remarkable. You know, this is [00:48:55] not the average life of the kind of person, average person you meet. So I think, no, it’s [00:49:00] true. It’s really, really true. And I think.

Payman Langroudi: I worry about the, the kind of the people pleasing [00:49:05] side of that. Do you know what’s funny? Because because like, you know, maybe she’s projecting to you that [00:49:10] perfect happiness. It’s not.

Rhona Eskander: Perfect because.

Payman Langroudi: She’s perfect, but, you know, [00:49:15] happiness, like this thing you’re saying, having gone through all that, she’s this very positive person. Maybe that’s what you’re [00:49:20] seeing, but maybe behind the curtain, you know what I mean? And people.

Rhona Eskander: Pleasers. Right?

Payman Langroudi: People pleasers do that sometimes. [00:49:25] I have to be.

Cinta Miller: Honest, there are times behind closed doors and Liam would [00:49:30] be in agreement. My husband, where I have my lulls and I think everyone has that. You [00:49:35] have to have those lulls to have those highs. I think it’s impossible to be on a constant high. It’s true. [00:49:40] It’s impossible to be on a constant high. I’ve had my lows and like going back to [00:49:45] that. At the same time as my sister passing, my best friend also passed a month [00:49:50] later the same cancer as my sister, so that was hard as well because she was like my [00:49:55] sister, my best friend. You know, your friends are your family. You pick for yourself. But um, when [00:50:00] this particular situation happened of not knowing of [00:50:05] the whole fertility thing and knowing that I couldn’t have children, and I then had [00:50:10] a massive split in friendships, the behaviour [00:50:15] of some of my friends.

Payman Langroudi: Oh, really?

Cinta Miller: At that time, and [00:50:20] the justification of other friends trying to justify other friends behaviour [00:50:25] was just like. You fucking what? [00:50:30] Yeah, but I couldn’t believe people’s behaviour.

Rhona Eskander: But I think that’s the thing. Like when you’re at your lowest [00:50:35] and over the last couple of years I’ve had some really awful low points, really shows [00:50:40] you who’s there and who’s not. It’s kind of ugly. It’s is really.

Payman Langroudi: Ugly. There’s another element to it. Yeah. When [00:50:45] you’re when you’re down, no.

Rhona Eskander: One wants to hang around you. No no, no.

Payman Langroudi: When you’re down, you amplify [00:50:50] what’s going on. So a friend who might say something a little bit hurtful because [00:50:55] you’re down, you see that as massively hurtful. And the opposite, the friend who does something a little bit nice, [00:51:00] you think, oh, they’re the most wonderful. It happens. I’ve seen it before, but.

Cinta Miller: I [00:51:05] basically I got told I couldn’t have children.

Payman Langroudi: And how [00:51:10] did you feel like.

Rhona Eskander: Like how did you feel?

Cinta Miller: I [00:51:15] felt. Useless, [00:51:20] really? Yeah. I felt like I’ve achieved all of these things. [00:51:25] And then the one thing I really [00:51:30] want, I can’t do. But what [00:51:35] I will say is that very soon. And [00:51:40] there’s always been an element of me that felt this way, but very soon I was like, there is a child [00:51:45] and I still very much believe it. There is a child on this earth that [00:51:50] I’m made for. They’re not made for me. [00:51:55] I’m made for them. They need me.

Payman Langroudi: But not having children at all isn’t an option [00:52:00] to you at all.

Rhona Eskander: So tell Payman about.

Cinta Miller: So basically the next option was because obviously I [00:52:05] can’t have children, but Liam can. So I then felt this. Maybe it’s going back to people pleasing. I [00:52:10] had this overwhelming urge of, you know, Liam’s amazing. He said, we can adopt [00:52:15] and I really do want to adopt. And there is a child out there that I’m made for, but [00:52:20] Liam can have children and he could leave me and he could go and have children with somebody else. So where how [00:52:25] do we find a way of making this work? Um, so I went to [00:52:30] a fertility clinic and spoke about ovum donation. Egg donation, the. [00:52:35] I’ll be honest with you, the the hospital that I went to here was the doctor I spoke to was [00:52:40] appalling, disgusting, rude was like, yeah, it’s going to cost, it’s really expensive and [00:52:45] there’s a three year waiting list and you need to make out, make sure you can afford it. And I was like, all right, I’m [00:52:50] not going to spend my money with you then. Um, and a good friend of mine, my friend [00:52:55] Kirsty, had messaged me and said to me, I don’t know whether you want [00:53:00] to hear this, but there is a fertility clinic in Greece.

Rhona Eskander: This is literally the most [00:53:05] famous clinic. There are so many people that have gone to this.

Cinta Miller: There’s a really there’s a clinic in Greece called New Life. [00:53:10] They are amazing. The woman there that runs it is amazing. She treats [00:53:15] you like family. She is a wonderful human. I know her personally. Do you want [00:53:20] me to introduce you to her? She did. I had a zoom with her and she basically [00:53:25] said, we can get you an egg donor. And what they literally do in Greece, [00:53:30] they have a rule where you don’t meet your egg donor. You never know who it’s come from, [00:53:35] and they never know where their eggs have gone. But they basically take your height, your weight, your hair [00:53:40] colour, your eye colour, your bra size. Not like [00:53:45] matching your bra size, your interests, your hobbies, whether [00:53:50] you’ve got rhythm or not, whether you play an instrument, whether you’re a smoker, whether you’re not a smoker, what TV shows you [00:53:55] like, what humour you have. You’re everything down to like, minuscule, [00:54:00] like you’re really. It’s like a it’s like a 15 page document. And they [00:54:05] do that and you do your blood test. We went to Greece and basically 12 [00:54:10] weeks later I got a call to say we found you the perfect match. She’s 22. [00:54:15] She’s willing to do to donate her eggs to you. Obviously you give a donation. [00:54:20] So we did that. And she produced 17 eggs, 15 [00:54:25] of which were mature. 15 were fertilised with Liam’s [00:54:30] sperm.

Rhona Eskander: Sperm embryos.

Cinta Miller: Then um, and we created and 12 [00:54:35] were perfect. We had have 12 perfect embryos on [00:54:40] ice in Greece for ready for when I want to put [00:54:45] them in. Then I then went through the journey of doing a fertility treatment plan to see if my [00:54:50] body would accept those eggs. So I went on like a series of drugs. It thickens your [00:54:55] uterus to cushion it, so when the eggs go in, it will cushion. And it was basically my way of being [00:55:00] like, okay, there’s somebody else’s eggs, but I can grow this baby. The baby will have my blood group. It would be my [00:55:05] child. Um, it would still be Liam’s. You know, it was a way of us having a family. And it’s [00:55:10] there. There. And it’s. It’s funny.

Rhona Eskander: Did you ever start it then? Did they ever implant an embryo?

Cinta Miller: So we [00:55:15] done all the. We did all the fertility drugs. It works. My body is on that. [00:55:20] It works. I know it will work. And it has a really high success rate. Um, and [00:55:25] funny enough, people say to me, why didn’t you freeze your eggs? I was like, well, I was only 30. Why was I going to freeze my eggs? One [00:55:30] and two people freeze their eggs, but when they defrost, they’re actually a lot of them die. [00:55:35] So this is the safer way round of doing it anyway, even though they’re not my eggs. But as [00:55:40] time has gone on, Liam and I are like, there is still a child [00:55:45] out there that needs us. Liam’s a music producer. I have an amazing career, amazing friends. [00:55:50] There is some child out there that whose life can be changed. [00:55:55]

Rhona Eskander: I think adoption is also something that people don’t do enough, to be honest, and I think particularly [00:56:00] in their own countries. My husband is super pro adoption. Actually. He’s really pro [00:56:05] it. Oh me too. And he’s very like, there’s so many children out there that need [00:56:10] you. And it’s really funny. Like, I think probably because I’m of an age now where I’m really [00:56:15] like thinking about the kind of like having a family thing. I have a friend, um, she’s [00:56:20] a psychotherapist, and she’s never wanted children. Like, since I was 12. [00:56:25] She did not want children. And a lot of people are like, she’ll change her mind. She’ll [00:56:30] change her mind. She’s 38 now. Still hasn’t changed her mind. She’s got two dogs. She’s very happy she found a partner. [00:56:35] Her partner? The partner doesn’t want kids either. And we had this conversation [00:56:40] over dinner, and he. He said people [00:56:45] are obsessed with their own DNA and cheated. He [00:56:50] said that this guy, this guy, her partner, he goes, people are obsessed with their own DNA. Like they have [00:56:55] an obsession with producing children because it’s like their DNA. Like they have this fear of [00:57:00] their DNA.

Rhona Eskander: Like leaving the planet. My husband was really offended by that because [00:57:05] he was like, no, like, there’s so much more joy in, like, having children. It’s like more than that, etc.. [00:57:10] And my friend who’s a psychotherapist, she said, look, at the end of the day, I’m a psychotherapist. [00:57:15] It’s not I don’t want to say it’s easy to have children, but like, people are not reinventing [00:57:20] the wheel by having children. And a lot of people have children and they don’t know how to actually [00:57:25] treat those children. And there’s so much neglect with children and there’s so much abuse and there’s so [00:57:30] much this and that. So people have children really irresponsibly, is what she said, without thinking through [00:57:35] the huge impact. You always say to me, you’re like having kids is like huge, you know? It makes it [00:57:40] changes your entire life. You said that to me several times. And, you know, she [00:57:45] also said, like adoption, you know, there’s so many children that have been left, like, neglected or [00:57:50] as orphans or whatever it is, and they need to be looked after. And they they’re also.

Payman Langroudi: Understand [00:57:55] someone who says, I don’t want to adopt.

Rhona Eskander: Don’t want to adopt. Yeah, I think I do.

Payman Langroudi: I [00:58:00] know couples where they can’t have kids. And one of them says, I don’t want to at all.

Rhona Eskander: I understand that, I understand [00:58:05] that you do. Yeah, I do. Of course I do. Do you?

Payman Langroudi: Yeah. Because it’s [00:58:10] only from the difficulty perspective. Right. I find having kids so hard.

Rhona Eskander: That you think [00:58:15] about if it’s not your.

Payman Langroudi: Own, someone else’s kid. My own kid I find so hard. Yeah, but hold on.

Cinta Miller: Can I pause? [00:58:20] Pause. You there? You’re saying you find your own kids being difficult? [00:58:25] Somebody else’s kid? That wouldn’t be somebody else’s. It’s your child. If you adopt, [00:58:30] that is your child, and that’s where the mindset would have to change.

Payman Langroudi: It’s not your child. It is.

Cinta Miller: Your child. [00:58:35]

Rhona Eskander: I think that’s where men and women differ though, because even so, sorry it [00:58:40] is.

Payman Langroudi: It is your child and that’s the child you’re looking after. But you know, biologically it’s not.

Cinta Miller: Biologically it’s [00:58:45] not your child. But if you choose to adopt, you have to. I think the people choosing.

Rhona Eskander: That child and.

Cinta Miller: Choosing [00:58:50] that child is.

Payman Langroudi: Yours 100% saying, I wouldn’t. I just wouldn’t have any more kids if [00:58:55] I had no kids. Yeah, I certainly prefer somewhere where [00:59:00] I think is, you know, where you get you get gay couples who who [00:59:05] bring a new child in the world. And I think there’s all these children adopt one of them, you [00:59:10] know, and they bring a new child in the world without a mother and.

Rhona Eskander: Because it’s their sperm. But I think [00:59:15] this is what I’m trying to say to you. Like there is the whole, like, DNA argument, right? Like, not from my perspective, [00:59:20] but I think what he was saying is it’s like he’s making a good point, right? Like, why don’t the gay couples adopt? Why are [00:59:25] they obsessed with their own sperm being used? Do you see what I mean? Not obsessed, but like. But what? What is that?

Cinta Miller: Like, maybe [00:59:30] it’s a way of genetically proving that they can still be in a gay relationship and still [00:59:35] have a family, because I think there’s there’s that big misconception or things, [00:59:40] you know, it’s a very dated way of thinking. Back in the day, people thought, off you go, you can’t have a family. [00:59:45] So I think now you can by adopting. But now but now they can. But biologically [00:59:50] I’m speaking because yeah, that’s maybe that’s the way round. But for [00:59:55] me, as I said before, going back to what you were saying about your [01:00:00] friend not wanting children, when I found out I couldn’t have children, my friendship [01:00:05] circle was completely split and I find it weird. I had a friend, well, I [01:00:10] had a friend. I had a friend who really, really, really was adamant she [01:00:15] did not want children. Completely adamant she didn’t want children. When I told her, she was like, oh my God, [01:00:20] there’s me not wanting children and there’s you. And I was like, listen, I don’t I don’t take [01:00:25] offence for you not wanting kids.

Rhona Eskander: Everyone’s Yeah.

Cinta Miller: Yeah. It’s everyone’s journey is their own. And I don’t take [01:00:30] offence. And then she got pregnant and has had a baby and just avoided me like the [01:00:35] plague. And our friendship is dead and gone. Like dead in the water, like she hasn’t. [01:00:40]

Payman Langroudi: She felt awkward around.

Cinta Miller: I don’t know, I had lots of different forms of justification of like, oh, maybe [01:00:45] she felt awkward around you. Maybe this, maybe that. And actually I have another friend [01:00:50] who was who wanted kids, but, you know, who wanted kids and knew what I was going through [01:00:55] and then fell pregnant. And actually I was the first person she told. And I was [01:01:00] so thrilled for her. And I cannot tell you how much joy I have from [01:01:05] my friend’s children, even if I don’t see her very often. Just seeing her kids on, [01:01:10] you know, little Instagram posts and the little videos that she sends me weekly, they bring me [01:01:15] such joy. I literally, I love kids, I find them hilarious. I find them [01:01:20] like, this is what I.

Rhona Eskander: Mean about Shinto. I don’t think this is the people pleasing side because I’m like, you can see she [01:01:25] has no resentment. There’s someone that could have incredible resentment. But that’s why I wanted, [01:01:30] like from the mental health point of view, like, what have you done to become to to put bitterness [01:01:35] and anger like away from like the world, universe, God, like you’re not [01:01:40] angry or bitter or blaming. You’re not. You don’t have that victim mentality because [01:01:45] things have happened.

Cinta Miller: There’s probably Lynn would probably beg to differ. So you probably beg to differ [01:01:50] behind closed doors. There are days where I think to myself, I [01:01:55] think we all choose what we let affect us. And I think there’s other [01:02:00] things that affect me deeper than that. I find inauthenticity [01:02:05] unauthentic people.

Rhona Eskander: But that’s because of the industry you work in, which we’ll come on [01:02:10] to.

Cinta Miller: Authentic people aren’t authentic personas, but. [01:02:15]

Rhona Eskander: That’s because of the industry you work.

Cinta Miller: In that.

Rhona Eskander: Annoys.

Cinta Miller: You, really affects me. If [01:02:20] I see someone in Instagram being a certain way and I know they’re not like that, I’m out. [01:02:25] It pisses me off if I see somebody being successful because of that. It pisses me off. Why? [01:02:30] Because I’m like, you’re. You’re not. You’re not.

Rhona Eskander: A douchebag. I [01:02:35] say this to Payman all the time.

Cinta Miller: Basically, it pisses me off because I think to myself, people are buying into [01:02:40] something. I’ll go.

Rhona Eskander: Into that.

Cinta Miller: People are buying into something that isn’t real.

Rhona Eskander: So there’s [01:02:45] somebody.

Cinta Miller: If they saw that person’s true character, they wouldn’t buy into that person. And [01:02:50] there is a person that does have that true character that deserves.

Payman Langroudi: Yeah, [01:02:55] obviously. But when I say why, I don’t mean that. I mean, like, for instance, my business partner, his [01:03:00] bugbear is lying.

Cinta Miller: Oh, my God, I can’t bear it.

Payman Langroudi: Okay. But like, if [01:03:05] someone lies to him, he’s done. He’s really, really, like, hurt by it. Like [01:03:10] it’s massive. Like, I don’t like being lied to. Yeah, but it doesn’t hit me as hard [01:03:15] as it hits him. Yeah.

Rhona Eskander: So what hits you hard?

Cinta Miller: Yeah. [01:03:20] What hits you hard?

Rhona Eskander: Someone else using other whitening system. Kids festival. [01:03:25]

Cinta Miller: I’m joking.

Payman Langroudi: No, I don’t know. But my point, my question, my why question is why [01:03:30] does inauthenticity hit you so hard?

Rhona Eskander: I think.

Payman Langroudi: Compared to the next.

Cinta Miller: Man, I feel like because [01:03:35] I try to always be the truest version of myself. Why? Because I don’t think [01:03:40] there’s any other way to be. Why?

Rhona Eskander: He’s like this, by the way. He tries to trigger [01:03:45] you. Why? No. But why?

Cinta Miller: But why? I’ve. I feel like I’ve been [01:03:50] put on this planet to be the way I am. I’m born the way I am, and it’s. [01:03:55]

Rhona Eskander: Okay. Listen, can I.

Cinta Miller: Just.

Rhona Eskander: Can I interject? So Chinta works [01:04:00] with a huge number of celebrities. She has huge experience working in the industry, [01:04:05] famous people, musicians, etc. so from both our point of view as well. First of all, you know, [01:04:10] to a degree with the sort of people that put ourselves out there, we’ve got a platform. Et cetera. Et cetera. [01:04:15] But I think that that’s really difficult is that when you see why people are worshipped? And I think the [01:04:20] older I’ve got, I recognise that we worship celebrities. You know, I’m saying we as in like collective [01:04:25] as the world Y. Okay. And then you meet some people and you’re like, you’re not who you say you [01:04:30] are. And I think it’s, you know, there’s so many people that look up to you and so many people [01:04:35] that, you know, buy into what you’re saying, but you’re not even who you say you are. You [01:04:40] know, it’s a bit like when people say, don’t meet your heroes, you know, and it’s and that’s it’s a really difficult thing because [01:04:45] if you’re such an honest person and you convey yourself in your truest [01:04:50] form, it’s annoying and it’s upsetting. And also, from a personal point [01:04:55] of view, if you work really hard and you see somebody that is inauthentic [01:05:00] doing better than you, it’s not necessarily jealousy, I would say. But it’s like you do feel a bit hard done [01:05:05] by. It’s frustration because you’re like, I work so hard. That person is so dishonest. But people [01:05:10] buy into them more and it’s frustrating.

Cinta Miller: You know what else happens? An inauthentic person [01:05:15] likes to look at people like ourselves that are true, [01:05:20] Honest. Listen, I’m, I don’t I people think I’m an extra. I can be an extrovert in some [01:05:25] instances. Other instances. I’m a real introvert. I remember going on tour once [01:05:30] and my. He’s actually my business partner now, a guy called Ashton. And but years ago, [01:05:35] Ashton and I were going on this, this big tour with quite a famous music artist. [01:05:40] And that music artist is said to Ashton is coming on tour with us. And he went, oh. [01:05:45] I like her. She’s coming on tour with [01:05:50] us. And she was like, yeah. He was like, oh my God, we’re not going to sleep. We’re not going to sleep. [01:05:55] She’s going to talk non-stop. She’s going to do our fucking heads in. Oh my God.

Payman Langroudi: I don’t know if I can.

Cinta Miller: I [01:06:00] don’t know. Let me just tell you this. And then we got on tour and at [01:06:05] work I’m like that. And then as soon as the day was over, we were on the tour bus. I was like, I’ll just [01:06:10] let you know. I’ve made you a chicken sandwich. I’ve made you this, and I’m just going to go to bed now at night. And Ashton was like, [01:06:15] where are you going to bed? And he was like, on tour. You were like Old Mother Hubbard. He goes without [01:06:20] you on that tour would have been. It would have been so different because you were so amazing. [01:06:25] And I completely fell in love with you on that tour. And from that day, you’re one of my best friends. And now [01:06:30] he’s my business partner. Because actually, I think there’s a means. There’s a time and a place for being [01:06:35] extrovert. Right? But inauthentic people like to look at people like us [01:06:40] and go, yeah, but they’re trying to be. They’re trying to be famous. They’re trying.

Rhona Eskander: To [01:06:45] be like this in the dental industry all the.

Cinta Miller: Time. They’re trying to be famous. They can’t, you know, they just want their name up in lights. They want we [01:06:50] can’t help that. We’re good at something and are successful, and people want to be around us [01:06:55] and we’re magnetic. But the inauthentic people don’t like it. So there must be something wrong [01:07:00] with us because there’s something wrong with them. They know there’s something wrong with them, so they project that onto [01:07:05] us. That’s what pisses me off.

Payman Langroudi: I’ve got a question. It’s kind of for both of you. [01:07:10] You know, in your job and in your job, right? You’re coming across the [01:07:15] elite to some extent of our society. Yeah. And [01:07:20] and you’re kind of really it’s almost like you you’ve got like this top [01:07:25] table of society and, you know, you can see what’s going on on [01:07:30] that top table, but you’re not on it yourself. Does that frustrate you? Does that what [01:07:35] emotions go through you?

Cinta Miller: I’m going to be really honest. I look at the elite. [01:07:40] Yeah. I’m happy for them. And I’m like, you don’t want it. You stay there. And [01:07:45] it’s not jealousy. It’s not that I don’t want to do it. I’m like, if I happen to get to that point and I’m [01:07:50] there, so be it. And if I’m not, do you know what? I’m going to go home and make myself a [01:07:55] cup of tea and watch Married at First Sight.

Payman Langroudi: Because you do sometimes feel like you’re living [01:08:00] a double life, like, I don’t know.

Cinta Miller: No, not really. And I think that’s part of the reason why I’m successful. Because. [01:08:05] And when I take on youngsters as assistants, [01:08:10] one thing I say to them is like, especially at fashion week, I’m like, there’s loads of fashion week parties. Don’t [01:08:15] be the last person to leave. If you want to go, go and dip your toe in.

Rhona Eskander: When I took her to a fashion party [01:08:20] London Fashion Week, I took her to the most exclusive party. There were all these A-listers like, we’re [01:08:25] here for a good time. Not a long time. Yeah. Don’t be the last one to leave.

Cinta Miller: It’s like. I just feel like [01:08:30] if you want to be part of that world, let me tell you, the A-listers don’t want to be [01:08:35] at a big party for very long. They’re in and out. Yeah, you go and [01:08:40] you set your worth by going. Dipping your toe in and leaving. Because actually, [01:08:45] your worth is your career and your reputation. My [01:08:50] reputation isn’t built on being a party girl, so therefore I’m happy to go. And I always say to my youngsters, [01:08:55] don’t be, um, what’s the word? Gaslit, [01:09:00] blind, whatever, whatever the word is. Don’t get rose tinted glasses by thinking, [01:09:05] oh, I work in fashion now. It’s the Brits. I’m going to the after party and I’m going to go and then go and do loads of drugs [01:09:10] and then wake up the next day, because you’ll just go enjoy it a bit [01:09:15] and I promise you the next day you won’t have FOMO [01:09:20] or you won’t have that beer, fear or whatever. What you’ll be is like, I had such a [01:09:25] short, snappy point of that, like [01:09:30] time at that event that holds such value and you’ll cherish it. [01:09:35] One of my best, one of my best friends was an actress back in the day, and [01:09:40] I used to go to events with her all the time. We used to go in, take the picture, and we were out the back door and within [01:09:45] half an hour at home, face mask on and a cup of tea. Um, and I think [01:09:50] that has been the key to my success. It’s never overstaying my [01:09:55] welcome or being a place where I don’t really need to be.

Payman Langroudi: I’m not only talking about events, though, I’m talking about [01:10:00] just lives.

Cinta Miller: Um, listen, what do.

Rhona Eskander: You mean by lives?

Payman Langroudi: Like, [01:10:05] I don’t know, man. You might. You might go. You might end up at some [01:10:10] on, on some holiday with some people who whose lives are just totally different [01:10:15] to yours because they are these elite types and you feel like you’re [01:10:20] I feel like it’s on the edge of it because I can see what people are doing, but I’m not there. Or maybe I just watched [01:10:25] them eyes wide shut. Maybe that’s why.

Cinta Miller: I think there’s. I also think there’s two different [01:10:30] types of people as well. You know, when you get the elite elite that genuinely do have [01:10:35] like, I’ve got some clients that have got ridiculous amounts of wealth, probably [01:10:40] the same as you, incredibly wealthy, incredibly successful. But they with [01:10:45] that comes with them being incredibly down to earth. Yeah some are. I [01:10:50] find it I don’t find it’s the elite that I like that I feel it’s the people that [01:10:55] are here that think they’ve.

Payman Langroudi: Got to be the elite.

Rhona Eskander: Yeah, exactly, exactly. Listen, you get you get [01:11:00] a lot of that in dentistry. I think there is so, so much ego in dentistry. [01:11:05] And I honestly have never seen as much ego in dentistry as I have in any [01:11:10] other profession. I genuinely mean that. And like, I know people in finance, I know people, but it’s [01:11:15] it’s quite remarkable, like some dentists think. And I know that perhaps the older generation [01:11:20] dentists would say the same about me. Like they genuinely believe that they are like these crazy [01:11:25] celebrities. And, you know, I’m like, back yourself. You know.

Payman Langroudi: You can that is you. That [01:11:30] is you. No, no, no.

Rhona Eskander: Look at him, look at him. Listen, I don’t think so at all. Payman be [01:11:35] fair to me, though. Be fair to me, because you have even said to me that you [01:11:40] get shocked at my the lack of my self-esteem and my self-worth. So how can I back myself [01:11:45] if I don’t even believe that I’m good enough? Like that’s a that’s an oxymoron in itself. [01:11:50] So for me, actually, I’ve spent my whole life feeling like I am not [01:11:55] good enough, feeling that I have not made it. And as I get older, I feel old and irrelevant because [01:12:00] of the narrative that has been created around women and their worth as they get older. So [01:12:05] actually I feel more and more worthless in society I sometimes compare [01:12:10] myself to young girls online that are living these incredible lives on private islands [01:12:15] and private jets. And I’ve got this amazing friend called David, and [01:12:20] I call up David, or I go and see him. He works next to me. That’s the one that we’re doing the block party with. And [01:12:25] he goes, um, I go to look at my life. I’m like, taking the bus. Now I’m living this [01:12:30] ratchet little life and like, look at this girl. And he’s like, he knows the ins and outs of [01:12:35] some of these girls and not as all that it seems. You know, there is there is a dystopian [01:12:40] darkness to all of this. These girls that are on the private jets [01:12:45] that are wearing all the hermés bags that appear to be making lots of money online, [01:12:50] there is a darkness. You know, there’s also this entire world of money where [01:12:55] they’re actually being paid for services. You know, that they don’t talk about. And I [01:13:00] didn’t know about all of this. There is even a website called Seeking Arrangements. [01:13:05] So seeking arrangements, um, is where these beautiful women are [01:13:10] being paired up with men, and there’s different levels. No, I’m not joking.

Cinta Miller: There’s different lots [01:13:15] of clients that have been on seeking arrangements.

Rhona Eskander: There’s lots of levels so you can get paid for your company. You can get paid to [01:13:20] be a party with them. You can get paid for other things. And the tiers go on and the moneys go [01:13:25] on. And the problem is, is that once somebody has had a little taste of that kind of life and you’re [01:13:30] talking about elite life, I’m talking about private jets and private islands, right. The problem is, is that [01:13:35] you get used to that. And then on Instagram you might see like, hey, I’m on a private jet, but then there’s darkness associated that, you [01:13:40] know, how does your soul feel? How does your mind feel? And it’s this whole kind of thing.

Payman Langroudi: Even [01:13:45] the guy who owns the island. Yeah, um, his brother might be suicidal [01:13:50] and a heroin addict, or he might be this down to earth guy, you know what I mean? [01:13:55]

Cinta Miller: But it’s when I look at stuff like that, if I’m honest, I see. I [01:14:00] see that, and I’m just like, the reality is [01:14:05] those kind of situations for those kind of people don’t last forever. They have [01:14:10] to make the best out of a limited time. They’re relying on looks certain [01:14:15] you know, the way their body looks, they’re getting surgery or whatever. And listen, good luck to them if they’re happy. [01:14:20] But I know that doesn’t last forever for me. There maybe would have been a time [01:14:25] years ago when I was like, oh, you know, I want to look better. I want to, you know, I want to, [01:14:30] I want to look, I don’t know, I want to look like a Victoria. I want to look like Kim Kardashian. I don’t know, you [01:14:35] look at girls and, like, they’re really attractive and you want to better yourself. But actually, I [01:14:40] think value and wealth really comes from [01:14:45] an insight. It really is. And it’s such a big inside job. As [01:14:50] I said, I I’ve got friends that are incredibly wealthy and I go to [01:14:55] their houses and they’re, they’ve got these beautiful grounds and whatever. And then and I go there and I think to myself, [01:15:00] my eyes and your eyes are the same. You might own this, but I’m seeing it the same [01:15:05] as you, and I’m benefiting from it. I’m enjoying it. I get the same enjoyment from it. I [01:15:10] get the same enjoyment from I can go to a restaurant and I can get the same enjoyment from [01:15:15] a taste. I can get the same enjoyment from this lovely cup of herbal tea. For me, it’s the enjoyment [01:15:20] that that we have that things that money can’t buy.

Payman Langroudi: You [01:15:25] know the cliche, the best things in life are actually free. Yeah they.

Cinta Miller: Are. And I think.

Rhona Eskander: It’s finding, it’s finding [01:15:30] the extraordinary in the ordinary. Yeah. As cliche as that sounds, you know, because [01:15:35] as you said, even going through that horrific stuff that you went through, being on the top of the mountain, like genuinely, [01:15:40] sometimes when you take a moment when you’re not on your phone and you look up at something like a beautiful autumn [01:15:45] day or you know your surroundings, you can find beauty and gratitude in [01:15:50] the, in the, in the ordinary things. Like there’s some days that even when I come to this podcast and [01:15:55] I’m like, oh, I have like mad love for Payman and like what we do, do you know what I mean? It’s like we’re doing like a normal [01:16:00] thing, if that makes sense. It’s nothing extraordinary, but I think you can find it in those little [01:16:05] things.

Cinta Miller: And you know what’s funny as well? This will probably this will probably really make you laugh. [01:16:10] But you know, like you’re saying, you find beauty [01:16:15] in ordinary things. I think the day that I was in Thailand and I looked up and I was like, oh my God. And I was incredibly [01:16:20] lucky. I think that’s when my outlook really changed on things. And I, I every [01:16:25] day I’m really grateful for a lot of things. I’m like grateful. I’ve woken up, grateful. I’m breathing, grateful. I look, I open my curtains [01:16:30] and there’s trees outside my curtains.

Payman Langroudi: Do you what do you make a practice of being grateful?

Cinta Miller: I don’t [01:16:35] make a practice. I just feel that I do.

Payman Langroudi: Is it part of your morning routine to be grateful?

Rhona Eskander: I’ve [01:16:40] started doing it more and more. Like a few things have happened to me in the last couple of years, [01:16:45] and I’ve had no choice but to force myself into situations of gratitude. [01:16:50] Um, it’s.

Payman Langroudi: I was I was going to say sorry.

Cinta Miller: I was going to say something that’s going to make [01:16:55] you laugh. But it’s funny because, as I said, I’ve got friends that live in these incredible [01:17:00] houses and do really well for themselves and yada yada. And I go around there and I’m like, great. And [01:17:05] then, you know, I live in an area that’s really beautiful. I [01:17:10] live in a really beautiful part of the world. I don’t have the biggest home. I have a lovely home. It’s not [01:17:15] the biggest home. And people come to where I live and they’re [01:17:20] like, oh my God, you live inside. Wow, what a beautiful part of the world to live in. It’s like a small, humble home, [01:17:25] but it’s beautiful. And then there are some people [01:17:30] that can go to a mate’s house that have the big house and be like, jealous [01:17:35] or there are. Or you can kind of be like, you could use it to your advantage. I, [01:17:40] I always say to Liam and Liam’s like not having it. I’m like, when [01:17:45] you know, our next thing, what I’d really like to do is [01:17:50] have a by our, like, our forever home and then have like a little pad [01:17:55] in London in a certain area and Liam’s like, yeah, maybe. [01:18:00] And I’m like, well, if it was my choice, I would live in that certain area. Now he’s like, no, you [01:18:05] live in that certain area. You live on the exact road and I’ve dropped you there and I don’t go. Ronan [01:18:10] lives there and I’m not jealous. I’m like, Hallelujah, I’ve [01:18:15] got a mate that lives on that road that I can benefit from. Now I can go down that road. Why do you think.

Payman Langroudi: Some [01:18:20] people are like that and other people.

Cinta Miller: Are jealous? It’s. It comes from a place of lack. It comes from a place [01:18:25] of.

Rhona Eskander: But did you do that work, Chinta? Like with all the losses in your life? Or do you think [01:18:30] that you were like. Or do you think your mum brought you up like that? Or do you think. Because obviously going through what you’ve [01:18:35] been through, there was going to be like moments of, like such deep sadness? Or did you have therapy? [01:18:40] Like how did you get there?

Cinta Miller: Do you know what’s funny? And this is only something I realised as an adult, as a kid, [01:18:45] especially as a five year old kid, we were really poor. Super [01:18:50] poor. We lived. Not that people that live in a council house are poor, but we lived in a council house [01:18:55] in a really rough council estate. My mum didn’t have much money. She was on minimum wage working [01:19:00] at the hospital. Five kids, really poor. But do you know what my mom did? It [01:19:05] wasn’t until I was an adult that I realised we were poor. My mum made us feel like the [01:19:10] richest kids going because my mum sat us at the table, fed us a three course meal [01:19:15] every night. There was pasta, there was chicken, there was salad. She made sure we were [01:19:20] clean. We were bathed every day. We were in clean bed sheets. [01:19:25] We were fed and watered. I felt like I was the richest kid at school I went to. I [01:19:30] used to go to school with a packed lunch of lasagne and sandwiches and pasta, you know, all sorts [01:19:35] of stuff, whereas kids just had like a packet of crisps, a wafer and like [01:19:40] a dead cheese and pickle sandwich. Whereas my mum had [01:19:45] this ability to make us feel like we lived in abundance, and I feel like [01:19:50] that’s what I’ve carried with me.

Rhona Eskander: Abundance.

Cinta Miller: Abundance. And I think that people that feel [01:19:55] that way have come from a place of lack. It’s Comparison. Parents have said, oh, so-and-so’s got [01:20:00] that, bought a car. I bet they’ve got that car. And I will get a better car. I will do this. It’s comparison. And [01:20:05] I actually don’t care about that. If you get something that’s great, I’m thrilled for you. [01:20:10] If you live in the area that I want to live in, I’m coming to meet you for a coffee every Sunday. And I’m going to make [01:20:15] it work. Work to my favour.

Payman Langroudi: Comparison really is the comparison.

Cinta Miller: It’s [01:20:20] just awful.

Payman Langroudi: Yeah.

Rhona Eskander: So I could sit and talk to you for ages. [01:20:25] Thank you so much for sharing your truths and your journey for us. To us. [01:20:30] Journey to us. Um, I think you’re amazing.

Cinta Miller: And you’re amazing, and [01:20:35] I think you’re.

Rhona Eskander: Amazing. Um, and thank you for, you know, sharing everything. For those of you that want to [01:20:40] know, um, her Instagram handle is chin to London. She’s an incredible makeup artist doing music [01:20:45] as well. I have been on the iconic website for doing my makeup, [01:20:50] so she is amazing and incredible. And thank you so much for being here today.

Cinta Miller: Thank you for having me. Thank you. Cheers. [01:20:55]

Veteran dentist Mark Becker looks back on a 30+ year career in dentistry. Mark recounts following in his father’s footsteps to establishing a chain practices across London—and the challenges of transitioning from NHS to private care along the way.

He also discusses the evolution of dental technology and his approach to patient care and practice management while sharing candid reflections on the challenges and rewards of the profession.

 

In This Episode

00:02:10 – Backstory

00:04:35 – Dental school and early career

00:07:35 – Family experience

00:13:45 – Early work experience

00:15:30 – Practice ownership

00:17:05 – Group ownership

00:23:10 – Patient communication

00:31:35 – Dental technology

00:38:15 – Location strategies

00:44:45 – Managing staff and building teams

00:49:10 – Blackbox thinking

01:00:05 – Treatment planning

01:13:45 – Cosmetic dentistry and teeth whitening

01:21:15 – Mental health in dentistry

01:23:35 – Last days and legacy

 

About Mark Becker

Mark Becker is a veteran UK dentist with over three decades of experience, following in the footsteps of his father who ran one of the first multi-practice dental chains in South Africa. After studying at Leeds University in the late 1980s, he has owned and operated several practices across London, including ventures in Ruislip and the West End, and now runs a modern private practice in Brent Cross Shopping Centre.

Mark Becker: And I’m going to be guided by you. The old days of the dentist sitting there and saying, you have to have X, Y, and Z are over. [00:00:05] You have to. You know, I hate the phrase co-discover, but that’s the truth. At the end of the day, you [00:00:10] have to explain to patients, show them and say, you know, own. Own what you want. If you [00:00:15] want to leave things alone and wait for emergency dentistry, that’s fine, but own the responsibility [00:00:20] of that. If you’re going on holiday or something breaks, don’t be upset about it. That was your choice. [00:00:25] Yeah. And alternatively, if you want to, you know, gradually rehabilitate your mouth and fix everything, [00:00:30] you know, own the fact that, yes, it’s going to cost you some time. It’s going to cost you some money. You’re going to have to invest in yourself, [00:00:35] but own that, you know, you they have to take the responsibility on themselves [00:00:40] and treat them like the intelligent people that most of them are, but document everything.

[VOICE]: This [00:00:45] is Dental Leaders, [00:00:50] the podcast where you get to go one on one [00:00:55] with emerging leaders in dentistry. Your [00:01:00] hosts Payman Langroudi and Prav Solanki. [00:01:05]

Payman Langroudi: It gives me great pleasure to welcome doctor Mark Becker onto [00:01:10] the podcast. Mark is a veteran of general practice.

Mark Becker: Makes me sound [00:01:15] like I’m 92 years old.

Payman Langroudi: Almost right.

Mark Becker: I might feel my joints might be 92, [00:01:20] but I’m not.

Payman Langroudi: Several practices all the way from squats. Um, [00:01:25] West End start ups, sort of, uh, existing [00:01:30] practices now culminating in a practice in Brent Cross in the shopping centre. [00:01:35] And, um, Mark’s on my radar because he’s one of the biggest enlightened users in the country. [00:01:40] Um, but I want to get from this conversation, Mark, sort of lessons [00:01:45] you’ve learned and, and things you’ve, you’ve, you’ve learned from people to do and not to do, [00:01:50] because along that journey you must have met a bunch of people. And also I’m quite [00:01:55] interested in before we started recording, we were talking about your dad, who had one of the first sort of multi [00:02:00] practice chains and what that gave you. So welcome to the [00:02:05] pod.

Mark Becker: Thank you. Thank you for having me.

Payman Langroudi: So dentistry was dentistry always [00:02:10] going to happen for you.

Mark Becker: No. So dentistry wasn’t always going to happen for me. So my father was a dentist as you [00:02:15] said. He had a chain of surgeries. He employed a lot of dentists. If any South Africans are listening, [00:02:20] they’ll probably remember him, especially if they’re around my age. Um, I always [00:02:25] grew up with with South African dentists around or Australian dentists, you know, some of them were Springboks, [00:02:30] even some of them were in. We even had a couple of All Blacks work, you know, who were dentists at the time, who worked with dad. [00:02:35]

Payman Langroudi: What was the name of the group again?

Mark Becker: Tommy Parades and Barker Parade and.

Payman Langroudi: Becker.

Mark Becker: And um, [00:02:40] dad wanted me to do dentistry, but he was wise enough to know that, like any father, if you tell your son what [00:02:45] to do, chances are they’re not going to do it. Yeah. So I went off to, uh, [00:02:50] Southampton and did physiology and pharmacology first. Okay. Yeah. And I remember doing the [00:02:55] milk run, as they used to call it that they don’t remember because they’ll call it that. You’re looking for a job and the jobs [00:03:00] weren’t that impressive that were available. I think it was. You go and do some research studying for Mars or something, [00:03:05] and I thought, hmm, maybe not. And then I was going to apply for a PhD [00:03:10] in I think it was foetal endocrinology at those days, I think. And that never really amounted [00:03:15] to much. And my dad said, well, maybe you should look at something else. It doesn’t matter. You’re a bit [00:03:20] older now, but you can still do it. So of course, listening to my father, I thought, I’ll try medicine. [00:03:25] So my cousin was Colin Pogo and Colin Pogo was pogo [00:03:30] anaesthetics. Yeah, yeah, yeah. Um, and he had a. That’s your cousin. That’s my first cousin. Yeah. [00:03:35] He passed away, um, from pancreatic cancer, like my father. Um, and [00:03:40] I went to Colin, and he was working in Tunbridge Wells at the time, and I don’t know what my father said to [00:03:45] him at the time. My father being his uncle. Um, I go down there and I have never [00:03:50] heard. I spent three days down there with Colin. He was doing anaesthetics there, and I’ve never heard people moan [00:03:55] as much as the doctors and nurses that I’m sitting there and I’m thinking, I don’t ever hear the dentist [00:04:00] moaning as much as this. Maybe I’m cutting off my nose to spite my face here. So [00:04:05] I changed my mind and applied for dentistry, figuring I’ve got a degree, I can always do something. [00:04:10] And yeah, I got to say, for the moment I started, I really enjoyed it. I went to Leeds [00:04:15] and yeah, they, they work as hard. But I got to say a nice, nice load of people [00:04:20] there. Were you South.

Payman Langroudi: East based at the time I.

Mark Becker: Was, yeah I was, I was Southampton, London and I [00:04:25] grew up in London then went down to Southampton University, went, went up to Leeds [00:04:30] and.

Payman Langroudi: Yeah. How did that strike you.

Mark Becker: Yeah that was yeah. We might have to dub this bit out actually. [00:04:35] Um, the truth is what.

Payman Langroudi: Is this 80s. We’re talking.

Mark Becker: Um, [00:04:40] we’re talking, uh, late 80s. No. Yeah. 88, 89, 89 went up to Leeds and [00:04:45] I’d never really been to the North. And don’t get me wrong, it’s a lovely place. There’s some beautiful places I’ve been to. [00:04:50] But my abiding memory of going to Leeds the first day was turning up [00:04:55] and yeah, we’re going to have to dub this bit out. Um, and watching, um, some lady pull [00:05:00] her kid’s pants down in the middle of the street for the kid to wee in the street. And that was my first day in Leeds, was genuinely [00:05:05] my first day in Leeds. And I’m thinking, you know, I’m still not in Kansas type scenario, but that [00:05:10] that was that was actually the worst of it. The rest was great, to be fair, but I just remember that happened to be my first day. Did [00:05:15] you enjoy the course? Yes, I think I did. Um, [00:05:20] I don’t think it prepares you for the real world at all. No. Um, and but I [00:05:25] can’t say I didn’t. I did have the advantage, however, of having done my degree beforehand, that some [00:05:30] of the harder first year subjects, which no one’s really that turned on by Typekit were relatively [00:05:35] easy for me, though. So. And that was more mature.

Payman Langroudi: Than the rest.

Mark Becker: Yeah, actually we had quite [00:05:40] a few, I think I think about there were about eight mature students in my year actually. There’s quite a few, a couple [00:05:45] of doctors as well who’ve gone on to be surgeons. Right. Um, well, they’re probably retired [00:05:50] by now.

Payman Langroudi: What were you like? Were you top of your class? Were, you know, Swot?

Mark Becker: No.

Payman Langroudi: Party animal. [00:05:55] Which which which.

Mark Becker: Certainly not a party animal. Never been a party animal. Never been accused of that, ever. [00:06:00] And if my if my wife heard me been accused of a party animal, she thinks I might be a pod [00:06:05] person, you know, being swapped over or something. Um, no, I’ve never been a party animal. [00:06:10] Being studious, I’m dyslexic, so I’ve always had to. Reading for me doesn’t come very [00:06:15] easily, so I’d always have to have a I’d go into the lecture [00:06:20] theatres and take the great big whiteboard and write everything down. And that’s the only way I got to remember stuff. So [00:06:25] for me to read and retain, it was always a little bit more difficult. But, um, yeah, [00:06:30] it gives you other advantages at the end of the day. And yeah, the course was yeah, [00:06:35] I look at it back at it fondly. I’m sure there’s days I hated I’m pulling my hair out. But [00:06:40] like every student.

Payman Langroudi: When you’ve got a dad who’s been so entrenched in dentistry, [00:06:45] having met so many dentists before even starting the course, did you have sort of an [00:06:50] idea of the kind of dentist you wanted to be early on?

Mark Becker: It wasn’t so much that it was like, [00:06:55] so I’d see things like, I remember going to my dad’s practice in Greenford Road in [00:07:00] Sudbury Hill, and he had a laboratory there and a dentures. In [00:07:05] those days it made loads of dentures. I remember sitting there playing with the wax at the age of six. My dad didn’t really want me in the office, [00:07:10] but it was half term and my mum didn’t need me in the house. So daddy, daddy Day-care and [00:07:15] daddy Day-care was a rex. A guy called Rex who used [00:07:20] to sit there and make dentures. And I remember just sitting there playing with the wax and playing around with that. And that [00:07:25] did help me a little bit later on, whether I remembered it or not. But I do remember doing [00:07:30] that. Did you have an.

Payman Langroudi: Idea of the type of dentist you wanted to be?

Mark Becker: No I didn’t. For me, dental dentistry was [00:07:35] just you are a dentist and that was it. It was there. Was there were you were you either want to be a specialist or [00:07:40] you were a general dentist. And that that was it. And I in general dentistry itself, I don’t think there [00:07:45] was there was so much division as to what you could do. You know these interests in [00:07:50] type topics. So whether it’s whitening or straightening teeth or, um, [00:07:55] you know, restorative work.

Payman Langroudi: Did you feel the weight of what your dad had had achieved? But, you [00:08:00] know, it’s.

Mark Becker: No, because I was always very different from him, because dad was more the business [00:08:05] of dentistry and he gave up dentistry, you know, probably when I [00:08:10] was really young, I mean, he he used to tell me the story of working on a patient, [00:08:15] doing a denture try and getting disturbed by six phone calls to do with other surgeries [00:08:20] and issues going on, and the patient just losing his rag at him and saying, you know, who are you paying [00:08:25] attention to? Your bookie? Because he thought he was gambling, wasn’t it? Was the dental surgeon. He was gambling in a different way. Yeah. [00:08:30] And, um, and he just said at that point he realised, you know, he’s got to either concentrate [00:08:35] on the business of dentistry or be a dentist. And truthfully, he probably made the right decision. [00:08:40] I probably made the wrong decision. I’m lucky, however, in that I’ve actually always loved doing it. Even to this [00:08:45] day, I still love doing dentistry.

Payman Langroudi: You’ve got to do what suits you in life. You know, if if owning ten [00:08:50] practices was right for him, it doesn’t mean it was right for you. But. But was he was he absent [00:08:55] a lot because he was so busy?

Mark Becker: Um.

Payman Langroudi: Or did he manage fatherhood changed. [00:09:00]

Mark Becker: Yeah, I.

Payman Langroudi: That was the norm.

Mark Becker: Back then. Yeah, I think it was the norm. I mean, I remember being [00:09:05] at home and he’d come in and he’d go straight to his office and do some work. And, you know, I call him when the news came on [00:09:10] TV or something, and he might come and watch the news with me. Um, and I think that’s just [00:09:15] the way things have changed. I mean, uh, maybe a little bit closer to the mark than I really wanted [00:09:20] to discuss. But things like, I remember when he was dying and he would turn around [00:09:25] and say, you know, you’re a better father than I was. And that’s, you know, I can understand [00:09:30] what he’s saying to me was the world, but for for my for myself, [00:09:35] you know, it wasn’t so much that I was a better father. We’re just different times we grew up in, you [00:09:40] know, the fathers expect to do more hands on things today. And, you know, those days, it [00:09:45] just wasn’t it was very much, you know, mother does mother’s role and daddy does daddy’s role.

Payman Langroudi: And although, you know, that’s the.

Mark Becker: Way [00:09:50] it was.

Payman Langroudi: I’ve had people sitting where you’re sitting. Um, incredible. I mean, a women [00:09:55] sometimes with children who owns 40 practices. Yeah. [00:10:00] Yeah. And you think, how is that possible?

Mark Becker: I don’t know how they got time to do it.

Payman Langroudi: Yeah. Yeah. And then. But [00:10:05] then they’re incredibly sort of guilt ridden sometimes talking about how they can’t spend as much time with their kids [00:10:10] as they’d like to.

Mark Becker: I think that’s true of any, any, any woman working in the workplace and worried about balancing life [00:10:15] and.

Payman Langroudi: But but what I, what I always try and impress on them is that you do as a kid learn [00:10:20] by osmosis, you know, like in that same way if you’re sitting in the kitchen while your mum’s chopping [00:10:25] an onion, she doesn’t have to show you how she’s chopping the onion for you to sort of just pick it up. Yeah. [00:10:30] Yeah. And in the same sense, did you get any of that from your dad? Um. [00:10:35]

Mark Becker: Did I get any of that? What did you.

Payman Langroudi: Learn from him?

Mark Becker: From my hard.

Payman Langroudi: Work. [00:10:40]

Mark Becker: Hard work was the main thing I learned from my father. I mean, very different characters. I mean, he was a [00:10:45] collector. He collected everything. Stamps, coins, you know, pickle forks, I mean, you name it, he collected [00:10:50] it. Um, and he was, you know, he’d he’d be travelling, he’d, you know, [00:10:55] very, very family motivated. He’d literally pick up when we were going on holidays as a family, we’d be in a city [00:11:00] we’d never been to. We’d literally open up the, um, guidebook, you know, Telecom [00:11:05] telephone. What was it called? Yellow pages. Yellow pages. That’s it. And he literally opened the yellow pages and looked for family [00:11:10] names, find the family name of and literally start making phone calls. Were you related? You know, that he literally [00:11:15] go through the book and. And he found people. He found someone in, um, uh, Pittsburgh. [00:11:20] He found a family member we never knew he had. He found we were in Pittsburgh and we found a relative.

Payman Langroudi: What a character. [00:11:25] Yeah.

Mark Becker: So, um. Yeah.

Payman Langroudi: All right, so let’s talk about did you have in [00:11:30] your days, I was.

Mark Becker: The first year compulsory. First compulsory. So you remember [00:11:35] the ball. You remember the ball that year?

Payman Langroudi: Yeah.

Mark Becker: Yeah, I was the chairman of the ball that year. Oh. You’re [00:11:40] kidding. Yeah, I was the one saying, please be quiet. Everyone’s screaming over there and there’s [00:11:45] no control at all. It was in Bloomsbury.

Payman Langroudi: So your first boss?

Mark Becker: My [00:11:50] dad.

Payman Langroudi: Oh, is that your dad? Yeah. So he was your boss, in fact.

Mark Becker: No, he wasn’t my boss. [00:11:55] Uh, a guy by the name of Mark Kaplan was one of my dad’s partners. And I’ll actually [00:12:00] be forever indebted to him for, like, teaching me dentistry, because I really think a lot from [00:12:05] him.

Payman Langroudi: The first boss sets you on a particular trajectory, and almost those [00:12:10] first lessons stick with you longer than other lessons because you start making up your mind.

Mark Becker: You [00:12:15] work from there. I mean, I think it was branches of a tree at the end. That’s where you start, and it sets you off along the right route at the end [00:12:20] of the day, and you or the right branch might be more appropriate.

Payman Langroudi: Um, so what sticks out? What sticks out [00:12:25] about that year? And like, what did you learn that year?

Mark Becker: I remember the stories that [00:12:30] happened. I mean, I was down in Stockwell. I remember my first day in practice. I [00:12:35] mean, it’s not a learning experience, but I remember turning to a patient and saying, [00:12:40] when was the last time you went to a dentist? He goes, ten years. And I said, why has it been so [00:12:45] long? He says, well, I’ve been away. And I turned around very maturely and said, why have you been [00:12:50] away that long? He says, where have you been? He goes detained at Her Majesty’s pleasure. Oh, this [00:12:55] is his first day. That’s how. That’s how green I was behind the ears. And, um, you know, [00:13:00] people turning up with hammers, knocking them on the door because, um, they were tracking down the [00:13:05] gentleman who was having an affair with their wife. And, uh, you know, the stories like that and, [00:13:10] um, panic alarms at the door. And, you know, although my favourite story was the, [00:13:15] uh. Yeah. I haven’t thought this in years. My favourite story was the, [00:13:20] uh, nothing to do with dentistry. Those were the fun ones. Um, the gentleman who was [00:13:25] basically CID came round and he’d left [00:13:30] his dental appointment card in the back of the getaway vehicle, and they [00:13:35] came and arrested him at the surgery. It actually happened a couple of months before I got there. I waited [00:13:40] for his appointment and literally came out of the appointment. Was arrested.

Payman Langroudi: How funny. Yeah.

Mark Becker: But, uh, that [00:13:45] that was that was an interesting stories.

Payman Langroudi: So then what did you do? A couple of associate jobs, [00:13:50] so I.

Mark Becker: So the first couple of years, I literally was the handyman who fell [00:13:55] in, you know, whenever dad’s surgery was empty. You know, there’s a job in Luton. We’ve got dentists [00:14:00] that you need to go up to Luton today and work in Luton for the day.

Payman Langroudi: Oh, filling in all those.

Mark Becker: Places, filling in so [00:14:05] and in in many ways it was a great experience. That was after my. So the uh, South [00:14:10] uh, was um Stockwell and learnt a lot there. Um, [00:14:15] interesting place to work. Um, but after that 2 or 3 years, I [00:14:20] was literally running in, filling in. It might be Putney one day and Tring the next.

Payman Langroudi: And I [00:14:25] bet you learnt a load.

Mark Becker: Yeah. Because all different types of communities and different types of people and different types of dentists [00:14:30] as well. So you learnt a lot and the staff were all different and you went from everyone, [00:14:35] you know, different. One practice where they’d be talking about their summer holidays. They’re going on to [00:14:40] another practice where they’re discussing their mate. John’s just been done for GBH [00:14:45] and, um, you know, and everything in between. Everything in between you’d meet. So, yeah, it was [00:14:50] a great learning experience. Didn’t appreciate it at the time. At the time it was just quite a different surgeries to go [00:14:55] to. And I’ve got to remember all the names and you know where. Where’d you moved out.

Payman Langroudi: At this point? Were you, were you living [00:15:00] with your parents?

Mark Becker: No, no, I’d moved out. I was living in Maida Vale. So, uh, talking [00:15:05] about life’s regrets, though. Don’t sell property if you don’t have to. I had a lovely apartment [00:15:10] in Maida Vale. We sold. Um, yeah. And I’ve noticed.

Payman Langroudi: Every time I’ve sold a property, I’ve then [00:15:15] gone and bought a very similar property 3 or 4 years down the line, and regretted.

Mark Becker: Selling the first one.

Payman Langroudi: Might as well [00:15:20] have just kept that first one. Exactly.

Mark Becker: Yeah. So, yeah, try not to sell property if you can help it. Yeah. [00:15:25]

Payman Langroudi: Um, but so where did the career go next.

Mark Becker: So the career. So [00:15:30] with my, my dad wanted to set me up, you know, like a father worrying about his son. So [00:15:35] he he got me involved in a new surgery they were buying. There was a [00:15:40] friend of his who was always looking at surgeries, and they [00:15:45] came up with this practice in Islip and they got me to run it there. [00:15:50] And that was an interesting experience because I was quite young. I was only about 4 or 5 years [00:15:55] experience when I was running a dental surgery with five associates there, um, where we built [00:16:00] it up. I built it up to five associates. When I took over. There were three partners there originally, and there were more [00:16:05] rooms and availability. So we had a was it mixed? It was it was NHS at the time we took [00:16:10] over, it was NHS. And then that’s when the inverted commas new contract came out. And [00:16:15] I just looked at it and I thought this just isn’t workable. And one of the things that really [00:16:20] wound me up and one of life’s things that I found unfair, was that if you were [00:16:25] an ethical dentist, you made much less money, you got paid a lot less. So [00:16:30] we were offered, I think it was £16 a UDA and I know the guys down the road were [00:16:35] on £32 on UDA and I’m like, what? We’re doing the same thing as them. Yeah. And I and that’s [00:16:40] when I just literally chucked the towel in for NHS. I said I’m not doing it. I took the whole practice [00:16:45] private with it. We kept a kids contract as you could in those days, and we went private and we and everyone [00:16:50] was like, you know, I’ve got to say, there was a few sleepless nights, to say the least. Yeah. And we lost some [00:16:55] patients. But you know, what’s the ratio? Did you did you.

Payman Langroudi: Go with them plan or someone to sort of hold [00:17:00] your hand in that.

Mark Becker: Process. Start with then plan and and and funnily enough I’ve [00:17:05] just left them this week for the first time. I’ve gone to practice back then.

Payman Langroudi: Plan, then plan was the only. [00:17:10]

Mark Becker: Yeah, it was the only game in town. Yeah, exactly.

Payman Langroudi: I remember, I remember at practice I was working at that [00:17:15] did the exact same thing. But you know, there’s going to be someone or lots of people listening to this who [00:17:20] are in mixed practices. I apologise.

Mark Becker: Now then.

Payman Langroudi: No, no, but mixed practices and have had enough. [00:17:25]

Mark Becker: So the truth is, you know, we don’t as dentists in this country, my personal opinion, [00:17:30] we don’t really value ourselves. And I think it comes down to and I’ll probably [00:17:35] get some hate mail off the back of this, the NHS and the problem with healthcare in this country, [00:17:40] as far as I’m concerned, is we all grew up not so true now, but we grew up at a [00:17:45] time where it was pretty much free. Yeah. And it was free. And the problem with giving patients [00:17:50] something that it’s not really free, they’re paying for it in their taxes, but the perception is it’s free. [00:17:55] So if someone comes in and they’re paying, I think the maximum charge for treatment is £200 [00:18:00] or something at the time, if I remember correctly. You know, if that’s the value that is applied to it, [00:18:05] then there is no value to the person receiving it, and there’s also no value to the person [00:18:10] who’s providing it. And therefore I think we undervalue ourselves because [00:18:15] of the way we all grew up with this inverted comma free system, which, [00:18:20] you know, just undermines, you know, how we feel about ourselves and how we value [00:18:25] ourselves. And it’s very difficult to move away from that very large, [00:18:30] embracing system that controlled our lives. And it’s a scary thing to move away from. [00:18:35] I think what people have to understand is that, you know, you’re valued more by your patients [00:18:40] than you think you are.

Mark Becker: Mhm. Um, and you have to have a leap of faith at some point [00:18:45] because you can’t be tied to a, to a paymaster who [00:18:50] doesn’t respect you at the end of the day. Yeah. And you know, whatever they say, they’ve never really [00:18:55] made up for the loss of our salaries. Patients don’t understand the difference [00:19:00] between how medicine is funded and how dentistry is funded. They don’t know that. You know, [00:19:05] you’re taking a mortgage against your personal home to finance your [00:19:10] surgery at the end of the day. And when you tell patients that they look at you like they’re mad because they honestly [00:19:15] believe. And if you ask your patients, they honestly believe that whatever money they give you goes straight into your [00:19:20] pocket. The dentist owns everything. So you know that £600 for a crown [00:19:25] or whatever it was, you know, that goes straight in there. They don’t know anything about lab bills? They don’t know anything about [00:19:30] the CQC compliance. They don’t know about your materials, your equipment. They don’t know. There’s no reason why they should. It’s never [00:19:35] explained to them. Yeah. And if they if they could understand that, they’d probably have a little bit more understanding [00:19:40] of the situation we’re in at the end of the day.

Payman Langroudi: But let’s talk about let’s say I’ve had [00:19:45] enough. I want to leave. I want to go all private top tips, because [00:19:50] I’ve seen that process a few times. And I’d say one. One top tip is [00:19:55] start making the place better before making that jump so that your [00:20:00] patients.

Mark Becker: Start to see something.

Payman Langroudi: Different. Yeah. So your patients start to feel really lucky to be treated in a place like. [00:20:05]

Mark Becker: Sure, they’re seen on time as well.

Payman Langroudi: Of course. Yeah. To make everything better before the jump.

Mark Becker: Yeah. You’ve [00:20:10] got you’ve got to, you know, give them something to understand why you’re suddenly charging [00:20:15] them more, why you’re leaving it. I’d try and avoid the word private. I try and use the word independent [00:20:20] rather than private. Private has pretty bad. I remember those days as well. Yeah. So I [00:20:25] try and stay away from that. But, um, and.

Payman Langroudi: Take your staff with you.

Mark Becker: So, no, if you don’t [00:20:30] have your staff with you, then you might as well just shut shop because you’re going to go nowhere. I mean, really important, right? If [00:20:35] you can’t keep your nurse and you can’t keep your hygienist and you can’t keep your receptionist. No, but.

Payman Langroudi: What I mean is [00:20:40] mentally, psychologically, your staff have to be 100%.

Mark Becker: On board in if they don’t buy in, [00:20:45] you know, your staff have to understand it. You will get a person, you know, one of the staff who you know will have [00:20:50] a moral and ethical grounds, and you have to just sit down and maybe explain to them, listen, [00:20:55] I don’t want to pay you a decent salary, and I can only do that if I’m making the living [00:21:00] to do that at the end. We want to do decent work.

Payman Langroudi: We want to be.

Mark Becker: Proud of what we do.

Payman Langroudi: That’s the key thing, isn’t it? [00:21:05]

Mark Becker: You know, you’ve got to have pride in what you do. I mean, I lose contact when I still if I miss a contact point, [00:21:10] I’ll lose sleep over it. It really bothers me, you know, and I, [00:21:15] I know it sounds silly, but that’s, you know, the nature of the beast. At the end of the day. [00:21:20]

Payman Langroudi: I think so many people will relate to that.

Mark Becker: It’s just and you see other stuff that you see coming a lot of the time. [00:21:25] Some work done abroad and you see what’s been done and you think, and I lose sleep over a contact point, you [00:21:30] know, really and you know, and some of it and stuff. And that’s always the frustrating [00:21:35] thing about dentistry is you know that endo you know, you look at it and you think, how was that dentist not struck off? [00:21:40] And the patient says to you, it was done 40 years ago and it’s never bothered me. And you’ve got that beautiful [00:21:45] one done by you or a specialist, and you’re proud of it or impressed with what the specialist did. And [00:21:50] they go, yeah, there’s five canals and one’s like an S shape. And you think, how do you do that? It’s brilliant. [00:21:55] And the patient goes, yeah, but it bothers me every day. And you’re like, you roll your eyes and you think, oh really? [00:22:00] That’s that’s that’s the that’s the that’s the job we’re in.

Payman Langroudi: Not not to mention no [00:22:05] one’s looking over your shoulder. Not even not even the nurse. Well, [00:22:10] yeah. So.

Mark Becker: So it’s your own. It’s your own compass. It’s your own moral compass.

Payman Langroudi: It’s your own professionalism. [00:22:15] And at the end of the day, we called the profession for a reason. Right? It’s what happens when no one’s looking. But [00:22:20] but you know, the you can take it to the nth degree, right? You can [00:22:25] check every every contact point. Every every matrix can be perfect. Every wedge can [00:22:30] be perfect. And then you’ll find someone else who does even more than you do.

Mark Becker: Oh, absolutely. There’s, you [00:22:35] know, there’s always someone better. Yeah. There’s always a.

Payman Langroudi: Question. My question, though, is [00:22:40] this podcast has been brought to you by Mini Smile Makeover. Mini smile makeovers are two day anterior [00:22:45] composite course led by the extraordinary talented doctor Dipesh Palmer. Two [00:22:50] days of full on, hands on composite training. Purely focussed on anterior [00:22:55] work composite veneers, polishing, finishing, shade matching. You also get a free [00:23:00] enlightened kit on that course. Plus we have a great time and a party in the middle. Find out [00:23:05] the dates. Mini smile makeover.com. Now let’s get back to the podcast. How do you keep [00:23:10] up to date and keep interested enough to keep up to date technology? Are you [00:23:15] driven by that?

Mark Becker: Yeah, I’m driven by by technology and buying the latest [00:23:20] kit and going on courses and understanding and moving on and I because lots of people [00:23:25] stagnate.

Payman Langroudi: Right?

Mark Becker: Well, well that’s interesting because my my back to my father, my father’s generation, you know, you [00:23:30] qualified in the 60s and that’s type of where you stopped and you were working in [00:23:35] the in the 90s and you were still doing 60s dentistry. Yeah. And even today there’s a couple of dentists who retired [00:23:40] who have got fantastic hands. Their work is amazing. I mean, but you look at the mouth and you [00:23:45] think, well, those amalgams were, you know, that’s what people were doing in the 60s and 70s and they’re still providing them. [00:23:50] Now, don’t get me wrong, they last well, but you look at and think, well, there are other things that can be done for patients [00:23:55] these days. And patients haven’t been given the options.

Payman Langroudi: But but the difference between someone who’s staying in [00:24:00] touch and do you use rubber dam for instance? I don’t not.

Mark Becker: Use rubber dam. Yeah.

Payman Langroudi: Well I mean.

Mark Becker: If I [00:24:05] all my my nurse laughs I mean I even been known to do my preps under rubber [00:24:10] dam. Yeah. So you know I just find it’s more pleasant for the patients.

Payman Langroudi: But so what I’m saying is some people [00:24:15] will continue to keep on changing their behaviour, continue to learn. I [00:24:20] don’t know, maybe start using loops when they didn’t used to before scanners. Just everything [00:24:25] that’s new. There is so much some people won’t at all. It makes it.

Mark Becker: So much more enjoyable. [00:24:30] Yeah, it really does. I mean, I bought a [00:24:35] scanner. I’m trying to blank on the name. Um, no, actually, I’m buying a [00:24:40] nightmare at the moment. I’ve got a three shape at the moment, and I bought it during Covid [00:24:45] and my wife wasn’t impressed. It was like spending money. And I said, is she.

Payman Langroudi: Involved [00:24:50] in the practice?

Mark Becker: No, no. But she’s like, wants to know what’s going on at the end of the day, you know, buying an expensive piece [00:24:55] of kit, she’s going to want to know. Um, and she’s very supportive. Yeah. And I remember [00:25:00] buying it during Covid. And I said to her, look, the problem is that if I don’t buy it now, [00:25:05] when I can sit down, play with the equipment, learn how to use it once the surgery [00:25:10] opens up again, I’m going to be mad busy again and I don’t have time to sit down. [00:25:15] So I took it as an opportunity, you know, to [00:25:20] to learn something new. And I was always very much against it. I was like, well, how do you [00:25:25] get your margins subgingival margins, you know, what are you going to do with a post core? And you know, all [00:25:30] that type, those questions that, you know, some things you just can’t do with your scanner, you just need to get [00:25:35] your heavy body impression.

Payman Langroudi: Is that the answer? And say.

Mark Becker: Yeah. Is that the answer? That’s the answer. Sometimes you have to know what [00:25:40] the equipment, what your what it’s going to work for. At the end of the day, there are certain things where the preps to [00:25:45] subgingival you’re doing a post core and crown. Well, you can’t get that with a scan. Um, [00:25:50] you know, I’m sure someone will come up with some type of implant related post to put down, or [00:25:55] something will happen, but not at the moment. And you just have to get your heavy body out and take take [00:26:00] your impression and hope you haven’t forgotten your techniques too much.

Payman Langroudi: Tell me about Ruislip. [00:26:05] So then what? What made you sort of shut that one down or sell it and move on? [00:26:10]

Mark Becker: So Ruislip became um, it was [00:26:15] a large practice. I had five, 4 or 5 associates, two hygienists, a [00:26:20] surgeon coming in, and it became I enjoy dentistry, I don’t enjoy the business of dentistry. [00:26:25] And I found it was I found it too distracting for me that [00:26:30] I wasn’t doing what I wanted to do, which was at the coalface, and the [00:26:35] practice prices were going up at that point. And I thought, you know what? Let’s let’s put it on the market. [00:26:40] And I got a nice number for it. And I took some time off, and then I got very [00:26:45] bored playing golf with people 20 or 30 years older than me. Um, and uh, realising [00:26:50] that actually you’ve got to get back to dentistry because I was missing it. How old were you there? Uh, 42, [00:26:55] 43, something like that.

Payman Langroudi: She had it for a good few years.

Mark Becker: Yeah, I had rice for a while. [00:27:00] I had it for ten years or so. Ten, 12 years, something like that.

Payman Langroudi: And by the time [00:27:05] you sold it, it was a private.

Mark Becker: So when we sold it, it was a private practice with the children’s contract, and there were still [00:27:10] five instead of three dentists working, there were five dentists working there. So you know that that fear [00:27:15] of jumping out the NHS. Actually, you know, I remember buying the practice and I remember [00:27:20] the appointment books and I it was higher than these microphones. It was thick. There were five minute appointment books. [00:27:25] Literally they were booking on the five minutes. And I just looked at like, oh, this is absolutely madness. They [00:27:30] also didn’t they also didn’t take credit cards. It was cheque and cash only. And this was this [00:27:35] is like the early 1990s. It’s not like, you know, in the 60s or something. They didn’t [00:27:40] take they didn’t have a credit card machine. And I thought this is all madness. So first thing that came in was a credit card machine or a debit machine, [00:27:45] and then get rid of these five minute diaries. They were so big, you just had to you could only have so many reception. [00:27:50] They just took up so much room. I don’t think you could buy those anymore. I remember those they were. You wanted. [00:27:55] You didn’t need to go to the gym. You just pick these things up and, you know, you get your work up. Lifting the five minute [00:28:00] diary up so that that went out the window and we went to a [00:28:05] computer as well. And I think it was I think it was called Arthur, the original system rather than Arthur. It [00:28:10] was Arthur. Yeah, yeah. And we had that. And um.

Payman Langroudi: So you sold it. You’re now [00:28:15] playing golf, getting bored?

Mark Becker: Yes. And, um, decided a [00:28:20] friend of mine who’s a doctor, um, said to me, you know, I was telling him I was getting a bit bored, and he said, well, go and [00:28:25] talk to these doctors who were just opening up a private medical centre called Chase Lodge Hospital, [00:28:30] which was in, uh, not far from where I was living at the time. And my kids were at school around the [00:28:35] corner. So I thought, this is fantastic. So I can go and work there, and I can go and watch my kids play rugby [00:28:40] or football or whatever the game they’re playing. And I opened up a squat and [00:28:45] I remember the first day, the first week I had one patient booked in and, um, [00:28:50] the patient phones up and says, you know, I’m terribly sorry. I’ve got to move the appointment. [00:28:55] When are you available? You know, have you got any availability? I said, oh, let me have a look. I’ll see what [00:29:00] I can find. When would suit you? And funnily enough, I was available when you could come in. Um, [00:29:05] but. Yeah. And I built that up gradually. And, you know, one [00:29:10] of the difficult things I found this was a life lesson. It sounds silly, but [00:29:15] I remember having to give a patient having to swallow your pride [00:29:20] a little bit when he opened a new practice. Or if you go private and sends the patient and say, look, here’s [00:29:25] my card, you’re happy with what I’ve done? Yeah, please recommend me. You know that. You [00:29:30] know, you find that.

Payman Langroudi: Hard to do. I found that.

Mark Becker: Really hard to do initially. The first ten, 20 times. Really [00:29:35] hard to swallow my pride. I need your I need my patient’s help to build my practice. Yeah. And [00:29:40] like, please recommend me. And you know, patients generally most of them want to help [00:29:45] you. Most of them are good people. You get the occasional one who will turn around and say, well, why would I do that? Because I don’t want them to be busy when [00:29:50] I want to come and see you and you roll your eyes and think, well, I might not be here with, I won’t have a business if I don’t have any [00:29:55] other patients. So, um, but most patients are lovely.

Payman Langroudi: And I think that that process, [00:30:00] I mean, when you look at people building practices, the process of asking for reviews and. [00:30:05] Yeah, I know what you mean about the sort of the distasteful nature of it or [00:30:10] somehow implying that you’re not very busy. But on the other hand, like you say, [00:30:15] people want to help people that they trust and like. I mean, sometimes.

Mark Becker: You read the reviews and [00:30:20] you think, whoa, thank you. I mean, that’s a bit over the top. But, you know, that’s how they felt at the [00:30:25] end of the day. And we’re not paying them for the review. And people, the truth is most people are [00:30:30] nice. Yeah. Most people are good people. And because it reminds me of you talking about [00:30:35] student times, I remember that you probably had a similar lecture that, you know, the defence unions come [00:30:40] in to give you a lecture before you qualify. They put a great big picture up of Oxford Street at the Christmas sales, [00:30:45] and they go in there. Someone’s going to make your life miserable. You don’t know which one it’s going to be. Yeah. [00:30:50] And we’ve all got those patients where you see them in your diary and you think, do I want to take a sickie [00:30:55] today? Really? And the amazing thing is they always manage to, you know, you might have four out of 4000 patients. [00:31:00] And those four patients like they they get on the WhatsApp said, let’s go and make Mark’s life difficult today. We’ll all [00:31:05] turn up on the same day. Yeah. And it’s just amazing. They all pitch up on the same day. Those four difficult patients. [00:31:10]

Payman Langroudi: And, uh. But so, look, we before we were talking about as the [00:31:15] technology changes, some people keep up, some people don’t, some people like it, some people don’t. But [00:31:20] as everything else changes. So for instance, this thing on reviews, stuff [00:31:25] on CQC, stuff, you know, all that stuff’s changing. Look. And you’ve been through [00:31:30] it over, what, 30 years? Yeah.

Mark Becker: I mean for me enlightened is a great example. Yeah. Yeah. I [00:31:35] mean I traditionally haven’t done a lot of whitening. I mean, you know, how many I do and [00:31:40] you do a lot I know, but I traditionally haven’t. Yeah. And the reason I traditionally [00:31:45] haven’t was the system I did I was one of the first to get the bright smile machine, the pod when [00:31:50] it first came out. And I was there till 12:00 at night, you know, literally patients stacked [00:31:55] up to do it and relaunched the same.

Payman Langroudi: Day as them back, back in 2001.

Mark Becker: Okay. So [00:32:00] um, and then they had um, then there was a zoom [00:32:05] came out and you get the odd patient who still wants to isn’t going to use trays, and you just have to accept [00:32:10] it and you keep the machine there for the odd case. And then there was the biolase one as well. Um, do [00:32:15] you have a laser? Yeah, I have, yeah. I was one of the first people involved with lasers as well. So I’ve.

Payman Langroudi: Got [00:32:20] hard tissue.

Mark Becker: As well as the water laser. And by the epic ten year. Oh, both. Yeah. So. [00:32:25] Yeah. So, yeah, I’ve had them for a while, although I’m lucky I’ve got a periodontist on my team [00:32:30] now who uses a lot of laser, so it’s getting more use than it normally does to be honest. There was a [00:32:35] short period of time where I was sitting there as a cup of tea holder, but, uh. But I know [00:32:40] it’s.

Payman Langroudi: Used a lot. Crown lengthening with the laser.

Mark Becker: Crown lengthening with laser. Yeah. Um, a lot of perio [00:32:45] stuff with laser. Um, yeah. I mean, I find that [00:32:50] particularly useful on your margins, but whenever you’re doing a, you know, a little bit of, um, troughing. [00:32:55] So no more electric surge at all. I gave my electric surge to my surgeon many years ago. [00:33:00] Oh, really? Yeah. I just gave it to my surgeon. I just haven’t touched it in. I used to use. I used to use electrosurgery [00:33:05] a lot. Terrible smell. Um, but, um, you know, I gave that up as soon as I had a laser. [00:33:10] I haven’t looked back. And the lasers are great. I mean, I know a lot of dentists. Pooh Pooh them, but I’ve [00:33:15] seen some fantastic results with them. Really fantastic.

Payman Langroudi: If you know what you’re doing. Yeah, well, it’s like everything else. [00:33:20]

Mark Becker: Well, it’s. Again, back to, you know, something’s working in your hands and some things don’t. You’ve just got to know the protocols and you’ve got to [00:33:25] be able to, you know. Blend with it almost that it works in your hands.

Payman Langroudi: So for, [00:33:30] for a for a crown lengthening. Does only the periodontist take care of that. Would you do that.

Mark Becker: Well I’ve got to pay down some stuff [00:33:35] so you know why not.

Payman Langroudi: He’s there the whole time, is he.

Mark Becker: Oh [00:33:40] no no no no, she’s there a couple of days a month.

Payman Langroudi: Okay. So she’s always available.

Mark Becker: Yeah, she’s always [00:33:45] available.

Payman Langroudi: So we might as well. Fast forward quickly to what’s the setup right now.

Mark Becker: So [00:33:50] we’ve literally been there six months. Yeah. It’s been a very there’s [00:33:55] a real big learning curve moving into a shopping centre because the landlords don’t [00:34:00] understand the difference between a retailer and a healthcare practitioner. [00:34:05] Yeah. And they are very different. I mean, silly things like the Brent Cross Shopping Centre wouldn’t let me put anything [00:34:10] on their windows to obscure. But CQC needed the the reception [00:34:15] area, the sitting area there blocked out. So you end up making a compromise that doesn’t look brilliant and you [00:34:20] do the best you can at the end. Silly things like that. And there was a lot of silly things like that. Um, [00:34:25] but now we’ve got two associates coming in. They do three days between them. I’ve [00:34:30] got a periodontal staff. I have an implantology starting as well. Um, and, you [00:34:35] know, it’s, um, it’s growing. It’s it’s still every day you see patients like the [00:34:40] dentist in Brent Cross. It’s like they just don’t know. It’s not. It’s more of an American model than a UK [00:34:45] model, but for patient convenience. And we were talking earlier about, you know, looking for [00:34:50] the right site to relocate my surgery to. It was just a shot in the dark, sitting with a friend [00:34:55] in a car, literally saying, you know, after being depressed by looking at so many not [00:35:00] awful but unsuitable premises when I was looking to relocate, [00:35:05] you know. The main thing is parking. Your patients want to be able to park somewhere. And I said as a joke [00:35:10] to him, I said, you know, someone should open up in Brent Cross. And he literally picked up his wife, didn’t pick up his phone, he speed [00:35:15] dialled them on the on the car phone, and he happened to know the person who was involved with Brent Cross. [00:35:20] And that’s how I got fortunate to do it. But negotiations with the landlord are very difficult. They [00:35:25] just don’t get it. Um, as in.

Payman Langroudi: What costs are higher? If costs.

Mark Becker: Are, costs [00:35:30] are definitely higher.

Payman Langroudi: And you have to jump through hoops loads. As in what? Prove prove [00:35:35] that you’re going to look a certain way and be a certain way.

Mark Becker: Or there was just there were so many [00:35:40] hoops that, you know, my brain just is like, put them in a corner of my mind, put a [00:35:45] lock the key away and said, don’t open that box again and don’t think about it because, you know, they [00:35:50] didn’t make it easy. The legal stuff, I mean it just backwards and forwards, the same [00:35:55] questions and, you know, saying we can’t do that. We’re a dental surgery. And they’re going, but [00:36:00] you know, they always wanted mannequins in the window. I mean, we’re dancers. You wouldn’t be [00:36:05] up in the window, I mean.

Payman Langroudi: And is there a massive footfall they’ve got?

Mark Becker: Yeah. The footfall for [00:36:10] breakfast is large. Um it is. Yeah. There’s, there’s, there is a significant [00:36:15] footfall.

Payman Langroudi: So are there loads of people compared to a normal.

Mark Becker: Oh no. We get lots of [00:36:20] walk ins. Actually the biggest walk in thing is for the hygienists. Uh, direct access for the hygienist [00:36:25] is, is is big. We will have 3 or 4 patients a day for that sometimes. And they translate.

Payman Langroudi: To [00:36:30] patients in the end. Right.

Mark Becker: They will eventually. We’re only six months in. So, you know, we’ve seen a few of them transfer [00:36:35] over and you know, but that that takes time. And, you know, it’s a snowball [00:36:40] effect building a surgery. You’ve just got to, you know, keep people happy and make sure you give your cards out. [00:36:45] And I do moan at my associates, you know, if your patients are happy, give them your card. Yeah. You know, they’ve [00:36:50] got brothers, they’ve got sisters, they’ve got relatives, they’ve got friends, they’ve got family. You know, if they’re happy with you, [00:36:55] let them spread, let them talk about you.

Payman Langroudi: Yeah. You know, I had someone here, he said. [00:37:00] He’s got a very successful West End practice, and he said the whole thing, [00:37:05] he puts down to one patient from the Qatari embassy or something. [00:37:10] One patient, he says without that one patient, none of this would happen. Because he blew [00:37:15] the socks off one person. That guy sent him another ten. And then the thing the ten.

Mark Becker: Did they send you another [00:37:20] ten each?

Payman Langroudi: The thing built up the importance of that relationship with each patient who’s really [00:37:25] happy with you. You can’t underestimate. Especially if you’re trying to build something. Right.

Mark Becker: Look, you’ve [00:37:30] got to love what you’re doing. You’ve got to really care for your patients as well. You’ve got to really, you know, be [00:37:35] sensible with things. You know, things. Sometimes things don’t go wrong. Own that. You know, if [00:37:40] something doesn’t go right on your patient’s mouth at any dentist who ever tells me I never get any [00:37:45] problems, nothing ever goes wrong. Nonsense. You know, if you’re not having problems, then you’re not doing anything because [00:37:50] there’s always something that’s not going to go right. You’re not going to explain something right to the patient. You know that [00:37:55] deep feeling? Well, I forgot to warn that it might turn into a root treatment. You know, it’s the old [00:38:00] story. If you tell the patient at the time and you say, look, and and one of the biggest things for me [00:38:05] is photos. I photograph everything, you know. So my patients can see you tell them what you want. But if you can [00:38:10] show them a photograph, you know, show them the deep feeling. Show them where the decay was. Show them where the nerve was. Showed them. She’s [00:38:15] a.

Payman Langroudi: Real camera. Intraoral intraoral.

Mark Becker: Camera. It’s just a nice, quick, easy. Gives everything. [00:38:20] I think probably of all the expensive stuff I have in my surgery, the internal camera is probably the [00:38:25] most important thing because if you can show your patients, it’s like taking your car in, you know, [00:38:30] to the service, and they suck in air and they, they twist their head over and and [00:38:35] you don’t know what they’re talking about at the end of the day. And you know, you know, it’s all you know is how much they’re asking you for. [00:38:40] But if you can sit down and you can sit down with your patient and you can show them the picture, look, this filling, you [00:38:45] see the big crack through the filling here that’s leaking. That’s going to cause a problem. I’d rather deal with it now before it caused you root treatment. [00:38:50] If it’s a deep filling, take the photographs or take 3 or 4 photographs. I probably take 20 photographs. [00:38:55] For every filling I do, I delete 12 of them, probably, or 16 of them, and I keep the poignant ones. [00:39:00] But the patient can see what’s going on. If the patient understands you, tell them beforehand, look, there’s a chance [00:39:05] this is going to give you a problem. If it does, I’d rather not treat it. Now, if you come back in pain, then [00:39:10] unfortunately, you know we’re going to have to do a treatment, but I’d rather give it the chance of healing, you know. And [00:39:15] please don’t be upset if it comes back. Please just here’s my number. Just call me if there’s a problem. You know, all my patients [00:39:20] have my WhatsApp number. I don’t look at my phone all the time, but it’s a problem. Just give me a call. You know, [00:39:25] WhatsApp me. Say, Mark, does it feel right?

Payman Langroudi: Amazing how people respect that as well. The mobile number [00:39:30] thing.

Mark Becker: That.

Payman Langroudi: I give my mobile number to every enlightened user, I never get called. Very rarely. [00:39:35] Very people think that, you know, overstepping because you.

Mark Becker: Remind me to get your number at the end.

Payman Langroudi: It’s [00:39:40] in the training. But okay, [00:39:45] so those those basics, right. The basics of treat people well. Be a professional. [00:39:50] Tell me the basics of running teams staff.

Mark Becker: You’ve [00:39:55] got to be prepared to to bring your staff with you on the journey. [00:40:00] You’ve got to keep them happy. You’ve got to listen to them as well. Because the my, [00:40:05] my nurse the other day I was busy, you know, treating a patient and she said, you know, she gets the fat [00:40:10] out and she says, well try this, you know. And I was busy talking and I noticed I hadn’t [00:40:15] actually thought about it. I was some new product I was going to use on the patient, and I tried it. And you [00:40:20] know what? The patient was delighted. It was a great improvement. And, you know, you’d be amazed at what your nurses and your and your [00:40:25] staff know. I mean, most of them are clever, clever people. You know, they’re switched on. [00:40:30] They want to help. They they want to be involved. They’re massively experienced. And, [00:40:35] you know, if you think you can remember everything and do everything well, I’m sorry to upset [00:40:40] you and burst that bubble. You can’t, you know, you need a decent team around you and you’ve got to treat them [00:40:45] with respect. You’ve got to look after them and you have to listen to what they say.

Payman Langroudi: Yeah, I remember my first proper [00:40:50] associate job after. And the boss was very clever, insomuch [00:40:55] as he said to shadow for a couple of weeks before starting the job, [00:41:00] the guy who was going to leave. I know that this guy was a brilliant dentist. I hope he’s a brilliant [00:41:05] dentist and another South African trained guy. And [00:41:10] in that two weeks, I honestly learned more than I did in the whole of it because this guy was just so brilliant. But [00:41:15] then the nurse, when I started working, the nurse started pointing things out [00:41:20] and saying, you should be doing more crowns. And I just hadn’t, you know, hadn’t figured [00:41:25] in my head like, you know, I was doing these heroic restorations, right. And, [00:41:30] you know, the simple cues from, from those two people were more valuable than the whole [00:41:35] of it for me.

Mark Becker: But but you can say that also about how many times have you gone on a days lecture, [00:41:40] and you sit there and you listen to the I am dentist telling you I did this and I did that. [00:41:45] Yeah. And they they sit preaching to you and I, you know, I remember [00:41:50] one course I don’t remember. I don’t even remember what the course was on. But I do remember at lunch time I sat [00:41:55] down with a couple of dentists, and the one dentist turned to us and said, gagging patients, [00:42:00] salt on the tip of your tongue. What? There you go. Get [00:42:05] a patient who gags when you put a film in their mouth. Yeah. Put a little salt on the tip [00:42:10] of their tongue, and that helps. You’ll be amazed. Nine out of ten times the gagging [00:42:15] stops, whether it’s distraction. But I’ve remembered that from that course. So whatever happened to you? I [00:42:20] don’t even remember what the course was on. I think it was in Holborn or something. I don’t remember what the course. Not a clue what the [00:42:25] course was on, I can’t remember. I remember sitting there having lunch and hearing that, and that’s been a huge, [00:42:30] you know, how often I turn to my nurses to get me some salt and it works nine out of [00:42:35] ten times.

Payman Langroudi: Hit me with another couple of mini tips like that. They were. They were good. Yeah, yeah. What [00:42:40] else.

Mark Becker: What else, what else, what else, what else?

Payman Langroudi: Little hacks that these.

Mark Becker: Things come off the top of your head.

Payman Langroudi: Little hacks as [00:42:45] you think of them. Tell me. I should do another section called things I hate about Dental courses, [00:42:50] because I’ll tell you my bugbear, where it’s normally it’s someone who’s [00:42:55] who’s like maybe a university guy lecturing. Yeah. And it’s a [00:43:00] title. And then four bullets and he’s literally reading. [00:43:05]

Mark Becker: Yeah. Because I can read as well as you, mate. Yeah.

Payman Langroudi: And, you know, dentistry, one of the most visual [00:43:10] things in the world. Yeah.

Mark Becker: Yeah. And they don’t show you pictures.

Payman Langroudi: It should be pictures, right? It should be only pictures. [00:43:15]

Mark Becker: Should be a picture of the tooth.

Payman Langroudi: Yeah.

Mark Becker: And I get that. Does my head.

Payman Langroudi: Teeth. And I think, I think there should [00:43:20] be a bit of technology. I’ve been talking about this for a while. There’s a bit of technology where everyone in the audience has a button. [00:43:25] And if more than 60% of the audience press.

Mark Becker: The button on next lecturer.

Payman Langroudi: Know the slide. [00:43:30] The slide forwards by itself. Yeah. Because how many times have you sat there and you’ve got the point? [00:43:35] Yeah. It’s just time to move it forward. Right? Yeah. It’s.

Mark Becker: Yeah. The old [00:43:40] slide. That’s good. They move on before you can take a photo of it in any case.

Payman Langroudi: There’s that one too. Tell me about [00:43:45] the West End. Reflections on that. Because you were there. For how long?

Mark Becker: About five years. For five years. [00:43:50] So it was, um.

Payman Langroudi: It’s a difficult thing. I mean, people dream of going to the [00:43:55] West End. Was that you? Why did you go there?

Mark Becker: I because I was young and naive and silly. And so [00:44:00] for a similar reason. Yes. You just you just think that’s the be all and end all of everything? Yeah. You [00:44:05] know, we were very, um, West End centric view of things, and.

Payman Langroudi: People don’t realise [00:44:10] the frustrations of it because it’s not a single walk in.

Mark Becker: You don’t get any walk ins. You have nothing. [00:44:15] But I mean, Harold, the warden’s the landlord round there who’s in their way or. No way. I mean, they make [00:44:20] Hammerson look like, you know, Brent Cross, like, look like nice. The nicest guys in the world. Um, [00:44:25] and, um, Hammerson were difficult to deal with. I mean, they actually charged me. Scheduled [00:44:30] a day when it closed down, even though they were gutting the building and renovating [00:44:35] the whole thing. And that was like a massive argument to say, well, you’ve moved. You’ve moved us out. [00:44:40] You still want to charge us for Central Dilapidations even though you’re gutting the building? Yeah.

Payman Langroudi: You [00:44:45] know, there’s are some tactics that landlords use anyway.

Mark Becker: But, um, no. So the other thing is, I mean, [00:44:50] I always remember, I mean, you throw a brick out of a window in Wimpole Street and you hit a dentist. Yeah. I mean, [00:44:55] there’s just a dime a dozen there. And, you know, there’s definitely a place for West End dentistry. And I think, [00:45:00] you know, there are some fantastic dentists in the West End. But, you know, at the end of the day, [00:45:05] if they were practising in Shoreditch or they were practising in Swiss Cottage [00:45:10] or any other part of London, at the end of the day or the UK, their dentistry is going to be the same. You [00:45:15] know, there’s obviously a difference to the fee. They can control command in [00:45:20] different parts, but their dentistry is not going to change. They’re still the great dentists they were. It doesn’t really matter where they’re [00:45:25] working.

Payman Langroudi: So look the frustrations are no walk ins to many dentists. Howard de Walden. Yeah. What [00:45:30] are the benefits? There must be some benefits. Like you can charge more, right?

Mark Becker: You can charge more. [00:45:35] But, you know, I think it’s it’s a bit like buying a nice car. It’s a vanity [00:45:40] project many times. Yeah. You know, have that nice car. Makes any sense, you know? You know, you [00:45:45] can’t just do vanity projects your whole life. You know, it’s nice to have it. Your ego feels good going [00:45:50] into the West End today to work, you know. And I think a lot of the time it’s a vanity project. It’s [00:45:55] not necessarily, you know, a business, a so much of a valid [00:46:00] business model. Yeah.

Payman Langroudi: So you felt like you weren’t doing well then?

Mark Becker: Well, no, [00:46:05] we were doing okay. We were treading ground. We certainly weren’t setting the world alight, but we were doing okay. And then [00:46:10] Harold Warden wanted to, as I say, they wanted to, um, turn this particular building into residential. [00:46:15] So the alternatives just. I looked at my partner and [00:46:20] I looked at each other at the time and just said, you know what, let’s call it a day. It’s not worth it. [00:46:25] And we did, but we had our other practices to go to work. So it wasn’t the end of the world. [00:46:30]

Payman Langroudi: And you were telling me before that if you had to pinpoint some regrets, [00:46:35] that would be one of them going to. Yeah.

Mark Becker: Going to the West End was probably a regret, because I [00:46:40] turned down the opportunity of buying another practice near Islip, which I should have been [00:46:45] involved with, and I should have concentrated on what I knew and what I [00:46:50] enjoyed at the time, the opportunity. Yeah, I should have done that. And, you know, the dentistry, not [00:46:55] so much now because property prices are so high compared to the relative profitability of dentistry. [00:47:00] But if you, you know, in the 90s, you could still, you know, make enough profit [00:47:05] that you’d actually could pay your building off relatively quickly. And, um, you know, a lot of people [00:47:10] have done well in dentistry, have done well off the back of the properties as well. Yeah. You know, you sell your property at the end [00:47:15] and, you know, a surgeon who just sold in Hendon recently, not [00:47:20] far from where I am. And it’s not a dental surgery anymore. It’s, you know, the value of the property [00:47:25] as a dental surgery is nowhere near what it’s worth as a residential. Mhm. Um, and you know [00:47:30] why, why keep them in, you know where you’re going to sell it. Sell it to residential. Yeah. That’s a [00:47:35] good point. That’s the way it is. Whereas before it used to be very much the other way round. Yeah that’s right. You had a nice income from your dental surgery [00:47:40] but with that, that profit isn’t there of that much anymore.

Payman Langroudi: Let’s get [00:47:45] to the darker part of the pod.

Mark Becker: Oh, it sounds evil.

Payman Langroudi: Yeah. Um, we [00:47:50] like to talk about mistakes. So based on. Have you read the black [00:47:55] box thinking that.

Mark Becker: You like.

Payman Langroudi: The black box thinking. [00:48:00]

Mark Becker: No.

Payman Langroudi: It’s about plane crashes. Plane crashes. [00:48:05] They go look into why?

Mark Becker: Okay. And they’ve got the black box. Okay.

Payman Langroudi: Look at the black box. But [00:48:10] what they do is they share with the whole pilot community the findings. Okay. [00:48:15] And no one’s ever to blame. And it’s just the whole point of it is to learn from [00:48:20] each other.

Mark Becker: And make accidents less likely to.

Payman Langroudi: Happen, make accidents less likely to happen. But in in medical. And it actually [00:48:25] does. It segues into medical and it says in medical. Generally blame [00:48:30] is the first thing that people are looking at because blame is the first thing.

Mark Becker: Blame the lawyers for that. [00:48:35]

Payman Langroudi: Yeah. Yeah. But but you know, there’s plenty of lawyers in aviation too. It’s just I think it’s more like [00:48:40] a cultural issue, because blame is such a big thing. In medical. We tend to hide [00:48:45] our mistakes, run away from our mistakes, then we don’t all learn from each other’s [00:48:50] mistakes.

Mark Becker: And so there’s an embarrassment. There’s a embarrassment.

Payman Langroudi: Exactly.

Mark Becker: You know, you [00:48:55] know, anyone who I think I said this earlier on, anyone who says they they’ve never made a mistake as a dentist, [00:49:00] you know.

Payman Langroudi: Yeah. We don’t accept that response.

Mark Becker: It’s nonsense.

Payman Langroudi: So to buck the trend, tell me, give me, give me [00:49:05] what comes to mind when I say clinical error.

Mark Becker: Clinical error? Yeah. [00:49:10] Probably the one that always brings to mind was an Invisalign case. And [00:49:15] I should have used elastics and I didn’t. And the occlusion just wasn’t right at the end. [00:49:20] And you know, I had to I had to hand hold my hand up to the patient and say, you know what? I [00:49:25] just haven’t got this one right. And I had to take my cap in hand to my local orthodontist [00:49:30] and say, Mr. Orthodontist, I need your help here, please. And he he was [00:49:35] very nice about it. He charged me to fix it, which he’s entitled to do. And I paid him myself out of your [00:49:40] own pocket and my own pocket. I paid it out of my own pockets, which was more than I got paid for the Invisalign case. But it’s a [00:49:45] learning case. Yeah. So, you know, I’ve been I was doing Invisalign from. I was in the first training group in the UK [00:49:50] at Heathrow Airport when it first came here. Wow. And, um, that’s one of my regrets. Be [00:49:55] a bit more careful what you take on. But as I’ve got older, generally.

Payman Langroudi: Did you know you didn’t like [00:50:00] you were going wrong or you had no idea? You didn’t know what? No, no, I.

Mark Becker: Didn’t get to the end of treatment and realise I [00:50:05] could see halfway through this was going wrong. You know, the occlusion, the teeth we had slip here, we had some [00:50:10] slippage here and it just wasn’t right.

Payman Langroudi: And you didn’t know what.

Mark Becker: To do with it? No. Just didn’t know how to do it. And my head’s [00:50:15] thinking, you know what? I’m not going to bs the patient. I just told the patient this isn’t going right. And I wanted to see an orthodontist. [00:50:20] And I said, you don’t have to put your hand in your pocket. I’ll deal with it. And it was done.

Payman Langroudi: How was the patient? [00:50:25]

Mark Becker: Patient was, I think, the patient the patient was fine about it. But I think part of that’s because I was [00:50:30] brutally honest saying it’s gone wrong in my hands. And and the very [00:50:35] words I said to her was, I’m going to put this right at my expense. You don’t have to worry about that. I’m not sending it to [00:50:40] making you pay the bill again. So I think that’s allowed it. And I think she was a reasonable [00:50:45] person as well. And, you know, that allowed us to deal with that situation. Um, but I [00:50:50] think honesty is, you know, where it has to start at the end of the day. Yeah.

Payman Langroudi: I mean, that’s a good story, but I don’t like [00:50:55] it insomuch as it went very well. How about one that didn’t go very well, huh? [00:51:00]

Mark Becker: Is there any wood to touch [00:51:05] around here? You touch it.

Payman Langroudi: You’re touching it right now.

Mark Becker: No, I generally [00:51:10] I’ve been fortunate.

Payman Langroudi: Well, okay.

Mark Becker: Maybe so it doesn’t have.

Payman Langroudi: To be a mistake. It doesn’t have to be. Who is your most [00:51:15] difficult patient? What comes to mind when I say that.

Mark Becker: Is, I [00:51:20] just saw a member of their family today. So I’ve got a patient, highly educated. [00:51:25] Yeah. Highly educated. You know, sometimes a bit of education is a bit dangerous. [00:51:30] So, you know, and someone who likes to apportion blame. And [00:51:35] the one name you see in the diary, you think I want to take the day off? Thank you very much. I’d rather ditch the [00:51:40] whole day to see this client. What happened? What happened? And no, it’s more [00:51:45] a matter of, um, even after you’ve referred them because you don’t [00:51:50] want to touch them. The referral hasn’t gone right as well. And then it’s a bit. Well, you told [00:51:55] me to see them, and this hasn’t been right. And this hasn’t.

Payman Langroudi: And blaming that on.

Mark Becker: You as well. Yeah. Because you [00:52:00] get blamed for the referral as well. And you sit there thinking, hang on, I just tried to do the right thing here. Yeah. And [00:52:05] yeah I’ve that’s and she’s because it’s almost like trying [00:52:10] to as a dentist we’re not really to argue. Yeah. So if you’ve got someone who’s got legal training [00:52:15] and they’re like a barrister or that type of ilk, I find myself [00:52:20] very ill equipped to deal with with a client. It’s very easy to sit there afterwards and think, I [00:52:25] should have said A, B and C. Yeah, but actually, at the time, your brain’s thinking, that’s a fair [00:52:30] point. That’s a fair point. Actually it wasn’t. But, you know, your brain is sitting there because they’re so articulate. [00:52:35]

Payman Langroudi: When they when they do. Well, you know, having listened to that, I used [00:52:40] to work in a place where at least half my patients were lawyers, and they’re [00:52:45] pretty good patients. I mean, I’d say this is yeah, lawyers.

Mark Becker: Can be lawyers can be good patients. I mean, it [00:52:50] reminds me of a patient I had come to see me, and I looked at her mouth and I’m like, you know, there’s [00:52:55] a couple of problems here. And she said, well, this was only done recently. There was a and [00:53:00] I’m 2 or 3 visits into treating her, and she and I finally [00:53:05] get to the point of, what do you do? And she goes, I’m a lawyer. And I said, you know, not not [00:53:10] a medical lawyer. She goes, no, I am. I said, you’re joking. She says, no, seriously. I said, [00:53:15] well, I haven’t documented this for a minute. She says, do me a favour. I deal with it every day to do [00:53:20] it in my own life. Yeah, I’m not interested.

Payman Langroudi: That’s what I felt.

Mark Becker: And they just. They just wanted that. [00:53:25] The job’s a job. And then there’s their own lives as well. And they don’t want all the. They don’t want to bring work home [00:53:30] with them.

Payman Langroudi: Yeah. What about from the business perspective? What was the darkest time? [00:53:35] Well, it’s.

Mark Becker: Interesting now having taken a big loan to open at Brent Cross, but that’s [00:53:40] an interesting time. I wouldn’t say it’s dark, but you’re doing well now, I think. No, it’s going very well. I [00:53:45] think the biggest one was leaving the NHS. That was the darkest time. That was the most stressful time, [00:53:50] you know.

Payman Langroudi: But I thought it went quite well.

Mark Becker: The move. But no, the worry, the [00:53:55] worry went well. But that, that was the stress was the. Have I made the right decision? Are [00:54:00] my patients going to stay with me? You know, are enough patients going to stay with me? Will my patients understand? [00:54:05] Because in the 90s, when I left the NHS with the inverted commas new contract, [00:54:10] I, you know, no one, not many people had done that. You know, there were private practices, [00:54:15] but not many practices that had gone, you know, left the NHS and gone private. You’d open up as a private [00:54:20] practice. The conversion conversion wasn’t a wasn’t a big thing then. Well if it was I wasn’t aware [00:54:25] of that. So if you say to me what was my most stressful RESTful period. Almost [00:54:30] certainly that you know that having the faith that my patients like [00:54:35] me and respected me enough to understand that I had to make a move and they would follow me. And that, [00:54:40] you know, a couple of months that was that was yeah, I think there was a darkest time and a worrying [00:54:45] time. That was it being brave to make the decision. And I don’t get me wrong, I never looked back afterwards. [00:54:50]

Payman Langroudi: Did you send a letter to everyone explaining the reasons why, or did [00:54:55] you talk to them every time they came in? That’s a great.

Mark Becker: Question because I honestly [00:55:00] don’t remember. I must have written to them, but I certainly spent more time explaining it to patients. And it wasn’t [00:55:05] a quick job. It wasn’t. We just left overnight. It was, you know, no, we did do a [00:55:10] letter 100% because.

Payman Langroudi: I was I was in a practice when they did a conversion. And I think their advice [00:55:15] was that they there was a letter, but also there was an extra step [00:55:20] before seeing the dentist as they saw the dentist. They also went through this [00:55:25] dental plan person and yeah. And the dentist explained to every patient and then moved [00:55:30] them over. And I think it was a tiny minority who didn’t stay on. I mean, maybe [00:55:35] 15% didn’t stay on. I mean, you.

Mark Becker: Have to take that. Remember, you’re going to be booking your patients in for [00:55:40] longer. You probably truthfully want more than 15% to leave you. I mean, you probably don’t, but, you [00:55:45] know, from a from a logistics running the surgery at the end of the day. I mean, I’ve gone to a [00:55:50] well, that book was originally a five minute appointment book. I don’t do a check up in less than [00:55:55] half an hour now. Yeah. And the scary thing is, if I’ve got to squeeze a patient into a 20 minute check-up, [00:56:00] I struggle. You know, you tell other dentists you struggle to do it. They look at you like you’re mad, you [00:56:05] know? Yeah.

Payman Langroudi: Because there’s going to be a bunch of people listening to this who do five minute check-up. Yeah.

Mark Becker: So. [00:56:10] And my hat’s off to you because I don’t know how you can do it day in and day out.

Payman Langroudi: Because is it that you’re [00:56:15] looking at the occlusion and comprehensive? I mean, what are you doing in the extra 15 minutes to 25?

Mark Becker: A lot [00:56:20] of that is look, I’m sure everyone does a thorough check-up, and I’m sure [00:56:25] my check-ups are probably no know better than everybody out there. Okay. But the difference I have, and truthfully, [00:56:30] what I use my time for a lot is getting to know my patients. Yeah, get to know my patients. [00:56:35] How are their kids? What are they doing? Where was the holiday? You know, how’s the family doing? Everything okay? [00:56:40] You know I do care about them. Yeah. And they’ll ask me about my family, and I’m open about that. [00:56:45] And most of my patients, I would almost turn friends.

Payman Langroudi: By [00:56:50] the way, having stopped practising whenever it was 12 years ago. The bit I missed [00:56:55] the most are those conversations. I mean, I know you’re a technology guy, you’re a good dentist. [00:57:00] You’re, you know, you probably love sticking things in. And personally, it’s only you [00:57:05] only realise once you stop the bit you really miss. The bit I really miss are those conversations because [00:57:10] interesting people, number one. Yeah. The people are doing different lives. So many people [00:57:15] who you’ve been following every six months for, for a long time, you know their lives. You [00:57:20] never know what.

Mark Becker: Your patients are. I had a patient in not long ago. He was actually on [00:57:25] the committee for the Nobel Prize. Wow. You know, not not a young gentleman, but [00:57:30] fully compos mentis. Smart, I mean, intelligent. I mean, conversation with him was [00:57:35] just fantastic. I mean, he was just. Still is. I mean, he’s alive still, [00:57:40] but but, you know, you just don’t know who you’re talking to at the end of the day. And some of our patients are just [00:57:45] special people. I mean, they really are.

Payman Langroudi: So then in that period, [00:57:50] you’re talking you’re they’re your friends anyway. You want to catch up with them. [00:57:55] Right. But give me some. Give me some sort of nuggets around. Okay. [00:58:00] What is it when they’re talking. Is it just listening to exactly what they’re saying [00:58:05] to then what informs your treatment plan and and what going forward? [00:58:10]

Mark Becker: So for treatment planning is I remember and I tell this story to patients [00:58:15] quite often. I remember going to a lecture in Mount Vernon many years ago, [00:58:20] and they put up a slide of an 80 year old gentleman and OPG and [00:58:25] I don’t know, there might be people in the room who are listening to this who were there as well. And the room [00:58:30] literally broke down into a it was almost a physical argument. I mean, it got rather nasty [00:58:35] between dentists saying, well, this guy’s 80 years old. Leave him alone. [00:58:40] You know, he doesn’t need the aggravation. You know, what does he need this for? To the other room saying, well, he [00:58:45] might live 20 years. And, you know, dentistry is going to get harder for him physically and financially. [00:58:50] And you’re best off treating him now. And they couldn’t see each other’s point. And I do [00:58:55] use that one as a life lesson because I tend to patients. And I say, look, they were both wrong, [00:59:00] both groups, because the truth is they should turn around to the 80 year old gentleman and say, look, what do you want? [00:59:05] This is the situation. What do you want? And I use the [00:59:10] analogy I use for I use for my patients.

Mark Becker: And if my patients here, they’ll be [00:59:15] laughing and saying, yeah, Mark said that to me. It’s a bit like having teeth is about like living in a house. [00:59:20] You know, you’ve got some patients, you know, some people in their house, they live there 30 years and every [00:59:25] room is immaculate. And every six months they’ve got their decorator in. And the house after 30 years is [00:59:30] beautiful and fantastic. Yeah. The drawback of that, obviously, is you’re always having decorators and you’re always having [00:59:35] work done. You’ve got other people live in a house for 30 years, and the carpet’s frayed and the windows cracked. There’s a damp patch in [00:59:40] the ceiling, and until someone trips on the carpet or the damp patch becomes a flood, they don’t even see [00:59:45] it. And one’s not wrong and one’s not right. It’s knowing which one you are and owning the responsibilities [00:59:50] of the decision you’ve made. So if you’re the latter and someone trips on the carpet [00:59:55] and hurts themselves, well, you’ve got to own that at the end of day. Or if your blood breaks, you’ve got to accept as an emergency. [01:00:00] And it’s the same thing with teeth at the end of the day.

Payman Langroudi: Lovely way of putting it, actually.

Mark Becker: You know, it’s like the teeth. They’re your [01:00:05] teeth. I mean, where the analogy falls down is obviously you can’t sell the teeth and give them to someone else and move somewhere else. But, you know, I [01:00:10] suppose that’s the full case implant job. But, um, at the end of the day, you know, I [01:00:15] think you’ve got to say, to treat your patients like an intelligent person that most of them are and say, look, take your [01:00:20] photographs. Say, look, I can leave this. Yeah. And it may not bother you for [01:00:25] ten years, but if you buy it and nut on it tomorrow and it breaks, we’re going to have trouble because we didn’t [01:00:30] crown it. And I don’t mind leaving it. But you need to understand that that’s a [01:00:35] choice we’re making. And I’m going to be guided by you. The old days of the dentist sitting there and [01:00:40] saying, you have to have X, Y, and Z are over. You have to you know, I hate the phrase co-discoverer, [01:00:45] but that’s the truth. At the end of the day, you have to explain to patients, show them and say, you know, own. [01:00:50] Own what you want. If you want to leave things alone and wait for emergency dentistry, that’s fine, [01:00:55] but own the responsibility of that. If you’re going on holiday or something breaks, don’t be upset [01:01:00] about it. That was your choice. Yeah. And alternatively, if you want to, you know, gradually [01:01:05] rehabilitate your mouth and fix everything, you know, own the fact that, yes, it’s going to cost you some time. It’s going to cost [01:01:10] you some money. You’re going to have to invest in yourself, but own that, you know, you they [01:01:15] have to take the responsibility on themselves and treat them like the intelligent people that most of them are, but document [01:01:20] everything.

Payman Langroudi: I guess that’s what takes time, right? Yeah.

Mark Becker: That’s right. That’s [01:01:25] half an hour.

Payman Langroudi: Yeah. Yeah. Having that conversation properly answering the odd question, the amount [01:01:30] of trust that builds important, but also just.

Mark Becker: Giving your WhatsApp number and say look. [01:01:35] And I use this on patients often, I’ll say, and this is the advantage of [01:01:40] being private obviously. But I’ll say to patients, look, don’t make a decision. Now, [01:01:45] I’m going to make another appointment for you to come back and chat to me and do me a favour. Bring a member of your family or [01:01:50] write down some questions, because you’ll walk in and you’ll forget. And if you want to email me the questions in advance, email [01:01:55] me the questions in advance, or bring someone with you so that you can chat and you can hear, especially [01:02:00] husbands and wives and parents and kids, you know, so that you can have a three way [01:02:05] conversation and make sure you thrash out everything before you start. Because if [01:02:10] you get something wrong. Yeah. And it’s been explained the risks beforehand. [01:02:15] Most patients are. Yeah, I get that. But if you don’t explain it to them, it goes wrong. [01:02:20] Suddenly the very same reason is now an excuse and then you’ve got problems.

Payman Langroudi: How [01:02:25] do you feel about the defensive nature of sad? Yeah. Me [01:02:30] too. I feel like the lawyers have won in a way.

Mark Becker: Oh, they they’ve they’ve won completely. [01:02:35] I mean, you just don’t even bother fighting doing the fight anymore because you’re not going to win. I mean, one of the. I just remember [01:02:40] many years ago, one of my associates in writing that he did a crown on a patient. He wasn’t 100% [01:02:45] happy with it. He put it on with temp bond. He said to the patient, come back next week. I’d like to review it. See what’s happening. [01:02:50] £89 on the NHS. I think it was at the time, and the patient comes [01:02:55] back three years later and his associates of course, left. The crowns come off and the patient’s not happy. [01:03:00] Never came back for the review of his bond. Yeah. Yeah. He lasted three. It was three years as well. [01:03:05] So I’m thinking what was the problem? And the patient’s now lost the crown, got all upset about it. [01:03:10] And I spoke to the Defence Union because another associate was dealing with it. And they said, oh, we’ll just give them the money back. [01:03:15] God. Yeah. It’s cheap for them to pay them the £89 back. Yeah. Than to say, [01:03:20] look, actually, you’ve got to own some responsibility. You didn’t come back. The dentist clearly documented. And you [01:03:25] can see where the appointment had been cancelled in the computer. You know, the patient never came back. So the patient gets [01:03:30] their £89 back and, you know, thinks that they were right at the end of the day. [01:03:35] And that type of thing is really sits. It’s sad. That’s the only word [01:03:40] for it. But it’s not just dentistry. You talk to any healthcare professional or any any [01:03:45] any professionals. They’ve all got the same issues. I mean, you can take this further, you can take this and look at [01:03:50] so I look at things like, um, uh, when [01:03:55] we were, when we were young dentists, you know, NHS patients used to be you’d get, they’d get letters [01:04:00] to go to inspection. Yeah. Yeah. And you know, some would at least look at your dentistry. Yeah. [01:04:05] What’s that? Yeah. It was.

Payman Langroudi: Dire.

Mark Becker: Yeah. The audio. Audio.

Payman Langroudi: Audio.

Mark Becker: The regional [01:04:10] dental officer. Yeah. And you’d send your patient. You’d hope you get some good reports that most of us didn’t have any problems [01:04:15] at the end of the day, provided you treat your patients well, your dentistry was, you know, of a decent standard. You were [01:04:20] okay. Yeah. And today, what really upsets me, I think, most about dentistry is [01:04:25] this this issue of, you know, all the paperwork you have to do to keep compliance [01:04:30] happy at the end of the day. Because and I say to my patients often, you know, you could be a great [01:04:35] dentist, but if you haven’t got all your paperwork in place, you’re in trouble, you’re going to get [01:04:40] struck off. And you could be the worst dentist in the world. But if all your paperwork is in place, everything’s [01:04:45] okay. Yeah. And that really sticks in my throat. And I think it’s a bad thing for the profession. [01:04:50] I think it’s a bad thing for patients. And I think we need to try and find [01:04:55] a way out of that. And I just don’t know how you do it, though. I mean, there’s people a lot brighter than me out [01:05:00] there who must be thinking how to solve the situation, because at the end of the day, you know, not [01:05:05] dotting your I’s and crossing your t’s can’t be the only way forward in dentistry. You know, it [01:05:10] has to be about the quality of care provided to your patient, not whether you’ve got, you know, paperwork [01:05:15] ticked off and boxes.

Payman Langroudi: I think it’s it’s going to only get worse.

Mark Becker: And it’s not just [01:05:20] dentistry. It’s everything. Yeah. You talk to your patients who are accountants or lawyers and they’ve got [01:05:25] the same thing. They say exactly the same thing. It’s, you know, it’s pervasive in society.

Payman Langroudi: You’ve [01:05:30] hired and I guess fired a load of dentists [01:05:35] in your time.

Mark Becker: I haven’t actually.

Payman Langroudi: Hired.

Mark Becker: I’ve hired? [01:05:40] Yeah.

Payman Langroudi: What do you look for in an associate? Can you. And [01:05:45] are you good at spotting a good associate in the limited? I don’t interview [01:05:50] situation.

Mark Becker: The only way you can judge an associate. Because they’ll turn up with a book of. I’ve [01:05:55] done all these cases at the end of the day. They’re not going to show you the bad cases, obviously. Um, I [01:06:00] think you the only thing you can do is really hear how they talk. Listen. Listen in and hear how they talk [01:06:05] to the patients. Yeah. You know, by then, obviously, you’ve made your decision. They’re already in the door. Yeah. But, you know, and [01:06:10] you have to be there and be a sounding board for them at the end of the day. And you know.

Payman Langroudi: But you don’t [01:06:15] I mean, you have no idea, right? You’ve put an ad out, the guy sitting in front of you who’s showing you pretty.

Mark Becker: Pictures has no idea. You’ve [01:06:20] got. No, you could have, you know, he had all the awards at dental school. Yeah. But, you know, he sits down and can’t talk [01:06:25] to the patients at the end.

Payman Langroudi: So the way he’s talking to you in the interview, that itself is a key thing, right? [01:06:30]

Mark Becker: Absolutely. The presentation and whether they come over, can they talk? Can they can [01:06:35] they, um, keep your your eye contact [01:06:40] with you? Yeah. You know, do they listen do they, um, do [01:06:45] they understand what’s happening with the situation and how, you know, how they treat [01:06:50] their patients? You can give them ideas. Say, what would you do if. Yeah. Yeah. But the truth is, I mean, [01:06:55] most of us know the answer to those. And it’s a tick box answer as opposed to.

Payman Langroudi: Especially young ones. [01:07:00] Now, they they they know their timing is brilliant and they know these answers doesn’t mean they’re [01:07:05] going to execute you.

Mark Becker: It doesn’t mean they’re going to execute it at tool. And I [01:07:10] think at the end of the day, they are so much more tech savvy than we ever were, and they’re [01:07:15] much more aware of what’s going on.

Payman Langroudi: Um, and there’s so much more resource out there for them [01:07:20] to draw on, like social media and all that. So is it harder now? Is my question. Is [01:07:25] it harder now to distinguish the good from the bad, or has it always been the same problem? Well, what’s. [01:07:30]

Mark Becker: A good association? What’s a bad associate?

Payman Langroudi: Well, someone who keeps their patients happy keeps the team happy. Yeah. You got to keep. Keeps [01:07:35] you happy. Let’s face.

Mark Becker: It. Yeah. And they’ve got to pay their way at the end of the day unfortunately as well. And that’s, of [01:07:40] course, a very, very difficult pyramid to.

Payman Langroudi: I mean you said you don’t enjoy that. You don’t enjoy [01:07:45] the business side. Does that mean you’re not really focussed on the numbers and things or [01:07:50] you are. You have to.

Mark Becker: Focus on the numbers at some point.

Payman Langroudi: So do you know you know, like each room has to make this much per [01:07:55] hour to. Yes. And you’re paying attention to you know, that room is losing me money right now.

Mark Becker: I’m the type [01:08:00] of at the moment got to the point where I’m concentrating on quality of care for [01:08:05] the patients and keeping new patients happy. The money will follow later. I’m not sitting there in [01:08:10] nickel and diming and watching every single penny. You can’t. You’ll drive yourself mad. Yeah. Um, I [01:08:15] remember, uh, I think it was probably my father who said this. At the end of the day, [01:08:20] uh, he said something along the lines of, you know, don’t worry about the money. [01:08:25] You know, you just got to set your fees fairly and treat the patients fairly. [01:08:30] And if you balance those two correctly, the rest you’ll make a living. The rest will follow. You can’t sit there. [01:08:35] And you know, this only took X this day. And it wasn’t enough. It didn’t even pay my notes. You’ll [01:08:40] drive yourself to distraction. I mean, you can’t live like that.

Payman Langroudi: But I think there are plenty of practices out there where associates [01:08:45] are losing the money, but they’re not aware of it because they haven’t got a good understanding [01:08:50] of the numbers.

Mark Becker: They. Yeah, I mean associates.

Payman Langroudi: And [01:08:55] by the way, associates who are not aware of it themselves.

Mark Becker: Yeah. Well, the associates don’t really know what what it, how [01:09:00] it, how much it costs to run a surgery at the end of the day. And, and neither do the patients, obviously. Um, [01:09:05] the, uh, I [01:09:10] think the associates for me, there are a couple of big advantages of them. I mean, I [01:09:15] worked a single handed for like 15 years. So when I wanted the ones to go on a holiday, [01:09:20] it was like the phone comes with me and I answer every call. And yes, there were some very handy dentists to answer [01:09:25] it, but I never actually got away and didn’t take my phone with me and answer calls and answer [01:09:30] emails. And my wife would rightly look at me sometimes and say, well, get away from work. Come on, you’ve got to have a break. [01:09:35] And so having associates is a it may not necessarily make you money, [01:09:40] but it can buy you some sanity at the end of the day. Because I just went on a holiday recently and [01:09:45] it’s the first time I, you know, totally switched off. I switched off, I mean, my patients could still get me by email, [01:09:50] but I could turn around and say, listen, there’s a dentist there and they can deal with this for you. [01:09:55]

Mark Becker: And you know, that that I hadn’t done in years. And that was really nice. It’s also [01:10:00] nice having some other dentists around you, you know, just to bat ideas of because they’re so lonely, [01:10:05] very lonely. It can be a really lonely job. So having ideas bounce off of them. And, you know, the [01:10:10] latest bonding agents, which I, you know, I’ve been using the same bonding agent for, you know, 7 or 8 years [01:10:15] and it works for me. But why? Why change? But the associate turned around and said, well, this is the new one. And it’s, you know, new materials [01:10:20] and I’ve got materials. And, you know, they were they move on, you know, which [01:10:25] one do you um, for me composite wise, helium or HP I’ve loved [01:10:30] for years. Oh, really? Yeah. It’s just a heavy body. You can pack it nicely. It works. Well, it’s a [01:10:35] little bit expensive, but, um. And bonding, I see. Um. Opti bond solo. [01:10:40] Yeah, yeah, yeah.

Payman Langroudi: An anterior composite. Um, [01:10:45] do you get involved with composite bonding like I do?

Mark Becker: I do a fair bit of composite bonding, but [01:10:50] I started that’s. It is an it’s an interesting story to me and probably no one else. [01:10:55] I remember when I took over the practice in Ruislip, the one of the partners [01:11:00] who stayed behind Hind comes up the stairs and he knocks on my door. He says, could you just come and have a look at this patient? [01:11:05] I’ve been treating him for a while and I’ve been watching him, and he’d basically been watching him grind [01:11:10] his teeth up to nothing. So I go downstairs and I’m [01:11:15] aghast. I don’t know what I’m going to do. He’s got nothing left. And I think it was Mount Vernon [01:11:20] I referred him to. But anyway, I got a letter back from the professor wherever it was, and described [01:11:25] this Dahl technique build up. And I thought the guy was absolutely pots. I mean, it was a silly [01:11:30] idea. Composite building up teeth is never going to work. Smash it to pieces. And he explained he opened up [01:11:35] the bite, and then he give it some time, and you crown the teeth and you’ve got you’ve opened up space for yourself. And, [01:11:40] um, I remember doing the first case and [01:11:45] it worked. This is 25 years ago, and I’ve been doing [01:11:50] Dahl and what a lot of people now call bonding since for 25 [01:11:55] years. And I can put my hand on my heart and tell you [01:12:00] that I’ve never once crowned one of these teeth. It’s just not necessary. [01:12:05] And you say to the patients. Look, I can crown them for you. We’ve opened up the space down there. I’m happy where I am. I’m [01:12:10] happy. It’s a.

Payman Langroudi: Brilliant modality.

Mark Becker: It’s fantastic.

Payman Langroudi: And, you know, only very UK centric. [01:12:15] I didn’t know that. It’s not. It’s not used much in the US. People don’t know about it. It is.

Mark Becker: I find it. Absolutely. [01:12:20] The amount of patients and it’s an immediate result. I don’t even have to numb them up to do it. [01:12:25] You know, there’s no anaesthetic.

Payman Langroudi: No. I mean, I’m talking about.

Mark Becker: I’m. I’m saying. But it’s a nice a nice [01:12:30] patient. I don’t need to numb them up to do it.

Payman Langroudi: Oh of course. Yeah.

Mark Becker: I mean, I must [01:12:35] be honest, I tend to do most of it freehand still, because I’ve been doing it for so long. But the matrices work really nicely [01:12:40] as well. Yeah, but.

Payman Langroudi: I’d say if, you know, if if you can’t do it freehand then [01:12:45] yeah.

Mark Becker: They are great.

Payman Langroudi: I’m a bit concerned about that. But you know there’s, [01:12:50] there’s these injection moulding ways of.

Mark Becker: Yeah. Yeah I’ve seen them. I went on the course they just I. [01:12:55]

Payman Langroudi: Think there are, there are situations where it makes sense. But But you need to know the freehand. [01:13:00] You need to understand the.

Mark Becker: The freehand to me is just it’s just such a lovely technique to do. And this [01:13:05] is where enlightened comes in for me because I.

Payman Langroudi: So let’s go into that. Why? What is it you do differently to the [01:13:10] next man that makes you do so much enlightened?

Mark Becker: Um, I honestly don’t know. But [01:13:15] what I do know is that I just give my patients their choices. So for me, if I’m doing a bond, if I’m [01:13:20] doing a build up and there are a lot of patients out there grinding their teeth pieces, [01:13:25] um, the first conversation I have is, look, if you want to whiten your teeth, you really need to [01:13:30] do it now before I do the style on you, because afterwards I’m not going to be sitting there playing around [01:13:35] and trying to match the colours up. So.

Payman Langroudi: So do you do a lot of those and hence you do a lot of enlightened. [01:13:40]

Mark Becker: And typically you guys are always very fair because you make me another whitening tray after I finish the case. [01:13:45] And the fee is very reasonable for that at the end of the day. So I do appreciate that. So just the.

Payman Langroudi: Volume of [01:13:50] work is that are you not mentioning whitening to patients who need nothing?

Mark Becker: Oh no, we meant no. Absolutely. Mention the patients. [01:13:55] You know you have to handle how you how you mention it to them. And I’ve got an enlightened [01:14:00] little display thing in front and I’ve always got my photographs. I take loads of photographs and [01:14:05] look, the truth for me, for enlighten, [01:14:10] is that it’s the first time I found a dental product that’s predictably whitening my patient’s teeth. [01:14:15] That’s what it comes down to, provided you can get the patient to commit. And they have to understand they need [01:14:20] to commit to the regime that they need to do, you know, it works. It says what it [01:14:25] says.

Payman Langroudi: But how do I unlock that dentist who just isn’t doing much? You [01:14:30] I you know, that’s my you know, that keeps me up at night, which is why I’ve got you here, right? [01:14:35] I mean, look, I.

Mark Becker: The I think the dentist, [01:14:40] it’s just about giving your patients choice at the end of the day. And you have to be, have to have [01:14:45] a frank conversation with them. Because the other thing is that if you don’t go and do that technique on [01:14:50] them and they want it and they’re too embarrassed to bring it up, they’ll go to their friend’s dentist. Who [01:14:55] did it, you know, and you’ll lose that patient to another surgery. So at the end of the day, you [01:15:00] have to provide that. At least offer it. I mean, whether they want it or not, that’s a different [01:15:05] question. You’re not going to convince anyone, and nor should you try and convince anyone to have something done they don’t want to do. Yeah, [01:15:10] but at the end of the day, these people have a right to know what their options are and for [01:15:15] what, three weeks of treatment, you know, an occasional top ups. You’ve got a patient who’s going to have lovely [01:15:20] white teeth and can make a big difference to their lives very easily. You know, I had a patient [01:15:25] in yesterday literally beaming a smile when she came in and it was so nice to see. [01:15:30] And she a lovely lady and she was just happy. She was genuinely happy. She [01:15:35] didn’t think she’d get the result. And she did. And it’s nice to see. And you ask those [01:15:40] patients to give you a Google review or something and they are really happy to. [01:15:45] And the truth is, as a dentist, we haven’t really done that much. The chemicals have done it for [01:15:50] us. You know, we we’ve told them how we’ve told them the secret of doing it, [01:15:55] and we’ve given them stuff and we’ve taken a scan or an impression. But that’s all you’ve really done, [01:16:00] and you’ve made sure you talk your patient through it and send them, you know, I send them. I don’t know whether you’ve actually [01:16:05] got I meant to ask you if you’ve got a YouTube video for how to load trays up. Yeah. Yeah. I need [01:16:10] to get that one from you.

Payman Langroudi: Also, new desensitiser coming out. Yeah. The pen format. Okay. In [01:16:15] two weeks time. Okay, cool. You’ll enjoy.

Mark Becker: That. Cool. I must be honest. I thought we get some sensitivity in. The expression [01:16:20] I use to patients is you can’t make omelettes without cracking eggs at the end of the day, so expect some sensitivity. [01:16:25] You’ve got to handle that expectation that you may well get some sensitivity, [01:16:30] but it’s going to be short term, and it’s not going to be not going to damage your teeth. And [01:16:35] you know, if there was a problem with whitening, it would have been sued out of existence by now, especially in the United States, [01:16:40] obviously. So for me, enlighten I do class [01:16:45] as a premium product compared to my normal one. If I don’t think I’ve done any of my traditional whitening. [01:16:50] I used to do a lot of zooms. I used to do a lot of bright smiles and, you [01:16:55] know, much more sensitivity. And how are you going to top it up? How are you going to keep them white at the end of the day? Yeah. [01:17:00] You know, the beautiful thing about enlightened is you just sell them a top up gel and they keep it white [01:17:05] afterwards and it’s done and they’ll send their friends to you. And if you don’t do it, someone will.

Payman Langroudi: You make it sound so [01:17:10] effortless yet? And yet we get people who think they’re going to embarrass [01:17:15] the patient by bringing up teeth whitening, and you get people who [01:17:20] don’t want to look like they’re a pushy salesman, so they don’t bring it up. I think, you know, it comes down to, you know, the need [01:17:25] question and the want question. You know, what’s desired profession stuck in need.

Mark Becker: Yeah. But it’s [01:17:30] but it’s it’s I think you have to look, there’s no patient I would ever discuss enlightenment with as my first [01:17:35] thing, you know, and I break it down to patients. There is dentistry [01:17:40] you need. You’ve got caries, you’ve got an abscess. You need treatments. You know, that’s [01:17:45] need. You require that treatment. Then there’s the desire driven dentistry, [01:17:50] you know. And, um, in fact, before there’s, there’s a, there’s dentistry [01:17:55] that’s advisable preparing a crab, putting a crown on a phase.

Payman Langroudi: One, phase two, phase three.

Mark Becker: So, [01:18:00] you know, the stuff that you should do, which isn’t needed right now, but it’s going to help your [01:18:05] general health. You know, maybe some crowns, or it may be changing some fillings or something, but, you know, you [01:18:10] can’t say it’s urgent to the patient, but it’s something they should think about. So it’s like think, you know, need to think [01:18:15] about dentistry. And then there’s desire driven dentistry. And the desire driven [01:18:20] dentistry is, you know, often what patients want at the end of the day. But I think you do need to explain to them [01:18:25] that, you know, you need to you need to get these things done in the right order at the end of the day. And, um, [01:18:30] most patients react quite well to that, especially if you’ve got your photographs back to photos, [01:18:35] have your photographs explain the reasons. Have some pictures of some patients you’ve done with enlighten. [01:18:40] I mean, I’ve got a lovely big screen in front of my chair, 60 inch [01:18:45] TV screen I’ve got in front of my chair, and I’ll put up a picture of a before and afterwards, because your. [01:18:50]

Payman Langroudi: Intraoral camera will also come up on that.

Mark Becker: Yes.

Payman Langroudi: Yeah, yeah, I think I think, you know, now I’m thinking [01:18:55] back here, I remember if my intraoral camera, the light was gone on it. Oh it [01:19:00] would ruin my day is ruined. Ruin my day.

Mark Becker: Oh, 100%. I’d rather shut the surgery. Can’t stand it. [01:19:05] In fact, I’ve even been known to try and use my iPhone. Get a mirror Dental mirror. Oh, and at the same [01:19:10] time, because my camera wasn’t working so I could get the picture, it doesn’t work that well. The lighting [01:19:15] is very difficult to do. I mean.

Payman Langroudi: To be honest, that top tip here because you just remind, like I’d forgotten [01:19:20] all about it. And now I remember thinking at the time, you know, the before picture, the during picture, the caries, [01:19:25] the cleaned up tooth and then the after picture, those four pictures. Although sometimes [01:19:30] I do remember wanting that during picture to be so nice that I’d be removing [01:19:35] too much of the affected dentine exposing sometimes [01:19:40] exposed ones just trying to make it look pretty.

Mark Becker: Pretty. Yeah.

Payman Langroudi: Okay, so so stop taking that picture before [01:19:45] caries.

Mark Becker: Nice little blood spot.

Payman Langroudi: Yeah, that did happen to me. Yeah, the red.

Mark Becker: Stuff’s not great. [01:19:50]

Payman Langroudi: But. But those four pictures, I remember thinking back in the day, I [01:19:55] remember thinking they’ve added 30% to the price of the treatment. As in the satisfaction. [01:20:00]

Mark Becker: Of the price. The value, the value.

Payman Langroudi: There you go. The value.

Mark Becker: I think, is the value. It’s not price, it’s value.

Payman Langroudi: I used to give a surprise [01:20:05] and delight free electric toothbrush at the end of some ridiculous treat, like some some [01:20:10] ten veneer treatment or something. I’d give a electric toothbrush and the [01:20:15] the joy that it just came from nowhere, but that these little things are so important.

Mark Becker: You [01:20:20] remind me of when I left the NHS now because we were talking about earlier, and I’d forgotten about this. [01:20:25] When you did NHS treatment, you do, you know you do. You used to be able to do quite [01:20:30] large cases on the NHS and the patients paid 200 or £600, whatever it was.

Payman Langroudi: What was that thing you.

Mark Becker: Said of the [01:20:35] treatment.

Payman Langroudi: Approval.

Mark Becker: Or the prior approval? Prior approval?

Payman Langroudi: Yes, sir.

Mark Becker: And the patients would very [01:20:40] rarely say thank you afterwards. And what I do remember is when I went to private, [01:20:45] Privates you charge that appreciate your time. You’d enjoy the quality of the work you’re doing, [01:20:50] and it’s amazing. The patients said thank you afterwards.

Payman Langroudi: Because because you had the time to build the relationship, [01:20:55] the value in NHS, there was no time to build the relationship.

Mark Becker: And I do remember not [01:21:00] only wasn’t earning necessarily more because I was seeing a lot less patients, [01:21:05] but I was enjoying what I was doing more and I could build a better relationship with my patients. [01:21:10] But it was the appreciation you felt from the patients.

Payman Langroudi: You know, they talk about [01:21:15] the Maslow’s hierarchy of needs or whatever. Yeah. And, you know, why do people come to work? And [01:21:20] there’s the money and then there’s the social side. As a dentist, I remember thinking a [01:21:25] really heartfelt thank you was the thing that would make the job worthwhile. [01:21:30] Yeah, yeah, 100%. And it’s a strange thing because on paper it doesn’t really [01:21:35] make that much sense. You know why? But but but it does make sense. Insomuch as we’ve all [01:21:40] got. You’re going out of your way for that patient without him really knowing that you’re going out of your way, you’ve got that little ego. [01:21:45]

Mark Becker: And also you’re competing with that that patients previous dentists as well. And [01:21:50] you know it’s like ego there. Yeah. We’ve all we’ve all got an ego. It’s like uh it’s [01:21:55] nice to be appreciated.

Payman Langroudi: Before I get to the final, final questions I do want [01:22:00] your input on, we have another podcast which is mental health based. Mhm. [01:22:05] Why do dentists end their own lives more than other [01:22:10] professionals and divorce.

Mark Becker: More.

Payman Langroudi: And divorce more? Yeah. Why why why dentists. [01:22:15]

Mark Becker: I think the answer to that is the nature of the job. Because at the end of the day, you’re [01:22:20] performing non-stop. There’s no if you’re a lawyer, you sit down, you don’t answer the phone, [01:22:25] you take a break. You can manage your time differently. You’re not expected [01:22:30] to have an immediate answer if you’re an accountant. Same thing. And same thing with GPS. [01:22:35] They’re sitting behind a desk. They’re giving advice. They’re not. We’re operating constantly. [01:22:40] Yeah. You know, you’re you’re invasively treating someone on a live patient. A live patient, [01:22:45] not sedated. They’re not asleep. And it’s one patient after the next. And [01:22:50] it’s constantly running to time, providing the quality of care. And it’s the nature of the beast of what we do [01:22:55] at the end of the day. And I think the stress from that over the years builds up. And [01:23:00] I really think that and and how you get around that really difficult. [01:23:05] But certainly seeing less patients a day is one way forward. And guess what? You have [01:23:10] to go private to do that.

Payman Langroudi: Yeah. It’s been a massive [01:23:15] pleasure. I’ve learned so much. Um, we’re going to end we’re going to end with the same questions that we [01:23:20] always end with. I don’t know if you’ve had time. You could have.

Mark Becker: Emailed them a couple of days.

Payman Langroudi: I thought they did.

Mark Becker: I [01:23:25] thought they.

Payman Langroudi: Didn’t. You know, people come on to this show from different angles. So you [01:23:30] came in from a you do a lot of enlightened angles. Okay.

Mark Becker: Fair enough.

Payman Langroudi: But whatever [01:23:35] comes to mind, whatever comes to mind. Fantasy dinner party three. Three [01:23:40] guests, dead or alive. I think it would.

Mark Becker: Have to be in both of them. Oh, yeah. I mean, I just [01:23:45] remember he’s alive, right? He’s alive? Yeah. I just. I just remember that those test [01:23:50] matches against Australia, where he single handedly saved England. And to me, as a kid, that was everything. [01:23:55] That was fantastic. Um.

Payman Langroudi: Did you do you play cricket [01:24:00] now?

Mark Becker: I know, I know now. No I don’t. I did as a kid, but no, I mean, I enjoy [01:24:05] watching it still. Um, but no, definitely. Um, I think, [01:24:10] um, probably Peter Lorimer. I was [01:24:15] an old Leeds fan. He’s a footballer. Yeah, he was a footballer for Leeds United.

Payman Langroudi: When Leeds were doing really well.

Mark Becker: Back [01:24:20] in the 70s. Yeah yeah yeah yeah yeah. Um, certainly. And then I would probably go [01:24:25] with, I’d probably go with someone like. [01:24:30] Um, [01:24:35] I wouldn’t go with anyone in the movie industry. I just find that a bit [01:24:40] vain. I’m not. I’m just trying to think of who’s.

Payman Langroudi: Who’s [01:24:45] your Dental hero?

Mark Becker: Probably the guy who’s trained me, to be honest. [01:24:50] Oh, really? Yeah.

Payman Langroudi: What about very.

Mark Becker: Unassuming. But I do still have dinner with him, [01:24:55] so I can’t add into my fancy table.

Payman Langroudi: Well, he could. Why not? Why not? Um. But. But I don’t mean that. What [01:25:00] what what comes to mind? What was the best course you ever went on?

Mark Becker: Uh, easy. [01:25:05] Um. American dentist. Ronald. [01:25:10]

Payman Langroudi: Goldstein.

Mark Becker: Goldstein.

Payman Langroudi: Oh, the original cosmetic dentist. Yeah. Well, it was.

Mark Becker: More about how [01:25:15] to place posterior restorations. And from that day, [01:25:20] I’ve used a rubber dam on every single patient.

Payman Langroudi: Was that in London?

Mark Becker: Yeah, it was in London. That was, I think, [01:25:25] the course that changed the way I provided dentistry more than anything else. Because before that I’d placed [01:25:30] a couple of posterior composites. Everyone got sensitivity afterwards. The contact points weren’t [01:25:35] great. And he in one afternoon, and I think it was one day. And then there was an afternoon and a [01:25:40] morning session where you sat down as a practical on phantom heads, and [01:25:45] that, that, that is the I think, of course, that changed my dentistry more than anything else.

Payman Langroudi: Favourite bit [01:25:50] of kit.

Mark Becker: Intraoral camera I suppose, to be honest, it has to be that. I mean, there’s loads [01:25:55] of kit. I love my lasers and my, um, scanners and I’m [01:26:00] looking forward to trying out the new, um. I should be getting it shortly. New Itero [01:26:05] Lumina. Is it? I think they call it. And that’s.

Payman Langroudi: Have you used that feature on the scanner [01:26:10] where you can, um, scan twice and see the where? Yes. [01:26:15] Is that good?

Mark Becker: Yeah. Yeah, yeah. Some patients can see as well.

Payman Langroudi: So that that [01:26:20] must be a real good educational tool. No, that’s a.

Mark Becker: Good educational tool. And they can see the difference. But you’ve got to wait a [01:26:25] certain amount of time and then obviously you’ve lost some tissue. I mean, I’m very big into using a [01:26:30] night guard for patients. And just saying to the patient, look where the night guard is. Six months time you [01:26:35] come back and you’ve He’d been wearing. It’s brand new. I’m not going to worry. But if you’ve destroyed it in three weeks, we’ve got a problem. [01:26:40] But, uh. Yeah, but. Yeah, a bit of kit. Yeah. Unsure camera.

Payman Langroudi: Final [01:26:45] question. Um, we’ll get back to you. A third guest. Um. This [01:26:50] a deathbed question? Yeah. On your deathbed, surrounded by [01:26:55] your loved ones? Yeah. Hopefully in many years from now, three pieces [01:27:00] of wisdom you’d leave them with. What would they be?

Mark Becker: Don’t [01:27:05] worry so much, because stress never helps anything. At the end of the day. [01:27:10] I wish I could take that advice myself, but I can’t. Um. I [01:27:15] try not to fight with people. Most [01:27:20] people are good and they don’t mean to cause a grievance. Try and [01:27:25] find the good time to see the good in people. Try and accept that you know what? You might have been a little bit [01:27:30] at fault as well. And try not to fight with people because ultimately, especially family. I [01:27:35] try not to fall out with family if you can help it. So true. Um. You know, they’re the only. You know. [01:27:40] That’s your blood at the end of the day and try not to fall out with them.

Payman Langroudi: And so often that does happen.

Mark Becker: And [01:27:45] I suppose don’t only worry about, you know, [01:27:50] what’s in the bank or what you’re driving. Because the truth, at the end [01:27:55] of the day, it doesn’t change who you are as a person. You know, we all thankfully [01:28:00] have pretty good jobs. We all do generally very well. But it’s not a matter of, you know, [01:28:05] just worrying about what’s in the bank. You can’t you’ll drive yourself [01:28:10] mad because there’s always going to be someone who’s got more than you. And unfortunately, human nature, [01:28:15] you tend to look up. You tend to be jealous of the people above you, and you forget how many people [01:28:20] are aren’t, and how many people are below you. And I don’t mean below as an insulting term, I mean [01:28:25] as in the quality of life. And you know, we don’t appreciate how lucky [01:28:30] we are. Well, and don’t get me wrong, I wish I could take those three pieces of advice and live by them myself. [01:28:35] It’s not easy. Yeah, yeah yeah yeah. Um, but I think if I could impart those three things, I think that [01:28:40] would be.

Payman Langroudi: It’s that kind of a question. You can either say it, answer it in a sort of I did this and [01:28:45] it worked for me. Or you can say.

Mark Becker: I’d want to be better.

Payman Langroudi: That way. I wish I did do this, you know. [01:28:50]

Mark Becker: Well, I wish I could be more of those of those things at the end of the day.

Payman Langroudi: And you’ve got kids, [01:28:55] right? I’ve got.

Mark Becker: Four.

Payman Langroudi: Four.

Mark Becker: I’ve got four.

Payman Langroudi: My goodness. Tip [01:29:00] my hat off. How old’s the youngest? The youngest is.

Mark Becker: 15. Just starting GCSEs.

Payman Langroudi: Oh. Mine too. [01:29:05] Yeah. So. And the oldest.

Mark Becker: 28 this year.

Payman Langroudi: Wow. [01:29:10]

Mark Becker: We had three under three and then a nine year gap. And the number four.

Payman Langroudi: Oh.

Mark Becker: No. [01:29:15] But I’m proud of them all.

Payman Langroudi: Any of them dentists.

Mark Becker: Know how [01:29:20] much I love dentistry? You have to do it because you’re interested in it. And I think my [01:29:25] my my oldest son is an accountant. My second son’s a computer, uh, works [01:29:30] with computers and I can’t quite understand what he does, but it sounds clever. Um, and, [01:29:35] um, my third son, um, is trying to is a struggling actor. [01:29:40] Oh. So, uh, he wants to. He was [01:29:45] studying to be a barrister, and he said, I don’t enjoy it. And to be hats off to him. He had the the [01:29:50] strength of personality to say, it’s not for me. I don’t want to do this. Yeah. And he’s trying [01:29:55] his hand. He’s trying to be an actor.

Payman Langroudi: Love that. Yeah. I love the fact that, you know that it doesn’t have to be [01:30:00] maths, physics, chemistry and dentistry and law, you know? [01:30:05] You know, someone’s.

Mark Becker: My daughter. Still might be a dentist. Yeah.

Payman Langroudi: But you know what I mean. We’d never have [01:30:10] movies. We’d never have plays we’d never have if someone didn’t become an actor. Exactly.

Mark Becker: No. [01:30:15] And they’re very I mean, they you talk to most if you meet [01:30:20] actors and I know a few, they are incredibly intelligent people. I mean, they they [01:30:25] the ability to learn their lines and to to integrate them is It’s just incredible. I mean, [01:30:30] I can’t, you know, I certainly could never do something like that, but, [01:30:35] uh, it’s.

Payman Langroudi: Been such a massive pleasure. Thank you so much for coming all the way as well.

Mark Becker: It wasn’t that far, but it’s [01:30:40] a pleasure. It was good to meet you.

Payman Langroudi: Yeah. You too.

Mark Becker: Thank you. Thank you.

[VOICE]: This [01:30:45] is Dental Leaders, the podcast where you get [01:30:50] to go one on one with emerging leaders in dentistry. Your [01:30:55] hosts, Payman Langroudi and Prav Solanki. [01:31:00]

Prav Solanki: Thanks for listening, guys. If you got this far, you must have listened to the whole [01:31:05] thing. And just a huge thank you both from me and pay for actually sticking through and listening [01:31:10] to what we had to say and what our guest has had to say, because I’m assuming you got some value [01:31:15] out of it.

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